Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Two guys who love James Bond countdown all the movies (Including Never Say Never Again) based on 10 different categories that make James Bond Movies what they are. Opening Scene, Song, Actor, Plot, Girl, Gadgets, Villains, Henchmen, Allies and Locations. We break down the movies and where each category helps or hurts each movie as we count down from worst to first.
Two guys who love James Bond countdown all the movies (Including Never Say Never Again) based on 10 different categories that make James Bond Movies what they are. Opening Scene, Song, Actor, Plot, Girl, Gadgets, Villains, Henchmen, Allies and Locations. We break down the movies and where each category helps or hurts each movie as we count down from worst to first.
This month Dave and Brian break down one of the 10 categories and reveal where they had each Bond Girl ranked. What is the worst? Is there a worst since it's a Bond Girl? What is the best? Download, subscribe and all that jazz so that you can hear where everything Bond is ranked every month on Bond, James Bond Ranked! X- @bondranked…
Brian and Dave dive back into the countdown with the 4th Roger Moore Film "Moonraker" from 1979. They break down the 10 categories that make a James Bond film and discuss other interesting things you may not know about the James Bond film that we all love to hate. Continue counting down all The James Bond Films with Brian and Dave every month wherever you get podcasts. X- @bondranked…
This month Brian and Dave jump back into the countdown with the final Pierce Brosnan movie, but the first one to come up on the countdown. They break down all 10 categories and discuss things that make this film stand out and things that make it suffer (CGI). Join Brian and Dave as they countdown all the James Bond Films from worst to first on Bond, James Bond; Ranked X- @bondranked…
This month we break down the first of ten categories that we used to compile our rankings. Find out where we have put every single James Bond Performance from #26- #1. Follow us on X for updates on Episodes and James Bond Birthdays @bondranked. New episodes monthly on the third Friday.
Brian and Dave break down the 10 categories that make a Bond Movie as they discuss the first entry from Roger Moore on the countdown with 1974's The Man With The Golden Gun. Follow us on X @bondranked and click the subscribe button for monthly episodes as we continue to countdown the James Bond Movie's from worst to first.…
Hello 007 fans. Dave and Brian continue the countdown with the non ION Productions entry. Sean Connery is back in a familiar role and a familiar story. We break down the 10 categories that ended up placing this entry at #25 on the countdown and of course can't help ourselves in drawing comparisons to Thunderball. Follow us on X - @bondranked…
Brian and Dave are long time James Bond fans and decided to rank all the movies (Including Never Say Never Again) based on 10 different categories. Our countdown has to begin somewhere and something has to be in last place. This is not a bad movie, it is a lot of fun. But it does have a lot of problems. We break down the 10 different categories that make a Bond Movie a Bond Movie to determine where it stands in the history of Bond films. Join us as we rate everything from Tiffany Case - Blofeld - Kitt and Winn - Fake Fingerprints - Old Vegas and more. X - @bondranked…
Join longtime Bond Fans, Brian & Dave as they discuss the 10 categories that they used to rank all the James Bond Films from worst to first. From Actor to Song, Bond Girl, Plot, Opening Scene, Villians, Henchmen, Allies, Gadgets and Locations they will rank each to determine what the worst and best James Bond film is of all time. Follow on X @bondranked and join the conversation of what your favorite Bond film is of all time.…
مرحبًا بك في مشغل أف ام!
يقوم برنامج مشغل أف أم بمسح الويب للحصول على بودكاست عالية الجودة لتستمتع بها الآن. إنه أفضل تطبيق بودكاست ويعمل على أجهزة اندرويد والأيفون والويب. قم بالتسجيل لمزامنة الاشتراكات عبر الأجهزة.