أفضل بودكاسات More Great Customers Llc (2024)

1
Dear Strategy 148: Industries, Markets, and the Evolution of PESTEL 17:13

1M ago17:13

17:13

On this episode of Dear Strategy, Bob talks about the definition of an “industry” vs. a “market” and discusses how you can evolve a PESTEL analysis to be more focused on the trends that affect the industry that your company is a part of. If you’re interested in strategy training or coaching for your business, please visit us at Strategy Generation …

1
Dear Strategy 147: How to Set Realistic Strategic Objectives 16:19

2M ago16:19

16:19

On this episode of Dear Strategy, Bob talks about setting realistic objectives for your strategy and how you can validate your growth objectives using the 3 components of market, share, and price. If you’re interested in strategy training or coaching for your business, please visit us at Strategy Generation Company.…

1
Dear Strategy 146: The 4 P’s of Marketing – Not 7, Not 8 – Just 4! 18:41

2M ago18:41

18:41

On this episode of Dear Strategy, Bob talks about the original 4 P’s of Marketing, and why consultants shouldn’t necessarily mess with frameworks that are already working! If you’re interested in strategy training or coaching for your business, please visit us at Strategy Generation Company.بقلم Bob Caporale | Strategy Generation Company

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Dear Strategy 145: Understanding Product Interdependencies 15:57

3M ago15:57

15:57

On this episode of Dear Strategy, Bob talks about the importance of understanding how your product interconnects with and depends upon other products that may be outside of your control, and why this all needs to be accounted for within the context of your product and portfolio strategies. If you’re interested in strategy training or coaching for y…

1
Dear Strategy 144: Why Tipping Culture Isn’t a Good Strategy for Businesses 13:44

3M ago13:44

13:44

On this episode of Dear Strategy, Bob takes on the controversial topic of our ever-expanding tipping culture and talks about why it might not be the best strategy for businesses to embrace. If you’re interested in strategy training or coaching for your business, please visit us at Strategy Generation Company.…

1
Dear Strategy 143: Never Treat Your Customers Like They’re a Burden 21:00

4M ago21:00

21:00

On this episode of Dear Strategy, Bob expands upon his 2nd golden rule of small business success, which is to never make your customers feel like they’re a burden. Tune in to discover why and when businesses are likely to fall into this trap, and how to ensure that it never happens again! If you’re interested in strategy training or coaching for yo…

1
Dear Strategy 142: Practicing Diligent Follow-up 18:23

4M ago18:23

18:23

On this episode of Dear Strategy, Bob expands upon his 2 golden rules of small business success, starting with Rule #1. Tune in to hear tips on when, how, and why diligent follow-up should be practiced within your business. If you’re interested in strategy training or coaching for your business, please visit us at Strategy Generation Company.…

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Dear Strategy 141: The Two Golden Rules for Small Business Success 14:05

5M ago14:05

14:05

On this episode of Dear Strategy, Bob gives us his two golden rules for small business success: 1) Practicing diligent follow-up, and 2) Never treat your customers like they are a burden. If you’re interested in strategy training or coaching for your business, please visit us at Strategy Generation Company.…

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Dear Strategy 140: All Bets Are NOT Off 13:46

5M ago13:46

13:46

On this episode of Dear Strategy, Bob responds to the idea that “all bets are off” when you begin executing your strategy. If you’re interested in strategy training or coaching for your business, please visit us at Strategy Generation Company.بقلم Bob Caporale | Strategy Generation Company

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Dear Strategy 139: Exploring the Definition of Customer Value 11:32

6M ago11:32

11:32

On this episode of Dear Strategy, we discuss the definition of “value” in relation to developing strategic value propositions and implementing value-based pricing. If you’re interested in strategy training or coaching for your business, please visit us at Strategy Generation Company.بقلم Bob Caporale | Strategy Generation Company

1
Dear Strategy 138: Organizing VOC Methodologies 15:40

6M ago15:40

15:40

On this episode of Dear Strategy, we talk about the different methods that can be used for gathering the Voice of the Customer (VOC) and provide a structure for organizing those methods to optimize your customer insights. If you’re interested in strategy training or coaching for your business, please visit us at Strategy Generation Company.…

1
Dear Strategy 137: What’s With This AI Trend? 13:50

7M ago13:50

13:50

On this episode of Dear Strategy, we talk about how so many companies are embracing Artificial Intelligence (AI) and whether it’s really such a good strategy to have your system run your company! If you’re interested in strategy training or coaching for your business, please visit us at Strategy Generation Company.…

1
Dear Strategy 136: A New Year and a New Venture 13:46

7M ago13:46

13:46

On this episode of Dear Strategy, we talk about how so many college graduates are ill-prepared by their educational institutions to enter the workforce – and how colleges should be paying more attention to this before somebody else does! If you’re interested in strategy training or coaching for your business, please visit us at Strategy Generation …

1
Dear Strategy 135: Business vs. Military Strategy 16:07

1y ago16:07

16:07

On this episode of Dear Strategy, we talk about some of the natural parallels between military strategy and business strategy and explore whether that analogy still works within a more modern business landscape. If you’re interested in strategy training or coaching for your business, please visit us at Strategy Generation Company.…

1
Dear Strategy 134: The Strategy of Politics (From a Neutral Point of View) 19:18

1y ago19:18

19:18

On this episode of Dear Strategy, we talk about how political strategy correlates with product and business strategy, and why that can create a dangerous environment under the wrong circumstances. But don’t worry – despite the topic, no sides were taken during the recording of this podcast! If you’re interested in strategy training or coaching for …

1
Dear Strategy 133: How Strategic Planning Really Works 16:44

1+ y ago16:44

16:44

On this episode of Dear Strategy, we talk about our new strategy framework, the latest direction for our podcast, and how strategic planning really works – especially in the face of unexpected events. If you’re interested in strategy training or coaching for your business, please visit us at Strategy Generation Company.…

1
006 - Feedback and Reviews: What’s the Difference? 8:43

1+ y ago8:43

8:43

Your Restaurant needs Reviews. But you also need Feedback! Today, we talk about the difference between Feedback and Reviews, and how they compliment and even feed into each other. We also talk about some methods your Restaurant could use to get more useful feedback.بقلم More Great Customers, LLC

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005 - Review Frequency: Or, Why Strangers On The Internet Matter 7:29

1+ y ago7:29

7:29

Did you know people who read restaurant reviews online trust random reviewers just as much as they trust their friends and family? Where are reviews coming from if you're not asking for them? What does that mean for what you can do about your online reputation?بقلم More Great Customers, LLC

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004 - ”What Happened To Them?” Why Review Frequency Matters 5:36

1+ y ago5:36

5:36

You have a large number of reviews. Great! Don't stop what you're doing! Learning about how ongoing frequency of Reviews can make or break if a customer decides to choose your Restaurant.بقلم More Great Customers, LLC

1
003 - Review Quantity: A Barrier of Protection 6:53

1+ y ago6:53

6:53

The first Pillar of a successful Getting Chosen Reputation management campaign is Review Quantity. Find out why having a large number of reviews, rather than just a few with high scores, is important in getting customers to choose your Restaurant.بقلم More Great Customers, LLC

1
002 - ”Don’t do that!” and Pillars of a Plan 9:05

1+ y ago9:05

9:05

Don't freak out! If your Restaurant's online reviews aren't looking great, don't make poor choices that can make things worse. We'll teach you what NOT to do, as well as teach you the Pillars of a Successful Reputation Management marketing campaign.بقلم More Great Customers, LLC

1
001 - The Dumpster Effect 6:02

1+ y ago6:02

6:02

What are some simple things you can do as a restaurant owner or manager to get and keep more great customers? We begin a series talking about things you can do to get more reviews, and better reviews, and why that makes a difference.بقلم More Great Customers, LLC

1
Dear Strategy 132: How to Approach Customer Segmentation 16:53

2+ y ago16:53

16:53

On this episode of Dear Strategy, we talk about the process of customer segmentation – discussing how it is defined, what it is used for, and how you can perform segmentation for your own strategic planning process. Visit our Blog to read the full post that goes along with this episode. Subscribe to Our Mailing List to stay up to date on all the la…

1
Dear Strategy 131: How Ego Eats Strategy For Breakfast 17:59

2+ y ago17:59

17:59

On this episode of Dear Strategy, we talk about the concept of “strategic arrogance” – describing what it is, why it can be so dangerous, and how you can keep it out of your own strategic process. Visit our Blog to read the full post that goes along with this episode. Subscribe to Our Mailing List to stay up to date on all the latest episodes. If y…

1
Houston, We Have a Big Announcement! 1:21

3y ago1:21

1:21

Welcome to another episode of Rogue Creators! This week, we have a big announcement! We will be taking a break for Q4 as we transition to a new and improved format. In January 2022, we'll be back and better than ever. We look forward to talking with creators that have paved their own paths as photographers, videographers, designers, and more! We'll…

1
The Journey to 100k Downloads Begins with Simple Prep with Startup Junkie 44:15

3y ago44:15

44:15

Are you looking to grow your podcast’s listener base? Check out this episode of Rogue Creators! Caleb Talley and Jeff Amerine joined Bryan and Loren to celebrate reaching 100,000 downloads on the Startup Junkies Podcast. Caleb and Jeff co-host the show each week and talk with founders about the stories behind the businesses we love. On this episode…

1
Your Customers Are Frustrated With How They Buy From You with Josh Fedie 51:01

3y ago51:01

51:01

Summary In this episode of Rogue Creators, Bryan Fittin and Loren Lewis talk with Josh Fedie, the Founder and CEO of SalesReach. Josh is a huge advocate for integrating video into your sales strategy, and SalesReach helps you accomplish that with ease. Bryan, Loren, and Josh talk about jumping in front of the camera, providing value for your prospe…

1
Dear Strategy 130: How To Differentiate Between a Product Strategy and a Go-To-Market Plan 23:56

3y ago23:56

23:56

On this episode of Dear Strategy, we talk about the difference between a product strategy and a go-to-market plan, and why it’s important to have both of these key planning tools working together in harmony. Key Takeaways: A product strategy and a go-to-market plan are two distinctly different, yet very much coordinated planning tools. A go-to-mark…

1
Recruiting Great Talent Through Thoughtful Content 34:58

3y ago34:58

34:58

Summary This Rogue Creators episode was stoked to have on a special guest from Harvest Group! Bryan and Loren were joined in the studio by Ella Jane Dantzler, their Senior Marketing Manager. Harvest Group is a full-service retail growth agency serving Walmart, Kroger, and now Target. By word of mouth and social platforms, we have been able to see f…

1
September In The Know 24:29

3y ago24:29

24:29

Shownotes [1:26] What are you obsessed with? [4:20] Riverside [7:12] SalesReach [9:36] Transistor [12:38] Sendible [16:14] Descript [18:21] Grammarly [20:39] Rapid Fire Links Bryan Fittin Loren Lewis Rogue Creators Episode 107: Ditch Zoom. Try Riverside or Zencastr Rogue Creators Episode 107: Mastering the Art of Sales Through Video with Josh Fedie…

1
Designing a Great Presentation in... PowerPoint? w/ Nicole Hamilton [Rebroadcast] 39:18

3y ago39:18

39:18

Shownotes [1:47] What are you obsessed with this week? [6:46] Using Powerpoint for design [12:25] Advice for people trying to do their own graphic design work [16:06] The power of fonts [21:16] Using tools like PowerPoint while staying modern [27:04] Nichole shares tips for business owners who are creating content [30:56] Wrap Up [33:15] Rapid Fire…

1
5 Reasons Why Video Podcasting Is Your New Best Friend! 21:09

3y ago21:09

21:09

Shownotes [1:26] What are you obsessed with? [5:44] Make postable content [7:28] Make your podcast stand out [9:43] Room to experiment [12:26] Expand your reach [15:09] Creating a brand [18:59] Rapid Fire Links Bryan Fittin Loren Lewis Val :’( Forgotten City Quotes “If you have a video podcast, it obviously gives you way more opportunity to chop th…

1
Creatives Go To Work 25:37

3y ago25:37

25:37

Shownotes (1:32) What are you obsessed with? (6:06) You Need More than “Creatives” on a Creative Team (11:17) Discipline & Creativity (14:21) Become the Healthiest Creative You Know Rapid Fire Links Bryan Fittin Loren Lewis Herding Tigers: Be the Leader That Creative People Need Quotes “As [a creative], you can kind of get in that mindset of feelin…

1
Dear Strategy 129: How To Align Your Product Strategy to Your Corporate Messaging 29:56

3y ago29:56

29:56

On this episode of Dear Strategy, we talk about how you can align your product strategy to your corporate strategy, and why it’s so important to alert your company’s leaders when that alignment doesn’t quite exist. Key Takeaways: If you are a corporate leader, make sure that your corporate strategy exists and is clearly communicated. If you are a p…

1
To Tik Tok or Not To Tik Tok 29:25

3y ago29:25

29:25

Shownotes (1:22) What are you obsessed with? (4:58) What is TikTok? (8:00) Beyond Gen-Z (10:03) The 10 Rules of TikTok (25:52) Rapid Fire Links Bryan Fittin Loren Lewis Census Quotes “I think something to remember is that a lot of times generations will shift platforms. So, they’ll move off of one platform and onto the other. You can’t just continu…

1
August in the Know 23:29

3y ago23:29

23:29

Shownotes (1:20) What are you obsessed with? (5:29) Apple Podcasting Bug (11:11) Spotify Podcast Ad Revenue Skyrockets 627% (14:53) Twitter Testing New Shopping Feature (19:46) Rapid Fire Links Bryan Fittin Loren Lewis Vulture on Apple Podcasts TechCrunch on Spotify's Ad Revenue JCK on Twitter's New Shopping Feature Quotes “The big news is that App…

1
How To Find Your Podcasting Voice 22:31

3y ago22:31

22:31

Shownotes (1:21) What are you obsessed with? (4:49) Do your research! (9:44) Stay true to your brand (14:26) Go for it! (19:38) Rapid Fire Links Bryan Fittin Loren Lewis Quotes “There’s things that people do in their natural cadence of their voice that can actually be very off-putting for a lot of people. And so it’s learning to identify those thin…

1
Podfade... It's A Real Thing! 18:25

3y ago18:25

18:25

Shownotes (1:34) What are you obsessed with? (4:35) What is podfade? (7:58) What causes podfade? (11:28) How can you avoid podfade? (14:41) Bonus tip! (17:04) Rapid Fire Links Bryan Fittin Loren Lewis Quotes “There are some amazing podcasts out there, but finding 52 ideas if you’re a weekly podcast is really a log more difficult than you would thin…

1
Content Quantity Vs. Quality when Achieving Your Company's Goals 20:24

3y ago20:24

20:24

Shownotes (1:13) What are you obsessed with? (4:00) Quality vs. Quantity (5:46) Quality is subjective (10:31) Make analytics sexy again! (11:41) How to make quality content Links Bryan Fittin Loren Lewis Quotes “I feel like a lot of companies were doing anything and everything to get the content out there and it was content that didn’t matter. And …

1
In The Know: July Edition 22:50

3y ago22:50

22:50

Shownotes (1:09) What are you obsessed with? (5:10) Is Instagram getting rid of photos? (8:51) Pinterest Updates (13:19) Apple Podcast Issues (19:00) Rapid Fire Links Bryan Fittin Loren Lewis Tugboat Jack CNBC on Instagram Getting Rid of Photos? NPR on Pinterest Banning All Weight Loss Ads Vulture on Apple Podcast Issues EP 109 | Pinterest for Busi…

1
How to Go from Brick and Mortar to eCommerce Rockstars with Beautiful Lives Boutique 31:55

3y ago31:55

31:55

Shownotes (1:54) What are you obsessed with? (5:14) Introducing Jessica, Jenna, and Beautiful Lives (9:18) Starting eCommerce in a pinch (13:55) Selling through Instagram (14:46) Giving back to the community (21:08) Handing exponential growth (23:31) What’s next for Beautiful Lives? (26:09) Advice for new eCommerce store owners (28:37) Rapid Fire L…

1
Does Your Business Actually Need a Podcast??? (Rebroadcast) 30:25

3y ago30:25

30:25

Show Notes (3:00) What are you obsessed with this Week? Loren- Arkansas T-Shirt Club by TC Screen Printing Bryan- CRTV Facebook Group, Nik Goodner (5:56) Podcasts are on the rise Patt Flynn discussing with Buzzsprout how listening as shifted (7:20) Can a podcast help your business? (11:13) Podcasts help build loyalty and trust (15:24) Putting a fac…

1
Back to the Basics: Creating a Social Media Strategy that Works 23:09

3y ago23:09

23:09

Shownotes (1:26) What are you obsessed with? (5:02) Choosing the right platform for your brand (8:41) Understanding your platforms of choice (9:39) Planning ahead (13:31) Picking the scheduling tool that’s best for you (18:23) Social monitoring and social listening (20:36) Rapid Fire Links Bryan Fittin Loren Lewis EP 49 with C.R. Braniff EP 96 with…

1
Pinterest for Business: What You Need to Know 27:34

3y ago27:34

27:34

Shownotes (1:31) What are you obsessed with? (5:55) Introducing Gaonou (10:44) Who can benefit from utilizing Pinterest? (12:28) Myths about Pinterest (13:56) Video on Pinterest (15:42) Building a successful Pinterest strategy (17:34) How do you drive people to your long-form content? (19:42) Paid advertising on Pinterest (21:32) What’s next for Ga…

1
How to Make Your LinkedIn Profile Pop 28:45

3y ago28:45

28:45

Shownotes (1:44) What are you obsessed with? (5:40) What makes a LinkedIn profile pop? (7:14) Your headshot matters (10:47) What does your headline say about you? (13:35) Crafting your professional summary (14:31) Recommendations and endorsements (16:02) With LinkedIn, commenting is content! (19:07) What content works on LinkedIn? (24:52) Rapid Fir…

1
Ditch Zoom. Try Riverside or Zencastr 33:11

3y ago33:11

33:11

Shownotes (2:28) What are you obsessed with? (6:09) Introducing Jacob (8:08) Why you need to leave Zoom (12:11) What we love about Riverside (15:43) Why we momentarily switched to Zencastr (20:35) User experience Links Bryan Fittin Loren Lewis Jacob Carpenter Riverside.fm Zencastr Quotes “With Riverside or Zencastr, you’re recording locally, so you…

1
Why Social Selling is a MUST 41:07

3y ago41:07

41:07

Shownotes (1:57) What are you obsessed with (5:01) Introducing Nathan Otwell (8:31) Breaking down social selling (12:20) Facebook and Instagram allow you to compete with big brands (14:59) Selling services through advertisement (19:02) Ad creative that sells (24:20) Live social selling (30:51) How to get started with social selling (34:45) What’s n…

1
Apple Podcasts Subscriptions vs. Spotify Podcast Subscriptions 22:45

3+ y ago22:45

22:45

Shownotes (1:17) What are you obsessed with? (6:13) Apple Podcasts Subscriptions (13:26) Spotify’s paid subscription platform (17:43) Who are these subscriptions for? (19:28) Wrap up (20:43) Rapid Fire Links Bryan Fittin Loren Lewis Quotes “If you’re a brand new podcast, don’t be going straight to paid content. That’s just not smart to do unless yo…

1
How Gen Z is Changing the Marketing Game 50:50

3+ y ago50:50

50:50

Shownotes (2:43) What are you obsessed with? (8:19) Marketing to Gen Z (15:31) Choosing brands that are eco-friendly and socially responsible (17:41) Seeking out meaningful interactions (24:54) Optimizing your website for mobile-functions (27:48) How Gen Z uses social media (38:58) Gen Z’s strong filter Links Bryan Fittin Loren Lewis Ava Ellis Quot…

1
Mastering The Art Of Sales Through Video with Josh Fedie 51:01

3+ y ago51:01

51:01

Shownotes (2:31) What are you obsessed with? (7:21) Introducing Josh Fedie and SalesReach (14:43) How does video close sales? (21:48) Content creation generating leads (29:30) Advice for integrating video (36:20) What’s next for SalesReach? (43:31) Wrap up (45:41) Rapid Fire Links Bryan Fittin Loren Lewis Josh Fedie SalesReach Quotes “If you don’t …

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More Great Customers Llc بودكاست

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