Are you tired of releasing episodes week to week and getting no download growth? In this episode, I’m kicking off a brand-new series where I’ll be breaking down the exact strategies you need to expand your podcast audience—starting with the essential foundations. In this first episode, I’m covering: Why podcast growth matters (and why it’s NOT just about big numbers) The 3 core growth strategies: organic, collaborations, and paid growth What sustainable, realistic growth actually looks like Whether you’re just getting started or looking to scale, this series will give you the tools you need to grow your show strategically. Today's episode is brought to you by Mic Check Society , our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com . Clocking In with Haylee Gaffin is produced by Gaffin Creative , a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com , plus you’ll also find resources, show notes, and more for the Clocking In Podcast. Time-stamps: Why podcast growth matters (2:09) Three pillars of podcast growth (3:39) Organic growth (3:52) Collaboration and borrowing audiences (4:31) Paid growth opportunities (5:11) What sustainable growth looks like (6:36) Connect with Haylee: instagram.com/hayleegaffin Gaffincreative.com micchecksociety.com Review the Transcript: https://share.descript.com/view/Plzue2YOIAh Hosted on Acast. See acast.com/privacy for more information.…
Learn how to create and deliver compelling business presentations with Tim Calkins, an award-winning marketing professor at Northwestern University's Kellogg School of Management and author of the recently published book, "How to Wash a Chicken: Mastering the Business Presentation." Over the course of nine episodes, Tim explains how to create a compelling story and deliver it with confidence, based on his years of research and experience. Tim's other books include "Defending Your Brand" and "Breakthrough Marketing Plans" (both Palgrave Macmillan). Interviewed by Abe Lubetkin.
Learn how to create and deliver compelling business presentations with Tim Calkins, an award-winning marketing professor at Northwestern University's Kellogg School of Management and author of the recently published book, "How to Wash a Chicken: Mastering the Business Presentation." Over the course of nine episodes, Tim explains how to create a compelling story and deliver it with confidence, based on his years of research and experience. Tim's other books include "Defending Your Brand" and "Breakthrough Marketing Plans" (both Palgrave Macmillan). Interviewed by Abe Lubetkin.
Audience questions give presenters a prime way to showcase their expertise, but can have the opposite effect, says Tim Calkins, a professor at Northwestern University's Kellogg School of Management, and author of the book How to Wash a Chicken: Mastering the Business Presentation . In this final episode of the series, Tim shares tips for anticipating, preparing for, and responding to questions, in addition to discussing some of the most effective follow-up steps to take after a meeting. Interviewed by Abe Lubetkin.…
Harnessing that nervous feeling you get before a presentation can actually help you land your message, says Northwestern University Kellogg School of Management professor Tim Calkins, author of How To Wash a Chicken: Mastering the Business Presentation . In this episode, Tim explains how presenters can turn their nerves into energy and find confidence from knowing their subject matter inside and out. Tim also answers questions that presenters often wonder but seldom have the forum to discuss, like whether you should present sitting down or standing up when your audience is gathered around a table. Interviewed by Abe Lubetkin.…
Where in your presenting room should you try to position the key decision-maker? What’s a common but costly mistake presenters make when setting up their computers? In this episode, Northwestern University’s Kellogg School of Management professor Tim Calkins explores seldom discussed but often noticed conventions of presenting that significantly impact a presentation’s success. Tim also recounts some stories from his recent speaking engagements about his new book on business presenting, How to Wash a Chicken: Mastering the Business Presentation . Interviewed by Abe Lubetkin.…
You've built your slides. You've checked your storyline. But that doesn't mean you're ready for the big meeting. As award-winning Kellogg School of Management marketing professor Tim Calkins describes in this episode, it means you're ready to start "preselling" your presentation. Listen to Tim break down the science of soliciting feedback ahead of a big presentation, including the strategy behind whom you meet with, what you show them, and what you do with their input. Tim recently wrote the popular business presenting book How to Wash A Chicken: Mastering the Business Presentation . Interviewed by Abe Lubetkin.…
The data you choose to include in a presentation can make or break that presentation's success, says Tim Calkins, award-winning marketing professor at Northwestern University's Kellogg School of Management and author of the recently published book, "How To Wash a Chicken: Mastering the Business Presentation." In this episode, Tim explains why some data types are dangerous, how to avoid common data presenting traps, and how to unlock the power of numbers to tell memorable, compelling stories in the context of business presentations. Interviewed by Abe Lubetkin.…
Once you've mapped out the story you want a presentation to tell, how do you turn that narrative into clear and compelling slides? Award-winning marketing professor Tim Calkins of Northwestern University's Kellogg School of Management, and author of the recently published book "How To Wash A Chicken: Mastering The Business Presentation", talks through research-informed tips for creating strong slide headlines, determining how much content to place on a slide, and turning group presentations into opportunities to divide and conquer (not just to divide). Interviewed by Abe Lubetkin. For more on Tim's book, visit: https://howtowashachicken.com/…
Many presenters unknowingly skip the most important step when planning out what they’re going to say, argues Tim Calkins, an award-winning marketing professor at Northwestern’s Kellogg School of Management. In this episode, Tim shares frameworks presenters can use for finding and building the core story they want to tell, before making the first slide. Tim is the author of the recently published book, "How To Wash a Chicken: Mastering The Business Presentation." Interviewed by Abe Lubetkin.…
Sometimes the best presentation decision is choosing not to present. Tim Calkins, an award-winning marketing professor at Northwestern University's Kellogg School of Management and author of the recently published book, "How to Wash a Chicken: Mastering the Business Presentation", unpacks how to think through the audience and business objective of a presentation, when presenting poses greater risks than rewards, and where a framework borrowed from the advertising world fits neatly into the presentation planning process.…
Award-winning marketing professor Tim Calkins of Northwestern's Kellogg School of Management discusses why well-structured, well-delivered presentations can make or break business careers, why he chose to focus his new book on business presenting, and how washing a chicken helped him learn the art and science of building a compelling story. Interviewed by Abe Lubetkin.…
مرحبًا بك في مشغل أف ام!
يقوم برنامج مشغل أف أم بمسح الويب للحصول على بودكاست عالية الجودة لتستمتع بها الآن. إنه أفضل تطبيق بودكاست ويعمل على أجهزة اندرويد والأيفون والويب. قم بالتسجيل لمزامنة الاشتراكات عبر الأجهزة.