Manage episode 302283160 series 2918982
Influence is a powerful tool, especially in this day and age where social media influencers are rampant. But how does influencing work when it comes to marketing, and how is it measured? Today’s guest, Jon Iadonisi, has the answers. Jon is the Founder/CEO of VizSense, a leading provider of authentic micro-influencer marketing solutions. In this episode, he discusses the mechanics of influencership, how it’s used and measured, and how you can maximize it to reach your target audience. Jon likens influencer networking to the spread of a virus. Interested to learn more about his insight? Tune in to learn more about influencer marketing and hear about Jon’s story and spiritual journey to finding faith and God.