<
<div class="span index">1</div> <span><a class="" data-remote="true" data-type="html" href="/series/species-unite">Species Unite</a></span>
Stories that change the way the world treats animals.
Player FM - Internet Radio Done Right
Checked 2M ago
تمت الإضافة منذ قبل three أعوام
المحتوى المقدم من CAR WASH Magazine. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة CAR WASH Magazine أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
Player FM - تطبيق بودكاست
انتقل إلى وضع عدم الاتصال باستخدام تطبيق Player FM !
انتقل إلى وضع عدم الاتصال باستخدام تطبيق Player FM !
))
Daily Deals
المدونة الصوتية تستحق الاستماع
برعاية
Exploring Customer Experience as the Tip of The Marketing Spear
Manage episode 445592198 series 3029161
المحتوى المقدم من CAR WASH Magazine. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة CAR WASH Magazine أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
Join International Carwash Association Chief Learning Officer Claire Moore in a conversation with a marketing expert and a headline speaker at ROADMAP at DESTINATION 1: PEOPLE, Jay Baer, New York Time bestselling author, 5x multimillion-dollar entrepreneurial founder and trusted brand advisor to over 700 companies, including 40 of the Fortune 500.
In this episode, Jay delves into the power of combining customer experience with customer acquisition, highlighting the importance of retaining current customers while actively attracting new ones.
Key Takeaways:
- Customer Experience Meets Acquisition
Jay discusses how businesses can harness the net present value of customers by encouraging word-of-mouth marketing, where current customers share their positive car wash experiences with friends. The key? Give your customers a compelling story to tell.
- Subscription Model Impact
Learn how subscription models influence revenue, and why the "customer experience engine" often isn't about the product you sell, but the experience that comes with it.
- ROADMAP Projections
Attendees can look forward to Jay’s presentation where he’ll dive into how to take subscription models to the next level.
300 حلقات
مشاركة
Manage episode 445592198 series 3029161
المحتوى المقدم من CAR WASH Magazine. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة CAR WASH Magazine أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
Join International Carwash Association Chief Learning Officer Claire Moore in a conversation with a marketing expert and a headline speaker at ROADMAP at DESTINATION 1: PEOPLE, Jay Baer, New York Time bestselling author, 5x multimillion-dollar entrepreneurial founder and trusted brand advisor to over 700 companies, including 40 of the Fortune 500.
In this episode, Jay delves into the power of combining customer experience with customer acquisition, highlighting the importance of retaining current customers while actively attracting new ones.
Key Takeaways:
- Customer Experience Meets Acquisition
Jay discusses how businesses can harness the net present value of customers by encouraging word-of-mouth marketing, where current customers share their positive car wash experiences with friends. The key? Give your customers a compelling story to tell.
- Subscription Model Impact
Learn how subscription models influence revenue, and why the "customer experience engine" often isn't about the product you sell, but the experience that comes with it.
- ROADMAP Projections
Attendees can look forward to Jay’s presentation where he’ll dive into how to take subscription models to the next level.
300 حلقات
كل الحلقات
×
C
CAR WASH The Podcast
1 Mr. Clean Car Wash – A Great Trainer Needs Great Tools…and Patience 15:33
15:33 
التشغيل لاحقا 
التشغيل لاحقا 
قوائم 
إعجاب 
احب15:33
التشغيل لاحقا التشغيل لاحقا قوائم إعجاب احبAs a part of an ongoing series called The Training Experts, this episode features ICA Chief Learning Officer, Claire Moore and Jonathan Delicate , Director of Training at Mr. Clean Car Wash . Jonathan shares his insights on how to effectively implement training programs across multiple locations using innovative tools and strategies. Key Takeaways: Jonathan’s journey into training at Mr. Clean Car Wash began with his hiring as a General Manager . A crucial part of Jonathan’s success has been using an LMS platform to deliver training across the company's multiple sites in Georgia and Florida . He emphasizes the importance of tracking progress and ensuring employees complete the necessary training modules. Faced with a previous eight-month training void when he took over, Jonathan began by focusing on entry-level employees and moved up to management-level training. To engage employees, Jonathan introduced a fun, sports-themed approach with The Mr. Clean Huddle , featuring short training videos that cover essential procedures. This has made learning more interactive and accessible for all team members. One of Jonathan’s standout innovations is placing QR codes on every piece of equipment in the car wash tunnel. Employees can scan these codes to instantly access training videos related to specific equipment, offering on-demand learning . When asked what advice he’d give to those starting out in training, Jonathan’s response was clear: Be patient.…
C
CAR WASH The Podcast
1 8 Seconds to Win: How to Capture and Keep Your Audience’s Attention 37:18
37:18 التشغيل لاحقا التشغيل لاحقا قوائم إعجاب احب37:18
التشغيل لاحقا التشغيل لاحقا قوائم إعجاب احبIn this insightful episode of Car Wash The Podcast , host Matt DeWolf is joined by Deborah Jasper, Founder and CEO of Mindset Digital. Deborah shares her expertise on how businesses can capture and hold the attention of today’s consumers—who often decide in just 8 seconds whether a message is worth their time! From building better customer experiences to effective employee retention strategies, Deborah provides actionable insights you can use immediately to level up your communication and business growth. Key Takeaways: The 8-Second Rule. Deborah highlights the importance of grabbing attention fast, emphasizing that mobile-friendly, personalized, and easy-to-skim content is key to engaging today’s consumers. Jasper reveals strategies to “recruit” employees and reduce turnover, including how to keep messaging clear and relatable using a three-point checklist from Mindset Digital. Deborah breaks down the “curses” that can hinder effective messaging and discusses how gamification can be a fun and effective tool for keeping employees engaged. Jasper talks about the role of AI in business growth, offering examples of how artificial intelligence can streamline operations and enhance customer experiences. Reach out to Deborah Jasper at Jasper@mindsetdigital.com for more insights.…
C
CAR WASH The Podcast
1 The Customer Experience Expectation – How Do We Make This One Moment Great? 30:50
30:50 التشغيل لاحقا التشغيل لاحقا قوائم إعجاب احب30:50
التشغيل لاحقا التشغيل لاحقا قوائم إعجاب احبIn this episode, host Matt DeWolf sits down with Jack Stratton, a Retail Trend Spotter, to discuss the evolving landscape of customer expectations and how businesses can adapt to stay ahead. But first, what exactly is a retail trend spotter? Jack breaks it down—explaining how he uses a combination of qualitative and quantitative data to identify fundamental shifts in consumer behavior that businesses can apply to their everyday operations. Key Insights: • Luxury Expectations of Modern Customers Stratton identifies a major trend in today’s consumer behavior: customers are increasingly expecting luxury experiences, even if it means splurging on things they may not be able to afford. He refers to this as the polarized customer—someone who is willing to pay for premium experiences, regardless of their financial status. • The Power of Subscription Services Learn the key to successful subscription models and how customers are now purchasing these services both online and in-store. Jack emphasizes the importance of being available across all channels and touchpoints—the key to driving consistent, positive customer interactions. To connect with Jack Stratton, you can find him on LinkedIn via Insider Trends: https://www.linkedin.com/company/insider-trends/…
C
CAR WASH The Podcast
1 A Baby, A Fire, and the Car Wash Community - Camel Express Car Wash 18:08
18:08 التشغيل لاحقا التشغيل لاحقا قوائم إعجاب احب18:08
التشغيل لاحقا التشغيل لاحقا قوائم إعجاب احبJoin Car Wash The Podcast as they sit down with Devario Parson, Sales Director, and Tyler Slaughter, CEO/COO of Camel Car Wash, during The Car Wash Show in Nashville. This heartfelt episode highlights the power of community, support, and the human side of the car wash industry. Key Moments: • A Life-Changing EventJust a day after the birth of his first child, Devario received devastating news—his home was on fire. His first call? Tyler Slaughter, who immediately stepped up, providing Devario’s family with a hotel stay, clothing, and essential supplies to help them rebuild. As Tyler says, “There’s nothing more important than people. It’s not a requirement in all companies, but it is in ours.” • Community at the CoreListen as Devario and Tyler share their story, recounting how their Camel Car Wash community—comprised of family, co-workers, and friends—came together in a time of need. This powerful conversation took place in front of an audience that included their extended Camel family, amplifying the message of unity and support. • More Than Just Car WashingDiscover what makes Camel Car Wash more than just a business—it's a community built on compassion, care, and a commitment to each other.…
C
CAR WASH The Podcast
1 Inside PROJECTIONS: Key Strategies and Trends for Car Wash Success (Part 2) 12:39
12:39 التشغيل لاحقا التشغيل لاحقا قوائم إعجاب احب12:39
التشغيل لاحقا التشغيل لاحقا قوائم إعجاب احبIn this second episode of a two-part series, International Car Wash Association CEO Eric Wulf speaks with Jim Davis, a professor of corporate strategy at Notre Dame and now Utah State University. Together, they offer an exclusive preview of Davis's upcoming study, set to be unveiled at ROADMAP, DESTINATION: PROJECTIONS on December 13. The conversation begins with ICA's interest in The Consolidation Curve, which led to Davis’s research on consolidation within the car wash industry, and expanded to explore industry saturation. In this episode, listeners get a sneak peek at Davis's key findings, including the difference between consolidation and saturation, their critical importance for business owners, and their impact on both operators and consumers. Davis delves into how these trends intersect to shape the industry, offering insights valuable for strategic planning and operational decision-making. Beyond the data and formal presentations, Davis highlights the invaluable networking and informal "hallway conversations" that bring this research to life and make it actionable. For Davis, these “confluence of factors” can ignite transformative ideas and strategies for the future. There’s no better place to plan for your business’s future than at ROADMAP. Secure your seat today! carwashroadmap.com/register…
C
CAR WASH The Podcast
1 Inside PROJECTIONS: Key Strategies and Trends for Car Wash Success (Part 1) 20:54
20:54 التشغيل لاحقا التشغيل لاحقا قوائم إعجاب احب20:54
التشغيل لاحقا التشغيل لاحقا قوائم إعجاب احبIn this kickoff episode of our two-part series, International Car Wash Association CEO Eric Wulf sits down with industry leaders Robert Dubinsky, CEO of Waterway Car Wash, Curt Hutchins, CEO of Sonny’s Enterprises, and John Lai, CEO of Mister Car Wash. These experts share their perspectives on emerging trends, crucial factors for strategic planning, and which practices may no longer serve the evolving car wash industry. Get a front-row seat to this insightful Q&A session, and hear practical takeaways on how to stay ahead in a rapidly shifting market. Join top car wash organizations like Waterway, Sonny's, and Mister Car Wash at ROADMAP: DESTINATION PROJECTIONS—the premier event for industry professionals on December 13 in Austin, TX. Don’t miss this unique opportunity to connect with industry leaders and gain essential insights for the road ahead. Reserve your spot now at carwashroadmap.com/register.…
C
CAR WASH The Podcast
1 Building Better Workplaces: Unlocking the Power of a People Strategy at ROADMAP 15:08
15:08 التشغيل لاحقا التشغيل لاحقا قوائم إعجاب احب15:08
التشغيل لاحقا التشغيل لاحقا قوائم إعجاب احبIn this episode of CAR WASH The Podcast , ICA Chief Learning Officer Claire Moore is joined by Alexander C. Pullen, HR Consultant with the Society for Human Resources Management (SHRM). Together, they discuss the importance of a robust people strategy and preview DESTINATION: PEOPLE at ROADMAP on December 11th. Pullen, a seasoned HR professional with over a decade of experience, shares his expertise in helping organizations create better workplaces. He provides valuable insights into why continuous learning is critical in industries like car washing, where organizations and employees constantly evolve. Key Takeaways: Learn More:For additional details about DESTINATION: PEOPLE at ROADMAP, visit: carwashroadmap.com/people • Pullen emphasizes the critical role that a solid people strategy plays in any organization’s foundational success. He highlights how, at ROADMAP, we will focus on key aspects of the talent lifecycle—recruitment, engagement, retention, and offboarding.• Future leadership needs are a key area of discussion in the car wash industry. The program will help attendees identify tools to lead and grow their teams while also guiding succession planning to ensure an organization is ready for the future.• They preview what a hands-on workshop looks like at ROADMAP where attendees can build their own custom talent strategies. The goal? Practical applications that you can take back to your workplace and implement immediately.…
C
CAR WASH The Podcast
1 Exploring Customer Experience as the Tip of The Marketing Spear 21:30
21:30 التشغيل لاحقا التشغيل لاحقا قوائم إعجاب احب21:30
التشغيل لاحقا التشغيل لاحقا قوائم إعجاب احبJoin International Carwash Association Chief Learning Officer Claire Moore in a conversation with a marketing expert and a headline speaker at ROADMAP at DESTINATION 1: PEOPLE, Jay Baer, New York Time bestselling author, 5x multimillion-dollar entrepreneurial founder and trusted brand advisor to over 700 companies, including 40 of the Fortune 500. In this episode, Jay delves into the power of combining customer experience with customer acquisition , highlighting the importance of retaining current customers while actively attracting new ones. Key Takeaways: Customer Experience Meets Acquisition Jay discusses how businesses can harness the net present value of customers by encouraging word-of-mouth marketing, where current customers share their positive car wash experiences with friends. The key? Give your customers a compelling story to tell. Subscription Model Impact Learn how subscription models influence revenue, and why the "customer experience engine" often isn't about the product you sell, but the experience that comes with it. ROADMAP Projections Attendees can look forward to Jay’s presentation where he’ll dive into how to take subscription models to the next level.…
C
CAR WASH The Podcast
1 People, Products, Projections – Destination ROADMAP 20:03
20:03 التشغيل لاحقا التشغيل لاحقا قوائم إعجاب احب20:03
التشغيل لاحقا التشغيل لاحقا قوائم إعجاب احبChart your course to ROADMAP with International Carwash Association Senior Vice President/Growth Kendra Johnson as she chats with ICA’s Chief Learning Officer Claire Moore and Chief Experience Officer Kim Vinciguerra, to dive into the car wash industry’s newest event happening this December in Austin, Texas. Moore outlines the growth and sophistication of the industry as the driving factors in the buildout of ROADMAP and this new event is completely different than what is currently available to car wash professionals. The evolution of operations and specialization of marketing and HR leaders drives the content and solutions at DESTINATION: PEOPLE. Vinciguerra outlines the difference between ROADMAP and The Car Wash Show, why the timing is critical for kickstarting 2025 before April and highlights what attendees will see at DESTINATION: PRODUCTS. Brand new trends will be on display, such as AI in license plate recognition or motor control centers, and product launches from chemistry to sales training are just a few hot topics to be showcased in Austin. How will this event feel different from the others? Idea exchange is prioritized, solutions and successes are used to highlight the problems products and services solve alongside designed opportunities to network with car wash peers. Your Destination for PEOPLE, PRODUCTS and PROJECTIONS all await you at ROADMAP on Dec. 11-13, Austin, TX. https://carwashroadmap.com/…
C
CAR WASH The Podcast
1 Car Wash Guys Building Car Washes - Shortening the Time from Conception to Grand Opening 31:07
31:07 التشغيل لاحقا التشغيل لاحقا قوائم إعجاب احب31:07
التشغيل لاحقا التشغيل لاحقا قوائم إعجاب احبJoin CAR WASH Magazine Editor-in-Chief Shaneen Calvo as she explores the innovative world of modular construction with experts from Genesis Modular Car Wash Building Systems: Bruce Arnett – Owner Shawn McGovern – CEO Charlie Zimmerman – National Sales Manager This episode complements an article in the Q2 issue of CAR WASH Magazine, “On the Fast Track,” and takes a deep dive into how modular builds can dramatically reduce construction time, simplify permitting, and offer customizable options for car wash developments. Key Takeaways: Modular Construction Explained Learn how Genesis’s modular systems are built like "Lego blocks," enabling parallel construction. The vertical build takes place off-site, while the foundation and other prep work happen simultaneously on location, cutting build time by up to 75%. Customization Options Explore the most popular customizations, from tower height to tunnel length , and the wide range of systems Genesis can produce in a year. Efficiency and Experience Genesis brings 35+ years of experience to the table, guiding customers to value-engineer projects. Their focus is on ensuring the best return on investment by optimizing the construction of the car wash building itself. Hear about some of their most memorable projects and how they were able to provide customized solutions. Why Modular? Modular construction offers: Time Savings : Significantly reduced build time. Customization : Flexible designs tailored to customer needs. Parallel Construction : On-site prep and off-site building happen simultaneously.…
C
CAR WASH The Podcast
1 ElevateHER: Empowering Women in the Car Wash Industry “It Takes a Village” 25:03
25:03 التشغيل لاحقا التشغيل لاحقا قوائم إعجاب احب25:03
التشغيل لاحقا التشغيل لاحقا قوائم إعجاب احبJoin us for this special episode recorded at The Car Wash Show in Nashville, TN (May2024), where ICA Chief Learning Officer, Claire Moore, sits down with Stephanie Mak, Talent Acquisition Manager at Summit Wash Holdings, and Jay Iraheta, Southeast Regional President at Summit, to discuss the transformative “ElevateHER” program. Key Takeaways: • What is ElevateHER? o Goal: To provide women in the car wash industry the opportunity to grow into management and corporate roles within a traditionally male-dominated space. o Approach: The program begins by building trust and safety among participants, then accelerates into developing self-esteem and self-awareness. o Focus Area: Currently active in the Southeast, with plans to expand to Summit's four other regions. Learn More: • Learn more about the success stories from Summit Wash Holdings’s ElevateHerprogram by following the progress of participating car wash leaders on their LinkedIn page: Summit Wash Holdings LinkedIn…
C
CAR WASH The Podcast
1 When to Overreact: A Conversation with an Economist 16:02
16:02 التشغيل لاحقا التشغيل لاحقا قوائم إعجاب احب16:02
التشغيل لاحقا التشغيل لاحقا قوائم إعجاب احبIn this episode of CAR WASH the Podcast , International Carwash Association CEO Eric Wulf is joined by Alex Chausovsky, a seasoned market researcher and analyst with over 20 years of expertise in economics, business cycles, and industry-specific trends. The episode explores the ICA’s Q3 research survey, shedding light on year-end retail growth projections within the car wash industry. Eric and Alex break down current market dynamics and unemployment trends and analyze the Federal Reserve's reactions. They also explore the potential impact of the upcoming election on consumer spending and how these factors might influence the car wash sector. Key highlights include: Consumer Spending: Despite rising consumer debt levels, spending remains steady, though there's noticeable hesitancy, particularly among younger demographics (39 and under). Credit card delinquencies are up, yet auto loan delinquencies have slightly decreased from the previous quarter. Economic Outlook: Alex Chausovsky provides strategic advice for car wash owners on navigating these economic uncertainties, leveraging insights to optimize business performance. Election Impact: While elections are a significant event, Chausovsky emphasizes that the US economy's size and resilience often mitigate election-related concerns, advising industry players to focus on what they can control. Join Eric Wulf and Alex Chausovsky on December 13, Projections Day, at the 2024 Roadmap event ( https://carwashroadmap.com/register ).…
C
CAR WASH The Podcast
1 Purpose-Driven Growth Strategies: OPW Vehicle Wash Solutions 29:40
29:40 التشغيل لاحقا التشغيل لاحقا قوائم إعجاب احب29:40
التشغيل لاحقا التشغيل لاحقا قوائم إعجاب احبIn this episode, listen as guest Keith Moye, VP and GM for OPW Vehicle Wash Solutions (a Dover Company), highlights the importance of offering collective solutions to help customers meet their goals and streamline operations. Moye shares examples of inorganic and organic strategies to support the growing car wash industry, such as OPW Vehicle Wash Solutions’ acquisition of Transchem Group, and the need to implement innovative technology across existing processes. Hosted by Kendra Johnson, Senior Vice President of Business Development for the International Carwash Association, this engaging episode provides insight into the current state of the car wash industry and highlights the importance of developing purpose-driven growth strategies to holistically support customers.…
C
CAR WASH The Podcast
1 Customer Service – the Last Great Differentiator: Joey Coleman 46:28
46:28 التشغيل لاحقا التشغيل لاحقا قوائم إعجاب احب46:28
التشغيل لاحقا التشغيل لاحقا قوائم إعجاب احبIn this episode, hear from Joey Coleman, award-winning speaker and New York Times bestselling author, as he delves into the importance of customer experience in the car wash industry. For more than twenty years, Joey has helped organizations retain their best customers and employees - turning them into raving fans via his entertaining and actionable keynotes, workshops, and consulting projects. In this engaging episode, you’ll learn why customer service is considered the last great differentiator in driving success for your car wash location. Learn how to create a unique and distinct experience that your customers will love. You’ll also hear Coleman explain why employee experience is crucial for driving the success of your business. This episode is sponsored by DRN, a car wash industry leader in capturing drive by traffic and fueling new leads.…
C
CAR WASH The Podcast
1 Training Experts: Allie Voiselle of Benny’s Car Wash 15:43
15:43 التشغيل لاحقا التشغيل لاحقا قوائم إعجاب احب15:43
التشغيل لاحقا التشغيل لاحقا قوائم إعجاب احبIn this episode, Allie Voiselle, Training Director for Benny’s Car Wash shares her insight into implementing a comprehensive training program across multiple car wash sites. A former elementary and middle school teacher, Voiselle talks about how her background in education prepared her to create training programs using backwards design and effectively use an LMS (Learning Management System) to support employee learning opportunities. Hosted by Claire Moore, Chief Learning Officer for the International Carwash Association, this engaging episode provides insight into the difference between training and education. You’ll leave the conversation with expert tips for creating training plans to build a learning culture within your car wash organization.…
مرحبًا بك في مشغل أف ام!
يقوم برنامج مشغل أف أم بمسح الويب للحصول على بودكاست عالية الجودة لتستمتع بها الآن. إنه أفضل تطبيق بودكاست ويعمل على أجهزة اندرويد والأيفون والويب. قم بالتسجيل لمزامنة الاشتراكات عبر الأجهزة.
Player FM - تطبيق بودكاست
انتقل إلى وضع عدم الاتصال باستخدام تطبيق Player FM !
انتقل إلى وضع عدم الاتصال باستخدام تطبيق Player FM !
))
