المحتوى المقدم من FSGL.net. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة FSGL.net أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
Player FM - تطبيق بودكاست انتقل إلى وضع عدم الاتصال باستخدام تطبيق Player FM !
Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
المحتوى المقدم من FSGL.net. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة FSGL.net أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
The boys review Living and Dying in 3/4 Time. (Cameos by Jennifer and Lee.)
المحتوى المقدم من FSGL.net. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة FSGL.net أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
The boys review Living and Dying in 3/4 Time. (Cameos by Jennifer and Lee.)
Our big hundredth episode coincides with the start of Summerzcool and we take a look at the first two nights of the new tour. (Cameo appearances by Jennifer and Lee. Special yawn effects by Jacob.) (The Roger Clyne podcast starts at 29:33.) send email: podcast@northcoastcast.com send audio: northcoastcast@gmail.com send Skype: 1-734-274-5959…
Greg is back, and the boys help Jimmy build his empire by suggesting new items for the Margaritaville label. (Special guests: Joe and Jacob. Cameos by Schmoe's and Mike's kids and Jennifer.) send email: podcast@northcoastcast.com send audio: northcoastcast@gmail.com send Skype: 1-734-274-5959
The guys talk about the new theme song and take a closer listen to the Hawaii concerts recently broadcast on Sirius XM. (Special guest: Joe. Cameos by Lee and Jennifer.) send email: podcast@northcoastcast.com send audio: northcoastcast@gmail.com send Skype: 1-734-274-5959
Some news, some banter, some making fun of Greg. You know, the usual. (Cameo by Jennifer.) (The Roger Clyne podcast starts at 15:46.) send email: podcast@northcoastcast.com send audio: northcoastcast@gmail.com send Skype: 1-734-274-5959
On the agenda: a review of Jimmy's new digital download EP. What we really talked about: more bitching about how Ticketmaster sucks. (Special guests: Joe and Jennifer.)
With the tour dates confirmed and an unexpected Michigan date among them, the guys relate their latest ticket-buying adventures. Another volume in the unending multipart series, "Ticketmaster Sucks". (Roger Clyne podcast starts at 40:45.)
We interview Jack Aronson, the CEO of Garden Fresh Gourmet and the man behind Margaritaville chips & salsa; followed by a discussion of our favorite food-related Buffett songs. (Special Guest: Jack Aronson. Also appearing: Cindy.)
Scott is back, making up for lost time by supplying his tailgate playlist and "Margaritaville" verse; and the boys get back to album reviews, with a look at "One Particular Harbour". (Special guest: Hud. Cameo by Jennifer.)
Schmoe & Mike's concert-going adventures continue and Greg & MIke have new "Margaritaville" verses. Special guest: Joda. Cameo by Jennifer.
مرحبًا بك في مشغل أف ام!
يقوم برنامج مشغل أف أم بمسح الويب للحصول على بودكاست عالية الجودة لتستمتع بها الآن. إنه أفضل تطبيق بودكاست ويعمل على أجهزة اندرويد والأيفون والويب. قم بالتسجيل لمزامنة الاشتراكات عبر الأجهزة.