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المحتوى المقدم من Andrew McCarron and SBC Media. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرةً بواسطة Andrew McCarron and SBC Media أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
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SBC Leaders - Peter-Paul de Goeij: The Dutch Market, Personal Heroes, and Leadership

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Manage episode 304136981 series 2898849
المحتوى المقدم من Andrew McCarron and SBC Media. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرةً بواسطة Andrew McCarron and SBC Media أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.

The latest episode of the SBC Leaders podcast just dropped, and sees SBC Global Relationships Director Kelly Kehn sit down with Peter-Paul de Goeij, the managing director of NOGA, the Netherlands Online Gambling Association.

The two had a chat in the lead-up to the newly regulated Dutch market’s go-live date, and discussed the market, the potential it has, and what NOGA will be keeping an eye on.

Kelly and Peter Paul also discuss advertising, including NOGA’s Advertising Volume Control, and why they want to avoid a gambling advertising ban. The two also spoke about affiliation, how affiliates can receive their rubber stamp, and why operators will be more careful about which affiliates they work with.

Finally, Kelly gets Peter Paul’s thoughts on leadership, his role as a leader, how he got involved with NOGA, and his heroes and inspirations.

1:52 - The dutch market, 28 initial licenses, is this the right number of licenses? Is there room for growth? Don't know how many applications went in after the 15th of april, don't know whether all 28 applicants made it through.

3:10 - Fair competition, is this something NOGA have worked on? Important to have a level playing field for the operators, so that they all have the same starting position. Peter Paul speaks about the 33-month cooling off period for those operators that have violated the criteria of targeting Dutch customers online prior to October 1st. NOGA decided to look at the future, not at the past, and are upbeat about the markets potential

6:00 - Advertising, important to migrate players away from illegal/unlicensed operators to legal/licensed ones. Concerned due to precedence in other markets, for example Sweden. Operators can't be moderate in advertising if competitors are not. Want operators/advertisers/broadcasters to meet and agree on guidelines and keeping things reigned in. Advertising Volume Control to keep it under control. Don't want to ban it.

9:40 - Affiliates, NOGA really paying attention to affiliation. Only the operator is responsible for advertising under their license, meaning operators will be liable if something goes wrong with their affiliates. Affiliates will be able to receive a stamp of approval as a responsible affiliate.

11:55 - Peter Paul’s thoughts on leadership, adjusting to the gambling and lottery industries, being brought in by the NOGA board to take them to the next level and turn them into a real trade organisation. Didn't consider himself to be a leader and still has a hard time accepting that. Tries to show the best way and not take himself too seriously. Bring people together and build bridges, build connections where they don't yet exist.

15:15 - What can the Netherlands achieve in the wider world of gambling? Being so late at regulation, meaning they had time to look at other markets, see what didn't work, come up with ideas. Importance of taking consumer protection to the next level. Has to be ingrained into your business as an operator. There will be no gambling operator given a license in the Netherlands that doesn't take problem gambling seriously.

17:25 - Peter Paul’s thoughts on whether you have to love sports to work in the betting industry. Maybe not necessary that you like to gamble, important to think that if you want to gamble, it should be possible.

19:56 - Do you have a hero? Who have you looked for as inspiration? Peter Paul's mother is one of his greatest heroes, hugely influenced by Barack Obama's speaking skills and ability to communicate.

21:20 - What surprises has Peter Paul seen? Importance of trying not to get carried away with worry and doubt.

22:12 - What Peter Paul expected October 1st to look like. Has to be vigilant, make sure everything is working the way it intended. Working closely with the regulators and operators, keeping a close eye on the consumers, hope to see an increase in consumer trust.

25:15 - Outro

  continue reading

23 حلقات

Artwork
iconمشاركة
 
Manage episode 304136981 series 2898849
المحتوى المقدم من Andrew McCarron and SBC Media. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرةً بواسطة Andrew McCarron and SBC Media أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.

The latest episode of the SBC Leaders podcast just dropped, and sees SBC Global Relationships Director Kelly Kehn sit down with Peter-Paul de Goeij, the managing director of NOGA, the Netherlands Online Gambling Association.

The two had a chat in the lead-up to the newly regulated Dutch market’s go-live date, and discussed the market, the potential it has, and what NOGA will be keeping an eye on.

Kelly and Peter Paul also discuss advertising, including NOGA’s Advertising Volume Control, and why they want to avoid a gambling advertising ban. The two also spoke about affiliation, how affiliates can receive their rubber stamp, and why operators will be more careful about which affiliates they work with.

Finally, Kelly gets Peter Paul’s thoughts on leadership, his role as a leader, how he got involved with NOGA, and his heroes and inspirations.

1:52 - The dutch market, 28 initial licenses, is this the right number of licenses? Is there room for growth? Don't know how many applications went in after the 15th of april, don't know whether all 28 applicants made it through.

3:10 - Fair competition, is this something NOGA have worked on? Important to have a level playing field for the operators, so that they all have the same starting position. Peter Paul speaks about the 33-month cooling off period for those operators that have violated the criteria of targeting Dutch customers online prior to October 1st. NOGA decided to look at the future, not at the past, and are upbeat about the markets potential

6:00 - Advertising, important to migrate players away from illegal/unlicensed operators to legal/licensed ones. Concerned due to precedence in other markets, for example Sweden. Operators can't be moderate in advertising if competitors are not. Want operators/advertisers/broadcasters to meet and agree on guidelines and keeping things reigned in. Advertising Volume Control to keep it under control. Don't want to ban it.

9:40 - Affiliates, NOGA really paying attention to affiliation. Only the operator is responsible for advertising under their license, meaning operators will be liable if something goes wrong with their affiliates. Affiliates will be able to receive a stamp of approval as a responsible affiliate.

11:55 - Peter Paul’s thoughts on leadership, adjusting to the gambling and lottery industries, being brought in by the NOGA board to take them to the next level and turn them into a real trade organisation. Didn't consider himself to be a leader and still has a hard time accepting that. Tries to show the best way and not take himself too seriously. Bring people together and build bridges, build connections where they don't yet exist.

15:15 - What can the Netherlands achieve in the wider world of gambling? Being so late at regulation, meaning they had time to look at other markets, see what didn't work, come up with ideas. Importance of taking consumer protection to the next level. Has to be ingrained into your business as an operator. There will be no gambling operator given a license in the Netherlands that doesn't take problem gambling seriously.

17:25 - Peter Paul’s thoughts on whether you have to love sports to work in the betting industry. Maybe not necessary that you like to gamble, important to think that if you want to gamble, it should be possible.

19:56 - Do you have a hero? Who have you looked for as inspiration? Peter Paul's mother is one of his greatest heroes, hugely influenced by Barack Obama's speaking skills and ability to communicate.

21:20 - What surprises has Peter Paul seen? Importance of trying not to get carried away with worry and doubt.

22:12 - What Peter Paul expected October 1st to look like. Has to be vigilant, make sure everything is working the way it intended. Working closely with the regulators and operators, keeping a close eye on the consumers, hope to see an increase in consumer trust.

25:15 - Outro

  continue reading

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