DTC POD is a podcast about all things direct to consumer. We cover everything for starting, growing, and optimizing eCommerce stores and DTC (or D2C) brands. We talk with founders, marketers, platforms, creators and marketing & growth agencies to cover topics like brand building, social media, influencer marketing, website conversion, paid media, Facebook ads, consumer trends, email marketing, and more. If you're interested in the stories behind your favorite consumer brands, this podcast is ...
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Weekly discussions between disruptive direct to consumer ecommerce brands and our amazing team about marketing, funnels, and everything scaling related. Subscribe to our newsletter for highlights and step by step tactical insights 👉🏻 📦 directtoconsumer.co
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Conversations between the venture investors and operators at Dell Technologies Capital and the people who are building what's next in enterprise technologies.
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I talk about DC/Marvel, The Boys/Invincible, and many other superhero franchises. Note: DTC stands for nothing of relevance, but I'm keeping it because I like the letters C, D, and T, and I like them in the order of DTC. If you think I should remove the DTC since it doesn't add anything to my podcast, too bad.
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Hi, you’re listening to Postdocalypse, a podcast by postgrad students about all things postgrad. The name comes from the idea that once you finish your PhD, there’s the big question for all of us whether we’ll continue along the academic path or take on of the many alternative routes that are on offer to us. We’re a team of PhD students at King’s College London, trying to navigate this crazy world and we’ll be sharing the highs and the lows of postgraduate study.
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Ep 479: How to Build a Brand That Outlasts Performance Marketing Tactics with Preston Rutherford
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Subscribe to DTC Newsletter - https://dtcnews.link/signup Chubbies became a DTC legend by selling proper-length shorts and a brand identity people loved. But behind the scenes, Preston Rutherford and his team had to fight against the short-term addiction of Meta ads that almost ran the company into the ground. In this episode, Preston shares: 🔥 The…
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Ep 478: How AI is Transforming Creative Strategy: CRO, Ads & Brand Storytelling | AKNF
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Subscribe to DTC Newsletter - https://dtcnews.link/signup AI is changing the way brands approach creative marketing. In this episode, Braydon from Pilothouse dives into how AI tools—especially custom GPTs—are transforming landing pages, ad creative, and brand storytelling. Key Takeaways: AI-Driven CRO: How custom GPTs optimize landing pages section…
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Scaling for AI Devs: How RunPod is Growing and Evolving with its Community
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DTC's Radhika Malik in conversation with RunPod CEO and Co-founder Zhen Lu on the company's modest beginnings, accelerated growth, and learning to evolve with and for your ideal customers. RunPod launched with a classic tech startup story -- in the basements of co-founders Zhen Lu and Pardeep Singh, requiring some electrical rewiring and circuit br…
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Bonus: Anatomy of a Million Dollar Ad: Motion's James Mulvey on Seven Most Impactful Creative Trends of 2025
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Subscribe to DTC Newsletter - https://dtcnews.link/signup On this episode of the DTC Podcast, we dive deep into creative advertising with James Mulvey, Head of Content at Motion, the creative analytics and research platform used by brands like HexClad, True Classic, Ridge, and Vuori. James shares insights from their recent report analyzing $100M in…
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Ep 477: Shopify Optimization Strategies Every DTC Founder Should Know – With Kurt Elster
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Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of the DTC Podcast, we welcome Kurt Elster, Shopify expert and founder of EtherCycle, a consultancy specializing in optimizing Shopify stores for eCommerce brands. https://ethercycle.com https://www.instagram.com/kgelster/?hl=en https://www.linkedin.com/in/kurtelster/ Kurt di…
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Ep 476: How to Leverage Google PMAX for Demand Capture and Growth | AKNF
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Subscribe to DTC Newsletter - https://dtcnews.link/signup Welcome to the DTC Podcast! In this episode, Eric sits down with Dougie from Pilothouse's Google team to dive deep into how to leverage Google Ads' Performance Max (PMAX) campaigns for demand capture while building long-term growth strategies. With the recent Google update allowing shopping …
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Ep 475: Anatomy of the World's Fastest Growing Beverage Brand with BRĒZ Founder Aaron Nosbisch
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Subscribe to DTC Newsletter - https://dtcnews.link/signup Welcome to the DTC Podcast! In this episode, we sit down with Aaron Nosbisch, founder of BRĒZ, the fastest-growing cannabis-infused beverage brand on the market. BRĒZ is at the forefront of a new wave in social drinking, offering a functional alternative to alcohol with none of its downsides…
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Ep 474: CRO Is Dead! Kyle Hitchcox on the Future of Shopify Optimization with Warpdrive | AKNF
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Subscribe to DTC Newsletter - https://dtcnews.link/signup Welcome to the DTC Podcast! In this episode, we dive deep with Kyle Hitchcox, co-founder of Warpdrive, on why traditional conversion rate optimization (CRO) needs a complete overhaul. Kyle explains how Warpdrive's modular tools empower Shopify brands to optimize their funnels faster and dr…
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Ep 473: From Bankruptcy to Profit in One Year: Dan Crosby’s Strategic Relaunch of BioSteel
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Subscribe to DTC Newsletter - https://dtcnews.link/signup Welcome to the DTC Podcast, where we dive deep into actionable strategies for scaling direct-to-consumer businesses. In this episode, Dan Crosby shares the inspiring story of how he bought a personal favorite hydration brand, BioSteel from bankruptcy and reshaped it into a profitable busines…
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Ep 472: What Email and Retention Strategies to Focus on in 2025 with Pilothouse's Jordan Gordon | AKNF
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Subscribe to DTC Newsletter - https://dtcnews.link/signup STOP - Have you subscribed to Jordon Gordon's "The World's Best Email and Retention Podcast"?? [TWBERP) → https://open.spotify.com/show/30OswCnXzinWp0zBP1kenR?si=gFxF-OOsQY2FNh0Tc_1Q0A In this episode, we welcome Jordan Gordon, the host of The World's Best Email and Retention Podcast, to dis…
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Ep 471: FabFitFun’s Billion-Dollar Subscription Blueprint: Scaling Through Customization and Value with Daniel Broukhim
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Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of the DTC Podcast, we sit down with Daniel Broukhim, co-founder of FabFitFun, the billion-dollar subscription lifestyle brand that has redefined how consumers discover and experience new products. From its origins as a modest blog to a multi-faceted platform offering curated…
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Ep 470: Why Amazon’s Badges Can Make or Break Your Sales Strategy | AKNF
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Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of the All Killer No Filler DTC Podcast, host Eric Dyck sits down with Rob and Clifford from Pilothouse Amazon, to unpack key learnings from a record-breaking holiday season on Amazon. From Black Friday to Q1, they dive deep into the strategies that propelled brands to double…
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Ep 469: Innovating the Toilet Paper Industry: The FoxFold Solution
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Subscribe to DTC Newsletter - https://dtcnews.link/signup Welcome to the DTC Podcast! This episode dives into the entrepreneurial journey of Ludo, founder of FoxFold. Ludo’s company is disrupting the $30B toilet paper industry with innovative dispensers and interfolded toilet paper that reduce waste and cut costs for hotels. Key Insights: Cost Savi…
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Ep 468: How DTC Brands Are Scaling with Applovin: A Guide to Mobile Ads Success | AKNF
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Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of the DTC Podcast, we dive into Applovin, the emerging mobile ad network reshaping how DTC brands scale. Join Taylor Cain and Aves from Pilothouse Marketing as they share their hands-on experience with Applovin, exploring its algorithm-driven audience targeting and creative-…
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#350 - Inside Night Ventures: The Fund Behind Internet’s Top 1% Creators (Mr Beast, Kai Cenat, Hasan Piker)
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Ben Matthews is a general partner at Night Ventures, an early-stage consumer VC fund, focused on culture, community, and creators. They have partnered with some of the most famous people on the internet including Mr. Beast, Kai Cenat, and Hasan Piker. In this episode of DTC Pod, Ben and Blaine discuss: Lessons from incubating and investing in early…
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Ep 467: Building a Mission-Led Brand: Lessons from Better Basics’ Plastic-Free Journey
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Subscribe to DTC Newsletter - https://dtcnews.link/signup On this episode of the DTC Podcast, we sit down with Samantha Rayner, founder of Better Basics, a mission-led household goods brand focused on reducing plastic and toxins. With years in the consumer product space and a deeply personal story, Samantha shares how Better Basics grew from a purp…
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Ep 466: Are you ready for "Super Saturday?" Notes on Google's Holiday Trends Indicate BFCM Isn't Over! | AKNF
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Subscribe to DTC Newsletter - https://dtcnews.link/signup In this All Killer No Filler episode, Dougie from Pilothouse’s Google team shares invaluable insights from Google’s latest Black Friday and Cyber Monday data. From e-commerce growth to late-stage holiday strategies, learn how to position your brand for success in the critical Super 5 shoppin…
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Balaji Parimi: From Category Creation to Acquisition
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“Confidence is the manifestation of having clarity and conviction. Focusing on these “Three Cs” is what helped us make the hard decisions at CloudKnox.” In a recent episode of the DTC podcast series “Exit Interview,” Raman Khanna sat down with Balaji Parimi, the founder of CloudKnox, to discuss the journey of his company from inception to category …
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Ep 465: Seed Oil Alternatives: TerViva's Regenerative Food Approach
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Subscribe to DTC Newsletter - https://dtcnews.link/signup Introducing Pongamia Oil: A Sustainable Seed Oil Alternative In this episode of the DTC Podcast, we’re joined by Ashley Kleckner, Chief Growth Officer at TerViva, a company revolutionizing sustainable agriculture with Pongamia oil. TerViva transforms beans from the regenerative Pongamia tree…
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Ep 464: Email Marketing in 2025: Why Gmail's New Spam Rules Demand Sniper Segments | AKNF
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Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of the DTC Podcast, Eric Dyck sits down with Jordan Gordon, host of TWBERP (The World’s Best Email and Retention Podcast) and Retention Director at Pilothouse, to unpack the latest email marketing trends and retention strategies following Black Friday and Cyber Monday (BFCM).…
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Ep 463: Lessons from Dr. Squatch’s Walmart Launch with Martin Forde
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Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of the DTC Podcast, we’re joined by Martin Forde, Founder and Principal of Forde Consulting. With a background as a key player in the rapid retail expansion of Dr. Squatch, Martin now helps consumer brands navigate the challenges of scaling into retail. Martin shares how Dr. …
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Ep 462: Black Friday Insights: Amazon’s Changing Ad Strategies with Pilothouse | AKNF
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Subscribe to DTC Newsletter - https://dtcnews.link/signup In this All Killer No Filler episode of the DTC Podcast, Eric Dyck sits down with Clifford and Rob from Pilothouse to dissect the early results of Black Friday 2024 on Amazon and explore the platform's evolving ad strategies. From the challenges posed by Amazon’s new broad-matching behavior…
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#349 - Between Trends and Timelessness: The Antara Approach to Building Strong Brands from the Outside In
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Isabel Mendez is the founder and design director at Antara Studio, an award-winning full-service design partner for purpose-driven brands. With a focus on brand, content, and design, Isabel and her team help companies create cohesive and emotionally resonant identities across all touchpoints. In this episode of DTC POD, Blaine and Isabel discuss: T…
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Ep 461: How to Get on the CPG Fast Track: Insights from Four Sigmatic and O2 Leaders on Community and Growth
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Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of the DTC Podcast, we’re joined by Markus, a founding team member of Four Sigmatic, and Dave Colina, founder of O2 Hydration, to discuss their latest venture, CPG Fast Track. This innovative coaching community helps early-stage CPG founders scale effectively by combining exp…
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Ep 460: How to Craft Winning Q4 Sales Ads with Pilothouse’s Socials Team | AKNF
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Subscribe to DTC Newsletter - https://dtcnews.link/signup Welcome to the DTC Podcast, where we focus on practical tactics for scaling your DTC business. This week, Eric Dyck is joined by Pilothouse’s social team—Taylor Cain, Aves, and Jacob—to dive into the strategies that power top-performing Q4 sales ads. Key Takeaways: Creative Variety Matters: …
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#348 - Storytelling Across Screens: The New Rules of Brand Building
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John Sampogna is the co-founder and CEO of Wondersauce, a modern advertising agency that specializes in brand storytelling, paid media, e-commerce, and digital experiences. In this episode of DTC Pod, John discusses brand storytelling strategies across all sorts of media channels. He shares insights on crafting impactful campaigns and tips for find…
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Ep 459: The Pod That Launches 1000 TikTok Shops: An Exclusive, Deep-Dive Report with RightMetric's Charlie Grinnell
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Subscribe to DTC Newsletter - https://dtcnews.link/signup TikTok Shops are rewriting the rules of e-commerce, and the numbers don’t lie—$1.5 billion in US sales in the summer of 2023 alone. In this special episode of the DTC Podcast, we team up with Charlie Grinnell, Co-CEO of RightMetric, to unveil a groundbreaking report on TikTok Shops. This exc…
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Ep 458: Avoid These Costly Google Ads Mistakes this Black Friday | AKNF
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Subscribe to DTC Newsletter - https://dtcnews.link/signup Hello and welcome to the All Killer No Filler DTC Podcast! Today, we're thrilled to have Dougie from Pilothouse’s Google Ads team. With Q4 well underway and Black Friday just around the corner, Dougie shares critical insights for optimizing Google Ads performance during the busiest shopping …
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#347 - Shading the Future: Inside Everhem’s Rise in Custom Window Treatments
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Haley Weidenbaum is the CEO and co-founder of Everhem, a DTC company specializing in custom window treatments, including shades and drapery. In this episode of DTC Pod, Haley discusses the strategies that have helped Everhem grow and differentiate itself in the market. She discusses the challenges of online shopping for custom products and how Ever…
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Bonus: Are You Skating on Your Sales Tax Compliance? Simplify Sales Tax with Avalara's Meg Higgins
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Subscribe to DTC Newsletter - https://dtcnews.link/signup Welcome to the DTC Podcast, where Eric interviews Meg Higgins from Avalara. With over 10 years in the SaaS space, Meg has focused her career on cross-border e-commerce, empowering mid-market and growing DTC brands to navigate the complexity of sales tax compliance. As Avalara’s SVP of Global…
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Ep 457: Inside Manly Bands' High 8-Figure Growth: Unique Designs, Killer Collabs, and Full-Control Manufacturing
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Subscribe to DTC Newsletter - https://dtcnews.link/signup Manly Bands started with a problem familiar to founder John—a lack of compelling men’s wedding bands. Now a thriving DTC jewelry brand, Manly Bands offers unique rings made from materials like meteorite and deer antler. In this episode, John discusses how he and his team scaled rapidly, espe…
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Ep 456: How Pilothouse Boosts Revenue Through Email Retention: Jordan Gordon’s Top Insights from The World's Best Email and Retention Podcast | AKNF
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Subscribe to DTC Newsletter - https://dtcnews.link/signup In this AKNF edition of the DTC Podcast, we’re joined by Pilothouse’s Jordan Gordon, Director of Retention and Email Marketing. Hot on the heels of launching his own show under the DTC Podcast Network, Jordan shares powerful insights from TWBERP (The World’s Best Email & Retention Podcast). …
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#346 - Scaling Sourdough: How Wildgrain Baked Up 80K+ Subscribers
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Ismail Salhi is the co-founder and CEO of Wildgrain, a fast-growing DTC subscription service that delivers artisanal breads, pastries, and pasta directly to customers' doorsteps. In this episode of DTC Pod, Ismail shares his journey of rapidly scaling Wildgrain to over 80,000 subscribers since launching during the pandemic in 2020. He shares the ke…
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Ep 455: Harnessing the “Awareness Advantage” and Building Culturally Relevant Brands with Eugene Healey (@eugbrandstrat)
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Subscribe to DTC Newsletter - https://dtcnews.link/signup Welcome to the DTC Podcast! In this episode, brand strategist and cultural commentator Eugene Healey, known for his insights on Instagram and TikTok as @eugbrandstrat, joins us to break down the latest findings from “The Awareness Advantage,” a report by Tracksuit and TikTok for Business. Eu…
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Ep 454: Amazon Honeymoon Phase: Mastering Cold Start Strategies for New Product Launches
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Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of the DTC Podcast, Pilothouse’s Amazon specialists, Rob and Clifford, dive into the nuances of Amazon’s “cold start” problem and how to leverage the “honeymoon phase” to make new products stand out. They also reveal expert tips on maximizing profitability during Amazon’s hig…
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#345 - Financial Foundations for DTC Success: What E-commerce Founders Need to Know About Tax and Accounting
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Christian Rivera is the founder of The Ecommerce Accountants, a firm that specializes in tax, accounting, and business structuring for e-commerce companies. Their clients include social media marketing agencies, dropshippers, digital marketers, Amazon automation, Amazon FBA, and internet coaches/gurus. In this episode of the DTC POD, Christian expl…
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Ep 453: Scaling Custom Footwear at Crocs – Inside B2B Strategies and Customer Personalization
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Subscribe to DTC Newsletter - https://dtcnews.link/signup Hello and welcome to the DTC Podcast! Today, we’re excited to have Nick Lamothe, Senior Director of Custom Footwear at Crocs, join us. Nick’s role is all about transforming the way Crocs approaches customization for B2B and team markets, adding value for corporate clients, sports teams, and …
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Ep 452: Q4 Google Campaign "Don'ts" Every Media Buyer Should Know with Pilothouse | AKNF
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Subscribe to DTC Newsletter - https://dtcnews.link/signup Welcome to the DTC Podcast, where Pilothouse’s Adam and Zavire share essential marketing "don'ts" to help brands optimize their Q4 efforts and avoid costly pitfalls. With Q4’s unique pressures on ad spend and competition, they outline common campaign missteps and how to stay agile in the hig…
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Bonus: How Firstleaf Scaled Spend 10x on a CPA Basis with Nift’s Targeted Gifting
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Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode, Eric interviews Elery Pfeffer, CEO & Founder of Nift, and Geoff Sanders, CMO of Firstleaf, on how Nift’s targeted gifting platform helps Firstleaf scale its wine subscription business. Geoff shares how Firstleaf has increased its investment in Nift 10x over two years while m…
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#344 - David Protein’s $1,000,000 Week Launch with Cofounder Zach Ranen
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Zach Ranen is the co-founder of David, a protein bar brand which disrupted the market with 50% more calories from protein than any other bar and a groundbreaking dollar-to-protein ratio. In this episode of the DTC POD, Zach shares David's pre-launch and launch strategies, leading to 1M+ dollars in sales in the first week. This includes engaging wit…
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Ep 451: Building a DTC Bone Broth Empire – Brodo's Marco Canora on Scaling Quality and Tradition
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Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of the DTC Podcast, we sit down with Marco Canora, founder of Brodo, a leading bone broth brand. Marco shares the journey of how he took his passion for cooking and transformed a small window serving broth in New York City into a thriving direct-to-consumer bone broth busines…
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Ep 450: Spooky Media Buying Mistakes That Are Haunting Your Ad Performance 🎃 👻
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Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of the All Killer No Filler DTC Podcast, we’re diving into some of the most common and "spooky" mistakes in media buying with Pilot House’s digital marketing team: Taylor Cain, Aves, and Grayson Rudzki. These experts share insights on how to optimize ad performance by avoidin…
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Bonus: How Dixxon Flannel Co Built A Million Order Per Month Cult Following + Loyalty and Review Programs with Okendo
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Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of the DTC Podcast, we sit down with Gabrielle Noakes, Ecommerce Manager at Dixxon Flannel Co., and Priya Patel, Director of Product Marketing at Okendo. Dixxon Flannel is known for its dedicated cult following and limited-edition flannel drops. Learn how Gabrielle and her te…
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Ep 449: C-Suite Exclusive – Simplicity at Scale, the DadGang.co story with Bart Szaniewski
27:39
27:39
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Subscribe to DTC Newsletter - https://dtcnews.link/signup In this special edition of the DTC Podcast, we revisit Bart Szaniewski's powerful presentation from the C-Suite Mastermind in Victoria, BC. Bart, co-founder of DadGang.co, shares his incredible journey from selling his first 100 hats to surpassing 250,000 hats sold. What started as a simple …
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Ep 448: The World's Best Email and Retention Podcast – BFCM Email Strategies (DTC Podcast Network Preview)
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28:46
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Subscribe to DTC Newsletter - https://dtcnews.link/signup Hello and welcome to DTC Podcast. Today we're previewing the newest podcast on the DTC Podcast Network, Pilothouse's Jordon Gordon hosting the WORLD'S BEST EMAIL AND RETENTION PODCAST! Subscribe to TWBERP here: https://podcasters.spotify.com/pod/show/twberp/episodes/Ep-2-BFCM-Email-Strategie…
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Bonus: Boosting Email Revenue with Instant: How July Retargets Website Visitors and Drives 20% More Sales
26:40
26:40
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Subscribe to DTC Newsletter - https://dtcnews.link/signup In this episode of the DTC Podcast, host Eric Dyck sits down with Liam Millward from Instant and Lachi Agnew from July to explore how cutting-edge email retargeting is transforming the way DTC brands engage with customers. Try Instant.one ➝ https://www.instant.one/ July, a high-end luggage b…
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Ep 447: C-Suite Exclusive: How to Build a Mathematical Model that Leads to your Growth Goals with Sarah Carusona from Alpha Lion
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27:14
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Subscribe to DTC Newsletter - https://dtcnews.link/signup Today we're revisiting Apex Operator Sarah Carusona's talk from C-Suite Mastermind in Victoria BC. Sarah has masterminded growth for brands like Olukai, Roark and now Alpha Lion along with cutting her teeth in the trenches of performancing marketing with Common Thread Collective. In C-Suite …
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Ep 446: C-Suite Exclusive: The Art of Not Leaving Money on the Table - CRO in 2025 with Warpdrive's Brett Turner | AKNF
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Subscribe to DTC Newsletter - https://dtcnews.link/signup On today's AKNF we're revisiting Warp Drive's Brett Turner's talk at C-Suite Mastermind about the state of CRO in 2025 and the art of not leaving money on the table... This talk focuses on helping you nail your testing methodologies so you can actually be sure that the tests you're running a…
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#343 - The ‘Clean Caffeine’ Revolution: How Plant Press is Energizing the Beverage Aisle
34:56
34:56
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Ariana Farahani is the founder and CEO of Plant Press, a fast-growing functional beverage brand offering a healthier alternative to traditional energy drinks. In this episode of DTC Pod, Ariana shares her journey of developing Plant Press from a homemade recipe to a nationally distributed product. She discusses the importance of gathering consumer …
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Ep 445: C-Suite Replay – 8 Figure Product Launch Schedule with Brandon Horoho Montana Knife Company
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Subscribe to DTC Newsletter - https://dtcnews.link/signup Welcome to DTC Podcast, today we're sharing another talk from C-Suite Mastermind, with friend of the Podcast Brandon Horoho from Montana Knife Co. Brandon came to C-Suite and blew all our attendees away with this authenticity and story, and showed everyone what it looks like to plan ahead...…
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