SUPERFANS: How to Make People Care About Your Music | B-Sides

Bridge The Atlantic

In this week's B-SIDES episode we're talking all about the experience you offer your fans, the importance of creating communities around your music and rewarding superfans for their support and loyalty.

Highlights:

• We talk about the importance of creating communities around your music and rewarding superfans for their support
• We break down the difference between a fan and a superfan
• “A superfan is not only dedicated to you, but they are an ambassador for you”
• We talk about why we might be annoyed when a band we love makes it big - and it’s because something has changed…
• We discuss ways artists can reward the loyalty of their superfans
• “If some people are willing to go the extra mile, then I’m willing to go the extra mile for them” - Marcio Novelli

Sponsors:

• Social Surge

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