Demystifying Business Podcast Metrics and Strategies w/ Megan Dougherty

Tools of the Podcast Trade w/J. Rosemarie Francis

Player FM - Internet Radio Done Right

تمت الإضافة منذ قبل three أعوام

المحتوى المقدم من J. Rosemarie Francis. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة J. Rosemarie Francis أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.

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1
Andrianna Natsoulas: Don't Cage Our Oceans 40:50

منذ 10 أيام40:50

التشغيل لاحقا

قوائم

إعجاب

احب

40:50

“That's taxpayer’s money that is going to support research and development and pilot projects to develop a food system that is based on environmental destruction and greed and disregard for animals, fish, and any of the other marine mammals that might be around it.” - Andrianna Natsoulas Andrianna Natsoulas is the campaign director for Don't Cage Our Oceans, an organization that exists to keep our oceans free from industrial fish farms. Offshore finfish farming is the mass cultivation of finfish in marine waters, in underwater or floating net pens, pods, and cages. Offshore finfish farms are factory farms that harm public health, the environment, and local communities and economies that rely on the ocean and its resources. Don’t Cage Our Oceans are a coalition of diverse organizations working together to stop the development of offshore finfish farming in the United States through federal law, policies, and coalition building. And, although it is not yet happening, right now the US Administration and Congress are promoting this kind of farming, which would be nothing short of disastrous for the oceans, the planet and the people and animals who live here. dontcageouroceans.org…

منذ عام واحد 25:50

MP3•منزل الحلقة

This episode features savvy digital marketing strategist and co-founder of both One Stone Creative and the Podcasting for Business Conference, Megan Dougherty. Megan has a background in online business development and course creation.
My conversation with Megan range from her debunking the idea that every business needs a podcast to spotlighting the real podcast metrics that matter. Prepare to be amazed as Megan recounts her unexpected journey into the podcasting world and explains why conventional metrics like downloads may not be as crucial as you think.
Follow our conversation, as Megan deciphers the four main podcast blueprints for businesses. Whether it's thought leadership, relationship building, audience engagement, or content, Megan has been there, and done that. She generously shares insider tips from her experience developing and managing podcasts for clients and reveals strategies to ensure you're always producing top-notch content. It's a peek behind the curtain you won't want to miss.
Our enlightening chat concludes with Megan shedding light on the importance of inviting guests to your business podcast. Megan passionately shares how these encounters can be a powerful tool in building fruitful relationships, and reveals her theory on the nine different touch points that can lay the groundwork for a new professional relationship.
She also gives us the lowdown on the significance of unique listeners in podcast metrics. Buckle up for this insightful episode packed with vital tips and tricks to supercharge your podcasting journey especially if your podcast is your business' growth engine.
Connect with Megan: Website | Podcast
Are you a budding podcaster eager to boost your skills? Join our lively community for mentorship, workshops, and strong support. Whether you're a newbie or an experienced podcaster, we're here to nurture your growth with valuable resources. Connect with peers, learn from pros, and unlock your podcasting potential.
Join our community today and let's create podcasting magic together! And get the Podcasters Manifesto ebook FREE!

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👉Helpful Resources:
Start Your Podcast Quick Start Guide: https://bit.ly/3DlHm26
Join my Substack: https://bit.ly/3DJAbko
Learn The Secrets To Selling Online: https://bit.ly/3OTExrr
Shop Podcast Microphones: https://amzn.to/3Rvz4c7
Podcast hosted by Buzzsprout
Disclosure: This podcast is NOT sponsored. Some links are affiliate links. If you buy a product using one of the links, I may earn a small commission at no extra cost.

فصول

1. Exploring Tools and Metrics for Podcasting (00:00:00)

2. Podcast Production and Business Podcast Blueprints (00:09:28)

3. Business Podcast (00:13:44)

4. The Significance of Unique Listeners (00:24:37)

101 حلقات

#Non-Profit #Business #Entrepreneur #J. Rosemarie Francis #Marketing

Demystifying Business Podcast Metrics and Strategies w/ Megan Dougherty

Tools of the Podcast Trade w/J. Rosemarie Francis

published منذ عام واحد

MP3•منزل الحلقة

Send us a text

Support the show

فصول

1. Exploring Tools and Metrics for Podcasting (00:00:00)

2. Podcast Production and Business Podcast Blueprints (00:09:28)

3. Business Podcast (00:13:44)

4. The Significance of Unique Listeners (00:24:37)

101 حلقات

#Non-Profit #Business #Entrepreneur #J. Rosemarie Francis #Marketing

كل الحلقات

Tools of the Podcast Trade w/J. Rosemarie Francis

1
Ignite Your Story: Take Action and Pursue Your Dreams with/J. Rosemarie & JV Hilliard 7:32

منذ يومين7:32

7:32

In this episode, I share some insights from my interview with fantasy author Joe Hilliard, focusing on the creative process of storytelling and the journey of aspiring podcasters. If you don't want to miss the full interview follow this podcast on your favorite platform. The conversation emphasizes the importance of commitment, constructive criticism, and taking action toward your dreams, whether in writing or podcasting. I encourage you to engage with their audience. 00:00 Introduction to the Journey of Storytelling 02:32 Navigating the Publishing Landscape 04:55 Taking Action Toward Your Dreams Key Takeaway: Action Over Inaction : Do something towards your thing. Whether it's recording your podcast intro, writing about your topic, or guesting on other people's podcasts. Take action today toward your podcasting dreams. Your story is dying to be told. Be open to constructive criticism from others. Network with others in your field before launching. Identify where your audience is and engage with them. Action beats non-action in pursuing your dreams. Sometimes you just have to hit publish and start. "Jump and grow wings on your way down ". ~ Les Brown Still struggling with trying to start your podcast? Grab a free copy of " Start Your Podcast Now " or book a cal l to get your questions answered. Don't waste time wondering what could have been. Take action now. Send us a text Support the show ===================================== 👉Helpful Resources: Start Your Podcast Quick Start Guide: https://bit.ly/3DlHm26 Join my Substack: https://bit.ly/3DJAbko Learn The Secrets To Selling Online: https://bit.ly/3OTExrr Shop Podcast Microphones: https://amzn.to/3Rvz4c7 Podcast hosted by Buzzsprout Disclosure : This podcast is NOT sponsored. Some links are affiliate links. If you buy a product using one of the links, I may earn a small commission at no extra cost.…

Tools of the Podcast Trade w/J. Rosemarie Francis

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What To Do When You're Not Quite Ready To Launch A Podcast w/J. Rosemarie Francis 7:30

منذ 8 أيام7:30

7:30

Summary In this episode, I share real strategies for aspiring podcasters who are not yet ready to launch their shows. I discuss the importance of building an online presence through social media and blogging, as well as tips to engage with the podcast community and develop your unique voice. These are actionable tips to help you rewire your thinking and provide guidelines to build a runway for a successful podcast launch. I wish I had known about this when I started my first podcast. Follow for more podcasting tips and resources. Takeaways Start posting about your podcast topic on social media. Create a podcast mission statement to define your audience. Writing a blog can help you articulate your ideas. Use tools like ChatGPT to generate content ideas. Engage with other podcasters by being a guest on their shows. Develop a podcast one sheet to promote yourself. Join podcasting groups to connect with others in your niche. Comment on posts to build your presence and credibility. Your unique perspective is valuable; share it freely. Chapters 00:00 Introduction to Podcasting Strategies 02:50 Building Your Online Presence 06:06 Engaging with the Podcast Community Mentioned : Substack Medium Podcast One Sheet: Podcast Mission Statement: https://youtu.be/cYB8FARtwOE?si=liPhFrMzqX_VXYMA Determining Your Podcast Avatar: https://www.connectwithjrosemarie.com/50-questions Start Your Podcast Now Guide: https://www.connectwithjrosemarie.com/start-your-podcast-now-guide Book a call and ask me anything: https://www.connectwithjrosemarie.com/schedule/one-on-one-qa Send us a text Support the show ===================================== 👉Helpful Resources: Start Your Podcast Quick Start Guide: https://bit.ly/3DlHm26 Join my Substack: https://bit.ly/3DJAbko Learn The Secrets To Selling Online: https://bit.ly/3OTExrr Shop Podcast Microphones: https://amzn.to/3Rvz4c7 Podcast hosted by Buzzsprout Disclosure : This podcast is NOT sponsored. Some links are affiliate links. If you buy a product using one of the links, I may earn a small commission at no extra cost.…

Tools of the Podcast Trade w/J. Rosemarie Francis

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How I Transformed My Podcasting Journey w/J. Rosemarie Francis 10:34

منذ 16 يومًا10:34

10:34

Are you hesitating to start your podcast due to fear or uncertainty? In today's episode, I share my transformative journey through four podcasts, revealing the highs and lows I faced. Discover how I overcame imposter syndrome and learned to embrace my voice, despite the initial doubts that held me back. My podcasting story is a testament to the power of persistence and self-belief. I discuss why I started Tools of the Podcast Trade and why waiting for "perfection" can be a trap. By sharing my struggles and lessons learned, I hope to inspire you to take that leap of faith and share your own unique story with the world. Or develop a new way to connect with your existing customers while attracting new ones. Don't miss out—stay tuned until the end for an important offer that could change your podcasting journey! Key Takeaways: Overcoming Fear and Uncertainty (00:00) – Many aspiring podcasters hesitate due to self-doubt. This is how I pushed past fear to start my podcasting journey. The Reality of Podcasting (02:30) – Through four different podcasts and over 300 episodes, I experienced highs and lows, demonstrating that persistence is key. Battling Imposter Syndrome (05:15) – I opened up about my struggles with self-doubt and how I learned to embrace my voice despite feeling like I wasn’t good enough. Tools and Strategies for Success (08:40) – It is essential not to wait for "perfection" because it can only hinder your progress. Taking the Leap (10:55) – I encourage you to stop hesitating, take action, and share your unique story. Thanks for supporting my podcast. If you need guidance to start your podcast or if there’s one thing that keeps bothering you and keeping you from progressing, download my free guide here . Book a free call and ask me anything here . J. Rosemarie Francis P.S. I’m changing my podcast artwork, mainly the background color. What do you think? Send us a text Support the show ===================================== 👉Helpful Resources: Start Your Podcast Quick Start Guide: https://bit.ly/3DlHm26 Join my Substack: https://bit.ly/3DJAbko Learn The Secrets To Selling Online: https://bit.ly/3OTExrr Shop Podcast Microphones: https://amzn.to/3Rvz4c7 Podcast hosted by Buzzsprout Disclosure : This podcast is NOT sponsored. Some links are affiliate links. If you buy a product using one of the links, I may earn a small commission at no extra cost.…

Tools of the Podcast Trade w/J. Rosemarie Francis

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The Truth About Guest Interviews w/J. Rosemarie Francis 10:36

منذ 23 يومًا10:36

10:36

There's something fulfilling about having guests on a podcast but let's face it, there needs to be more balance between the benefits to the host, guest, and audience. In this episode, I discuss the advantages and disadvantages of having guests on your podcast. Who does it benefit? How can you make guest episodes more beneficial for all involved? If you currently interview guests on your podcast or considering it, this episode is for you. Key Takeaways: Guest Interviews Can Be Beneficial but Require Strategy (02:30) Guests on your podcast can build connections, provide fresh content, and bring diverse perspectives. Should align with your show’s goals and truly benefit your audience. Guest Interviews Often Benefit the Guest More Than the Host (08:45) Many guests use podcast appearances to promote themselves or their products. If a guest doesn’t share the episode with their audience, the host shouldn’t waste time promoting it either. Solo Episodes Help Establish the Host as the Expert (12:10) Balance guest interviews with solo episodes to establish credibility. Consider formats like roundtable discussions instead of simple Q&A interviews. Pre-Interviews Help Filter Guests for Better Fit (18:20) A 15-minute pre-interview can ensure the guest aligns with your show’s purpose. Hosts should only invite guests who value the opportunity enough to share the episode. Avoid Adding Guests to Your Email List Unless It’s a Mutual Fit (22:45) Many guests are only interested in promoting themselves, not engaging with your podcast long-term. Only add guests to your email list if they are genuinely interested in your content. Download my free guide " Start Your Podcast Now " Watch us on YouTube: https://www.youtube.com/@toolsofthepodcasttrade Check out my PodCubator community . Don't podcast alone. Need one-on-one guidance? Book a free call and ask me anything here . Send us a text Support the show ===================================== 👉Helpful Resources: Start Your Podcast Quick Start Guide: https://bit.ly/3DlHm26 Join my Substack: https://bit.ly/3DJAbko Learn The Secrets To Selling Online: https://bit.ly/3OTExrr Shop Podcast Microphones: https://amzn.to/3Rvz4c7 Podcast hosted by Buzzsprout Disclosure : This podcast is NOT sponsored. Some links are affiliate links. If you buy a product using one of the links, I may earn a small commission at no extra cost.…

Tools of the Podcast Trade w/J. Rosemarie Francis

1
How to Find Grants for Your Podcast and Business w/Matthew Lesko 22:47

منذ 4 weeks22:47

22:47

In this episode, I talk with Matthew Lesko. For years I watched him on TV in his colorful jacket covered in question marks. This is a fun conversation with a man who has spent decades pointing ordinary individuals to free money from the government available in the form of grants and mentorship. If you're looking for some funding for your podcast, this episode is for you. (00:00) Passion Leads to Success – Matthew Lesko emphasizes that to succeed in life, your heart has to be in whatever you do. (04:30) Government Grants Are Available for Almost Anything – Lesko explains how people can access grants for rent, business, car repairs, and even free laptops. (12:45) Avoid Google When Searching for Free Resources – Lesko advises against using Google for financial assistance as most results lead to paid services. Instead, he recommends government and nonprofit resources. (18:20) Finding Business Support Through SBA and Local Organizations – He introduces SBA.gov/local-assistance, where entrepreneurs can find free business mentorship and funding opportunities. (40:00) Giving Back Through Lesko Help Community – Lesko’s membership platform provides financial support to struggling members, redistributing 40% of revenue as grants. Connect with Matthew: Website: LeskoHelp.com Twitter (X): @MatthewLesko YouTube Channel: Matthew Lesko’s YouTube Facebook Group: Lesko Help Community Listen on Spotify: https://www.connectwithjrosemarie.com/tools-lesko Listen on Apple: https://apple.co/4huJPGG Watch all our interviews on https://www.YouTube.com/@toolsofthepodcasttrade Send us a text Support the show ===================================== 👉Helpful Resources: Start Your Podcast Quick Start Guide: https://bit.ly/3DlHm26 Join my Substack: https://bit.ly/3DJAbko Learn The Secrets To Selling Online: https://bit.ly/3OTExrr Shop Podcast Microphones: https://amzn.to/3Rvz4c7 Podcast hosted by Buzzsprout Disclosure : This podcast is NOT sponsored. Some links are affiliate links. If you buy a product using one of the links, I may earn a small commission at no extra cost.…

Tools of the Podcast Trade w/J. Rosemarie Francis

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How to Transform Your Podcast Into A Lead Machine w/David Griffiths 24:47

منذ 5 weeks24:47

24:47

In this episode, I speak with digital creator and content coach David Griffiths, who shares his journey of struggling with YouTube for over a decade before discovering the key to creating engaging content. He discusses the importance of consistency, audience research, and strategic content creation to grow a loyal following. He also highlights the role of mentorship, the power of short-form video, and the necessity of clear calls to action in building a successful digital presence. Finally, David emphasizes how being authentic can lead to personal success as evidenced by his 1.5 million followers. Key Takeaways: 04:30 Everyone is a Content Creator – We are all content creators in some form; the key is to capture attention, engage our audience, and drive action. 14:50 The Power of Audience Feedback – Your audience will teach you what they want if you consistently post content and analyze engagement patterns. 21:35 The Importance of Mentorship and Coaching – Having a coach can help shortcut the learning process, saving years of trial and error. 26:10 Short-Form Video Wins – The algorithm favors short-form video, making it the best format to reach more people organically. 34:25 Don't Forget A Call To Action (CTA) – Engagement without direction leads to missed opportunities; your audience will appreciate you showing them what to do next. "Be authentic. If I had listened to the so-called experts and changed who I was, I wouldn’t have 1.5 million followers today." ~ David Griffiths Connect With David: Websitel : https://www.contentcreatingacademy.com Instagram : @DavidTheDigitalCreator YouTube : @DavidGriffithsMusic TikTok : @DavidGriffiths07 Facebook : @OrphanHelper #ContentCreation #PodcastingTips #DigitalMarketing #SocialMediaGrowth #ShortFormVideo #AuthenticityMatters #CallToAction Send us a text Support the show ===================================== 👉Helpful Resources: Start Your Podcast Quick Start Guide: https://bit.ly/3DlHm26 Join my Substack: https://bit.ly/3DJAbko Learn The Secrets To Selling Online: https://bit.ly/3OTExrr Shop Podcast Microphones: https://amzn.to/3Rvz4c7 Podcast hosted by Buzzsprout Disclosure : This podcast is NOT sponsored. Some links are affiliate links. If you buy a product using one of the links, I may earn a small commission at no extra cost.…

Tools of the Podcast Trade w/J. Rosemarie Francis

1
How to Future-Proof Your Podcast: Essential Tools and Tactics w/Dustin Polyinnovator 30:02

منذ 6 weeks30:02

30:02

Summary : In this episode, I'm happy to geek out over content creation and podcasting tools with Dustin PolyInnovator, a multidisciplinary content creator and entrepreneur. We discussed Dustin's journey in content creation, his unique polycast approach, and strategies for omnichannel content distribution. Dustin shares insights on building a sustainable content strategy, leveraging automation tools, and maintaining consistency in podcasting to avoid podfade. Key Takeaways: Diversifying Content Strategy (00:12:30) Dustin highlights the importance of not putting all your eggs in one basket and spreading content across multiple platforms to ensure long-term sustainability. Starting with One Content Type (00:18:45) He advises new creators to focus on one content type (written, audio, or video) and reach 100 repetitions before expanding to other formats. Podcast Website Options (00:28:15) Dustin discusses alternatives to WordPress, including Ghost, Substack, and Podcastpage.io, for hosting a podcast and building an online presence. The Four Pillars Philosophy (00:40:10) He introduces his Four Pillars approach—mind, body, spirit, and emotions—to personal development and how it relates to content creation. Tools for Content Repurposing (01:05:22) Dustin shares automation and AI tools like Opus Clip and New Link that help streamline content repurposing and omnichannel distribution. Connect with Dustin PolyInnovator: Website: polyinnovator.space LinkedIn: linkedin.com/in/polyinnovator Instagrem: @polyinnovator Twitter/X: @polyinnovator Email: (Check his website for contact options) Tools Mentioned: Podcast Hosting & Websites: Ghost Substack Podcastpage.io WordPress Transistor.fm Simple Podcast Press (plugin) Content Creation & Repurposing: Riverside Wave Room Descript (Descript Rooms) Opus Clip Spotter Studio Minvo Videotap Automation & Scheduling: Zapier Make (formerly Integromat) RecurPost New Link Social Media Analytics & SEO: ViewStats (by MrBeast) UberSuggest CoSchedule Headline Analyzer OptiMonster Free Start Your Podcast Now - free step by step guide: https://bit.ly/3DlHm26 Send us a text Support the show ===================================== 👉Helpful Resources: Start Your Podcast Quick Start Guide: https://bit.ly/3DlHm26 Join my Substack: https://bit.ly/3DJAbko Learn The Secrets To Selling Online: https://bit.ly/3OTExrr Shop Podcast Microphones: https://amzn.to/3Rvz4c7 Podcast hosted by Buzzsprout Disclosure : This podcast is NOT sponsored. Some links are affiliate links. If you buy a product using one of the links, I may earn a small commission at no extra cost.…

Tools of the Podcast Trade w/J. Rosemarie Francis

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Courage to Live Authentically w/Nicolette Nierras 35:41

منذ 7 weeks35:41

35:41

Nicolette Nierras shares her transformative journey from a corporate career to becoming a hypnotherapist and podcaster. After experiencing a divorce and career burnout, she embraced change and pursued her true purpose. Through her story, she emphasizes the importance of self-discovery, authenticity, and building meaningful connections. Nicolette's insights inspire listeners to confront their fears and take bold steps toward their own transformation. I encourage you to listen to Nicolette's story and then ask yourself, "What would I do if I wasn't afraid?" Chapters 00:00 Embracing Change: A Journey of Transformation 09:46 Navigating Life's Challenges: Divorce and Reinvention 20:07 Building a New Path: Entrepreneurship and Authenticity 30:12 Empowerment and Self-Discovery: Finding Your True Self Bio : Nic Nierras is the founder of Nic Nierras Wholistic Lifestyle, where she guides individuals on a transformative journey toward holistic well-being. With a background as a chartered accountant, Nic achieved significant career success by 28, only to realize that true fulfillment comes from aligning the heart, mind, and soul. She also hosts the You’re Worthless Podcast, where she shares insights on self-worth, personal growth, and transformation. Connect with Nicolette: Website | Instagram | YouTube Grab a free copy of Start Your Podcast Now #personal transformation #entrepreneurship #divorcerecovery #self-discovery, #empowermen,# hypnotherapy #podcasting #authenticity #personalgrowth Send us a text Support the show ===================================== 👉Helpful Resources: Start Your Podcast Quick Start Guide: https://bit.ly/3DlHm26 Join my Substack: https://bit.ly/3DJAbko Learn The Secrets To Selling Online: https://bit.ly/3OTExrr Shop Podcast Microphones: https://amzn.to/3Rvz4c7 Podcast hosted by Buzzsprout Disclosure : This podcast is NOT sponsored. Some links are affiliate links. If you buy a product using one of the links, I may earn a small commission at no extra cost.…

Tools of the Podcast Trade w/J. Rosemarie Francis

1
Is AI Just a 'Word Calculator' or is it Poised to Take Over? w/Jonathan Green 22:13

منذ 8 weeks22:13

22:13

In this conversation, Jonathan Green discusses the impact of AI on jobs, his journey as an entrepreneur, and how to effectively use AI tools like ChatGPT to enhance business efficiency and podcasting. He emphasizes the importance of being proactive in learning AI to stay relevant in the job market and shares practical tips for podcasters to leverage AI in their content creation process. Key Takeaways: The Role of AI in Business (00:00 - 00:29): AI, particularly ChatGPT, is reshaping industries. Businesses that fail to adapt risk being left behind in the next few years. Why Podcasting Matters (07:27 - 09:47): Podcasting allows creators to connect with audiences, build networks, and create content consistently, even in remote or isolated locations. Practical Use of ChatGPT for Podcasters (12:09 - 14:35): Use AI to write personalized outreach emails for guests or hosts. Improve podcast transcripts and generate show notes effortlessly. Mindset Shift: Viewing AI as a Tool (17:02 - 19:25): AI should be seen as a productivity enhancer, combining general AI knowledge with human expertise to achieve superior results. Efficient Video Content Creation (21:49): Tools like VIDYO help podcasters create short, engaging video clips from longer interviews, saving significant time. #Repost Send us a text Support the show ===================================== 👉Helpful Resources: Start Your Podcast Quick Start Guide: https://bit.ly/3DlHm26 Join my Substack: https://bit.ly/3DJAbko Learn The Secrets To Selling Online: https://bit.ly/3OTExrr Shop Podcast Microphones: https://amzn.to/3Rvz4c7 Podcast hosted by Buzzsprout Disclosure : This podcast is NOT sponsored. Some links are affiliate links. If you buy a product using one of the links, I may earn a small commission at no extra cost.…

Tools of the Podcast Trade w/J. Rosemarie Francis

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Expert Tips on Creating a Podcast Brand w/Anika Jackson 26:01

منذ 9 weeks26:01

26:01

In this episode, Anika Jackson discusses the importance of branding when starting a podcast, emphasizing clarity, intentionality, and authenticity. She provides insights on building a brand blueprint that includes purpose, vision, and mission to connect deeply with an audience. Anika also highlights how sound design and storytelling enhance a podcast’s identity. Key Takeaways with Timestamps Clarity in Branding is Key (02:38) Understanding your purpose and vision sets the foundation for a successful podcast. Develop a Brand Blueprint (03:36) Define your purpose, vision, mission, and positioning before launching. Sonic Branding Matters (04:31) Your podcast’s intro music and sound design create an identity that resonates with listeners. Evolve with Your Podcast (05:07) While your purpose stays consistent, allow your podcast to grow and adapt. Patience is Crucial Before Launching (06:14) Take time to plan and align your goals before hitting record. Connect with Anika: Website | Podcast Bio : Anika Jackson is a seasoned marketing and communications executive, USC Annenberg instructor, and co-host of the Mediascape podcast. With expertise in public relations, branding, and digital media, she has elevated results for brands and contributed to organizations worldwide. Anika is the host of the top 1% ranked Your Brand Amplified® podcast and serves on the UC Santa Barbara Women in Leadership advisory board and Intuit’s Small Business Council. Currently, she’s pursuing an MBA specializing in AI/ML at Villanova. Send us a text Support the show ===================================== 👉Helpful Resources: Start Your Podcast Quick Start Guide: https://bit.ly/3DlHm26 Join my Substack: https://bit.ly/3DJAbko Learn The Secrets To Selling Online: https://bit.ly/3OTExrr Shop Podcast Microphones: https://amzn.to/3Rvz4c7 Podcast hosted by Buzzsprout Disclosure : This podcast is NOT sponsored. Some links are affiliate links. If you buy a product using one of the links, I may earn a small commission at no extra cost.…

Tools of the Podcast Trade w/J. Rosemarie Francis

1
Personal Branding vs Marketing: Tips for Podcasters w/Isaac Mashman 16:43

منذ 11 weeks16:43

16:43

This episode features Isaac Mashman, personal branding expert and founder of Mashman Consulting Group. We discussed the nuances of personal branding versus marketing, actionable tips for podcasters to grow their audience, and strategies to monetize your brand while staying authentic. “Branding is what you are known as or known for; marketing is how you get more people to know about you.” – Isaac Mashman Connect with Isaac: Website | LinkedIn | Instagram Mentioned: The Strangest Secret by Earl Nightingale Key Takeaways: 1. Distinction Between Branding and Marketing (01:01) Branding defines your identity, while marketing is the toolset that will amplify your reach. Aligning your brand with your podcast can help increase visibility. 2. Practical SEO Tips for Podcasters (03:10) Search for unique podcast names to avoid competition and leverage podcast directories’ domain authority to rank higher in search engines. 3. The Power of Networking (07:23) Use the “Power of Three” strategy: connect with three new people daily to grow your professional network and expand your opportunities. 4. Content Creation and Monetization (10:47) Create algorithm-friendly content like short-form videos and leverage podcast clips for distribution across platforms like TikTok, YouTube, and Instagram. 5. Philosophy of Success (14:40) Pay attention to your mindset to avoid stagnation. Engage in self-improvement and always challenge autopilot behavior to drive success. Send us a text Support the show ===================================== 👉Helpful Resources: Start Your Podcast Quick Start Guide: https://bit.ly/3DlHm26 Join my Substack: https://bit.ly/3DJAbko Learn The Secrets To Selling Online: https://bit.ly/3OTExrr Shop Podcast Microphones: https://amzn.to/3Rvz4c7 Podcast hosted by Buzzsprout Disclosure : This podcast is NOT sponsored. Some links are affiliate links. If you buy a product using one of the links, I may earn a small commission at no extra cost.…

Tools of the Podcast Trade w/J. Rosemarie Francis

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Getting Media Exposure For Your Brand & Podcast w/Mitch Carson 27:45

منذ 12 weeks27:45

27:45

In this episode, I talk with Mitch Carson, a celebrated professional speaker and closer. We discuss strategies to elevate your brand through speaking, podcasting and media exposure. Mitch who has graced stages in 63 countries and produced over 2000 live events, shares actionable insights and personal anecdotes that will inspire podcasters and entrepreneurs alike. From leveraging trending topics to creating impactful media strategies, Mitch’s wisdom will help you rise above the noise and stand out in your niche. Key Takeaways: 1. The Power of Professionalism in Podcasting (02:36) Mitch shares what distinguishes a polished podcast host from an amateur, highlighting the importance of preparation and professionalism. 2. Leveraging Media Trends and Newsjacking (16:10) Learn how to use current events and trending topics to pitch yourself to media outlets and elevate your visibility. 3. AI as a Game-Changer (17:33) Mitch explains how incorporating AI into your niche can position you as a forward-thinking expert and increase your chances of media coverage. 4. The Role of Gratitude and Health in Success (25:06) Mitch reflects on his recovery from a heart attack and the renewed appreciation for health and life that drives his work. 5. Never Stop Publicizing Yourself (27:18) Discover why continuous publicity efforts are key to staying ahead of the competition and maintaining relevance. Connect with Mitch: Website | LinkedIn | YouTube Send us a text Support the show ===================================== 👉Helpful Resources: Start Your Podcast Quick Start Guide: https://bit.ly/3DlHm26 Join my Substack: https://bit.ly/3DJAbko Learn The Secrets To Selling Online: https://bit.ly/3OTExrr Shop Podcast Microphones: https://amzn.to/3Rvz4c7 Podcast hosted by Buzzsprout Disclosure : This podcast is NOT sponsored. Some links are affiliate links. If you buy a product using one of the links, I may earn a small commission at no extra cost.…

Tools of the Podcast Trade w/J. Rosemarie Francis

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How to Leverage Podcast Analytics to Boost Revenue w/ Philippa Games 18:45

منذ 15 weeks18:45

18:45

Philippa Gamse, a digital analytics and strategy consultant, talks about the critical role of analytics in podcasting and business. We discuss how understanding the metrics can help podcasters and entrepreneurs make informed decisions to improve their business. Philippa shares practical examples of how analytics can expose audience behavior and content effectiveness, and emphasize the importance of adapting strategies based on the data. We concluded with actionable tips for podcasters to enhance their content strategy using analytics. Key Takeaways: Importance of Analytics for Business Decisions (02:28–03:53) Leveraging Old Content Effectively (07:30–09:10) Use Search Analytics for Content and Business Ideas (09:37–10:35) Crafting User-Friendly Content Titles (15:34–16:28) Key Tips for Podcasters (18:24–19:03) Bio : Philippa has clocked over 25 years in digital marketing strategy and analytics, consulted with nearly 500 clients, and worked with websites that have cumulatively generated hundreds of millions of dollars. Connect with Philippa: LinkedIn | Website Send us a text Support the show ===================================== 👉Helpful Resources: Start Your Podcast Quick Start Guide: https://bit.ly/3DlHm26 Join my Substack: https://bit.ly/3DJAbko Learn The Secrets To Selling Online: https://bit.ly/3OTExrr Shop Podcast Microphones: https://amzn.to/3Rvz4c7 Podcast hosted by Buzzsprout Disclosure : This podcast is NOT sponsored. Some links are affiliate links. If you buy a product using one of the links, I may earn a small commission at no extra cost.…

Tools of the Podcast Trade w/J. Rosemarie Francis

1
The Secret to Podcasting Success w/Jerry Potter 23:15

منذ 15 weeks23:15

23:15

In this episode, I speak with Jerry Potter about strategies to start, grow, and monetize a podcast. Jerry alos introduces his unique "Modcast" system, designed to streamline podcast production and maximize listener engagement. Key Takeaways: 00:00 - Podcasting Popularity: Over 200 million Americans listen to podcasts every week, showing the strong demand for audio content. 00:15 - Perfect Timing: There’s no better time to launch a podcast, whether you’re a nonprofit, solopreneur, or aspiring podcaster. 06:55 - Low Competition: Compared to YouTube, podcasting is significantly less competitive, providing a great opportunity for new podcasters. 05:05 - Multi-Purpose Tool: A single podcast can enhance your brand’s authority, generate leads, boost your social media presence, and more. 07:30 - Social Media Amplification: Short-form video clips from your podcast can reach new audiences on social platforms like Instagram and YouTube. 20:20 - Consistency Matters: To build a loyal listener base, stay consistent with your content schedule and messaging. 20:50 - Define Your Primary Goal: Decide on a single, clear objective for your podcast to keep your efforts focused and effective. 21:15 - Simplicity for Success: Keep your podcasting workflow simple and manageable to ensure long-term consistency. 10:10 - Structured Approach with Modcasting: The Modcasting method offers a structured, module-based format that keeps listeners engaged and drives action. 22:00 - Monetize Early: Don’t wait to monetize; there are ways to start earning from your podcast from the very first episode. Bio : In 2022, Jerry Potter saw his income drop 70% in 4 months and knew he had to change how he marketed his business. He ended up taking his 20 years as a radio personality and programmer, and 10 years as a social media strategist and created a new approach to Podcasting, specifically for entrepreneurs. It's helped him grow to 150,000+ subscribers on YouTube, and helped his clients grow their audiences and raise their rates too. Connect with Jerry: YouTube | Linkedin Need help with your podcasting goals? Book a free consultation with me here For more tips and tools watch us on :YouTubehttps://www.youtube.com/@toolsofthepodcasttrade Send us a text Support the show ===================================== 👉Helpful Resources: Start Your Podcast Quick Start Guide: https://bit.ly/3DlHm26 Join my Substack: https://bit.ly/3DJAbko Learn The Secrets To Selling Online: https://bit.ly/3OTExrr Shop Podcast Microphones: https://amzn.to/3Rvz4c7 Podcast hosted by Buzzsprout Disclosure : This podcast is NOT sponsored. Some links are affiliate links. If you buy a product using one of the links, I may earn a small commission at no extra cost.…

Tools of the Podcast Trade w/J. Rosemarie Francis

1
Harnessing the Power of Scalar Energy w/Tom Paladino 18:08

منذ 18 weeks18:08

18:08

In this conversation, I talk with scalar energy researcher Tom Palladino, who discusses the concept of scalar energy, its potential applications in free energy and health, and the importance of pursuing one's passions. Tom explains how scalar energy can be harnessed for healing and the significance of using photographs to connect with energy fields. He emphasizes the need for morality in using this technology and offers insights for aspiring creators on staying dedicated to their dreams. Unfortunately, Tom passed away several weeks ago and the world will miss this bright light. If you find our content useful please consider following and sharing this podcast. Thanks. Send us a text Support the show ===================================== 👉Helpful Resources: Start Your Podcast Quick Start Guide: https://bit.ly/3DlHm26 Join my Substack: https://bit.ly/3DJAbko Learn The Secrets To Selling Online: https://bit.ly/3OTExrr Shop Podcast Microphones: https://amzn.to/3Rvz4c7 Podcast hosted by Buzzsprout Disclosure : This podcast is NOT sponsored. Some links are affiliate links. If you buy a product using one of the links, I may earn a small commission at no extra cost.…

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مشابه لـTools of the Podcast Trade w/J. Rosemarie Francis

Fourth Wing (The Empyrean Book 1)

Iron Flame (The Empyrean Book 2)

The Wedding People: A Novel

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Tools of the Podcast Trade w/J. Rosemarie Francis « » Demystifying Business Podcast Metrics and Strategies w/ Megan Dougherty

فصول

1. Exploring Tools and Metrics for Podcasting (00:00:00)

2. Podcast Production and Business Podcast Blueprints (00:09:28)

3. Business Podcast (00:13:44)

4. The Significance of Unique Listeners (00:24:37)

Demystifying Business Podcast Metrics and Strategies w/ Megan Dougherty

فصول

1. Exploring Tools and Metrics for Podcasting (00:00:00)

2. Podcast Production and Business Podcast Blueprints (00:09:28)

3. Business Podcast (00:13:44)

4. The Significance of Unique Listeners (00:24:37)

المدونة الصوتية تستحق الاستماع

مرحبًا بك في مشغل أف ام!

مشابه لـTools of the Podcast Trade w/J. Rosemarie Francis

دليل مرجعي سريع

Tools of the Podcast Trade w/J. Rosemarie Francis « »
Demystifying Business Podcast Metrics and Strategies w/ Megan Dougherty