أفضل بودكاسات Hilary Laffer (2024)

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The Brandsmiths – Season 2 – Ep.6 – Cool Name or My Own Name? 13:30

2+ y ago13:30

13:30

Be a Part of the Show! Got a question for Amy and Hilary about your business? We're taking business questions - anything that's keeping you up at night, that's puzzling your otherwise brilliant mind, that is slowing your pace in making decisions - or that poses a conflict between you and your team. We're here for it! Email us at hello@thebrandsmith…

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The Brandsmiths – Season 2 – Ep.5 – Trade Show Triage 16:28

2+ y ago16:28

16:28

Be a Part of the Show! Got a question for Amy and Hilary about your business? We're taking business questions - throw the show anything that's keeping you up at night, that's puzzling your otherwise brilliant mind, that is slowing your pace in making decisions - or that poses a conflict between you and your team. We're here for it! Email us at hell…

1
The Brandsmiths – Season 2 E.4 – The Art of Business Cards 17:10

2+ y ago17:10

17:10

Episode Notes Be a Part of the Show! Got a question for Amy and Hilary about your business? We're taking business questions - throw the show anything that's keeping you up at night, that's puzzling your otherwise brilliant mind, that is slowing your pace in making decisions - or that poses a conflict between you and your team. We're here for it! Em…

1
The Brandsmiths – Season 2 Ep.3 – Yoga Woes 17:25

2+ y ago17:25

17:25

Want to know more about the business discussed on the show? Visit Souk Studios at https://soukstudio.com/ or on Instagram @souk.studio Be a Part of the Show! Got a question for Amy & Hilary about your business? We're taking business questions - throw the show anything that's keeping you up at night, that's puzzling your otherwise brilliant mind, th…

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The Brandsmiths – Season 2 Ep.2 – Building a database while raising capital 13:51

2+ y ago13:51

13:51

Be a Part of the Show! Got a question for Amy + Hilary about your business? Trying to figure out a new name, need a tag line, pondering a new product launch or wondering if your logo works? This is the tip of the iceberg for these hosts who bring decades of brand strategy to their work with business owners. Email us at hello@thebrandsmithspod.com o…

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The Brandsmiths – Season 2 Ep.1 – Qool Socks 11:35

2+ y ago11:35

11:35

Want to know more about the business discussed on the show? Visit Qool Socks on Instagram @qoolsocks Be a Part of the Show! Got a question for Amy & Hilary about your business? Trying to figure out a new name, need a tag line, pondering a new product launch or wondering if your logo works? Email us at hello@thebrandsmithspod.com or DM us on Instagr…

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The Brandsmiths – Season 2 Tease 2:55

2+ y ago2:55

2:55

Want some free expertise? We're opening The Brandsmiths question hotline for anyone with a business challenge - you can be a brand new owner, an experienced entrepreneur, a creative with a dream or a successful founder with a brand-specific question. Email us you question or record your audio in the form of a voicemail. Ping us: hello@thebrandsmith…

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Work Session with Tara Riceberg, Tesoro 38:23

3+ y ago38:23

38:23

Signage Messaging Packaging Gift wrapping Brand strategy Ownership Entrepreneurshipبقلم Amy Swift Crosby & Hilary Laffer

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Need a Brand Audit? 1:01

3+ y ago1:01

1:01

Branding Brand Strategy Design Brand Audit Guest Identity Social Mediaبقلم The Brandsmiths

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Work Session with Jason Perez, Yardz 27:04

3+ y ago27:04

27:04

construction equipment spreadsheets white board toolsبقلم The Brandsmiths

1
Pandemic Pivots with Alexis Harwood 22:35

3+ y ago22:35

22:35

wine community pandemic brand strategy lockdown pivot web design UX deliveryبقلم The Brandsmiths

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Mailbag #1: Q&A with Amy & Hilary 17:58

3+ y ago17:58

17:58

Social Media FOMO Planoly Later Shopify Web Designers Developersبقلم Amy Swift Crosby & Hilary Laffer

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Work Session with Charlotte Smith, At Charlotte's House 31:45

4y ago31:45

31:45

Positioning Advertising Content Creation Personality Instagram Digital Marketing Website Development UXبقلم The Brandsmiths

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Work Session with Alyn Kalach, 2bNonProfit 29:17

4y ago29:17

29:17

mission statement copywriting audience brand strategy websites artists MTV Bilingual Spanish English Jon Favreau Kye’sبقلم The Brandsmiths

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"Circle Back" Session with Ameann DeJohn of Clarisma 29:02

4y ago29:02

29:02

copywriting cosmetics taglines positioning brand strategy packaging Ulta beauty marketing messagingبقلم The Brandsmiths

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Work Session with Leo Knight, Neighborhood Nerds 29:59

4y ago29:59

29:59

brand strategy copywriting positioning sales marketing digital marketing membership model customer service bourbonبقلم The Brandsmiths

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Work session with Jay Sweet, Newport Festivals Foundation 23:35

4y ago23:35

23:35

Naming Brand hierarchy Brand perception Reorganization Using brand to make decisionsبقلم The Brandsmiths

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Work session with Jenette Goldstein + Aaron Noble, Jenette Bras 27:13

4y ago27:13

27:13

Naming & Naming conventions Copy writing & messaging Brand hierarchy Brand experience Typefaces and logotypesبقلم The Brandsmiths

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Work session with Keith Grayhorse, Grayhorse Framing 23:58

4y ago23:58

23:58

Amy and Hilary take the mystery out of brand for master framer Keith Grayhorse. The Los Angeles craftsman calls in to ask a reasonable question, one that resonates with anyone who is mystified by the idea of branding or wonders if it is worth the effort. The Brandsmiths took the opportunity to talk through what branding really is (not what you may …

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Work session with Deming Maclise, Caffe Vita 27:45

4y ago27:45

27:45

Amy and Hilary work session with Seattle coffee guru Deming Maclise.How can Caffe Vita evolve... without alienating the OG’s?Seattle’s favorite restaurateur phones in from the road where he’s shuttling between his 8 successful restaurants and handful of independent coffee shops. Caffe Vita (his secret favorite child) has gone through an ownership t…

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Work session with The Glasers, Communication Gurus 24:40

4y ago24:40

24:40

Amy and Hilary talk to Susan Glaser PhD and Peter Glaser PhD, renowned communications experts.Now that they can’t blow minds with live audiences, how do they maintain rockstar status...through a screen?The Glasers founded their communication consulting business a few decades ago, and have never had to market themselves to attract clients like Micro…

1
Work session with Christa Núñez, The Learning Farm 27:26

4y ago27:26

27:26

Here's a link to the website for The Learning Farm - looks like Christa has already incorporated some of direction given in this episode! thelearningfarmjuicery.orgبقلم Christa Núñez, Amy Swift Crosby & Hilary Laffer