Hosted by Eva Hartling, The Brand is Female Podcast delves into the narratives of women entrepreneurs, leaders, and trailblazers redefining limits within their respective fields. Our featured guests unveil their unique business odysseys and personal encounters with each episode, igniting inspiration for fellow women as they navigate their journeys toward advancement and achievement. Presented by TD Women in Enterprise.
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Leveraging tech to help women with breast cancer; with My Breast Day's Tracy Persson
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Tracy Persson, a proud Indigenous entrepreneur and breast cancer survivor, has made it her mission to support women on their breast health journey. Tracy is the founder of My Breast Day, an innovative app designed to support women pre- and post-breast cancer diagnosis. The app has gained recognition, making it to the Top 100 and Semi-Finals in the …
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The first woman of hockey, with Manon Rheaume
37:54
37:54
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In the fifth episode of our mini-series presented by GoodLife Fitness dedicated to the first season of the PWHL and what it represents for women in sports and beyond, we bring you the story of Manon Rhéaume, a trailblazer who shattered the ultimate glass ceiling in the world of hockey. In 1992, she made history as the first and only woman to play i…
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Inclusivity for all athletes; with You Can Play's Mandy Cronin and David Palumbo
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51:49
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This week, as part of our mini-series presented by GoodLife Fitness about the inaugural season of PWHL, host Eva Hartling is in conversation with two executives from the You Can Play Project: Lead for Corporate Partnerships and Pro Female Hockey Player Mandy Cronin, and Chairman David Palumbo. You Can Play's mandate is to ensure safety and inclusio…
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Pucks, passion, and progress; with PWHL Ottawa Captain Brianne Jenner
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37:23
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This episode, part of our mini-series dedicated to PWHL’s inaugural season presented by GoodLife Fitness, features Brianne Jenner, pro hockey player and PWHL Ottawa Captain. Brianne is a two-time Olympic gold medalist and was crowned MVP of the women’s hockey tournament at the Beijing 2022 Winter Olympics. Brianne was part of the first signings ann…
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The power of partnership on and off the ice, with Pro Hockey Players Emerance Maschmeyer and Geneviève Lacasse
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In the second episode of our special PWHL mini-series presented by GoodLife Fitness, we explore the careers of two standout athletes, both Olympic Gold Medalists in women’s hockey and both professional hockey players: PWHL Ottawa Goaltender Emerance Maschmeyer and Genevieve Lacasse, Manager, Corporate Sponsorships & Sales for PWHL. In this conversa…
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Updating the condom aisle for everyone’s sake, with Jems’ Whitney Geller and Yasemin Emory
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29:18
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بقلم The Brand is Female
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Shattering glass ceilings for all women in sports, with PWHL Toronto's Emma Maltais
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The first conversation in our special PWHL series, presented by GoodLife Fitness, is with Emma Maltais, a standout forward for PWHL Toronto and a key player for Canada's national women's ice hockey team. In her debut PWHL season, Emma Maltais tallied 19 points (that’s 4 goals and 15 assists) in 24 games, tying for the scoring lead among rookies and…
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Giving a “Fig” about your skin with the help of science-forward skincare, with Formula Fig’s JJ Walsh
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This episode highlights a true pioneer when it comes to science-forward skincare that transforms everyday life. JJ Walsh founded Formula Fig, inspired by her rich background in the world of fashion and experiential design. She began her career working under the British editor Isabella Blow at Tatler, eventually becoming a fashion editor herself. JJ…
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Driving a successful transition in the transport industry, with Andy Transport’s Andreea Crisan
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This episode spotlights a fascinating succession story, featuring Andreea Crisan, who’s become a leader in the transportation industry, a space where women tend to be under-represented to say the least. From the age of 11, Andreea worked in some capacity or another alongside her father, navigating the challenges of immigration and unemployment to u…
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Reimagining hospitality and our connection with nature, with arcana’s Felicia Snyder
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Felicia Snyder is Co-Founder of arcana - a literal sanctuary in the hospitality industry that offers guests, specifically those living in cities, a transformative space to reconnect with nature and themselves. Located in the woods just under two hours northwest of Toronto, arcana is a hidden retreat featuring mystical mirrored cabins that seamlessl…
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Inspiring thought leadership, with C2 Montréal’s Anick Beaulieu
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This special episode features an engaging conversation with Anick Beaulieu, the CEO of C2 Montréal, a premier annual event that draws over 5,000 participants from more than 60 countries and 30 industries. As C2 Montréal prepares for its 13th edition from May 21-23, 2024, this internationally acclaimed forum will spotlight entrepreneurship, innovati…
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Shifting paradigms around safe sex, with Slipp’s Victoria Lyons
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As we celebrate Women’s Health Week, we’re exploring the topic of sexual wellness in this episode, featuring a visionary leader, Victoria Lyons. Victoria is the founder and CEO of Slipp, a groundbreaking condom company challenging the status quo and empowering all individuals to prioritize their sexual health. Victoria's journey into the world of s…
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Reinventing the cafe formula with the help of superfoods, with Nutbar's Kate Taylor Martin
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In this episode, we're diving into the world of holistic nutrition and entrepreneurship with a visionary in the field, Kate Taylor Martin. Kate is the founder and CEO of Nutbar, a Toronto-based healthy cafe redefining the concept of on-the-go nourishment. Kate's journey into the realm of holistic nutrition began during her time working in PR at a T…
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Reaching business success in a creative industry, with Renard & Co.’s Rachel Fox
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Would you let go of your career in a cushy Government position to risk it all for your true passion? And what if you had children? Well, this is exactly what Rachel Fox did when she launched Renard & Co, a sought-after interior design company based in Toronto. Rachel has been a trailblazer in the home décor industry even before launching Renard & C…
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Championing menstrual health for all, with Alea’s Roxane Champagne-Duval
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In a bold response to the scarcity of eco-friendly menstrual products in public venues, Roxane Champagne-Duval established Alea Protection in 2022. With a passionate commitment to sustainability and ending period stigma, her company provides organic and biodegradable tampons and pads and champions a revolution in menstrual health. Alea Protection h…
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A successful lifestyle brand that stands as the opposite of fast fashion, with Whitney Linen’s Whitney Westwood
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Growing up, Whitney Westwood’s family retreats to their home in the South of France not only offered her a picturesque backdrop but also shaped her essence of style and comfort, marked in part by the omnipresence of linen. From an early age, Whitney was steeped in a culture of travel, design, and the art of living well, walking through the cobblest…
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Challenging every step of the footwear industry with Poppy Barley’s Justine and Kendall Barber
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When they realized that the average garment gets worn 7 times before being tossed and the fashion industry is responsible for 10% of global greenhouse emissions, Justine and Kendall Barber, co-founders of Poppy Barley, a Canadian slow fashion company focused on quality, sustainability and ethical production decided to create a new kind of luxury in…
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Advocating for body diversity on air, with Breakfast Television's Meredith Shaw
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Meredith Shaw, recently appointed co-host of Breakfast Television, is a multitalented personality with a passion for inclusivity. Her diverse professional background spans broadcasting, music, and fashion, and Meredith's journey is a testament to breaking barriers and creating transformative conversations. This week, we re-air this conversation wit…
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Defying critics and shattering ceilings for all women, with BDC's Isabelle Hudon
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Isabelle Hudon has consistently shattered expectations and proven skeptics wrong throughout her impressive career in the corporate world. As the President and CEO of BDC since August 2021, the first woman to occupy the role, Isabelle has not only held jobs that many doubted were within reach but has also excelled in them, leaving a trail of achieve…
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Supporting Black Entrepreneurs in Canada, with FACE’s Tiffany Callender
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This week, my guest is Tiffany Callender, a community developer and social entrepreneur whose work has profoundly impacted Montreal's Black community over her 16-year career. As the youngest female Executive Director of one of Quebec's oldest Black organizations, Tiffany was named among the 100 most influential people of African descent under 40 in…
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Where creativity and sustainability meet, with Birch Babe CEO Kelsey Irvine
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Kelsey Irvine is part of the mother/two-daughters trio behind Birch Babe, a Canadian skincare brand that's making waves in the natural beauty industry. Kelsey's career is a blend of creativity, commitment to sustainability, and a keen eye for storytelling. With a background in commercial advertising and documentary directing, she has a unique abili…
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From restaurant owner to online golf and empowerment expert, with Kerry Maher
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In March 2020, Halifax-based Kerry Maher's world turned upside down with the closure of her restaurant. Facing uncertainty, she was inspired by her mother's question, "Now what?" Opting for action, Kerry reached out on Facebook Live, unsure if anyone would join her for a workout. Leveraging her background as a Golf Pro and Fitness Instructor, Kerry…
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Owning up to life's messy bits, with Drybar's Alli Webb
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Creating a successful business is a formidable journey on its own, but what happens when you have to let go of it because your life is unravelling at the seams? This guest has a remarkable story to share, so good that we are re-airing a recent episode featuring Alli Webb, the visionary founder behind Drybar, whose iconic blowouts have graced the lo…
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Championing inclusivity in law, with Robyn Wishart
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Robyn Wishart, a Vancouver-based personal injury lawyer, has been a force for change in the legal industry since 2001. At Wishart Brain and Spine Law LLP, she tackles complex injury and insurance cases AND challenges the industry's status quo. Wishart has leveraged her early experiences, including representing insurers like Lloyds of London, to adv…
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Reinventing retail through tech, with ShopThing’s Maggie Adhami-Boynton
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With over 15 years of experience in the startup ecosystem and a Harvard Master’s degree, Maggie Adhami-Boynton has reshaped the luxury goods shopping experience with ShopThing. Launched in 2019, the first-of-its-kind live video marketplace in North America has made luxury goods more accessible, gaining the largest social commerce audience in the wo…
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Tackling one of the biggest environmental challenges of our time, with Reusables.com’s Anastasia Kiku
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In the United States, a mere 5% of plastic is recycled, with projections from the Ellen MacArthur Foundation suggesting that, by 2050, the oceans could contain more plastic than fish. Against this backdrop, the environmental toll of single-use plastic is increasingly recognized. In response to this challenge, Anastasia Kiku, Co-Founder of Reusables…
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A passion for pet wellness, music and branding, with Healthybud’s Dana Ben David
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Dana Ben David is Co-Founder and Creative Director of Healthybud, a brand reinventing the pet wellness category focusing on functional treats, meal-toppers and healthy and nutritional food for dogs. The Montreal-based company is leveraging superfoods that are usually more familiar to humans than dogs, such as ashwagandha, goji berries, or reishi me…
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The fine art of brand-building, with ESPRIT's Ana Andjelic
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If you’re a woman in business, you're probably well aware of the crucial role branding plays in commercial success. Often, however, the conversation around branding is dominated by male voices. Today, we're shifting the spotlight to a woman making waves in the industry. Meet Ana Andjelic, a brand executive who earned her stripes transforming brands…
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The queen of eyebrows takes the beauty space by storm, with Haley Bogaert
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The beauty market is saturated, and it takes courage and vision to launch a new brand within the industry. A few years ago, such a visionary stepped onto the scene, changing the landscape with her unique approach. Haley Bogaert, an entrepreneur with over 15 years of hands-on experience in the beauty business, known for her expertise in all things e…
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Discovering the path to vitality with UDEA Wellness' Leanne Citrone
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In this episode, you'll hear an inspiring conversation with Leanne Citrone, a trailblazer in the hair and beauty industry turned Co-Founder of UDEA Wellness, as she shares her transformative journey and insights into holistic wellness. Leanne's profound experience in the hair and beauty domain allowed her to connect deeply with women from diverse b…
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Tapping into your inner wisdom, with WellSoul's Kasey Crown & Jakki Leonardini
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This week, join us on an enlightening journey with Kasey Crown and Jakki Leonardini, the visionary co-founders of WellSoul—a dynamic wellness education company designed to guide individuals toward profound healing and self-discovery. Kasey, a Transpersonal psychotherapist and wellness educator, challenges traditional mental health paradigms, advoca…
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Disrupting the beauty studio model with WAXON’s Lexi Miles
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In today's episode, we delve into the inspirational journey of Lexi Miles Corrin, Founder and CEO of WAXON Laser + Waxbar — an inclusive beauty and wellness brand dedicated to fostering confidence in one's skin. For over a decade, Lexi has championed the vision of helping everyone embrace their confidence through WAXON. Beginning with the flagship …
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Embracing silvering hair and redefining beauty standards, with Alexis Eizinas
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Meet Alexis Eizinas, the creative force behind Silvering, North America's trailblazing beauty brand designed specifically for naturally silvering hair. With over 30 years in the fashion and beauty industry, including a decade as an international model, Alexis transformed her personal quest for silver hair care into an innovative brand. Inspired by …
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Restoring comfort and exploring linen luxury, with Vivian McCormick
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Welcome back to The Brand Is Female Podcast! In this episode, our host Eva Hartling unravel the extraordinary journey of Vivian McCormick, the innovative mind behind Wilet, a pioneering Canadian retailer revered for its exquisite 100% European linen bedding and home essentials. Beyond the realms of commerce, Vivian's narrative embodies resilience a…
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From blowouts to breakthroughs, a journey to embracing the messy truth, with Alli Webb
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In this week's episode, we explore the riveting journey of Alli Webb, the brilliant mind behind Drybar, a venture that skyrocketed to success, gracing the tresses of celebrities like Zooey Deschanel, Gwyneth Paltrow, and Julia Roberts. Amidst the accolades from Fast Company, Fortune, Marie Claire, and Inc., and a bestselling book, Alli faced the un…
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BONUS: Unveiling the feminist art and impactful activism of Pussy Riot, with Masha Alyokhina and Diana Burkot
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In this special episode, we're privileged to host two extraordinary guests whose bold pursuit of artistic expression and activism has resonated globally. Both members of the renowned Russian art collective, protest group, and punk band, Pussy Riot, Masha Alyokhina and Diana Burkot have fearlessly ignited discussions and taken a stand for freedom, j…
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Pioneering success in the world of blockchain, with Emma Todd
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MMH Blockchain Group CEO Emma Todd's pioneering role as a woman of colour on two publicly traded boards in Canada in 2022 marks a significant milestone in the tech industry. As a board member of the Canadian Blockchain Consortium (CBC), Emma has collaborated with major global financial institutions, including JP Morgan Chase, Bank of America, and H…
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Inspiring inclusivity and positivity with Breakfast Television's Meredith Shaw
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Meredith Shaw, the new host of Breakfast Television, is a trailblazer with a passion for inclusivity. With a diverse background spanning broadcasting, music, and fashion, Meredith's journey is a testament to breaking barriers and creating transformative conversations. In this episode, we delve into Meredith's multifaceted career, from her time as a…
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Building success in construction and community engagement with Lara Murphy
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Lara Murphy is the Owner and President of Ryan Murphy Construction Inc. in Calgary, which proudly stands as the only female-owned commercial construction firm in the city. Lara’s cooperative approach has played a pivotal role in its rapid growth and national recognition. With a track record of managing multi-million-dollar projects in corporate, co…
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Redefining real estate and thriving in a competitive industry, with Vivian Risi
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Meet Vivian Risi, a trailblazer in the real estate industry who has been forging her path since the early days of her career. At just 18, Vivian entered the male-dominated world of real estate, facing skepticism and doubt. But she refused to yield to stereotypes, embarking on a journey where 'giving up' was never an option. Today, she is President …
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Standing out in a saturated market with classic products, with Britt Barkwell and Alia Bissett
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Britt Barkwell and Alia Bissett have impressive careers on their own in fashion. With over two decades of experience combined, they both noticed a gap in the market for shirting-first brands that were classically cool and accessible. Keen on carving out their viewpoint in that niche market, they came up with T.Line, a foundational wardrobe essentia…
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The non-linear path to entrepreneurship success, with Carly Moir of White Canvas Design
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Carly Moir is the dynamic founder and creative director of White Canvas Design, a thriving creative agency based in the picturesque Langley, BC. Carly's journey from being a solo freelancer in 2012 to now leading a team of 14 talented women is nothing short of impressive. White Canvas Design is more than just a design agency; it's a hub of creativi…
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Figuring out what you want to do (and finding your voice), with Elise Loehnen
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Elise Loehnen has an impressive career as a writer. Host of the famous "Pulling the Thread" podcast, she has co-written twelve books, five of which were New York Times bestsellers. She was the Chief Content Officer of goop, and she co-hosted The goop Podcast and The goop Lab on Netflix. Before that, she was the editorial projects director of Condé …
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Women's reproductive rights & International Safe Abortion Day, with Dr. Konia Trouton and Rachel Cairns
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September 28th is International Safe Abortion Day, a global day of action dedicated to raising awareness about the importance of safe and legal abortion care and access to it. In Canada, one in three women will have an abortion in their lifetime, and abortion is one of the most common healthcare needs in our country. While most women in the country…
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The ultimate goal of creating a psychologically safe workspace, with Dr. Judit Lovas
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After graduating from Memorial University of Newfoundland with a Master’s degree in Gender Studies, Dr. Judit Lovas worked for the local government as a policy and program development specialist for years. In March 2020, Judit launched her coaching and consulting business, and ever since, she has been working with clients from SMEs to large organiz…
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On successfully remodelling a family business in sports, with Diane Lanctôt
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Diane Lanctôt knew early on she’d be involved in the family business, but what she didn’t expect was that this transition wouldn’t be 100% smooth. She acquired the sporting goods company Lactôt back from her father, Raymond Lactôt, and initiated a complete remodel, making it a growing industry leader. Diane, now a seasoned entrepreneur from Montrea…
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Transforming moments into life-changing experiences for women, with Vitruvi's Sara Panton
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Does the name Vitruvi sound familiar? Founded by Sara Panton, CEO, along with her brother, the brand is one of the largest aromatherapy companies offering luxury essential oil blends and diffusers. Its products are in more than 300 stores in Canada, the United States and Australia, and it's the first essential oil brand to be stocked by retail gian…
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How to navigate your career and make your next move, with Ursula Morgan
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Have you ever entered a room and thought "Wow, a lot of interesting people out here, I'd love to network with ALL of them?". Exactly - no one ever thinks that way. However, in order to succeed in business and in life, networking is really important, as is understanding what your next move should be. And, for that, we have Ursula Morgan. Ursula is a…
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Technology and healthcare walk hand-in-hand to provide accessibility, with Helen Stevenson
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Technology and healthcare can walk side by side to uncover new paths of innovation, but also to broaden access. That's Helen Stevenson's goal. Founder and CEO of Reformulary Group Inc., she created a company at the intersection of healthcare and tech aiming to make drug plans more affordable for more Canadians. Former Assistant Deputy Minister of H…
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From one of Kenya's toughest slums to being an award-winning social entrepreneur, with Ciro Muiruri
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Ciro Muiruri is the embodiment of resilience. Growing up in one of the toughest slums in Kenya as an AIDS orphan, she survived an attempted homicide and lived through the abduction of her young daughter. And even with everything against her, she embraced the mission of building schools and bringing quality education for young children in her commun…
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