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المحتوى المقدم من Jason Dunstone, Square Holes, Jason Dunstone, and Square Holes. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرةً بواسطة Jason Dunstone, Square Holes, Jason Dunstone, and Square Holes أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
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#21 - Prof David Corkindale (Adelaide via the UK) - Marketing past, present and future

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Manage episode 220483199 series 2401617
المحتوى المقدم من Jason Dunstone, Square Holes, Jason Dunstone, and Square Holes. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرةً بواسطة Jason Dunstone, Square Holes, Jason Dunstone, and Square Holes أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
Professor David Corkindale takes us back to the pioneering days of marketing. David is Emeritus Professor of Marketing Management at the University of South Australia. We go back to David's boyhood in a small town in the UK, his early career when marketing was largely unknown. We hear about David's time working in advertising in London during the crazy and exciting 'Mad Men' era. This is a wonderful journey through a very successful career, from UK to Australia. And, from the commercial world to universities, and how the landscape has changed so much for the better and sometimes for the worse. And, lessons for the future of marketing and beyond. Such a pleasurable conversation, of a life very well spent, a journey through time of changing moods and minds, and David's current research focus on product placement in TV and film. Real People is a podcast hosted by Jason Dunstone, the founder and managing director of Square Holes. Subscribe to Real People on your favourite podcast player. Jason builds on his 25 years of conducting human-centred research, interviewing average and not so average people (rich, poor, old, young, content and vulnerable) to understand what they believe and how they behave. Check out the Real People website - http://squareholes.com/realpeople Connect with Jason Dunstone on Twitter @jasondunstone - https://twitter.com/jasondunstone?lang=en Send Jason an email - jason@squareholes.com Read more blogs from Jason Dunstone - https://squareholes.com/blog/author/jason/ Find out more about Square Holes - http://www.squareholes.com/ Produced with Apiro Media - https://www.apiropodcasts.com/
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Artwork
iconمشاركة
 
Manage episode 220483199 series 2401617
المحتوى المقدم من Jason Dunstone, Square Holes, Jason Dunstone, and Square Holes. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرةً بواسطة Jason Dunstone, Square Holes, Jason Dunstone, and Square Holes أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
Professor David Corkindale takes us back to the pioneering days of marketing. David is Emeritus Professor of Marketing Management at the University of South Australia. We go back to David's boyhood in a small town in the UK, his early career when marketing was largely unknown. We hear about David's time working in advertising in London during the crazy and exciting 'Mad Men' era. This is a wonderful journey through a very successful career, from UK to Australia. And, from the commercial world to universities, and how the landscape has changed so much for the better and sometimes for the worse. And, lessons for the future of marketing and beyond. Such a pleasurable conversation, of a life very well spent, a journey through time of changing moods and minds, and David's current research focus on product placement in TV and film. Real People is a podcast hosted by Jason Dunstone, the founder and managing director of Square Holes. Subscribe to Real People on your favourite podcast player. Jason builds on his 25 years of conducting human-centred research, interviewing average and not so average people (rich, poor, old, young, content and vulnerable) to understand what they believe and how they behave. Check out the Real People website - http://squareholes.com/realpeople Connect with Jason Dunstone on Twitter @jasondunstone - https://twitter.com/jasondunstone?lang=en Send Jason an email - jason@squareholes.com Read more blogs from Jason Dunstone - https://squareholes.com/blog/author/jason/ Find out more about Square Holes - http://www.squareholes.com/ Produced with Apiro Media - https://www.apiropodcasts.com/
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