Breaking Through A Competitive App Category

App Marketing by App Masters

In this podcast, you will discover how Jack has been able to break through the competitive mindfulness space.

We’re joined by Jack Shukman, Co-Founder of The Way, a meditation app developed in collaboration with his Zen master uncle. Jack’s remarkable journey spans a transition from corporate life — having worked at Credit Suisse and Boston Consulting Group — to entrepreneurship, where he’s redefined mindfulness in the digital age.

With a deep understanding of digital product design and scaling for global brands, Jack offers a fresh perspective on app growth and design innovation.

In this episode, Jack will delve into meditation app trends, community-led growth, and breaking UX conventions.

👉 You’ll learn:

- Emerging trends and challenges in the meditation app market

- Growth strategies: product-led, community-led, organic vs. paid

- How breaking UX rules create meaningful user experiences

Learn More:

www.thewayapp.com

https://apps.apple.com/us/app/the-way-meditation-path/id6459996442

https://www.linkedin.com/in/jack-shukman-71b7b060/

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

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SPONSORS

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Check them out at Paddle.com

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