Player FM - Internet Radio Done Right
12 subscribers
Checked 11d ago
تمت الإضافة منذ قبل four أعوام
المحتوى المقدم من Andy Chamberlin. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Andy Chamberlin أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
Player FM - تطبيق بودكاست
انتقل إلى وضع عدم الاتصال باستخدام تطبيق Player FM !
انتقل إلى وضع عدم الاتصال باستخدام تطبيق Player FM !
المدونة الصوتية تستحق الاستماع
برعاية
T
The Agile Brand with Greg Kihlström®


1 # 638: What's the ROI on those Big Game Ads? Featuring Nataly Kelly, CMO at Zappi 28:17
28:17
التشغيل لاحقا
التشغيل لاحقا
قوائم
إعجاب
احب28:17
Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
The Farmer's Share
وسم كل الحلقات كغير/(كـ)مشغلة
Manage series 2868164
المحتوى المقدم من Andy Chamberlin. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Andy Chamberlin أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
A behind the scenes podcast where we visit with farmers and learn what it takes to be a sustainable produce grower across the triple bottom line of people, profits and our planet.
…
continue reading
105 حلقات
وسم كل الحلقات كغير/(كـ)مشغلة
Manage series 2868164
المحتوى المقدم من Andy Chamberlin. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Andy Chamberlin أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
A behind the scenes podcast where we visit with farmers and learn what it takes to be a sustainable produce grower across the triple bottom line of people, profits and our planet.
…
continue reading
105 حلقات
كل الحلقات
×T
The Farmer's Share

1 30 Years of Farming with Andrew Knafel of Clear Brook Farm: EP26 1:24:54
1:24:54
التشغيل لاحقا
التشغيل لاحقا
قوائم
إعجاب
احب1:24:54
Text me a message! Today’s episode comes to you from Shaftsbury Vermont where we visit with Andrew Knafel of Clear Brook Farm. As he just farmed for the 30th season we reflect on how they grows on about 30 acres and in 11 greenhouses. He markets mixed vegetables and bedding plants mostly all sold from his retail farmstand. We start off the episode with a look inside a couple of his high tunnels, talk about a large cooler build, and then hang out in the display greenhouse during the December rain to reflect on how he got started, and learn what sustainable farming means to him through the lens of his farming career. Support the show Visit the website to see photos/videos from the visit: https://thefarmersshare.com Follow the show on Facebook and Instagram : @thefarmersshare Subscribe to the YouTube Channel: https://www.youtube.com/@thefarmersshare…
T
The Farmer's Share

1 Completely Flooded 3 Times in 2 Seasons | Foote Brook Farm: EP25 1:34:49
1:34:49
التشغيل لاحقا
التشغيل لاحقا
قوائم
إعجاب
احب1:34:49
Text me a message! Today’s episode comes to you from Johnson Vermont where we visit with Tony and Joie Lehouillier of Foote Brook Farm. They grow sod, and 35 acres of vegetables for both wholesale markets and their on-farm store. We start off the episode seeing what’s growing in one of the greenhouses in early December, take a look in the farm stand, then talk about how they cleaned up from the flooding that buried their entire farm. With over 4’ of water in their barn they lost crops, equipment, supplies, you name it, it was destroyed, or at least severely damaged. Vermont has been hit 3 times over the last two seasons with major flooding events and this is one of the farm’s that’s received the blow from each one of these. They are right on a major river and at the foot of nearby mountains, a familiar location for many farms across our region. Support the show Visit the website to see photos/videos from the visit: https://thefarmersshare.com Follow the show on Facebook and Instagram : @thefarmersshare Subscribe to the YouTube Channel: https://www.youtube.com/@thefarmersshare…
T
The Farmer's Share

1 Spencer Blackwell of Elmer Farm: EP24 1:44:30
1:44:30
التشغيل لاحقا
التشغيل لاحقا
قوائم
إعجاب
احب1:44:30
Text me a message! Today’s episode comes to you from Middlebury Vermont where we visit with Spencer Blackwell of Elmer Farm. He’s been growing for 30 years and built this property up from a homestead to a CSA & wholesale vegetable farming growing crops on over 7 acres. We start off with a tour checking out the wash and pack area, then hop in the truck during this rainy November day to take a look at the fields and various equipment. After that we pull up a seat in the boiler room of their greenhouse and dig deeper into Spencer's farming history to learn how he’s built the business it is today. Support the show Visit the website to see photos/videos from the visit: https://thefarmersshare.com Follow the show on Facebook and Instagram : @thefarmersshare Subscribe to the YouTube Channel: https://www.youtube.com/@thefarmersshare…
T
The Farmer's Share

1 Tim & Janet Taylor of Crossroad Farm: EP23 1:53:24
1:53:24
التشغيل لاحقا
التشغيل لاحقا
قوائم
إعجاب
احب1:53:24
Text me a message! Today's episode comes to you from Post Mills Vermont where we visit with Tim and Janet Taylor of Crossroad Farm. They are recently retired from a 40+year farming career growing over 50 acres and 20 greenhouses of diversified vegetables. What started out as a garden turned into a business that was able to be sold and retired off from. The first half of this episode goes into their history of building things up, and the second half goes a little deeper to how they managed to keep it sustainable. Support the show Visit the website to see photos/videos from the visit: https://thefarmersshare.com Follow the show on Facebook and Instagram : @thefarmersshare Subscribe to the YouTube Channel: https://www.youtube.com/@thefarmersshare…
T
The Farmer's Share

1 Jake Guest - Killdeer Farm: EP22 1:35:45
1:35:45
التشغيل لاحقا
التشغيل لاحقا
قوائم
إعجاب
احب1:35:45
Text me a message! Today's episode comes to you from Ely Vermont where we visit with Jake Guest of Killdeer Farm. Like many interviews we start with a tour around the farm where we visit his perfectly rectangular fields in sandy soil where he grows carrots and cilantro and spinach. Jake shares a bit about cover cropping, cultivation, and dealing with oak leaf goosefoot. After that we get out of the 90° heat and sit around the kitchen table to learn a little bit about how he got started farming, and what he recommends for new or young farmers facing today’s farming challenges. Jake has a long history in the Vermont agricultural space, and helped craft the organic movement, and is actively involved in the real organic project, we ran out of time to really discuss all the avenues that his farming life has taken him and I'll have to revisit with him to share more of this interesting history but I hope you enjoy this episode of The Farmer's Share. Support the show Visit the website to see photos/videos from the visit: https://thefarmersshare.com Follow the show on Facebook and Instagram : @thefarmersshare Subscribe to the YouTube Channel: https://www.youtube.com/@thefarmersshare…
T
The Farmer's Share

1 Lisa MacDougall of Mighty Food Farm: EP21 1:41:48
1:41:48
التشغيل لاحقا
التشغيل لاحقا
قوائم
إعجاب
احب1:41:48
Text me a message! Today’s episode comes to you from Shaftsbury Vermont, where we visit with Lisa McDougall of Mighty Food Farm. We start off the episode with a tour through her seven greenhouses and glance at some of the equipment that she’s using to farm over 14 acres of vegetables. We then pull up a stool in the greenhouse and have a deeper conversation about how she got started farming, And what she’s done to maintain employees and customers and run a business for over 18 years. Support the show Visit the website to see photos/videos from the visit: https://thefarmersshare.com Follow the show on Facebook and Instagram : @thefarmersshare Subscribe to the YouTube Channel: https://www.youtube.com/@thefarmersshare…
T
The Farmer's Share

1 Jacob Mills of McDonald Farm Stand: EP20 1:27:16
1:27:16
التشغيل لاحقا
التشغيل لاحقا
قوائم
إعجاب
احب1:27:16
Text me a message! Today’s Episode comes to you from Danville Vermont where we visit with Jacob Mills of McDonald Farm Stand. We start off the show with a tour of a newly built 30x40 wash/pack space. Then continue through several high tunnels and talk about spinach, tomatoes, tulips and more. We talk about field production as well and wrap the episode with a brief tour of his sugarhouse before they started to boil for the evening. Support the show Visit the website to see photos/videos from the visit: https://thefarmersshare.com Follow the show on Facebook and Instagram : @thefarmersshare Subscribe to the YouTube Channel: https://www.youtube.com/@thefarmersshare…
T
The Farmer's Share

1 Adam's Berry Farm - Berry Farm Business Development : EP19 1:33:23
1:33:23
التشغيل لاحقا
التشغيل لاحقا
قوائم
إعجاب
احب1:33:23
Text me a message! Today’s episode comes to you from Charlotte Vermont, where we visit with Adam Hausmann and Jessica Sanford of Adam’s Berry Farm. Today’s visit is part 2. The previous episode was a farm tour and a field walk through the berry plants, high tunnels and barn. This episode shares the growing practices, farming history, and steps towards the development of this farm business. Support the show Visit the website to see photos/videos from the visit: https://thefarmersshare.com Follow the show on Facebook and Instagram : @thefarmersshare Subscribe to the YouTube Channel: https://www.youtube.com/@thefarmersshare…
T
The Farmer's Share

1 Adam's Berry Farm - Field Walk/Farm Tour : EP18 1:36:53
1:36:53
التشغيل لاحقا
التشغيل لاحقا
قوائم
إعجاب
احب1:36:53
Text me a message! Today’s episode comes to you from Charlotte Vermont, where we visit with Adam Hausmann and Jessica Sanford of Adams Berry Farm. Our visit today will be split into two episodes, the first one, is a walking tour of his blueberry fields, and strawberry patches, and raspberry plantings. We step inside the high tunnels to look at the fruit in there, as well as the barn which houses a kitchen, farm stand, and packing equipment. This visit had a bit of snow along the tree line, so if you hear a crunch at times that's why. The next episode will highlight how they got started farming, and built their farm up over the last 20 or so years, and we get into why they chose the farming practices they did. Support the show Visit the website to see photos/videos from the visit: https://thefarmersshare.com Follow the show on Facebook and Instagram : @thefarmersshare Subscribe to the YouTube Channel: https://www.youtube.com/@thefarmersshare…
T
The Farmer's Share

1 John & Peter of Shenk's Berry Farm & Hillside Cultivator: EP17 2:08:11
2:08:11
التشغيل لاحقا
التشغيل لاحقا
قوائم
إعجاب
احب2:08:11
Text me a message! Today’s episode comes to you from Lancaster County Pennsylvania in a town called Lititz, where we visit John and Peter Shenk of Shenk’s Berry Farm . While their farm may not ring a bell, you may have seen these guys at a trade show or recognize their side business especially if you are into strawberries as they also run the company of Hillside Cultivator . John and Peter take me around their farm in early February and share their experiences growing strawberries for over 40 years. With that we get into the details of: Varieties, weed control, plasticulture vs. matted row, irrigation, weather patterns, climate change and disease. The 2nd half of the conversation covers the topics of: No till pumpkins Cover crops Running a cultivator business on the side of a family farm Black raspberries The space between certified organic and conventional practices And General lessons learned and key principles of maintaining a sustainable farm business. Support the show Visit the website to see photos/videos from the visit: https://thefarmersshare.com Follow the show on Facebook and Instagram : @thefarmersshare Subscribe to the YouTube Channel: https://www.youtube.com/@thefarmersshare…
T
The Farmer's Share

1 Pooh Sprague - Edgewater Farm: EP16 2:32:52
2:32:52
التشغيل لاحقا
التشغيل لاحقا
قوائم
إعجاب
احب2:32:52
Text me a message! Today’s episode comes to you from Plainfield, New Hampshire where we visit with Pooh Sprague of Edgewater Farm. This episode is a bit of a ramble as a 50 year career in farming is expected to be! That being said in this episode Pooh Shares: How he got started in the early 70’s Selling bedding plants Labor challenges 100 acres, over 30 high tunnels, 7 H2A Tracking water usage FSMA Produce Safety Rule Climate Change Resilience Soil stewardship Farm transition Knowing your market Not being organic Strawberries No-Till and cover crops Support the show Visit the website to see photos/videos from the visit: https://thefarmersshare.com Follow the show on Facebook and Instagram : @thefarmersshare Subscribe to the YouTube Channel: https://www.youtube.com/@thefarmersshare…
T
The Farmer's Share

1 Geo Honigford - Hurricane Flats Farm: EP15 2:07:58
2:07:58
التشغيل لاحقا
التشغيل لاحقا
قوائم
إعجاب
احب2:07:58
Text me a message! This episode comes to you from South Royalton Vermont Where we visit with Geo Honigford of Hurricane Flats Farm. He’s grown mixed vegetables, popcorn, and hay for 26 years. He also made the decision to sell his farm just a few years ago and pursue a different career path. I thought this was unique and wanted to chat with him about this decision to sell and pivot to a new chapter in life. We start off by learning his background and experience at the top of the episode. Then we spend a significant part of the conversation talking about popcorn as Hurricane Flats Farm is the only farm I know growing that crop in Vermont and I’ve experimented with growing it myself and curious what it takes to grow it beyond the hand scale experimenting. We wrap up the end of the episode with additional tips and take a way's reflecting on farming as a career. I really enjoyed this conversation and hope you do to. Support the show Visit the website to see photos/videos from the visit: https://thefarmersshare.com Follow the show on Facebook and Instagram : @thefarmersshare Subscribe to the YouTube Channel: https://www.youtube.com/@thefarmersshare…
T
The Farmer's Share

1 Becca Burke - The Meadow Farmstead: EP14 27:37
27:37
التشغيل لاحقا
التشغيل لاحقا
قوائم
إعجاب
احب27:37
Text me a message! Today’s episode comes to you from Au Sable Forks New York where we visit with Becca Burke of The Meadow Farmstead. She’s managed a diversified vegetable farm and CSA for the last few years on the Vermont side of lake Champlain, but finally landed some growing space of her own over in New York. She hit the ground running and I visited with her at the tail end of the first season on this new farm. We discuss strategic investments, lessons learned from other farms to set this new garden up right from the start and she shares how she’s striving to provide affordable food for her community. Support the show Visit the website to see photos/videos from the visit: https://thefarmersshare.com Follow the show on Facebook and Instagram : @thefarmersshare Subscribe to the YouTube Channel: https://www.youtube.com/@thefarmersshare…
T
The Farmer's Share

1 The Naked HomeFront - Ryan & Genica: EP13 2:04:11
2:04:11
التشغيل لاحقا
التشغيل لاحقا
قوائم
إعجاب
احب2:04:11
Text me a message! Today’s episode comes to you from Hyde Park Vermont where we meet with Ryan Demerast and Genica Breitenbeck. They run two businesses off of their farm of less than 3 acres. Ryan runs Naked Acre Farm , and Genica runs a gardening service business called Home Front Gardens . Together we sat down as they shared their winding paths into agriculture. They share the challenges they faced finding access to land and why they decided to settle here in Vermont, all while making the decision to purchase by digging through the snow in the middle of winter to take a look at the soil. Ryan and Genica share how they boot strapped their way to build a sustainable farm business which is now in the 10th year of farming. They open up and share how they navigated some stressful seasons farming, and their plans to maintain the current size of their farm and not expand beyond the intensively managed land they are working now. This episode contains two parts of conversation, the first hour and twenty minutes is a sit down discussion talking about their farm story and the remaining forty minutes part of of the show features a walking tour of the farm where you can listen to the rain as we walk between high tunnels and rows of kale. Support the show Visit the website to see photos/videos from the visit: https://thefarmersshare.com Follow the show on Facebook and Instagram : @thefarmersshare Subscribe to the YouTube Channel: https://www.youtube.com/@thefarmersshare…
T
The Farmer's Share

1 Paul Chamberlin - Chamberlin's Garden & Farm Market: EP12 1:09:07
1:09:07
التشغيل لاحقا
التشغيل لاحقا
قوائم
إعجاب
احب1:09:07
Text me a message! Today’s episode comes to you from Underhill Vermont where I interview Paul Chamberlin of Chamberlin’s Garden & Farm Market. This episode hits close to home, because it is home. This summer I took a rainy Saturday morning and sat down to interview my grandpa and capture a few of his favorite farm stories and some of the history of our farm. Grandpa and my Grandma Joan purchased the property in 1976, and were planning to have a garden and raise their family. The Farmer’s Share is supported by the Vermont Vegetable and Berry Growers Association, and the Ag Engineering Program of the University of Vermont Extension. If you enjoy this show and want to support it’s programming, you can make a donation on our website by visiting https://thefarmersshare.com/support. Support the show Visit the website to see photos/videos from the visit: https://thefarmersshare.com Follow the show on Facebook and Instagram : @thefarmersshare Subscribe to the YouTube Channel: https://www.youtube.com/@thefarmersshare…
مرحبًا بك في مشغل أف ام!
يقوم برنامج مشغل أف أم بمسح الويب للحصول على بودكاست عالية الجودة لتستمتع بها الآن. إنه أفضل تطبيق بودكاست ويعمل على أجهزة اندرويد والأيفون والويب. قم بالتسجيل لمزامنة الاشتراكات عبر الأجهزة.