72: How to Ditch Expectations, Uphold Your Values and Embrace a Work-Life Blend with Tamara Loehr


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On this episode, Ami Kassar interviews Tamara Loehr, Co-Founder of Beusail Academy, a serial entrepreneur very much focused on impact - all about giving back and helping bridge the gap in female entrepreneurship.

Tamara is a globally recognized entrepreneur, mum of two young girls, wife and artist (former songwriter and forever painting).

Tamara started her first business at the age of 19 years old after graduating from university with a Bachelor of Visual Arts. This marketing agency is still in operation and services national and international clients, as well as the businesses she owns under her investment company.

Tamara and her agency specialized in online sales which lead her to become a sort after expert on the topic. Tamara travels internationally speaking on the topic of how to grow businesses online, as well as sharing her experience in growing wellness brands from under $1M to over $10M without capital.

Her ‘sweat equity’ model saw swift success, leading to her winning a range of global awards including a Gold Stevie® Awards for Women in Business for ‘Fast Growing Company of the in 2016.

Tamara’s focus is now on ethical brands in the Beauty and Wellness space. All her brands follow a strict mandate; Vegan, Cruelty-free, clean, female founded, sustainable and impactful. All products have giving embedded as a cost of goods, generating impacts to United Nations Sustainability Goals.

Tamara has since delved into the world of Community Channel Marketing (CCM) which aims to disrupt the Multi-level Marketing (MLM)/direct selling industry. Her online channel ‘Beusail’ is designed to promote ethical brands, whilst developing the next wave of female entrepreneurs.

Beusail is a new breed of online marketplace whereby anyone can ‘co-sell’ products with 2 clicks of a button and earn up to 30% commission on every sale. Consumers can leverage their power of influence on their social media channels to gain additional source of income.

Tamara’s legacy is to contribute 10M Buy1Give1 impacts per annum. As a subscriber to the ‘profit and purpose’ philosophy, Tamara passionately believes business will change the world’s problems, not government. She also acknowledges that this is no longer isolated to billionaire entrepreneurs but businesses of any size.

Originally a member of The Entrepreneurs Organization (EO), Tamara was the first president in Queensland to take the role in under three years as a member. With her business interests now being in America, along with her focus on impact, Tamara is a founding member of the Young Presidents Organization (YPO) Impacts Chapter, as well as a YPO Hollywood chapter.

Balance is BS. How to have a Work. Life. Blend: Tamara Loehr’s book is a focused on the 42% of women in America who are now the breadwinners and know balance doesn’t work. Tamara has figured out a new solution after 20+ years as a global entrepreneur. How to ditch expectations, uphold your values and embrace a work-life blend.

Tamara’s book calls bullshit on ‘balance’ and presents a better way: it gives women permission to blend their work and personal lives together without getting burnt out. Every chapter is supported by practical exercises readers can complete to identify their values, align their energies with what matters to them most, set expectations with key people in their lives and map out the life they actually want.

Recorded 04/04/2022.

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