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PRSay Houston

Veronica V. Sopher, PRSA Member and Host

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PRSay is the official podcast of the Houston Chapter of the Public Relations Society of America. Our goal is to introduce Houston chapter members to each other so we can connect more authentically and grow our network. A strong chapter is built on relationships and PRSay is a great way to meet fellow members and stay connected. PRSay is hosted and sponsored by Veronica V. Sopher, PRSA Member. Connect with Veronica on LinkedIn - www.linkedin.com/in/veronicavsopher/ or visit www.veronicavsophe ...
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Cultivating Curiosity

CAES Office of Marketing and Communications

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On Cultivating Curiosity, we get down and dirty with the experts on all the ways science and agriculture touch our lives, from what we eat to how we live. Listen in for episodes about a hot new coastal commodity, a day in the life of a pollinator, how to live more sustainably through urban farming and so much more. 2023 Public Relations Society of America (PRSA) Georgia Award of Excellence for Podcasts.
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Public Relations Review Podcast

Peter C Woolfolk, Producer & Host

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An award-winning podcast with host Peter Woolfolk discussing public relations topics, issues, and more with public relations professionals, educators, vendors, and others. Seasoned professionals provide expert content useful in your daily PR projects. Guests from around the U.S. {and some international} are interviewed, all while providing substantive information of interest to public relations professionals at all levels. APPLE ranks this podcast among the "Top 1%" of podcasts worldwide." R ...
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Kansas City Marketing Legends

Sam Meers and Mike Swenson

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The marketing business is like an iceberg. What the public experiences in a :30 second spot on television or online is the tip of the iceberg. So too is the piece of positive publicity about a company or product that someone reads or the piece of persuasive content that lands in their computer or phone. All just the tip of the iceberg. What’s below the proverbial tip is what this podcast is all about. It’s about the people behind the ideas and the effort that it takes to conceive and produce ...
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Accreditation in Public Relations Podcasts

Professional Podcasts LLC (www.professionalpodcasts.com)

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This blog is the home for podcast programs focusing on the value of the Accreditation in Public Relations (APR)credential offered through the Universal Accreditation Board to members of the Public Relations Society of America and 9 other UAB participating organizations.
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PRSSA Podcasts

PRSSA National

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PRSSA Podcasts encompasses the multiple podcast offerings of the Public Relations Student Society of America (PRSSA). Both the ‘PR with the Pros‘ series and ‘Student Stories‘ series explore various aspects of the Society.
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Join Success Coach Ricky Terry President of 1DueNorth LLC, The professional mentoring and coaching company that will assist you in moving to the next level of your success. Success In The Evening With Coach Ricky Terry broadcast Live every Monday from 5 pm (EST) on Facebook live at Success In The Evening With Coach Ricky Terry Success Coach Ricky Terry will help you move to your best professional and personal success. You can also visit Coach Terry at https://www.1duenorth.com/about and @ ht ...
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About This Episode: Best Design Tool (with Discount) - https://design.com/apparelsuccess In this episode I share the brand ideas that will crush in 2025 and are trending upwards fast. A large part of how to market your brand is creating a brand that is a aligned with trends. For any startup - this video will show you how to develop a blue ocean str…
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Welcome Tala Kseibi, to PRSay – the podcast of the Houston PRSA Chapter. On this episode, Tala shares about Encouraging Young Adults To Purse Careers in PR. As a Public Relations Manager at Love Advertising, Tala is driven by a passion for effective communication and strategic brand management. With a Bachelor of Arts in Communication, focusing on …
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Tatevik Simonyan, the co-founder and director of communications and international relations at SPRING PR company in Armenia, discusses: 1) How to best counsel your client when they want to respond unethically to an unethical competitor 2) How to react calmly and ethically in highly emotional crises 3) Should PR create a global code of ethics for in…
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Welcome Hailey Bui and Melissa Kinsella, to PRSay – the podcast of the Houston PRSA Chapter. On this episode, Hailey & Melissa share about Marketing & Communications in Energy with CAMS. Hailey Bui is a Marketing & Communications Specialist currently serving as a key member of the CAMS Marketing & Communications team. With over 5+ years of a robust…
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About This Video: Design Tool - https://design.com/apparelsuccess In this episode, I answer the most popular questions from new clothing brand owners about how to start a clothing brand in 2025. Topics include marketing, design, manufacturing, legality, website, social media, and more. If you are starting a clothing brand or already running one - t…
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What do you think of this podcast? I would very much appreciate a review from you!! Thank you! Unlock the secrets of effectively reaching niche audiences with trade media on the latest episode of the Public Relations Review Podcast. Join Peter Woolfolk as he welcomes Nicole Schuman from PR News Online, who sheds light on the pivotal role of industr…
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About This Video: Best Design Tool (with Discount) - https://design.com/apparelsuccess In this episode I talk about how to grow your brand so fast using social media that you freak out everyone around you. We cover everything from your product market-fit, to acquiring credibility and your content marketing strategy on TikTok, Instagram, and YouTube…
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Welcome to PRSay, the podcast of the Houston Chapter of the Public Relations Society of America! On PRSay we spotlight our talented members and get to know each other a little better. Valonia Walker, APR, is the Chief Communications Officer in Hempstead ISD. She is a one-person shop and is gearing up the start of school! Valonia is a high-energy sc…
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Send us a text As they say, it's a wrap! Season One of Kansas City Marketing Legends is in the books. We are extremely grateful to all of you who have listened to our conversations with the legends of Season One and look forward to offering up more legends when we launch Season Two in early 2025. This final episode of our first season gives us a ch…
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Design Crowd: https://www.designcrowd.com/apparel Join the Mastermind: https://www.apparelsuccessmastermind.com/sign-up In this episode of Apparel Success, Rob shares 3 creative ways for how to market your clothing brand. These are the top 3 marketing strategies that will work for anyone starting a clothing brand in 2024 and 2025. Learn a combinati…
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What do you think of this podcast? I would very much appreciate a review from you!! Thank you! Uncover the hidden power of conferences to supercharge your communication strategy and business growth! In this episode, podcast host Peter Woolfolk talks with Tara Baumgarten, Director of Public Relations and Strategic Communications at NKXT (Next), who …
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In this episode of Cultivating Curiosity, Kaitlyn Casulli, assistant professor and UGA Cooperative Extension process specialist in the CAES Department of Food Science and Technology, shares her journey into food science and her fascinating work with food safety, thermal processing and her efforts to support the craft beverage industry in rural Geor…
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Design.com: https://www.design.com/apparelsuccess Design Crowd: https://www.designcrowd.com/apparel Join the Mastermind: https://www.apparelsuccessmastermind.com/sign-up In this episode of Apparel Success, Rob discusses how to create a clothing brand from home and save thousands of dollars. This is the most straightforward guide to starting a cloth…
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Join Ro Lane, the 2024–2025 National Vice President of Brand Engagement, and Uyen Ngo, the 2024–2025 National Vice President of Belonging, Equity, Diversity and Inclusion (BEDI), as they talk about the why behind BEDI. In this episode, Ro and Uyen talk about why belonging, equity, diversity and inclusion are so important—as students and future prof…
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Welcome to PRSay, the podcast of the Houston Chapter of the Public Relations Society of America! On PRSay we spotlight our talented members and get to know each other a little better. Today’s guest is Leslee Hackett. As an avid learner, Leslee is always committed to improving her craft within the Public Relations and Communications field. Leslee is…
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Brand Crowd: https://www.brandcrowd.com/apparelsuccess Apparel Success Mastermind: https://www.apparelsuccessmastermind.com/sign-up In this episode of Apparel Success, I talk about why you need "alpha customers" for your clothing brand and how to get them. Alpha customers increase the overall social value of your clothing brand and drastically impr…
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What do you think of this podcast? I would very much appreciate a review from you!! Thank you! Discover the unique ways the Newport News Police Department is connecting with their community like never before. Join host Peter Woolfolk as he features Captain Morgan Tiejens, Communications Director Kelly King, and Senior Communications Specialist Matt…
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Design Crowd: https://www.designcrowd.com/apparel Join the Mastermind: https://www.apparelsuccessmastermind.com/sign-up In this episode of Apparel Success, I talk about the actual problem with 99% of clothing brand startups in 2024 going into 2025. The real problem with so many startup clothing brands is that there is a disconnect in the "product m…
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Brand Crowd: https://www.brandcrowd.com/apparelsuccess Apparel Success Mastermind: https://www.apparelsuccessmastermind.com/sign-up In this episode of Apparel Success, Rob shares extremely rare knowledge for clothing brand startups. We cover "what is a brand?" and how this impacts the development of your clothing brand concept. We talk about the im…
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Welcome Ashley Small, to PRSay – the podcast of the Houston PRSA Chapter. In this episode, Ashley shares about Lessons on Leadership. There is a unique place where PR, technology, and digital media overlap, and in that place, you’ll find Ashley Small, Founder, and CEO of Medley Inc. Ashley’s proven PR and digital marketing strategies have helped br…
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Design Crowd: https://www.designcrowd.com/apparel Apparel Success Mastermind: https://www.apparelsuccessmastermind.com/sign-up In this episode of Apparel Success, I give a sneak peek and hints into his new clothing brand I will be releasing this Fall. I have been working on this clothing brand startup for close to 2 years now - and it is almost rea…
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What do you think of this podcast? I would very much appreciate a review from you!! Thank you! Curious about the hidden intricacies of public relations between Brazil and the United States? Join host Peter Woolfolk as he chats with Vania Gracio, the brilliant mind behind Sing Communications, who unpacks over two decades of rich experience in corpor…
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Welcome Tiffany Marascio, to PRSay – the podcast of the Houston PRSA Chapter. In this episode, Tiffany shares about How To Start In PR, No Matter Your Age Or Where You Are In Your Career. Tiffany was born and raised in the Greater Houston area where she lives with her husband and three kids. She holds a master’s degree in marketing from the Univers…
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Send us a text Becky Blades is the ultimate startist. Her second book is titled Start More Than You Can Finish. That certainly describes Becky to a tee. As you will hear into this episode of Kansas City Marketing Legends, Becky not only started a lot of things, but she finished a few as well. And how well she did finish. But as you will hear, after…
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Design Crowd: https://www.designcrowd.com/apparel Apparel Success Mastermind: https://www.apparelsuccessmastermind.com/sign-up In this episode of Apparel Success, Rob shares his honest thoughts on whether you should start a clothing brand in 2024 and 2025. Is it really it worth it? What can you expect? Would I do it all over again? This video is pe…
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Brand Crowd: https://www.brandcrowd.com/apparelsuccess Apparel Success Mastermind: https://www.apparelsuccessmastermind.com/sign-up In this episode of Apparel Success, Rob shares the top 10 ai tools for clothing brands in 2024. These ai tools will help you with everything from design and art to social media marketing. A.I. tools allow you to make m…
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Do you know where your T-shirt got its start? In this episode, we travel to Tifton, Georgia, to speak with Camp Hand, assistant professor in the CAES Department of Crop and Soil Sciences and a key member of the UGA Cotton Team. Join us as we dive into the intricacies of cotton agronomy, the importance of UGA's experiment stations and the collaborat…
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Welcome Becky Best, to PRSay – the podcast of the Houston PRSA Chapter. In this episode, Becky shares about The Many Paths A Career in PR Can Take You. Becky Best, APR has nearly 30 years of professional experience in communications. She began her career working at boutique PR agencies before transitioning to destination marketing and then spending…
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Brand Crowd: https://www.brandcrowd.com/apparelsuccess Apparel Success Mastermind: https://www.apparelsuccessmastermind.com/sign-up In this episode of Apparel Success, Rob shares the perfect number of products to start your clothing brand with. It can be hard deciding if you should launch your clothing brand with one product or many products. We di…
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What do you think of this podcast? I would very much appreciate a review from you!! Thank you! Discover the art of building powerful brands with Amy Jackson, founder and CEO of Tale Splash, on the Public Relations Review Podcast with host Peter Woolfolk. Amy reveals the captivating story behind her company's name and demonstrates how strategic PR e…
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Design Crowd: https://www.designcrowd.com/apparel Apparel Success Mastermind: https://www.apparelsuccessmastermind.com/sign-up In this episode of Apparel Success, I share with you 10 Expert Clothing Brand Tips To ACTUALLY Get More Sales In 2024. If you are starting a clothing brand and want to get more sales for your clothing brand - this video is …
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Welcome Jonathan Diamond, to PRSay – the podcast of the Houston PRSA Chapter. In this episode, Jonathan shares about Media Relations. Jonathan Diamond is the business editor at the Houston Chronicle. Before returning to Houston in 2022, Jonathan worked as the West Coast Editor of CoStar News in Los Angeles. He was also previously editor of the Los …
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Send us a text So, three ad guys are sitting around in one of their homes one summer talking about how to create a new approach in the marketing business. No this is not the start of a joke. It’s exactly how the world’s largest agency was born right here in Kansas City. Scott McCormick and his founding partners, John Valentine, and Craig Ligabel, l…
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Brand Crowd: https://www.brandcrowd.com/apparelsuccess Apparel Success Mastermind: https://www.apparelsuccessmastermind.com/sign-up In this episode of Apparel Success, Rob shares 6 powerful Facebook Ads tips for clothing brands. Rob shows you how to run Facebook ads and Instagram ads for your clothing brand in a way that gets you more sales profita…
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Welcome Anne Hedrich, to PRSay – the podcast of the Houston PRSA Chapter. In this episode, Anne shares about Communicating in the Roaring 20's. Anne Hedrich is an award-winning communicator with more than 20 years of communications experience, spanning strategic communications, internal communications, employee engagement, key messaging, public dis…
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Design Crowd: https://www.designcrowd.com/apparel Apparel Success Mastermind: https://www.apparelsuccessmastermind.com/sign-up In this episode of Apparel Success, I talk directly to people starting a clothing brand this year. These are the startup clothing brand ideas that you want to avoid at all costs. If you want to know how to start a clothing …
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What do you think of this podcast? I would very much appreciate a review from you!! Thank you! Can AI deepfakes really cause global economic damage exceeding $1 trillion? Join host Peter Woolfolk on the Public Relations Review Podcast as he and guest Rebecca Emery, APR, CEO of Seacoast AI.com, a leading expert in the field. tackle this critical que…
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Send us a text Pasquale Trozzolo, without a doubt, founded one of our city’s premier agencies. Trozzolo Communications Group is an exemplary example of a family business. It also is a company that has recognized over the years how to grow through smart acquisitions and how to keep the principals of those they acquired to stay involved. On this epis…
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Design Crowd: https://www.designcrowd.com/apparel Apparel Success Mastermind: https://www.apparelsuccessmastermind.com/sign-up In this episode of Apparel Success, Rob talks about how to start a clothing brand with zero risk. Starting a clothing brand is a whole lot easier than most people think - the real challenge with starting a clothing brand is…
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Join Alicia Caracciolo, the 2024-2025 National Vice President of Events and Fundraising, and Kelly Davis, APR, Fellow PRSA, the University of South Carolina PRSSA Chapter Faculty Adviser, while they discuss the lessons learned from hosting multiple District Conferences. In this episode, Alicia and Kelly talk about the experience students gain from …
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Design Crowd: https://www.designcrowd.com/apparel Apparel Success Mastermind: https://www.apparelsuccessmastermind.com/sign-up In this episode of Apparel Success, I talk about how hot girls and celebrities helped my clothing brand reach $70K a month in sales. If you're looking to get more sales for your clothing brand, this video will provide you w…
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In this episode, we sit down with Ty Brooks, farm director at UGArden, UGA's student community farm. Join us as Ty shares his journey and insights into the daily operations of UGArden, a unique space dedicated to research, teaching and outreach. Discover how UGArden engages students through internships, volunteer opportunities and hands-on learning…
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What do you think of this podcast? I would very much appreciate a review from you!! Thank you! Unlock the secrets behind successful political campaigns with our special guest, Matt Krayton, founder of Publitics. Get an insider look into how Matt’s firm crafts powerful message strategies that resonate with voters. Host Peter Woolfolk talks to Matt a…
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Brand Crowd: https://www.brandcrowd.com/apparelsuccess Apparel Success Mastermind: https://www.apparelsuccessmastermind.com/sign-up In this episode of Apparel Success, Rob shares the 5 worst mistakes clothing brands make when launching their clothing brand. I have worked with thousands of startup clothing brands online and I've seen clothing brands…
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Welcome Zondra Victor-Johnson, to PRSay – the podcast of the Houston PRSA Chapter. In this episode, Zondra shares about The Communications Role for Non-Profits and Small Businesses. Zondra is a Communications Specialist residing in Houston, TX. She has a Bachelor of Arts in Media Production from the University of Houston and a Master of Arts in New…
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Send us a text What’s it like to have your dad be your boss? Well, our guest today on Marketing Legends of Kansas City can tell us. Andy Fletcher worked for his dad at Fletcher Mayo and learned a thing or two there about the marketing business, especially in the agriculture arena. But Andy has stories to tell us as he became in his words, a nomad i…
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Brand Crowd: https://www.brandcrowd.com/apparelsuccess Apparel Success Mastermind: https://www.apparelsuccessmastermind.com/sign-up In this episode of Apparel Success, I talk about what NOT to do when starting your clothing brand. Most brands struggle to find a product market fit. They end up marketing their clothing brand to an audience that doesn…
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Welcome Laura Pennino, to PRSay – the podcast of the Houston PRSA Chapter. In this episode, Laura shares about Authenticity and Integrity in the PR Profession. Graduate of LSU Manship School of Mass Communications; over 40 years of journalism and PR experience. Worked at Edelman in a variety of senior PR consulting roles from 1989 to 1998 and at Fl…
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Brand Crowd: https://www.brandcrowd.com/apparelsuccess Apparel Success Mastermind: https://www.apparelsuccessmastermind.com/sign-up In this episode of Apparel Success, Rob details how to effectively outsource every major aspect of your clothing brand. Tasks that can be outsourced include social media marketing, design, website creation, production,…
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