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Taking the AI New Home Shopping Journey-108
Manage episode 414039413 series 3296926
المحتوى المقدم من Anya Chrisanthon and John Lee, Anya Chrisanthon, and John Lee. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Anya Chrisanthon and John Lee, Anya Chrisanthon, and John Lee أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
Over the last two decades, New Home Marketing and Sales have well-adjusted to changing mediums from print to websites to apps. But unlike these preceding channels, AI, not just people, may be doing the shopping. If so, this completely flips the customer journey from directing new home buyers where and how to shop to Virtual Assistants bringing recommended homes to the buyers. All static and generic “dumb” content and channels must become “smart” and data-driven. We’ll draw the road map for Marketing and Sales success in this new AI-driven world.
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