The Revenue Room™ with Matt Yorke, CEO, The Channel Company

The Revenue Room™, by H2K Labs

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Agregado hace dos años

المحتوى المقدم من Heather Holst-Knudsen, CEO, H2K Labs, Heather Holst-Knudsen, CEO, and H2K Labs. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Heather Holst-Knudsen, CEO, H2K Labs, Heather Holst-Knudsen, CEO, and H2K Labs أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.

<div class="span index">1</div> <span><a class="" data-remote="true" data-type="html" href="/series/uncuffed">Uncuffed</a></span>

1
Uncuffed

إلغاء الاشتراك

منذ 6 أياممنذ 6d ago

إلغاء الاشتراك

شهريا

Uncuffed empowers people in California prisons to tell their own stories. The award-winning collaboration between incarcerated student producers and professional journalists shines light on the human experience of people before, during, and after their prison terms. The new Season 4 is hosted by formerly incarcerated producer Greg Eskridge. https://www.WeAreUncuffed.org

منذ عام واحد 48:57

MP3•منزل الحلقة

In this episode of The Revenue Room, host Heather Holst-Knudsen, CEO of H2K Labs, chats with Matt Yorke, CEO of The Channel Company, about building scalable, predictable revenue streams in the B2B tech ecosystem. Matt shares insights from his 25+ years of leadership at the intersection of media, technology, and data, revealing strategies for leveraging AI, data, and streamlined processes to fuel enterprise value.

From hiring the right team for private equity-backed businesses to launching into international markets with a competitive advantage, Matt provides actionable advice for navigating today’s fast-changing B2B environment. He also shares his thoughts on the transformative power of AI, from content creation to market expansion.

Key Topics Discussed:

Matt’s journey as CEO of The Channel Company and milestones achieved in his first year.
The importance of cross-functional expertise (CDO, CMO, CRO, CEO) in driving organizational success.
How private equity ownership shapes operational strategies and growth expectations.
Strategies for entering international markets and leveraging powerhouse brands like CRN.
Building predictable and sustainable growth through data-driven decision-making and process standardization.
The evolving impact of AI on B2B businesses, including content creation, efficiency, and market dynamics.
Developing a high-performance team aligned with organizational ambitions.

ATTEND REVVEDUP 2025
RevvedUP is an event designed specifically for CEOs and their C-Suite teams leading B2B/B2C media, event, information, data and marketplace businesses. Join the industry leaders and visionaries leveraging digital, data assets and AI to drive exceptional growth and superior enterprise value. To register and learn more, please visit https://www.accelevents.com/e/revvedup-2025.
ABOUT H2K LABS

H2K Labs is a tech-enabled value creation specialist that helps media, data/information, event, and marketplace businesses accelerate revenue, drive profitability, and fuel enterprise value using data, digital, and AI. We host The Revenue Room™ Podcast, curate Revenue Room™ Connect, a professional network for CEO and their revenue-critical C-Suite teams, and produce events including RevvedUP 2025. For more information, please visit https://www.h2klabs.com

To join Revenue Room™ Connect, please visit https://info.h2klabs.com/revenue-room-connect-information-request

26 حلقات

#MBA #Business #Heather Holst-Knudsen, CEO, H2K Labs #CEO #H2K Labs #Heather Holst-Knudsen #Revenue #Data #Data Monetization #Profit #Media #Events #Marketplace #Advertising #GTM

The Revenue Room™ with Matt Yorke, CEO, The Channel Company

The Revenue Room™, by H2K Labs

published منذ عام واحد

MP3•منزل الحلقة

Key Topics Discussed:

Matt’s journey as CEO of The Channel Company and milestones achieved in his first year.
The importance of cross-functional expertise (CDO, CMO, CRO, CEO) in driving organizational success.
How private equity ownership shapes operational strategies and growth expectations.
Strategies for entering international markets and leveraging powerhouse brands like CRN.
Building predictable and sustainable growth through data-driven decision-making and process standardization.
The evolving impact of AI on B2B businesses, including content creation, efficiency, and market dynamics.
Developing a high-performance team aligned with organizational ambitions.

To join Revenue Room™ Connect, please visit https://info.h2klabs.com/revenue-room-connect-information-request

26 حلقات

#MBA #Business #Heather Holst-Knudsen, CEO, H2K Labs #CEO #H2K Labs #Heather Holst-Knudsen #Revenue #Data #Data Monetization #Profit #Media #Events #Marketplace #Advertising #GTM

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The Revenue Room™ with Paul Miller, CEO, Questex 1:01:18

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In this episode, host Heather Holst-Knudsen, CEO of H2K Labs, dives deep into the intersection of leadership, innovation, and data-driven strategy with Paul Miller, CEO of Questex. Paul shares his journey of transforming Questex into a cutting-edge, data-centric organization, discusses key lessons in navigating remote leadership, and offers insights into building growth strategies in today’s fast-paced business environment. Whether you’re leading a team or looking to stay ahead in your industry, this episode delivers actionable takeaways and inspiration. Key Announcement: Don’t miss RevvedUP 2025, happening February 25–27, 2025, in Sarasota, Florida! This exclusive, invitation-only event is designed for CEOs and their revenue-critical C-suite teams to explore strategies for leveraging data, AI, and digital innovations to drive growth. Learn more at h2klabs.com/revvedup. Highlights: Questex Evolution: Paul reflects on his six years as CEO of Questex, emphasizing a data-driven transformation to enhance products and customer engagement. The impact of the pandemic and navigating the shift to remote teams. Data-Driven Innovation: Leveraging centralized data to guide editorial, product development, and business strategy. Paul shares examples of how Questex uses customer insights to steer content and events, such as tailoring healthcare event tracks to trending topics like drug affordability. Private Equity and Growth: Paul's insights into evolving private equity metrics, focusing more on top-line growth driven by data. The role of clean, accurate databases in acquisition decisions and overall strategy. New Revenue Streams: Launch of innovative events, such as a successful hotel-focused trade show co-created with the American Hotel Lodging Association. The integration of digital and live event strategies, such as leveraging social media for the beauty industry. Challenges in the Go-to-Market Strategy: Post-pandemic sales challenges, such as engaging customers remotely and navigating longer sales cycles. Paul emphasizes back-to-basics sales training and understanding customer needs. RevvedUp 2025 and Industry Collaboration: Heather and Paul discuss the importance of cross-industry learning to tackle modern go-to-market challenges. The value of networking and shared insights at industry events like RevvedUP. ATTEND REVVEDUP 2025 RevvedUP is an event designed specifically for CEOs and their C-Suite teams leading B2B/B2C media, event, information, data and marketplace businesses. Join the industry leaders and visionaries leveraging digital, data assets and AI to drive exceptional growth and superior enterprise value. To register and learn more, please visit https://www.accelevents.com/e/revvedup-2025 . ABOUT H2K LABS H2K Labs is a tech-enabled value creation specialist that helps media, data/information, event, and marketplace businesses accelerate revenue, drive profitability, and fuel enterprise value using data, digital, and AI. We host The Revenue Room™ Podcast, curate Revenue Room™ Connect, a professional network for CEO and their revenue-critical C-Suite teams, and produce events including RevvedUP 2025. For more information, please visit https://www.h2klabs.com To join Revenue Room™ Connect, please visit https://info.h2klabs.com/revenue-room-connect-information-request…

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منذ 18 weeks53:44

53:44

In this episode, Heather Holst-Knudsen and Matt Reilly discuss the transformation of Fusable, a 110-year-old data-driven business spun off from Randall-Reilly. Matt shares insights on leading a legacy business into a new era with a startup mentality, the integration of data and AI for competitive advantage, and the importance of aligning with customer needs. They also cover RevvedUP 2025, an invitation-only event for CEOs and revenue-critical teams. Key Topics: RevvedUP 2025: Heather announces the upcoming event designed for CEOs and C-suite leaders to discuss data-driven enterprise value. Fusable’s Transformation: Fusable’s evolution from a media company to a data-focused organization. Reilly describes the brand's history, customer relationships, and the company's focus on data integration to improve client outcomes. Challenges and Opportunities as a "110-Year-Old Startup": Adopting a culture that embraces both legacy strengths and modern innovation. Transitioning from a media-centered model to a "data-first" company, driving relevance in clients' operational workflows. Strategic Pilots and ROI: Matt emphasizes piloting before scaling. A recent pilot achieved a 10x ROI, demonstrating the potential of Fusable’s integrated data approach. The pilot's success led to full-scale implementation and improved data accessibility for clients. Customer Success and Sales: Fusable’s shift from "selling data by the pound" to offering tailored data solutions. Cross-functional teams focus on customer needs, providing a unified experience across data assets and support. Data Ethics and Security Concerns: Privacy, security, and data ethics are priorities, especially as Fusable integrates advanced AI capabilities. Concerns include the risks of data misuse and the necessity for robust security protocols. Talent and Cultural Alignment: Importance of building a workforce aligned with Fusable’s growth vision. Reilly's approach to talent development through the "Fusable Academy" ensures employees adapt to the company's data-first strategy. Advice for CEOs: For leaders navigating data transformation, Matt underscores starting with client-driven pilots and incremental improvements. ATTEND REVVEDUP 2025 RevvedUP is an event designed specifically for CEOs and their C-Suite teams leading B2B/B2C media, event, information, data and marketplace businesses. Join the industry leaders and visionaries leveraging digital, data assets and AI to drive exceptional growth and superior enterprise value. To register and learn more, please visit https://www.accelevents.com/e/revvedup-2025 . ABOUT H2K LABS H2K Labs is a tech-enabled value creation specialist that helps media, data/information, event, and marketplace businesses accelerate revenue, drive profitability, and fuel enterprise value using data, digital, and AI. We host The Revenue Room™ Podcast, curate Revenue Room™ Connect, a professional network for CEO and their revenue-critical C-Suite teams, and produce events including RevvedUP 2025. For more information, please visit https://www.h2klabs.com To join Revenue Room™ Connect, please visit https://info.h2klabs.com/revenue-room-connect-information-request…

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The Revenue Room™ with Lucky Gunasekara, CEO, Miso.AI 49:12

منذ 21 weeks49:12

49:12

Episode Overview: In this episode of The Revenue Room™ , host Heather Holst-Knudsen sits down with Lucky Gunasekara, CEO of Miso.AI, to explore the intersection of AI and media, and how Miso.AI is driving innovation for publishers, news media, and online education. The conversation touches on topics like personalized AI search, increasing audience engagement, and creating new revenue streams for media companies using AI. Key Discussion Points: Introduction of Miso.AI: Miso.AI is described as a hands-on AI media lab specializing in news media, publishing, and online education. Lucky shares how Miso works with publishers to implement AI-powered search, personalized recommendations, and real-time data insights to optimize user engagement and revenue. AI in Publishing: Lucky discusses the innovative “Answers” product used by media companies like Foundry and O'Reilly Media. This AI-based search tool helps readers find answers to their queries directly within the publishers' archives, reducing the need for traditional search. He highlights how AI is transforming reader engagement by embedding relevant AI-suggested questions within articles, driving higher click-through rates and creating new advertising and content marketing opportunities. Revenue Impact of AI: The use of AI-powered tools like “Answers” has led to significant improvements in both advertising inventory and lead generation, with click-through rates for native ads reaching 10-25 times higher than traditional display ads. Subscription models are also seeing growth, with some media companies doubling registrations by gating certain AI features behind subscription walls. Ethical AI and Media Compensation: Lucky and Heather dive into the important question of fair compensation for media content in the age of AI. Lucky argues that publishers should be compensated more fairly, comparing the AI-media relationship to the music industry’s use of royalties. O'Reilly Media’s forward-thinking approach to paying royalties to content creators for their contributions to AI-generated answers is highlighted as a pioneering model. The Future of AI in Media: The conversation addresses the future of AI in media and how it could reshape the delivery of information. Lucky predicts a future where AI mediates personalized, trustworthy experiences, helping readers engage more deeply with content. ATTEND REVVEDUP 2025 RevvedUP is an event designed specifically for CEOs and their C-Suite teams leading B2B/B2C media, event, information, data and marketplace businesses. Join the industry leaders and visionaries leveraging digital, data assets and AI to drive exceptional growth and superior enterprise value. To register and learn more, please visit https://www.accelevents.com/e/revvedup-2025 . ABOUT H2K LABS H2K Labs is a tech-enabled value creation specialist that helps media, data/information, event, and marketplace businesses accelerate revenue, drive profitability, and fuel enterprise value using data, digital, and AI. We host The Revenue Room™ Podcast, curate Revenue Room™ Connect, a professional network for CEO and their revenue-critical C-Suite teams, and produce events including RevvedUP 2025. For more information, please visit https://www.h2klabs.com To join Revenue Room™ Connect, please visit https://info.h2klabs.com/revenue-room-connect-information-request…

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The Revenue Room™ with Liz Irving, President, Clarion Events North America 41:04

منذ 22 weeks41:04

41:04

In this episode, host Heather Holst-Knudsen chats with Liz Irving, President of Clarion Events North America. With over 20 years of experience in the events industry, Liz shares her insights on data-driven decision-making, leadership, and innovation. She discusses her journey from marketing to president, how Clarion has transformed under her leadership, and the importance of customer-centricity in events. Liz emphasizes how data and AI are reshaping the events business, including how Clarion is leveraging these tools to future-proof their operations. Liz Irving is an executive advisory board member of Revenue Room™ Connect, H2K Labs' new professional network for CEOs and their revenue-critical C-Suite teams leading multi-sided business models such as media, data/information, and marketplaces. Liz is excited to join H2K Labs at our upcoming event, RevvedUP 2025, on February 25-27, 2025 in Sarasota, FL where we'll delve deeper into enhancing enterprise value through data, digitalization, and AI with C-Suite leaders. Takeaways: Liz’s Leadership Journey: From marketing to becoming the President of Clarion Events North America, and the importance of customer insights in driving commercial outcomes. Clarion’s Growth: How Clarion has evolved over the past decade, including their approach to acquisitions, company culture, and strategic planning. Data-Driven Innovation: How Liz and her team use data to enhance event experiences, personalize customer journeys, and increase profitability. AI & Future Trends: The role AI and data are playing in reshaping events, including Clarion’s use of AI for personalization, sentiment analysis, and improving customer engagement. Product Strategy: Clarion's approach to developing new digital offerings and sponsorship opportunities to drive customer satisfaction and revenue growth. Leadership Insights: Liz shares her thoughts on imposter syndrome, team empowerment, and why challenging the status quo is essential for future success. Digital Solutions and Learning Management: Clarion’s shift towards year-round customer engagement through digital assets and learning platforms. ATTEND REVVEDUP 2025 RevvedUP is an event designed specifically for CEOs and their C-Suite teams leading B2B/B2C media, event, information, data and marketplace businesses. Join the industry leaders and visionaries leveraging digital, data assets and AI to drive exceptional growth and superior enterprise value. To register and learn more, please visit https://www.accelevents.com/e/revvedup-2025 . ABOUT H2K LABS H2K Labs is a tech-enabled value creation specialist that helps media, data/information, event, and marketplace businesses accelerate revenue, drive profitability, and fuel enterprise value using data, digital, and AI. We host The Revenue Room™ Podcast, curate Revenue Room™ Connect, a professional network for CEO and their revenue-critical C-Suite teams, and produce events including RevvedUP 2025. For more information, please visit https://www.h2klabs.com To join Revenue Room™ Connect, please visit https://info.h2klabs.com/revenue-room-connect-information-request…

1
The Revenue Room™ with Nino Tasca, Chief Product Officer, Northstar Travel Group 52:04

منذ 23 weeks52:04

52:04

In this episode, Nino Tasca, a seasoned product leader and former Director of Product Management at Google, shares his insights on driving data and AI transformations in B2B media companies. Drawing from his experiences at Google and Northstar Travel Group, Nino emphasizes the importance of integrating data and digital solutions to connect buyers and sellers, enhance user experience, and optimize revenue in industries like media and events. Nino Tasca is an executive advisory board member of Revenue Room™ Connect, H2K Labs' new professional network for CEOs and their revenue-critical C-Suite teams leading multi-sided business models such as media, data/information, and marketplaces. Nino is excited to join H2K Labs at our upcoming event, RevvedUP 2025, on February 25-27, 2025 in Sarasota, FL where we'll delve deeper into enhancing enterprise value through data, digitalization, and AI with C-Suite leaders. Takeaways: Winning with Data: Nino shares that data is the key to connecting buyers and sellers, improving advertising campaigns, and creating better user experiences. His 70-20-10 strategy helps prioritize short-term, long-term, and team development goals effectively. AI and Digital Evolution: While AI presents a wealth of new opportunities, it's important to avoid building tech for tech’s sake. Instead, focus on using technology to meet the real needs of users. Leadership Insights: For organizations looking to embark on a data transformation journey, Nino stresses the importance of incremental progress and staying focused on business fundamentals while embracing digital change. ATTEND REVVEDUP 2025 RevvedUP is an event designed specifically for CEOs and their C-Suite teams leading B2B/B2C media, event, information, data and marketplace businesses. Join the industry leaders and visionaries leveraging digital, data assets and AI to drive exceptional growth and superior enterprise value. To register and learn more, please visit https://www.accelevents.com/e/revvedup-2025 . ABOUT H2K LABS H2K Labs is a tech-enabled value creation specialist that helps media, data/information, event, and marketplace businesses accelerate revenue, drive profitability, and fuel enterprise value using data, digital, and AI. We host The Revenue Room™ Podcast, curate Revenue Room™ Connect, a professional network for CEO and their revenue-critical C-Suite teams, and produce events including RevvedUP 2025. For more information, please visit https://www.h2klabs.com To join Revenue Room™ Connect, please visit https://info.h2klabs.com/revenue-room-connect-information-request…

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The Let Them Theory: A Life-Changing Tool That Millions of People Can't Stop Talking About

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The Revenue Room™, by H2K Labs « » The Revenue Room™ with Matt Yorke, CEO, The Channel Company

The Revenue Room™ with Matt Yorke, CEO, The Channel Company

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The Let Them Theory: A Life-Changing Tool That Millions of People Can't Stop Talking About

The Let Them Theory: A Life-Changing Tool That Millions of People Can't Stop Talking About

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The Let Them Theory: A Life-Changing Tool That Millions of People Can't Stop Talking About

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The Revenue Room™, by H2K Labs « »
The Revenue Room™ with Matt Yorke, CEO, The Channel Company