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167 Marketing "Mamma Needs A Minute" with Kim Flores of The Hemp Housewife
Manage episode 383569300 series 2883481
"I didn't respect the plant, and when I finally learned to respect it and appreciate it, I was then able to find love and appreciation in myself to feel better and become a better version of me." - Kim Flores
Everyone needs a minute, even if you're one of the top cannabis influencers. In this episode, Kim Flore shares how she started making treats for herself and her neighbors to founding The Hemp Housewife. She discusses the differences between marketing and advertising alcohol and cannabis, the need for regulation when it comes to cannabis, navigating social media platforms while trying to market it, and the importance of building relationships with customers. This conversation also touches on the effects of alcohol and how cannabis can be a better alternative, as well as the challenges content creators face when trying to build an audience. With inspiring stories and valuable insights, this podcast episode will surely provide listeners with an invaluable look into the cannabis world - so tune in now!
[00:00 - 15:27] How Cannabis Helped Kim Find Love and Appreciation in Herself
[15:28 - 26:19] Alcohol and Cannabis: Experiences, Perspectives, and Tips
[26:20 - 35:16] Tips and Tricks to Avoid Flagging and Demonization on Social Media
[35:17 - 39:17] Texas Cannabis Meetup at MJBizCon
[39:17 - 47:07] Exploring the Possibilities of Canada's Beverage Industry and Texas Cannabis
Guest bio
Hey Y'all! My name is Kim; however, I'm known by many as the Hemp Housewife, and you might recognize me from my catchy tagline, 'Mamma Needs a Minute,' which has evolved into a cannabis brand tailored explicitly to uplift and empower women.
With a community of over 75,000 'Canna-besties' following my journey on social media, I aim to be more than just an influencer in the cannabis sphere. My features on Yahoo Finance in the past year for outstanding brand partnerships are testaments to that.
My role, however, isn't limited to partnerships and collaborations. As a cannabis marketing expert, I've poured my heart into creating iconic content for top-tier cannabis brands and events. My driving force? Breaking down the barriers and negative perceptions that surround women who find solace and wellness in cannabis.
Website:
https://www.thehemphousewife.com
🎧 New episodes *every Monday*
📢 Discussing the business of taking cannabis packaged goods to market
🌎 To Be Blunt is a top 5% most shared global podcast
💚 Made and Hosted by @THESHAYDATORABI
💌 Slide into the DM's @TOBEBLUNTPOD
🌱 Sponsored by @RESTARTCBD
Love this episode? 👍🏼
⭐️⭐️⭐️⭐️⭐️
Leave a 5-star review on Apple podcast or Spotify
And forward to a friend! ⏩
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit tobebluntpod.substack.com
171 حلقات
Manage episode 383569300 series 2883481
"I didn't respect the plant, and when I finally learned to respect it and appreciate it, I was then able to find love and appreciation in myself to feel better and become a better version of me." - Kim Flores
Everyone needs a minute, even if you're one of the top cannabis influencers. In this episode, Kim Flore shares how she started making treats for herself and her neighbors to founding The Hemp Housewife. She discusses the differences between marketing and advertising alcohol and cannabis, the need for regulation when it comes to cannabis, navigating social media platforms while trying to market it, and the importance of building relationships with customers. This conversation also touches on the effects of alcohol and how cannabis can be a better alternative, as well as the challenges content creators face when trying to build an audience. With inspiring stories and valuable insights, this podcast episode will surely provide listeners with an invaluable look into the cannabis world - so tune in now!
[00:00 - 15:27] How Cannabis Helped Kim Find Love and Appreciation in Herself
[15:28 - 26:19] Alcohol and Cannabis: Experiences, Perspectives, and Tips
[26:20 - 35:16] Tips and Tricks to Avoid Flagging and Demonization on Social Media
[35:17 - 39:17] Texas Cannabis Meetup at MJBizCon
[39:17 - 47:07] Exploring the Possibilities of Canada's Beverage Industry and Texas Cannabis
Guest bio
Hey Y'all! My name is Kim; however, I'm known by many as the Hemp Housewife, and you might recognize me from my catchy tagline, 'Mamma Needs a Minute,' which has evolved into a cannabis brand tailored explicitly to uplift and empower women.
With a community of over 75,000 'Canna-besties' following my journey on social media, I aim to be more than just an influencer in the cannabis sphere. My features on Yahoo Finance in the past year for outstanding brand partnerships are testaments to that.
My role, however, isn't limited to partnerships and collaborations. As a cannabis marketing expert, I've poured my heart into creating iconic content for top-tier cannabis brands and events. My driving force? Breaking down the barriers and negative perceptions that surround women who find solace and wellness in cannabis.
Website:
https://www.thehemphousewife.com
🎧 New episodes *every Monday*
📢 Discussing the business of taking cannabis packaged goods to market
🌎 To Be Blunt is a top 5% most shared global podcast
💚 Made and Hosted by @THESHAYDATORABI
💌 Slide into the DM's @TOBEBLUNTPOD
🌱 Sponsored by @RESTARTCBD
Love this episode? 👍🏼
⭐️⭐️⭐️⭐️⭐️
Leave a 5-star review on Apple podcast or Spotify
And forward to a friend! ⏩
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit tobebluntpod.substack.com
171 حلقات
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1 167 Marketing "Mamma Needs A Minute" with Kim Flores of The Hemp Housewife 49:41
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1 166 Going Direct to Consumer with Peter Barsoom of 1906 New Highs 52:57
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1 165 The Consolidation of Cannabis with Chris Fontes of Trojan Horse Cannabis and High Spirits Beverages 1:11:44
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1 164 International Cannabis Exportation from Columbia with Andrés Fajardo of Clever Leaves 53:54
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1 163 From Smuggling Cannabis to Launching a Regulated Cannabis Brand with Barry Foy of Gentleman Smugglers 52:01
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1 162 What Is Going On With the Texas Compassionate Use Program? with Pat Davis of Weeds 54:31
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1 161 Building an Effects Based Approach to Cannabis with Josh Mallett of BudBoard 59:03
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1 160 A Doctor's Approach to Cannabis as Medicine with Dr. Morris of Duber Medical 54:10
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1 159 Conducting Cannabis Market Research with Lara Fordis of Fordis Consulting 56:02
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1 157 The Terp Guide's Guide to Solventless Extractions with Cliff Haney of Lowtemp Industries 59:33
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1 156 Cannabis Beverage Trends with Diana Eberlein of SōRSE 1:00:25
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1 155 What Can I do To Protect My Cannabis Brand For Longevity? With Seth Gardenswartz of Black Garden Law 1:07:42
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1 154 How AI Can Help Drive Cannabis Consumer Shopping Conversions with Eric Mercado of Terpli 1:03:45
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