المحتوى المقدم من Carahsoft. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Carahsoft أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
Player FM - تطبيق بودكاست انتقل إلى وضع عدم الاتصال باستخدام تطبيق Player FM !
Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
المحتوى المقدم من Carahsoft. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Carahsoft أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
CarahCast is Carahsoft’s new podcast channel dedicated to bringing our listeners the latest in Government IT case studies, technology trends, recent legislation news, and Government IT best practices.
المحتوى المقدم من Carahsoft. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Carahsoft أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
CarahCast is Carahsoft’s new podcast channel dedicated to bringing our listeners the latest in Government IT case studies, technology trends, recent legislation news, and Government IT best practices.
Tune in to the DocuSign Law Enforcement & Public Safety podcast series and discover how agencies deliver timely justice by leveraging a secure digital document management system. Explore how the DocuSign platform modernizes e-signature, eWarrant and subpoena processes to protect your organization’s sensitive information and optimize document workflows.…
C
CarahCast: Podcasts on Technology in the Public Sector
Tune in to the DocuSign Law Enforcement & Public Safety podcast series and discover how agencies deliver timely justice by leveraging a secure digital document management system. Explore how the DocuSign platform modernizes e-signature, eWarrant and subpoena processes to protect your organization’s sensitive information and optimize document workflows.…
C
CarahCast: Podcasts on Technology in the Public Sector
Explore how Government agencies leverage Entrust's identity & access management platform to meet CJIS compliance requirements. Protect your sensitive data now.
C
CarahCast: Podcasts on Technology in the Public Sector
Unlock the Intel podcast to hear cybersecurity experts discuss the importance of supply chain security and solution acquisition strategies for safeguarding IT environments. Discover how your Federal Government agency can mitigate risk for end users while maintaining compliant and efficient operations.…
C
CarahCast: Podcasts on Technology in the Public Sector
Tune into the Verge Technologies podcast to hear data experts discuss how SentientDB, an AI-powered database management solution, ensures performance, reliability and mobility in multicloud and hybrid environments. Enable your Government agency to prioritize data management, security and team development with innovative cloud convergence services.…
C
CarahCast: Podcasts on Technology in the Public Sector
Podcast description: Join us for a webinar designed to help government agencies navigate CJIS compliance and explore the latest security measures. Gain insights from real-world case studies, including the City of Garland and the City of Northport, showcasing the practical implementation of TecMFA and Tectango for Police. Discover how these solutions streamline operations, improve data security, and contribute to CJIS compliance.…
C
CarahCast: Podcasts on Technology in the Public Sector
Listen to the Trusona passkey authentication podcast to learn from cybersecurity experts as they discuss robust phishing defense tactics and passwordless authentication solutions. Explore how your organization can leverage advanced password security software to enhance sign-in processes, effectively mitigating the evolving risks of GenAI by detecting impersonation fraud and account takeover attacks early.…
C
CarahCast: Podcasts on Technology in the Public Sector
Listen to the MB&A and Plauti podcast to hear from industry experts as they discuss real-world use cases. Discover how MB&A seamlessly integrates Plauti’s AI automation capabilities within Salesforce to modernize field inspection services for agencies. Allocate and improve data consolidation to enhance productivity and ensure security compliance.…
C
CarahCast: Podcasts on Technology in the Public Sector
State and local governments had to adapt quickly to the effects of the pandemic, as workers and residents alike were encouraged to shelter in their homes. This created major challenges for agencies' IT systems and technical support staff. Zero Trust has been widely adopted by agencies and organizations to secure their users, apps, Internet of Things (IoT) devices, and workloads, regardless of which networks or cloud resources they're connecting to, where they're located, or how they're connecting. During this podcast, Zscaler and CDI will provide information on how they can help you: - Simplify administration, improve visibility, and ensure consistent security controls and compliance across your entire agency's network. - Leverage our robust security capabilities to allow your agency to better protect sensitive data, networks, and systems from cyber threats. - Reduce upfront costs and ongoing maintenance expenses by consolidating security functions into a unified solution.…
C
CarahCast: Podcasts on Technology in the Public Sector
Listen to the org.manager podcast to hear John Kranz, Workforce Management and Optimization Consultant at Ingentis, discuss best practices for streamlining organizational structure charts, HR management systems and data visualization processes. Learn how your Public Sector agency can deliver visual workforce data with ready-to-run extensions.…
C
CarahCast: Podcasts on Technology in the Public Sector
Listen to the Juniper Networks podcast to hear from data center experts discuss the benefits of AI-native networking and how leveraging Juniper’s Mist AI platform enhances end-user visibility and experience. Discover how the world’s first AI-driven wired and wireless network optimizes Public Sector workflows and data center systems.…
C
CarahCast: Podcasts on Technology in the Public Sector
Tune in to the Atlassian podcast to hear Erin Philips, Director of Product Marketing, and Kirk Shultz, Atlassian Consultant at Isos Technology, discuss how Atlassian JSM reduces resolution times for citizen inquiries and internal requests. Explore how Atlassian’s simple user interface fosters collaboration, enhances service delivery, promotes transparency and complies with Federal security requirements.…
C
CarahCast: Podcasts on Technology in the Public Sector
Hear from state and local IT officials and corporate thought leaders as they discuss the steps agencies are taking to innovate their services, protect their customers and agencies, and what they are tackling first in Florida.
C
CarahCast: Podcasts on Technology in the Public Sector
Hear from state and local IT officials and corporate thought leaders as they discuss the steps agencies are taking to innovate their services, protect their customers and agencies, and what they are tackling first in Florida.
C
CarahCast: Podcasts on Technology in the Public Sector
Hear from state and local IT officials and corporate thought leaders as they discuss the steps agencies are taking to innovate their services, protect their customers and agencies, and what they are tackling first in Florida.
مرحبًا بك في مشغل أف ام!
يقوم برنامج مشغل أف أم بمسح الويب للحصول على بودكاست عالية الجودة لتستمتع بها الآن. إنه أفضل تطبيق بودكاست ويعمل على أجهزة اندرويد والأيفون والويب. قم بالتسجيل لمزامنة الاشتراكات عبر الأجهزة.