More holiday marketing and new content from Trek, Santa Cruz, and Specialized

Around the Workstand

Welcome back to our regular programming!

• If you haven’t checked out our last 2 episodes with our guests Lauren and Alex, please do. They are fun and informative.
• Who would you like to hear from next? Which part of Workstand are you curious about? We’ll do our best to get a guest to match.
• Content is coming out of our ears!
  • All complimentary content is live in your Page Library
    • Here's the How To video that explains where to find and how to install Library Content.
  • Partner created content
    • Trek Project One https://libpreview2.smartetailing.net/page.cfm?pageid=5148&contentType=1&preview=1
    • Santa Cruz V10 - launches today
    • Specialized Holiday Promotion - https://workstand.com/specialized-holiday-2023
    • More on the way from Giant, Cannondale - keep an eye on your inbox!
• Tuesday marketing tip: Let’s talk more about holidays
  • Start talking about it now
  • Make sure your products are easy to find - homepage sections (hero, product carousel, etc) google local listings, email marketing
  • Not sure what to promote in marketing? If I came into your store looking for a gift, what would you recommend?
• Tech Tip(s): Using the complimentary library content - start and end dates, use them when and where to save time/mistakes - Google Local Listings!

Be sure to email your questions to [e-mail]. We read all emails sent and we look forward to hearing from you.
If you're a Workstand client with questions about your subscription, email [e-mail] or call 303-527-0676 x 1. If you are not currently a Workstand client with questions about how our programs work, email [e-mail].
Find Us on LinkedIn
Ryan Atkinson, President + Co-Owner
Suzie Livingston, Marketing + Communications
Mark Still, Business Development
We also publish Around the Workstand on our YouTube channel if you'd like to watch while you listen. Here is our Around the Workstand playlist.
If you have any questions about the topics discussed in this episode of Around the Workstand or if you have ideas for new topics we can cover, schedule a time to meet with Mark Still here or email mark.s@works...