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تمت الإضافة منذ قبل three أعوام
المحتوى المقدم من Doug Franz. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Doug Franz أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
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The Agile Brand with Greg Kihlström®
![The Agile Brand with Greg Kihlström® podcast artwork](https://cdn.player.fm/images/25641206/series/oilf68jgHPTH2oAn/32.jpg 32w, https://cdn.player.fm/images/25641206/series/oilf68jgHPTH2oAn/64.jpg 64w, https://cdn.player.fm/images/25641206/series/oilf68jgHPTH2oAn/128.jpg 128w, https://cdn.player.fm/images/25641206/series/oilf68jgHPTH2oAn/256.jpg 256w, https://cdn.player.fm/images/25641206/series/oilf68jgHPTH2oAn/512.jpg 512w)
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1 638: What's the ROI on those Big Game Ads? Featuring Nataly Kelly, CMO at Zappi 28:17
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
"Home-Neutral" Is a Tough Tag to Shake
Manage episode 463390081 series 3350633
المحتوى المقدم من Doug Franz. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Doug Franz أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
00:00 Four-Minute Offense
9:00 Casino Night at Wild Horse Pass
16:00 Doug's Big One = Bobby Hurley is More Frustrated with Fans than Vice Versa
30:27 SUNS: So What, It was Washington
46:00 NFL: Patrick Mahomes
1:05:08 UofA
1:14:40 ASU
1:22:38 Vs Vegas
109 حلقات
Manage episode 463390081 series 3350633
المحتوى المقدم من Doug Franz. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Doug Franz أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
00:00 Four-Minute Offense
9:00 Casino Night at Wild Horse Pass
16:00 Doug's Big One = Bobby Hurley is More Frustrated with Fans than Vice Versa
30:27 SUNS: So What, It was Washington
46:00 NFL: Patrick Mahomes
1:05:08 UofA
1:14:40 ASU
1:22:38 Vs Vegas
109 حلقات
All episodes
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Doug Franz Unplugged
![Doug Franz Unplugged podcast artwork](/static/images/64pixel.png)
1 ASU: What's Graham Rossini Going To Do? 1:02:56
1:02:56
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00:00 Four-Minute Offense 9:30 My Bitter Week 19:20 Doug's Big One = More Ejections than Wins 32:09 Compare Weekends: NBA vs NHL 40:00 D-Backs Bring Back One-time Nightmare 45:15 NFL: Where's the Cardinals? 55:15 Vs Vegas 59:00 Big Finish
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Doug Franz Unplugged
![Doug Franz Unplugged podcast artwork](/static/images/64pixel.png)
00:00 Four-Minute Offense 7:00 Beer Friday thanks to Hundred Mile Brewing Company 9:40 I Bought Flowers for your Wife! 25:20 Doug's Big One = Monty's Not Competing 33:56 D-Backs Deep Spring Dive 1:11:00 CARDINALS: Case Dismissed 1:34:00 Vs Vegas
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Doug Franz Unplugged
![Doug Franz Unplugged podcast artwork](/static/images/64pixel.png)
1 Danny White Explains Good Owners Don't Cheat 1:37:12
1:37:12
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00:00 Four-Minute Offense 7:00 Thanks Cox! 15:15 Doug's Big One = Hey Bud, Suns Aren't Competing 28:20 Crazy Comic Beat Down 35:00 ASU Legend: Danny White 1:10:39 Rory Says: If You're Butt Hurt, Get Over It 1:29:11 Vs Vegas
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Doug Franz Unplugged
![Doug Franz Unplugged podcast artwork](/static/images/64pixel.png)
1 SUNS: Is Ishbia Part of the Problem? 1:32:10
1:32:10
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00:00 Four-Minute Offense 8:00 I'm Going to Go for It 15:06 Doug's Big One = My Issues with KD 20:00 Suns Lose 54:00 DBACKS: Rep. Jeff Wennigar 1:14:28 UofA: It's Not "Make or Miss" 1:24:14 Vs Vegas
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Doug Franz Unplugged
![Doug Franz Unplugged podcast artwork](/static/images/64pixel.png)
1 D-Backs; Suns & We Laugh at the Cardinals 2:07:17
2:07:17
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00:00 Four-Minute Offense 7:30 Let's Go! 11:15 Cardinals' Forced Compliments 20:00 Doug's Big One = Trying to Figure Out KD 46:15 DBACKS: USA Today's Bob Nightengale 1:13:00 Town Hall Tuesday 1:40:56 Cardinals Court Case 1:49:33 Meet Josh Naylor 1:59:30 Vs Vegas
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Doug Franz Unplugged
![Doug Franz Unplugged podcast artwork](/static/images/64pixel.png)
00:00 Four-Minute Offense 7:45 I'm Old 14:50 Doug's Big One = From Benched to Believed 26:42 Everybody Knew but Only the Eagles Did It 41:30 WMPO: Well-Done Thunderbirds 45:28 Suns in Free Fall 52:38 The Opposing Directions of ASU/UofA 59:30 Vs Vegas 1:02:28 Caspino Replay from Friday
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Doug Franz Unplugged
![Doug Franz Unplugged podcast artwork](/static/images/64pixel.png)
1 EXCLUSIVE: Inside Story of the Lawsuit Against Michael Bidwill 54:23
54:23
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00:37 Introduction to Doug Franz Unplugged 12:00 Mike Caspino, the Attorney Representing Bidwill's Former Personal Assistant 48:10 In Closing
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Doug Franz Unplugged
![Doug Franz Unplugged podcast artwork](/static/images/64pixel.png)
1 BREAKING CARDINALS: Lawsuit filed against Bidwill 2:04:45
2:04:45
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00:00 Four-Minute Offense 6:30 Beer Friday thanks to Hundred Mile Brewing Company 9:00 Whirlwind "Play Like a Pro" 18:00 Doug's Big One = EXCLUSIVE: Bidwill and Cardinals Sued 56:30 Super Bowl QB Danny White thanks to Magnum eBikes 1:30:20 SUNS Insider Dana Scott 1:56:46 Vs Vegas
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Doug Franz Unplugged
![Doug Franz Unplugged podcast artwork](/static/images/64pixel.png)
1 Ishbia > Sarver but Failure is Failure 1:08:10
1:08:10
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00:00 Four-Minute Offense 8:00 Whirlwind for $50!! 19:30 Doug's Big One = Matt Ishbia Has to Wear This! 34:38 SUNS: Almost Give up 60 in 16 46:00 Meet Paige: The Draft Network CEO 1:00:15 Vs Vegas
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Doug Franz Unplugged
![Doug Franz Unplugged podcast artwork](/static/images/64pixel.png)
1 The Futures of KD, Beal and Bobby 1:46:27
1:46:27
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00:00 Four-Minute Offense 6:55 Beer Wednesday (Hundred Mile) 9:30 Y'all's? 16:36 Doug's Big One = Bobby Needs 7 28:15 NBA Champion Scott Williams 59:00 ASU v K-State 1:14:00 UofA @ BYU 1:28:35 SUNS: KD Gone? 1:38:36 Vs Vegas
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Doug Franz Unplugged
![Doug Franz Unplugged podcast artwork](/static/images/64pixel.png)
1 Coach Bud is Asleep at the Wheel 1:46:54
1:46:54
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00:00 Four-Minute Offense 8:20 The Suns Stink 15:10 Doug's Big One = Celebrate Later 19:10 Cam Cox "Live" from Portland 41:20 SUNS: Wake Up, Bud! 1:09:30 Town Hall Tuesday 1:38:58 Vs Vegas
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Doug Franz Unplugged
![Doug Franz Unplugged podcast artwork](/static/images/64pixel.png)
00:00 Four-Minute Offense 8:30 The Weekend 11:20 Doug's Big One = Shake Hands Bobby! 1:09:50 Lakers Get Luka 1:24:00 It's Odds & Ends 1:29:24 Vs Vegas
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Doug Franz Unplugged
![Doug Franz Unplugged podcast artwork](/static/images/64pixel.png)
00:00 Four-Minute Offense 7:15 Beer Friday Thanks to Hundred Mile Brewing Company 13:00 Doug's Big One = He Has to be an All-Star 23:23 He's in the Hall of Fame? 31:20 Hall of Fame Voter Howard Balzer 1:15:00 ASU/UofA Breakdown... 1:22:10 Vs Vegas
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Doug Franz Unplugged
![Doug Franz Unplugged podcast artwork](/static/images/64pixel.png)
00:00 Four-Minute Offense 8:00 I Must Show Patience 13:40 Doug's Big One = Adam Silver Doesn't Like Basketball 22:53 SUNS: Meltdown Again 48:00 Senior Bowl 1:00:30 DBacks and Chase Field 1:08:40 What a Bunch of Crap! 1:12:38 Vs Vegas
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Doug Franz Unplugged
![Doug Franz Unplugged podcast artwork](/static/images/64pixel.png)
1 SUNS: The Difficulty of Getting Butler 1:27:37
1:27:37
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00:00 Four-Minute Offense 8:00 Dr. Fred Day 10:00 Big Lunch! 13:00 Jacked Up Like Meeting Sean 14:14 Doug's Big One = Your Word Should Matter 33:00 Thanks General Mike 36:22 The Senior Bowl 47:00 ASU in a Scary Situation 54:35 MLS to PHX? 1:01:00 SUNS: Getting Jimmy Butler 1:19:19 Vs Vegas
مرحبًا بك في مشغل أف ام!
يقوم برنامج مشغل أف أم بمسح الويب للحصول على بودكاست عالية الجودة لتستمتع بها الآن. إنه أفضل تطبيق بودكاست ويعمل على أجهزة اندرويد والأيفون والويب. قم بالتسجيل لمزامنة الاشتراكات عبر الأجهزة.