How to REALLY connect with your customers using Klaviyo with Leane Tilley from Kineta Tea

eCommerce MasterPlan

المحتوى المقدم من Chloë Thomas. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرةً بواسطة Chloë Thomas أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.

2+ y ago 32:25

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Leane Tilley is a qualified tea sommelier and master herbalist and founder of Kineta.

Pre-pandemic sales were evenly split selling wholesale to retailers in the UK, exporting, and selling DTC via their website ilovematchatea.co.uk.

Over the last year, they’ve embraced the direct customer relationship and grown the DTC sales to 80% of sales.

Leane founded the business in 2015 and they now do 1,500 orders per month.

We're chatting about the techniques and strategies they've used to build strong relationships with their customers leading to a huge growth in sales.

Including several Klaviyo email marketing tips.

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