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379. Building a Lash Community Online: Tips from Flowrish Lashes’ Ariel Renee
Manage episode 436345996 series 2094537
In this episode of LashCast, we chat with Ariel Renee, the founder of Flowrish Lashes, about her unique journey from makeup tutorials on YouTube to building a thriving lash community online. Ariel shares how she initially fell in love with YouTube but found the makeup space too saturated. After getting certified in lashes nine years ago, she didn’t enjoy it at first and stepped away for a corporate job—which she quickly realized wasn’t for her.
Returning to lashing, Ariel decided to pivot her YouTube channel to focus on lashes, and from this online community, Flowrish was born. Ariel offers valuable tips and insights on how she built and nurtured her online community, emphasizing that YouTube is an underserved platform where lash artists can make a real impact. She stresses that it’s not about being perfect but about being relatable and helpful to your audience.
Ariel also discusses how upgrading her equipment and producing higher-quality content led to a surprising dip in engagement, prompting her to pivot once again to reconnect with her community. This episode is packed with actionable advice on how you can grow and engage your online audience as a lash artist.
TUSSANEE’S LASH RETENTION CLASS IS BACK!!
If your clients are coming back to see you every 2-3 weeks, then this class is for you.
Tussanee has been lashing for 19 years, and the majority of her clients go four weeks between appointments. As a result, she is one of the most expensive lash artists in Los Angeles and is booked out for months at a time.
If you are looking to level up your lash game and charge more for your services, this is the lash training you've been looking for.
We have three classes available this fall.
Long Island, NY - September 7-8, 2024
Los Angeles, CA - Septembrer 28-29, 2024
Salt Lake City, UT - Nov 16-17, 2024
If you sign up for a class in August, you’ll be entered into a drawing for a free LASHCON ticket and you’ll get access for 3 months to our group coaching program: Clubhouse.
LASHCON TICKETS ARE ON SALE
How's business? Feeling burnt out? Wondering how you can get more clients? Looking for what's next in your lash journey?
If this is you, then LASHCON is the event for you. We created this event to help lash artists connect to their lash family, get inspired so they can tackle any troubles they face, and get equipped with business information that will help them take their company to the next level.
LASHCON is the largest lash conference in the world, tailor-made for lash artists like you. Think of it as THE lash homecoming for lash artists, influencers, and lash brands.
We have a 3-month payment plan in place. Look for the " Partially " button to set up the payment plan.
Tickets are on sale! For more info, go to www.thelashconference.com.
If you are ready to buy, here are the ticket links:
GENERAL ADMISSION
https://bit.ly/4a4fHxc
JOIN OUR LASHCAST INSIDER CLUB:
Join the coolest club in the lash industry. You'll receive discount codes for our webinars, trainings, LashCon, and upcoming coaching
398 حلقات
Manage episode 436345996 series 2094537
In this episode of LashCast, we chat with Ariel Renee, the founder of Flowrish Lashes, about her unique journey from makeup tutorials on YouTube to building a thriving lash community online. Ariel shares how she initially fell in love with YouTube but found the makeup space too saturated. After getting certified in lashes nine years ago, she didn’t enjoy it at first and stepped away for a corporate job—which she quickly realized wasn’t for her.
Returning to lashing, Ariel decided to pivot her YouTube channel to focus on lashes, and from this online community, Flowrish was born. Ariel offers valuable tips and insights on how she built and nurtured her online community, emphasizing that YouTube is an underserved platform where lash artists can make a real impact. She stresses that it’s not about being perfect but about being relatable and helpful to your audience.
Ariel also discusses how upgrading her equipment and producing higher-quality content led to a surprising dip in engagement, prompting her to pivot once again to reconnect with her community. This episode is packed with actionable advice on how you can grow and engage your online audience as a lash artist.
TUSSANEE’S LASH RETENTION CLASS IS BACK!!
If your clients are coming back to see you every 2-3 weeks, then this class is for you.
Tussanee has been lashing for 19 years, and the majority of her clients go four weeks between appointments. As a result, she is one of the most expensive lash artists in Los Angeles and is booked out for months at a time.
If you are looking to level up your lash game and charge more for your services, this is the lash training you've been looking for.
We have three classes available this fall.
Long Island, NY - September 7-8, 2024
Los Angeles, CA - Septembrer 28-29, 2024
Salt Lake City, UT - Nov 16-17, 2024
If you sign up for a class in August, you’ll be entered into a drawing for a free LASHCON ticket and you’ll get access for 3 months to our group coaching program: Clubhouse.
LASHCON TICKETS ARE ON SALE
How's business? Feeling burnt out? Wondering how you can get more clients? Looking for what's next in your lash journey?
If this is you, then LASHCON is the event for you. We created this event to help lash artists connect to their lash family, get inspired so they can tackle any troubles they face, and get equipped with business information that will help them take their company to the next level.
LASHCON is the largest lash conference in the world, tailor-made for lash artists like you. Think of it as THE lash homecoming for lash artists, influencers, and lash brands.
We have a 3-month payment plan in place. Look for the " Partially " button to set up the payment plan.
Tickets are on sale! For more info, go to www.thelashconference.com.
If you are ready to buy, here are the ticket links:
GENERAL ADMISSION
https://bit.ly/4a4fHxc
JOIN OUR LASHCAST INSIDER CLUB:
Join the coolest club in the lash industry. You'll receive discount codes for our webinars, trainings, LashCon, and upcoming coaching
398 حلقات
كل الحلقات
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1 400. Redefining Lash Artistry with Rebekah Piccolo 1:05:35
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1 399. Lash Bar’s Big Move: How a Franchise is Transforming the Beauty Industry 53:25
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1 398. Millionaire Mindset: How Ari Tsedenbal Grew Her Investments by an Insane Amount 1:00:22
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1 397. From Lashes to Riches: Financial Tips for Lash Artists with Michelle Sy of Mish Esthetics 55:11
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1 396. From Pop-Ups to Trade Shows: Cathy White’s Secrets to Event Success 1:00:58
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1 395. Mindset Matters: Kiera Riley on Thriving in Challenging Times 57:53
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1 394. Ethel Reddy on 20 Years in Lashes and the Vision Behind Veyes Lash 31:38
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1 393. Reflections on 2024: Gratitude and Lessons Learned 55:25
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1 392. From Working Solo to Working in a Salon: Angelica Mack’s Journey of Passion and Growth 46:33
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1 390. From Unplanned Beginnings to Lash Career Success: Christina Torres’ Story 50:24
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1 389. Marketing Made Simple with Vanessa Molica 55:57
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1 388. Pushing Limits with Mindy Lam: Running a 100-Mile Race for the Second Time 57:12
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1 387. Becoming a LASHBASE Brand Partner with Abigail Richardson and Lis Reynolds 47:45
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1 386. Black Friday Strategies with Thousand Lashes: What Works and What Doesn’t 41:50
مرحبًا بك في مشغل أف ام!
يقوم برنامج مشغل أف أم بمسح الويب للحصول على بودكاست عالية الجودة لتستمتع بها الآن. إنه أفضل تطبيق بودكاست ويعمل على أجهزة اندرويد والأيفون والويب. قم بالتسجيل لمزامنة الاشتراكات عبر الأجهزة.