#16 Translating Food Trends with Dan Follese

Peppered: A Food and Beverage Marketing Podcast

This episode of the Peppered Podcast is with Dan Follese, executive chef and founder of both Follese Consulting and the Food Trend Translator. In the food and beverage biz, innovation is a powerful influence with consumers and can be a strong driving force for brands. And, most innovation is driven by consumer trends. Knowing what the current trends are and hitting them at the right time, can make or break a food or beverage brand. On this episode of the Peppered Podcast, we’re going to dig deep into food trends, discussing: • The differences between Macro & Micro trends • Translating trends for CPG brands • How foodservice trends inspire retail • How trends impact marketing professionals • Current hot trends • And more