5 - Pivot & Prosper: Scaling a CPG Brand the Smart Way with Sabrina Valle and Jessica Quon

5 to 50: Financial Strategies for Growing Companies

In this episode of 5 to 50: Financial Strategies for Growing Companies, host Jeff Rudner sits down with the dynamic duo of Sabrina Valle and Jessica Quon, co-founders of the Jam Stand and Mighty Picnic. They share their evolution from crafting small-batch jams to leading a thriving manufacturing enterprise serving major meal kit brands. Learn how they balanced intuition with data, scaled operations with lean teams, and made tough calls while prioritizing long-term growth. With hard-won insights on pivoting business models, optimizing systems, and maintaining profitability, this episode is a must-listen for CPG founders looking to scale smartly without sacrificing sustainability.
What you will learn:

• How to identify when to pivot from a passion project to a scalable business model
• Why establishing efficient systems and automation is crucial for lean team operations
• The framework for evaluating new business opportunities
• How to build and maintain strong relationships with strategic partners
• Why regional growth strategy often outperforms immediate national expansion
• The importance of maintaining robust cash flow
• The decision-making process for accepting or declining new business opportunities
• Why keeping operations lean can be a competitive advantage in manufacturing
• How to balance gut instinct with data-driven decision making in business growth

Episode Resources:

• Sabrina Valle on LinkedIn
• Jessica Quon on LinkedIn
• The Jam Stand Website
• Mighty Picnic on LinkedIn
• Jeff Rudner on LinkedIn
• Proseer Website
• Book a Consultation Contact Us
• Download Our eBook Transforming Accounting Solutions

Previous guests include: Sabrina Valle and Jessica Quon, co-founders of the Jam Stand and Mighty Picnic, Tom Hunt, Founder and CEO of Fame, Kenny Dettman, Founder and CEO of TaxNow, Rick Zullo, founder and managing partner of Equal Ventures, Adam Schwartz, founder and CEO of Parable and former co-founder of TeePublic.
Check out our three most downloaded episodes:

• Scaling Smarter: Adam Schwartz on Data, AI, and Entrepreneurial Growth
  
• The Exit Playbook: Johan Hoernell’s Secrets to Scaling and Selling

• Pivot & Prosper: Scaling a CPG Brand the Smart Way with Sabrina Valle and Jessica Quon