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How to get ABM working through the whole organization
Manage episode 415211701 series 3411003
المحتوى المقدم من Patrycja Nauntofte. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Patrycja Nauntofte أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
Allbound is a strategy Alex Olley, co-founder and CRO at Reachdesk has been adopting for some time now. It works!
But how?
Why?
Who needs to be involved?
Allbound is a revenue-centric strategy that transforms the sales-marketing dynamic across your entire organization.
In this live event, we will discuss how Allbound redefines traditional metrics, focusing on revenue rather than MQLs. Discover actionable insights and a new Go-to-Market motion that synchronizes sales and marketing efforts seamlessly. This session isn't just about theory—it's a guide to implement Allbound and drive unparalleled growth through cohesive collaboration and a shared revenue-focused vision.
Follow Alex Olley on LinkedIn: https://www.linkedin.com/in/alexolley/
Follow Steffen Hedebrandt on LinkedIn: https://www.linkedin.com/in/steffenhedebrandt/
Thanks for tuning in to the Attributed Dreamdata Podcast! We hope you enjoyed this episode as much as we enjoyed creating it.
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