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المحتوى المقدم من KANE 1240 AM. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة KANE 1240 AM أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
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The Agile Brand with Greg Kihlström®
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1 638: What's the ROI on those Big Game Ads? Featuring Nataly Kelly, CMO at Zappi 28:17
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
CHS Coaches Show - October 28, 2024
Manage episode 447425428 series 1440500
المحتوى المقدم من KANE 1240 AM. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة KANE 1240 AM أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
The CHS Coaches Show usually airs Monday nights during the football season and two times each month the rest of the school year at 6:00 with host Tony Landry and Head Football Coach Matt Desormeaux.
…
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2300 حلقات
Manage episode 447425428 series 1440500
المحتوى المقدم من KANE 1240 AM. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة KANE 1240 AM أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
The CHS Coaches Show usually airs Monday nights during the football season and two times each month the rest of the school year at 6:00 with host Tony Landry and Head Football Coach Matt Desormeaux.
…
continue reading
2300 حلقات
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1 KANE Fishing and Hunting Show - February 14, 2025 32:00
32:00
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KANE's weekly fishing and hunting show airs every Friday morning at 7:15 with Tony Landry and Ricky Watkins.
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1 Mike Tarantino of the Iberia Industrial Development Foundation - February 14, 2025 39:44
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Mike Tarantino of the Iberia Industrial Development Foundation joins us usually on the 2nd Friday of the month to talk about economic development issues. Visit them at www.iberiabiz.com
KANE's weekly Golf Show hosted by PGA Member Teddy Sliman and Ralph "Boxcar" Bergeron each Monday at 5. A review of recent PGA Tournament news and as always they also looked at local golf events and results.
The CHS Coaches Show usually airs Monday nights during the football season and two times each month the rest of the school year at 6:00 with host Tony Landry and Head Football Coach Matt Desormeaux.
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1 KANE Fishing and Hunting Show - February 7, 2025 34:18
34:18
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KANE's weekly fishing and hunting show airs every Friday morning at 7:15 with Tony Landry and Ricky Watkins.
Becky Collins and Patty Reed discuss an upcoming fundraiser for the museum.
Richard Hebert of Hebert's Garden Center joins us each Thursday at 11:30. This week, among other things we discussed potato planting and prep.
Iberia Parish School Board Superintendent Heath Hulin joins the Breakfast Club on Thursday mornings at 6:40 following School Board meetings.
New Iberia Mayor Freddie DeCourt joins us on the Thursday's following City Council meetings. This week we discussed the new term and most recent City Council meeting.
KANE's weekly Golf Show hosted by PGA Member Teddy Sliman and Ralph "Boxcar" Bergeron each Monday at 5. A review of recent PGA Tournament news and as always they also looked at local golf events and results.
![Artwork](/static/images/128pixel.png)
1 KANE Fishing and Hunting Show - January 31, 2025 33:24
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KANE's weekly fishing and hunting show airs every Friday morning at 7:15 with Tony Landry and Ricky Watkins.
Richard Hebert of Hebert's Garden Center joins us each Thursday at 11:30. This week, among other things we discussed more of the aftermath of the snow and cold weather.
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1 KANE Fishing and Hunting Show - January 24, 2025 32:09
32:09
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KANE's weekly fishing and hunting show airs every Friday morning at 7:15 with Tony Landry and Ricky Watkins.
The CHS Coaches Show usually airs Monday nights during the football season and two times each month the rest of the school year at 6:00 with host Tony Landry and Head Football Coach Matt Desormeaux.
KANE's weekly Golf Show hosted by PGA Member Teddy Sliman and Ralph "Boxcar" Bergeron each Monday at 5. A review of recent PGA Tournament news and as always they also looked at local golf events and results.
مرحبًا بك في مشغل أف ام!
يقوم برنامج مشغل أف أم بمسح الويب للحصول على بودكاست عالية الجودة لتستمتع بها الآن. إنه أفضل تطبيق بودكاست ويعمل على أجهزة اندرويد والأيفون والويب. قم بالتسجيل لمزامنة الاشتراكات عبر الأجهزة.