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flowerpodcast

Flowerpodcast

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Specifically for flower people around the world. This podcast is recorded by Nicki Christensen aka Coach Nicki, creator of FLOWERHUB in Brisbane, Australia. A 4th generation flower person Nicki understands the daily challenges of running and building a flower wholesale business. He pivoted his original core business, Australia's only Flower Auction and turned it into a Australia's biggest online flower market called FLOWERHUB.
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On this episode of FLOWERPODCAST Coach Nicki, founder of FLOWERHUB gives his insights into what to do in a lockdown, how they have boosted florist businesses revenue over on the East Coast of Australia & what suggestion he has for florists in Western Australia facing their first lock down. ** You should seek your own independent information & shoul…
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Country of Origin labelling for Flowers is a Hot Topic in the Flower Industry in Australia right now. In this episode we hear how Australia's biggest online Flowermarket platform - FLOWERHUB is helping Aussie flower growers & buyers make more informed purchasing decisions at the checkout. To see it in action goto FLOWERHUB. For more coaching tips v…
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Wii.FM is the philosophy of focusing in on "whats in it for me" for the customer. If you do it across your whole business, you will win more clients and earn more money. Coach nicki is the creator of FLOWERHUB based in Brisbane, Australia. Interested in business tips? Follow Coach nicki on Facebook or Insta --- Send in a voice message: https://podc…
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The second wave of COVID may or may not come but if Melbourne is anything to go by, we all have to be ready for retail to close. Here are the top 5 things you should be doing or have done by the time a second wave rolls in, if ever. --- Send in a voice message: https://podcasters.spotify.com/pod/show/flowerpodcast/message…
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This is a summary of the notes I took at the DAWR meeting held in Canberra on April 5th 2019. It explains what the Import Regulators approach is and what is trying to be achieved. Industry members all flew into Canberra for an afternoon with the Department to work out a way forward to ensure that Australia can meet its ALOP - Appropriate Level Of P…
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The Department is in charge of protecting Australia from Biosecurity Risks. Industry players want the Department to loosen up to enable trade with a balanced Risk approach. The Local Flower Growers want all Imports banned for the sake of our Countries Clean Environment. This issue is like an Onion. One that you have to peel one layer at a time. ---…
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The March 1 Import Conditions change has caused massive inconvenience & supply timing difficulties for the Australian Companies that rely on Imported products to supply their customers.Does selling imported products make you more Un-Australian?Is this policy change just Protectionism by Government?Does anyone really care where things are grown or p…
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3rd & Final part to this series with Matthew Landers.Matthew Landers is a Genius in the Creative Retail space & he shares with us exactly how he would go about building a brand, if he had to start out today. Including the top 3 things you can start doing right now to get onto a faster road to success.Matthew shares tips on how he keeps a healthy re…
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In this episode Matthew Shares the story of how he came to the realization & how he then set about, creating the Matthew Landers Brand. Matthew delves deep into his strategy that drives everything when it comes to his customers expectations.He breaks down the customer analysis & how he makes the decisions he makes.Nicki raises the Supermarkets issu…
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Meet Matthew Landers. A Western Australian powerhouse in Business & Floral Design. Although if you assume that you know anything about him just from reading the word Florist, you would be incorrect.ML has built a Global Brand. It has been no accident that he is now in demand all over the world & consider one of the best in the Top 8 Globally.In thi…
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Retail floristry in Australia is dying a slow death. Contained in this episode nicki presents what he believes to be the answer to this monumental challenge faced by the majority of the industry, who has no real brand value or customer following.Based on scientific research the future may just be a little brighter.--- Send in a voice message: https…
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