Being Customer Obsessed: Insights from Jessica Gilmartin, Calendly’s CRO

B2B Go-To-Market Leaders

Experiment and learn from failures, rather than seeing everything as either a total win or a total loss.

In this episode, Jessica Gilmartin, CRO of Calendly, shares her perspective on defining go-to-market and the importance of coordinating customer-facing teams like marketing, sales, and customer support. Join us to explore the challenges of serving diverse audiences and keeping employees focused on the customer through initiatives like a brand manifesto.