#099: Gaining Media Visibility Without a Publicist with TeeJ Mercer

Book Profit Secrets with Ray Brehm

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تمت الإضافة منذ قبل four أعوام

المحتوى المقدم من Ray Brehm. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Ray Brehm أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.

<div class="span index">1</div> <span><a class="" data-remote="true" data-type="html" href="/series/lipstick-on-the-rim">Lipstick on the Rim</a></span>

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Lipstick on the Rim

إلغاء الاشتراك

منذ 4 أياممنذ 4d ago

إلغاء الاشتراك

أسبوعيا

Consider Molly Sims and her best friend Emese Gormley your new girlfriends on speed dial for all your pressing beauty and wellness needs. Is Botox a good idea? Should you try that new diet you saw on the Today Show? Molly and Emese have your back. With guests ranging from top health and beauty experts to their industry friends, you’ll get the scoop on the latest trends, which products and procedures to try, and which to run from-- and they just might be doing it all with a drink in hand. Prepare to be obsessed.

منذ عامين 26:49

MP3•منزل الحلقة

Although you may not be familiar with TeeJ Mercer, chances are you’re familiar with her work. For over two decades, she has worked on major Hollywood projects with A-list talent like Kevin Hart, Tiffany Haddish, and Samuel L. Jackson. TeeJ has worked on movies like Shrek, The Incredibles, Cars, and The Chronicles of Narnia and for big name networks like Disney, ABC, and MTV. She’s arguably the queen of visibility, influence, and authority, and she now leverages her experience to help authors, speakers, coaches, and entrepreneurs book themselves in the media without a publicist.
TeeJ shares insights into the first steps to take if you want to increase your visibility. It all starts with you believing you’re the expert, and you don’t have to wait for the media to give you that title. We talk about why it’s important to approach the media from a service perspective instead of a promotional one. TeeJ and I also discuss the process for getting interviewed on TV, which involves dreaming national and thinking local. Other topics covered include how to target specific markets, what to talk about when featured, how to rock an interview, and how to use “newsjacking” to get media attention.
What’s Inside:

Why believing you are the expert is the first step to gaining media visibility.
How to prepare for a successful interview.
How to use “newsjacking” to get featured in the media.

Mentioned In This Episode:
Ray.fm
TeeJ’s Newsjacking 101 Guide

117 حلقات

#Business #Marketing #Ray Brehm

#099: Gaining Media Visibility Without a Publicist with TeeJ Mercer

Book Profit Secrets with Ray Brehm

published منذ عامين

MP3•منزل الحلقة

Why believing you are the expert is the first step to gaining media visibility.
How to prepare for a successful interview.
How to use “newsjacking” to get featured in the media.

Mentioned In This Episode:
Ray.fm
TeeJ’s Newsjacking 101 Guide

117 حلقات

#Business #Marketing #Ray Brehm

كل الحلقات

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منذ 2 years32:56

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منذ 2 years40:55

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منذ 2 years21:30

21:30

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منذ 2 years24:46

24:46

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منذ 2 years37:41

37:41

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منذ 2 years30:35

30:35

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منذ 2 years24:46

24:46

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منذ 2 years39:09

39:09

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#106: Group Coaching and Masterminds with Susan Epstein 26:00

منذ 2 years26:00

26:00

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منذ 2 years28:21

28:21

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منذ 2 years26:04

26:04

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منذ 2 years25:15

25:15

Ellen Finkelstein helps experts get their knowledge out to the world with online products and courses. She’s well-known for her email newsletter (I’m a subscriber), which earns her top rankings on the leaderboards. Ellen got started writing books for big names like McGraw-Hill and Wiley. Author platforms were starting to kick off in the 90’s and Ellen started her website and email list in 1999. Her list grew automatically within her niche, and she realized she could make more money selling eBooks to her audience. Ellen eventually started Change the World Marketing to show others her email system, which is the opposite of what many of the gurus do. Ellen’s email contains daily tips, stories, and many resources instead of just one call to action. We talk about how to create a winning email strategy for your target market, how to handle promotions, and why you need to provide value to your audience. We also discuss why it’s OK to include some repetition, how to grow your email list through creating connections, and what to do when you’re just getting started. What’s Inside: How to create a winning email marketing strategy. Why it’s important to provide value to your audience. How to grow your email list through creating connections. Mentioned In This Episode: Ray.fm Freebie - 10 Techniques for Better Results from Your Emails: More Engagement, Opens, and Clicks…

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