Sean Boyce from NxtStep will share all of his insights and lessons learned from many years of building product businesses so that you can learn all about how to set your very own product business up for success. Listen to our interviews from professionals in Sean’s network that have successfully launched and run countless product businesses successfully. If you’re involved with managing a product or product business we can help you with everything from the idea stage to sunsetting products a ...
Get crucial product-launch advice from the most rebellious entrepreneurs on earth -- so you can double your launch speed at half the cost. Triple your confidence by learning how to identify a product idea, create demand and grow revenues. Hear captivating stories about overcoming self-doubt and denying naysayers. Hosted by John Benzick of Venture Superfly.
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The Beehive Product Launch Show


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The Beehive Product Launch Show
Alisa Ivory Smith brings you top female entrepreneurs weekly...
Alisa Ivory Smith interviews inspiring female entrepreneurs around the world...
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Road to Launch: Learn Exactly What It Takes to Launch Your Product


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Road to Launch: Learn Exactly What It Takes to Launch Your Product
Nathan Allotey | Web Designer, Digital Strategist and Online Entrepreneur
Business of Freelancing for Creatives
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The Straight Talking Guide to Launching Your First Product


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The Straight Talking Guide to Launching Your First Product
Mark Asquith
There's only one way to start. And that's to start. Take your product or business from idea to launch in just 8 hours with this free audio guide. Featuring Chris Ducker, Ash Maurya, Adam Farah and more PLUS free templates and resources to help you every step of the way. Today isn't the day for excuses. Brought to you in partnership with AWeber, XERO and Ignite Accelerator.
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The Product Launch Podcast


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Addressing The Time and Money Bottlenecks
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The bottlenecks that sink most SaaS products are running out of time or money. Let's talk about how to solve for those to increase your odds of success. Related Post - https://nxtstep.io/daily/everything-comes-down-to-time-and-money/ Deeper Dive on SaaS Economics - https://nxtstep.io/blog/how-the-world-of-saas-economics-is-changing/ For help with r…
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The Product Launch Podcast


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Unicorn Startups Provide Worse Odds Than A Casino
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A study done by CBInsights tells us that as little as 1.3% of startups might reach so called unicorn ($1B+) status. Let's talk about why anyone would ever take these odds when you do do WAY better at a casino and what you should probably do instead. Study - https://www.cbinsights.com/research/venture-capital-funnel-2/ Related Article on SaaS Econom…
What do SaaS unicorns like Uber and Twitter have in common with Ponzi schemes? Turns out quite a bit. I want to do a deeper dive on SaaS economic models and why designing a path to profitability is critical for the long-term success of your SaaS product.بقلم Sean Boyce
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The Product Launch Podcast


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What you need to know before Scaling your Product with Mike Benson
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Mike Benson built and grew Warmup Inbox from the ground up, a product that is used by thousands of companies and was acquired by private equity for millions of dollars. Following his successful exit, Mike now searches for gaps in markets that venture capitalists won’t touch and builds sustainable profitable businesses within them. Here are a few of…
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The Product Launch Podcast


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Why Software Engineering Will Become More Commoditized
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No and low code tools continue their explosion of growth. They are becoming more specialized and capable. I believe this to be because software engineering has been the bottleneck on development teams for some time. While custom engineering isn't going anywhere, the future of the role is likely to change. Let's talk about the opportunities that mig…
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The Product Launch Podcast


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The Importance Of Vision And Mission Statements For Your Product
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Without a clear vision for your organization and a mission for your product, your team will get confused. Let's talk about how to set them and see some popular examples so you can better understand the value here. To find product market fit faster, sign up for my free 5 day email course – https://nxtstep.io/fit Episode Transcript Hey folks, Sean he…
I've worked on many products where many teams ship most features that make their products worse. The problem here is we get caught in these build loops or traps because we're not following a process to help us first identify what our customers really need. Let's talk about how to solve this problem. To find product market fit faster, sign up for my…
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The Product Launch Podcast


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How To Best Leverage Disruptive Technology
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When disruptive technology is invented we sometimes freakout that it may send shockwaves through our industry or render our product obsolete. Here's why that fear is often overblown and how you should respond instead. If you want to reach product-market fit faster, sign up for my free 5 day email course here - https://nxtstep.io/fit/ Episode Transc…
People are using ChatGPT to write everything from poetry to entire books. So far it seems like it's doing it very well and ridiculously fast. I want to talk about what this means for the future of writing. Related article - https://thespectator.com/book-and-art/artificial-intelligence-ai-destroy-writing-chatgpt/ If you want to reach product-market …
The OpenAI team shared a survey on their Discord server to gather data on building a pricing model for ChatGPT. I want to talk about the questions they're asking related to pricing and how it might help you perform research for figuring out how to best price your product. Survey - https://docs.google.com/forms/d/e/1FAIpQLScwuQEWBkxsNftEkvUgFx2Ov7pK…
The turmoil at Twitter has created a huge opportunity for Mastodon to fill the vacuum. Despite some aggressive growth, it has failed to scale. I want to talk about why and what this means for your product in terms of being ready for opportunities to scale. Related Article - https://www.theguardian.com/news/datablog/2023/jan/08/elon-musk-drove-more-…
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The Product Launch Podcast


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Paying For Features Your Car Already Has
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Car manufacturers like BMW and Mercedes are getting aggressive in charging customers subscriptions for features that are already built into the car itself. I want to talk about the outrage this has caused and where the line actually should be from a product pricing perspective. We'll also talk about the history of where it came from. Related articl…
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The Product Launch Podcast


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How NOT To Manage Product Pricing Discounts
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You need to be careful with how you handle product pricing discounts. If you aren't, you could create a PR nightmare like Tesla has recently. Let's talk about how they created this mess so you can avoid it. Plus we'll get into how you should manage it instead to avoid this situation altogether. If you want to reach product-market fit faster, sign u…
Tesla has dominated the electric car space in recent years, but recently their performance has gotten worse, much worse. Let's talk about what's changed and what we can learn from their story about how to avoid a similar situation they find themselves in currently. If you want to reach product-market fit faster, sign up for my free 5 day email cour…
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The Product Launch Podcast


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Improve The ROI Of Your Product Development Process
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Most product development processes don't consider ROI, but it's probably the best way to improve the effectiveness of this process for your product company. Let's talk about how to find your customer's bottleneck and what that means for providing them and your company with more value. If you want to reach product-market fit faster, sign up for my f…
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The Product Launch Podcast


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Why Your Product Doesn't Need To Look Great
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Prioritizing design over function for your product can actually make it harder to validate your value proposition. Let's talk about why design isn't critically important and why you should focus on experience more than anything. If you want to reach product-market fit faster, sign up for my free 5 day email course here - https://nxtstep.io/fit/ Epi…
Accessing information will never be the same. Let's talk about what ChatGPT has the potential to change with its disruptive technological capabilities. If you want to reach product-market fit faster, sign up for my free 5 day email course here - https://nxtstep.io/fit/ Episode Transcript Hey, folks, Sean here and I am so geeking out about ChatGPT. …
The type of product you choose to build has implications on everything from the customer experience to the pricing model. Let's talk about the differences and why you might choose one or the other. If you want to reach product-market fit faster, sign up for my free 5 day email course here - https://nxtstep.io/fit/ Episode Transcript Hey folks, Sean…
Hyundai and Kia have decided to leave out a key anti-theft device from their vehicles. As such, there's now a growing social media trend where people are joying in recently stolen vehicles. This is a great lesson in what can happen if your product doesn't include key features that your customer is expecting. Article - https://fortune.com/2022/09/22…
Product companies that get caught in the build loop often get trapped in a death spiral. Let's talk about what the build loop is so you know how to avoid it and the approach you should be taking instead. If you want to reach product-market fit faster, sign up for my free 5 day email course here - https://nxtstep.io/fit/…
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The Product Launch Podcast


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Selling Multiple Businesses And Building A SaaS Company Async with Brian Casel
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Brian Casel is a software company owner and founder with a background in software product design and web design. Brian has found, operated, and sold 4 different businesses and is now focused on his company ZipMessage, a tool for swapping video, audio, or text messages with clients and customers asynchronously. Brian started out as a professional de…
Salesforce has avoided giving future revenue guidance which is rare for them. They are blaming it on economic conditions, but are there bigger problems at the world's most successful SaaS company? Let's find out. Techcrunch article - https://techcrunch.com/2022/12/18/salesforce-ends-2022-in-an-unusually-turbulent-position Reddit thread - https://ww…
Southwest Airlines has just given us the perfect example of how not to manage technical debt. Let's review what happened to see what we can learn from it. NY Times Article - https://www.nytimes.com/2022/12/31/opinion/southwest-airlines-computers.html Open Letter From The Union - https://makeitrightswa.org/wp-content/uploads/2022/05/President-Remark…
The Metaverse has had a rough go of it so far. The project has incurred more than $18B in losses and the company stock has fallen 70% in a year. Besides that terrible performance on paper, I feel there's something obvious they are missing and if they don't fix it, I think the whole project is likely to fail. Seeking Alpha article - https://seekinga…
Product-Market Fit is often thought of as this elusive ambiguous concept, but I feel most people overthink it. There are two important dimensions from which to measure Product-Market Fit: Qualitative and Quantitative. Allow me to explain how I measure each using my own product company StaffGeek as an example. If you want to reach product-market fit…
Customer Discovery and User Research both provide critical benefits to your product. Let's talk about the impact and benefits of each so you can make sure you are doing everything you can to find and keep product-market fit as quickly as possible. If you want to reach product-market fit faster, sign up for my free 5 day email course here - https://…
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The Product Launch Podcast


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My Great Product Experience from UPLIFT Desk
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I needed to purchase a standing desk for someone as a gift. I want to walk you through my experience from start to purchase to help you understand what I think UPLIFT Desk did well to get me to buy and what that might mean for making your own product experience better. Here's a link to the New York Times article and the UPLIFT Desk website: https:/…
Pushing features is a big trap that I see most product companies fall into. It will prevent you from finding product-market fit. You need to avoid what I call the 'field of dreams' trap because 'if you build it they will come' only works in the movies. Let's talk about what you should do instead. Credit to the late great Clayton Christensen and his…
Customers are aggressively slashing their product budgets due to economic fears of a prolonged recession. Let's talk about how they are going to decide so you can make sure your product makes the cut. Here's a link to the article in the video - https://www.gartner.com/en/articles/trying-to-cut-software-and-cloud-costs-here-s-how If you want to reac…
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The Product Launch Podcast


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Why The Amazon Alexa Is A Failed Product
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What I talk about in this episode: Why the Amazon Alexa failed The HIPPO risk Why products should be sold for profit (not break even) The risk of passion projects Why research and discovery are critical Why you need to find the obvious unmet need If you want to reach product-market fit faster, sign up for my free 5 day email course here - https://n…
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The Product Launch Podcast


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When’s The Right Time to Launch Your Product with Ignite’s Derek Osgood
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Derek Osgood is a trained brand marketer with an entrepreneur's mindset who is experienced in leading teams in the startup growth trenches. Derek is both a marketing executive and consultant and has consistently delivered double-digit monthly growth across a variety of markets and business models. Here are a few of the topics we’ll discuss on this …
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The Product Launch Podcast


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Diving Deeper into Alternative Fee Arrangements with AltFee’s Scott & Digby Leigh
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Scott Leigh is a lawyer by trade and an entrepreneur at heart, founding several businesses throughout the years while practicing law at the same time. After being involved in the legal industry for over 10 years, Scott leveraged his experience to buildAltFee. While Digby Leigh brings his 15 years of entrepreneurial and marketing background to the l…
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The Product Launch Podcast


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The Importance of Feedback and How it Helped the founder of tilled.com’s Caleb Avery
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Caleb Avery has worked in the payments industry for nearly a decade and with the problems that he encountered, he decided to build his own solution, thus the birth of tilled.com. Here are a few of the topics we’ll discuss in this episode: Caleb discusses his background and how he got to where he is today. What is PayFac-as-a-Service What was life i…
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The Product Launch Podcast


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Innovative Strategies to Scale with Springboard’s Rebecca Block
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Rebecca Block is an experienced leader focused on continuous learning and innovation grounded in meaningful measures of success, data-informed decision making, and appreciative inquiry practices. Rebecca has built departments from scratch, managed small and large teams, and navigated a variety of environments from established institutions to the in…
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The Product Launch Podcast


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Product Market Fit and UX with Lab’s Lindsay Tabas
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Lindsay Tabas is a public speaker and workshop leader at Tabas Consulting and has worked with over 100 startups & investors over a span of more than 15 years. She has worked with both Fortune 500 firms and early-stage tech startup founders, where she assists organizations to work with software developers in the best possible way. Lindsay also has e…
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The Product Launch Podcast


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Growing Fintech Organizations with Top Line Focus’s Linda Wittich
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Linda Wittich has over 20 years of experience in the fintech industry and is currently the FinTech Advisor & Consultant at Top Line Focus where she helps B2B fintech CEOs focus on their top line activities, increasing sales into banks and wealth management firms and accelerating user adoption. Here are a few of the topics we’ll discuss on this epis…
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The Product Launch Podcast


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How to Apply UX to Receive the Best Outcomes with Tim Eulie
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Tim Eulie is an experienced creative consulting partner working with businesses in wellness, lifestyle, culinary fields, and healthcare to strategically develop their visual assets. Tim works at all stages of UX right from the conceptual stage, creating an idea, coordinating the hardware and talent, and overseeing production to its final stages. He…
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The Product Launch Podcast


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Connecting with Your Target Market and Generating Hype with Nick Yarnall
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Nick Yarnall is a Univesity Professor, President and CEO of Potestiam, and a serial entrepreneur. Nick is a big believer in incorporating your hobbies and your work life so that you’re working on something you love. Through doing this Nick was able to conceptualize, design, manufacture, and successfully launch a technology accessory in just 4 weeks…
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The Product Launch Podcast


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Productizing Life Insurance with Jason Pratt from Life Solutions Group
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Jason Pratt is an innovative leader with over 15 years of experience in Management, Operations, Marketing, Consulting and Talent Acquisition. As President of the Life Solutions Group, Jason is responsible for the management of the firm’s carrier and strategic alliance partnerships and works closely with each one to ensure the best service and outco…
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The Product Launch Podcast


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How to Scale Your Professional Services Firm Without Hiring
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Sean Boyce has run his own consultancy firm NxtStep Consulting for over 10 years and has founded multiple other companies at the same time. He’s extremely experienced in working with B2B SaaS product businesses and is well-known for having a big impact on the businesses he’s worked with. Here are a few of the topics we’ll discuss on this episode of…
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The Product Launch Podcast


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Intrapreneurship as Product Strategy with UniFi’s RJ Grimshaw
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RJ Grimshaw is the Chief Executive Officer and President of UniFi EF and a Board Member of the Equipment Leasing and Finance Association. He is a Corporate Strategy & Development Specialist, with a consistent record of delivering extraordinary results in growth, revenue, operational performance, and profitability. Known for having a strong orientat…
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The Product Launch Podcast


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How to Avoid the Growth Trap for Your Professional Services Firm
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Sean Boyce has run his own consultancy firm NxtStep Consulting for over 10 years and has founded multiple other companies at the same time. He’s extremely experienced in working with B2B SaaS product businesses and is well-known for having a big impact on the businesses he’s worked with. Here are a few of the topics we’ll discuss on this episode of…
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The Product Launch Podcast


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The Future of Finance and The Regulatory Process with RND Resources’s Dave Banerjee
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Dave Banerjee has been the CEO of RND Resources for over 37 years, where he provides outsourced regulatory compliance consulting to Broker-Dealers, Registered Investment Advisers, FCM, Banks, and Insurance agencies. Here are a few of the topics we’ll discuss on this episode of Product Launch: How RND Resources helps financial service companies. The…
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The Product Launch Podcast


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Scaling Services by Improving Operational Efficiency
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Sean Boyce has run his own consultancy firm NxtStep Consulting for over 10 years and has founded multiple other companies at the same time. He’s extremely experienced in working with B2B SaaS product businesses and is well-known for having a big impact on the businesses he’s worked with. Here are a few of the topics we’ll discuss on this episode of…
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The Product Launch Podcast


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Building Momentum In Your Startup with Home.llc’s Nik Shah
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Nik Shah is an investor, entrepreneur, and Founder & CEO of Home.LLC where he helps people buy their first house and build wealth. Nik sold his first startup in his freshman year of college and graduated from Carnegie Mellon University with a focus in Business & AI/ML. He has been a management consultant to Fortune-100 clients at Ernst & Young and …
Sean Boyce has run his own consultancy firm NxtStep Consulting for over 10 years and has founded multiple other companies at the same time. He’s extremely experienced in working with B2B SaaS product businesses and is well-known for having a big impact on the businesses he’s worked with. Here are a few of the topics we’ll discuss on this episode of…
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The Product Launch Podcast


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The Challenges of Fundraising with Bernstein Private Wealth Management’s Evan Linhardt
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Evan Linhardt is a former nonprofit leader and public service executive and is now the Vice President and Financial Advisor for Bernstein Private Wealth Management. He now serves non-profits, foundations, and families to design investment strategies that align and allow them to fulfill their missions to maximize impact. Evan is a Board Member and T…
Sean Boyce has run his own consultancy firm NxtStep Consulting for over 10 years and has founded multiple other companies at the same time. He’s extremely experienced in working with B2B SaaS product businesses and is well-known for having a big impact on the businesses he’s worked with. Here are a few of the topics we’ll discuss on this episode of…
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The Product Launch Podcast


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The Value of Customer Research with Rob Fitzpatrick
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Rob Fitzpatrick has been running small businesses for over 13 years and has written multiple books about what he’s learned along the way, including ‘The Mom Test’. His first company was a scalable startup that went through the Y combinator accelerator and Rob is now building software to support indie nonfiction authors. Here are a few of the topics…
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Building a Sales Process for Your Product
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Sean Boyce has run his own consultancy firm NxtStep Consulting for over 10 years and has founded multiple other companies at the same time. He’s extremely experienced in working with B2B SaaS product businesses and is well-known for having a big impact on the businesses he’s worked with. Here are a few of the topics we’ll discuss on this episode of…