Join Jimmy McKay and Tony Maritato as they interview leaders from Sarah Health at the APTA’s Private Practice Section (PPS) Conference 2024! They dive into the emerging world of Remote Therapeutic Monitoring (RTM) and how this technology is reshaping the physical therapy landscape. Hear from SaRA Health’s experts on how their platform is boosting p…

Jimmy McKay welcomes back Larry Benz, PT, DPT, OCS, MBA, FAPTA, to discuss the pressing issues in the physical therapy profession today. From workforce development challenges to cultural shifts in clinical care, Larry offers deep insights into the productivity crisis and how therapists can regain control in 2024. Find Larry's Blog Posts that inspir…

Jimmy McKay and co-host Dave Kittle dive deep into the realities of hiring in physical therapy and the importance of transparency. 00:00 - Introduction & Overview 02:35 - The Importance of Salary Transparency in Job Listings 09:12 - The Reality Behind High Salaries and Long Hours 15:45 - Hiring the Right Fit: Quality Over Quantity 22:30 - Using Mil…

On this episode of Strata Stories, we talk with Tony Maritato PT, the founder of Total Therapy Solutions We dive into: 1. The fundraising journey 2. Transparency in billing and data sharing 3. The Role of Media and Marketing in Growth 4. The Future of PT, OT, and Speech Therapy Connect with Tony on LinkedIn here! Strata Stories are conversations be…

In this episode, we sit down with Lance Mabry from High Point University to discuss groundbreaking research on why only 20% of doctorally-trained physical therapists use the title 'Doctor' during patient introductions. We dive deep into the implications this has for patient trust, therapeutic alliance, and the future of the physical therapy profess…

In this episode of PT Pintcast, host Jimmy McKay, DPT, dives into a deep discussion with an expert panel of physical therapists LIVE from Nazarath College who are forging their own paths as entrepreneurs in the PT industry. Joined by Brenda Gajowski, Bryan Guzski, Derek Hagen, Russ Manalastas, and Michael Huson from Nazareth College, they explore w…

Tony Maritato and Dave Kittle dive deep into the rapidly evolving intersection of artificial intelligence and physical therapy. As AI technology continues to improve and infiltrate every industry, we explore how it might impact the future of physical therapy practice. Will human therapists be replaced by AI? How will technology change patient care,…

Jimmy McKay is joined by special guests from Athelas to explore the groundbreaking role of artificial intelligence (AI) in transforming physical therapy practices. Learn how Athelas' AI-powered tools are driving higher efficiency, reducing burnout, improving denial management, and increasing revenue for clinics across the country. Discover how clin…

Explore the evolving landscape of physical therapy. As the industry shifts post-pandemic, the conversation delves into the challenges and opportunities of telehealth and hybrid care models. The hosts share their insights on how clinics can adapt to changing patient preferences while navigating the balance between virtual and hands-on care. Are virt…

On this episode of Strata Stories, we talk with Justin Stiver the owner of Total Therapy Florida. We dive into: 1. Maximizing billable units 2. Why you shouldn’t always take the least risky approach when billing 3. Understanding the audit process 4. The Need for Transparency in billing practices Connect with Justin on LinkedIn here! Strata Stories …

Jimmy McKay sits down with Jay Dicharry, renowned physical therapist and inventor of the MOBO Board. Jay shares his journey from identifying a critical gap in foot and ankle rehab to designing a product that’s now used by elite athletes and clinicians alike. Discover how the MOBO Board went from concept to creation, the challenges faced during deve…

In this episode, we’re joined by Amir Rand, Director of Talent Acquisition at Spear, who shares his unique journey from working as a physical therapy aide to transitioning into a non-clinical role at one of NYC’s top PT organizations. Amir talks about opening clinics, leading regional operations, and now overseeing talent recruitment at Spear. He s…

In this episode, we dive into the concept of "Bridge Visits" – a faster way to get patients into physical therapy while they wait for their regular provider. Special guest Jerry Durham, PT joins us for the first 15 minutes to share his insights on how clinics can improve patient experience and satisfaction from the very first phone call. Jerry is a…

In this live episode from NYIT, we chat with John Handrakis, Professor of Physical Therapy at NYIT and Principal Investigator of the Thermoregulation program at the Spinal Cord Damage Research Center. John shares his insights on the importance of research in DPT education, how to critically review clinical evidence, and how PT students can engage w…

In this live episode from NYIT, we talk with Eric Greenberg, Associate Professor in the NYIT DPT program and a Sports Certified Specialist. Eric dives into the importance of professional development in physical therapy students and early-career clinicians, covering topics like residency education, the power of mentorship, and how to build your prof…

In this episode of PT Pintcast, host Jimmy McKay, alongside Tony Maritato and Dave Kittle, dives deep into advanced pricing strategies for physical therapy practices. Learn how price anchoring and positioning premium services can elevate your practice and attract high-value clients. Discover how to strategically frame your services to clients and a…

On this episode of Strata Stories, we talk with Brian Wolfe, President of East Coast Operations at Evolution Physical Therapy We dive into: 1. Partnering with Major League Sports Teams 2. How to diversify revenue streams 3. Building high performance teams 4. The importance of reinvesting in your clinic Connect with Brian on LinkedIn here! Check out…

In this live episode from NYIT, we sit down with Cheryl Hall, Program Chair and Pediatric Clinical Specialist, to dive into the world of pediatric physical therapy. With over two decades of experience, Cheryl shares how her clinical practice working with infants and toddlers in Early Intervention (EI) informs her teaching, and vice versa. She also …

In this special live episode from NYIT’s DPT program, we sit down with Lori Hochman, Assistant Professor and Director of Clinical Education at NYIT. Lori shares her journey of building a fulfilling physical therapy career rooted in volunteerism, mentorship, and specialized care for individuals with spinal cord injuries (SCI) and Parkinson’s disease…

In this episode of PT Pintcast, host Jimmy McKay, along with co-hosts Tony Maritato and Dave Kittle, tackle one of the biggest debates for physical therapy clinics: Should you have a waitlist? They dive deep into how waitlists impact patient experience and clinic efficiency, plus creative strategies for managing and capitalizing on patient overflow…

In this episode of PT Pintcast, we dive into the story behind Vestibular First, a company that is reshaping how clinicians access and use vestibular diagnostic tools. Hosts Helena Esmonde, PT, DPT, and Patrick Esmonde share how they turned a personal frustration into an FDA-cleared product that's making vestibular care more accessible and affordabl…

How can AI, creative marketing, and product innovation are transforming the physical therapy landscape? From leveraging ChatGPT to analyze home safety assessments to practical marketing strategies that can help clinics stand out, this conversation explores how PTs can embrace new tools to better serve their clients and grow their practices. 0:00 - …

On this episode of Strata Stories, we talk with Daniel Hirsch, CEO Risk & Compliance Analytics We dive into: 1. Understanding and balancing your tolerance risk as a clinic owner 2. The importance of spending a few extra dollars to protect your clinic 3. The consequences of not having adequate insurance Connect with Daniel on LinkedIn here! Strata S…

Scott Dickinson, is a physical therapist turned inventor, whose groundbreaking device for neck rehabilitation caught the eye of none other than Patrick Mahomes, featured on Netflix's "Quarterback" documentary. Scott shares his story of relentless innovation, the challenges of bringing a his product, Neckslevel, to market, and the immense satisfacti…

In this episode of PT Pintcast], we sit down with Garrett Drumheller, the visionary behind the innovative Nordstick, to explore his incredible journey from sketching ideas on the back of a napkin to building a multi-million dollar product. Garrett shares his insights on market validation, scaling strategies, and the importance of perseverance in th…

Jimmy McKay is joined by Tony Maritato and Dave Kittle to discuss the essential need for physical therapists to pivot and adapt in an ever-evolving healthcare landscape. Inspired by the rise of Ozempic and Weight Watchers' massive industry shift, the trio explores how PTs can embrace innovation, rethink marketing, and develop creative strategies to…

On this episode of Strata Stories, we talk with Michael Silva who is a PT and Business Coach/Consultant 1. Step-by-step guide on how Michael built Run Strong, his running course that’s helped everyone from Olympic runners to the weekend warrior 2. How courses can help you diversify and stabilize your revenue 3. And how Michael marketed and distribu…

We explore innovative strategies to scale your concierge physical therapy practice by leveraging platforms like Bark and Thumbtack. How to attract high-paying clients in major cities, how creative pricing models can boost your business, and the importance of delivering value in every patient interaction. We dive deep into real-world use cases, effe…