Interviews with mathematics education researchers about recent studies. Hosted by Samuel Otten, University of Missouri. www.mathedpodcast.com Produced by Fibre Studios
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المحتوى المقدم من Bright Spot and Rob Woods. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Bright Spot and Rob Woods أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
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The Innovators & Investors Podcast


1 Inside Deloitte Ventures: Strategic Corporate VC Insights on Scaling Startups and Vertical AI Trends 34:07
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In this insightful episode of The Innovators & Investors Podcast, host Kristian Marquez sits down with Jay Crone, Managing Director and Venture Capitalist at Deloitte Ventures, to explore the firm’s strategic approach to corporate venture capital. Jay shares Deloitte Ventures’ investment thesis, focusing on supporting innovative Canadian startups at Series A and B stages across key sectors like cybersecurity, climate tech, fintech, future of work, health tech, and AI. Listeners will gain an inside look at how Deloitte leverages its vast network of 1,500 partners and 15,000 employees to source deals and add value beyond capital by helping startups navigate Deloitte’s complex ecosystem and access enterprise clients. Jay also discusses his diverse career journey—from government and investment banking to entrepreneurship and corporate VC—and how those experiences shape his investment philosophy. The episode delves into Deloitte’s due diligence process, the importance of founder relationships, and the firm’s strategic role as a co-investor. Jay highlights emerging trends, particularly the promise of vertical AI tailored to industry-specific needs, and shares his bullish outlook on fintech innovations like stablecoins and cross-border payments. He offers candid advice for entrepreneurs on risk-taking and aligning business vision with funding goals. This episode is a must-listen for founders, investors, and anyone interested in the evolving landscape of corporate venture capital and innovation in Canada. Learn more about Jay's work at https://www.deloitte.com/ca/en/services/program/ventures.html Connect with Jay on LinkedIn at https://www.linkedin.com/in/jaycrone/ Think you'd be a great guest on the show? Apply at https://finstratmgmt.com/innovators-investors-podcast/ Want to learn more about Kristian Marquez's work? Check out his website at https://finstratmgmt.com…
Fundraising Bright Spots
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المحتوى المقدم من Bright Spot and Rob Woods. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Bright Spot and Rob Woods أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
A podcast for fundraisers who want ideas, examples and inspiration to help you raise more money for your charity or non-profit. Rob is an author and award-winning fundraising trainer. Each week he and his guests share examples of successful fundraising, as well as lots of practical tips to help you apply these techniques in your own job.
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176 حلقات
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Manage series 3579627
المحتوى المقدم من Bright Spot and Rob Woods. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Bright Spot and Rob Woods أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
A podcast for fundraisers who want ideas, examples and inspiration to help you raise more money for your charity or non-profit. Rob is an author and award-winning fundraising trainer. Each week he and his guests share examples of successful fundraising, as well as lots of practical tips to help you apply these techniques in your own job.
…
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176 حلقات
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1 179. How to change what’s not working, with Craig Linton 34:34
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How to change what’s not working. Sometimes in fundraising, things aren’t working, you feel overwhelmed, and you don’t know where to start. The excellent book Reset by Dan Heath is all about how to turn things around when you feel stuck. In this podcast Rob talks to Craig about ways you can apply the Reset techniques to solve difficult fundraising problems. Heath suggests that in most difficult situations there is one crucial ‘leverage point’ – something that will potentially make the biggest difference. The key is to work out what this is and then stack far more of your resources on making progress here. As you make clear progress, your new momentum makes other things easier too. Craig and Rob share examples of this approach helping fundraising teams to solve important problems, including how one charity reduced the time it takes to send out thank you letters, from 3 weeks to just 2 days. We’d love to know what you think! And thank you so much for supporting our show, e.g. by sharing it with colleagues or on social media. We are both on LinkedIn.…

1 178. Growing your confidence to talk to supporters, with Ben Swart and Rob Woods 37:44
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Growing your confidence to talk to supporters makes a big difference. What’s the key to increasing High Value Fundraising Income for your charity? Build stronger relationships with people who care about your cause. There are many ways to do this, but even in this tech-savvy era, the most effective thing is to have actual conversations with those people! And a greatly under-used way to do that, is to call them on the phone. Obviously, it’s not always possible. But when it is, we’ve noticed that very successful fundraisers often call their supporters. Many people know this in theory but talk themselves out of doing it! Bright Spot trainers Ben Swart and Rob Woods share some practical things you can do to overcome your (understandable) concerns. And they share examples to boost your confidence so you can connect with your charities’ donors and partners. We’d love to know what you think! And thank you for supporting our show, e.g. by sharing it with colleagues or on social media. We are both on LinkedIn.…

1 177. David and Goliath - how to beat tough odds, with Rob Woods and Ben Swart 32:39
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How do you beat tough odds in fundraising? For many fundraisers, the odds are now tougher than ever. Whether it's because your cause is less popular, or your charity is small or less well-known… There are many reasons you may feel like an underdog. Interestingly, some charities do secure valuable gifts, partnerships and grants, in spite of big disadvantages. Clearly this fact does not make life fair or make fundraising easy. But it means that if we seek them, we can find valuable insights. Having studied dozens of examples, in this episode Rob reveals two strategies that successful ‘underdog charities’ use when they succeed against difficult odds. In discussion with fellow Bright Spot trainer Ben Swart, he uses examples to show how these techniques can help you slay your own fundraising dragons. We’d love to know what you think! And thank you for supporting our show by sharing it with colleagues or on social media. You can find us both on LinkedIn.…

1 176. The power of your Why, with Cara Jean Petersen 35:43
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The power of your reason why can be immense. Charities often focus too much attention on how they help. They act and speak as though what they do is the most important and interesting thing. When you clarify and reconnect to the reason why your charity exists, it can be a fabulous catalyst for growth. You get new creativity and energy. When the South African non-profit Feenix did this in 2017, it unlocked a period of extraordinary growth. During the next five years up to 2022, fundraising income grew by 630%! Their impact was transformed. Cara Jean Peterson, CEO of Feenix, joins Rob on the podcast to tell the rollercoaster story of how they did it. She shares insights from this exciting journey. And she offers tips to help other charities that are determined to grow their impact. We’d love to know what you think about these ideas! Thank you for sharing our podcast, so it can help as many good causes as possible. Cara Jean and Rob are both on LinkedIn.…

1 175. How to attract younger donors, with Lisa Greer 31:01
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How to attract younger donors is a valuable issue for a charity to solve. Younger supporters tend to see the world differently to older generations – as charities, how can we respond? For answers and encouragement Rob talks to philanthropist and best-selling author Lisa Greer. As a so-called ‘major donor’ Lisa has a valuable perspective on charity relationships with High Net Worth individuals. And one of the fascinating themes in her latest book The Essential Fundraiser’s Handbook is how charities can effectively raise funds with younger supporters. In the interview Lisa explains why the traditional approach to high value fundraising does not suit most supporters who are Millennial, Generation Z and younger. And she offers practical suggestions for what charities can do differently to improve fundraising results. We’d love to know what you think about these ideas! Thank you for sharing our podcast, so it can help as many good causes as possible. Lisa and Rob are both on LinkedIn.…

1 174. We aced all three big pitches – here’s how, with Katie Hillitt 29:27
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‘We aced all three big pitches – here’s how.’ As most fundraisers are all too aware, pitching to funders is a complex and difficult process. In recent months, the UK charity Refuge created the chance to pitch for three corporate partnerships. For all three, the stakes were high. In fact, one of them is worth millions of pounds and will make a massive difference to their services protecting women and children from domestic abuse. All three pitches were successful. In this episode Rob Woods talks to Katie Hillitt, Head of Philanthropy at Refuge. She shares the approach that has proved so effective, with tips and encouragement to help other charities with their pitches. We’d love to know what you think about these ideas! Thank you for sharing the episode, so it helps as many charities as possible. Katie and Rob are both on LinkedIn.…

1 173. High performance culture, with Charlotte Matier 36:06
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High performance culture is invaluable for charities seeking to make a bigger difference. What can we do to encourage an approach to fundraising that strengthens relationships and increases fundraising income? The High Value and Legacies fundraising department at Alzheimer’s Society has achieved impressive growth over the last 5 years. Rob talks to Charlotte Matier, Associate Director at the department to hear about the culture, processes and priorities that have helped achieve these results. In particular, she shares the three pillars they use to guide decision-making and ways of working. Using examples, Charlotte shares how her team strive to build firm foundations upon which successful fundraising can take place; to create exceptional experiences; and to maximise value for both supporters and the charity. We’d love to know what you think about these ideas! Thank you for sharing the episode, so it can help as many charities as possible. Charlotte and Rob are both on LinkedIn.…

1 172. What do Great Fundraising Organisations do? with Alan Clayton 37:15
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What do Great Fundraising Organisations do, that is different to the rest? Relatively few charities and non-profits achieve impressive, sustained growth over several years. But a few do. And as a result, they are able to make a much bigger difference for the communities they serve. For more than ten years, Alan Clayton has carried out detailed research into what makes the difference. In this episode he and Rob discuss the valuable distinctions he has discovered. And Alan brings these ideas to life with lots of recent examples and he offers guidance for other charities determined to grow long-term fundraising income, with less stress. We’d love to know what you think about these ideas! Thank you for sharing the episode, so it can help as many charities as possible. Alan and Rob are both on LinkedIn.…

1 171. Growing existing partnerships and winning new ones, with Charlie Richardson 27:07
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Growing existing partnerships and winning new ones – these are the two main ways to increase corporate fundraising income for a charity. But they are easier said than done. Since joining her charity in a newly created role focused on corporate partnerships, Charlie (Charlotte) Richardson has grown partnerships income in both ways. In this interview she shares the techniques she learned on the Corporate Partnerships Mastery programme that she’s used to deepen relationships and add value with her charities’ partners – this has led to an increase in income of £100,000 in the last year with one partner – as well as how she’s found and built brand new partnerships – one worth £50,000 - from scratch. We’d love to know what you think about these ideas! Thank you for sharing the episode, so it helps as many charities as possible. Charlie and Rob are both on LinkedIn.…

1 170. Think and grow rich results! with Jhumar Johnson 33:53
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Thinking (more) is a powerful way to grow results. Of course, in our busy and ever more distracted world, it’s not always easy to find time to think. That said, we’ve noticed that fundraisers who are very effective and also resilient, usually find a way to deliberately build thinking time into their week. If this idea appeals, but you often struggle to do it in practice, this episode is for you. Jhumar Johnson is Chief of Staff to the Vice Chancellor at the Open University. Her demanding role includes that of Development Director, so she has a lot to get done. Five years ago, a mentor showed her the power of ‘think time’, and she’s found it a hugely valuable habit ever since. In the interview Jhumar explains why she finds it so helpful. She also shares practical tips for how other fundraisers and leaders can build more thinking time into their work. We’d love to know what you think about these ideas! Jhumar and Rob are both on LinkedIn.…

1 169. The Fab Four! More Inspiring Listens, with Rob Woods and Ben Swart 31:04
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Looking for ideas or fundraising inspiration? Look no further than this special highlights episode. Rob is again joined by Bright Spot colleague and fellow fundraising trainer Ben Swart to talk about four episodes that proved especially popular and inspired us in 2024. Our discussion of fundraising strategies, tips and examples includes: how to take advantage of the opportunities and resources already available to you (many of them are currently hidden); how to smash silos and help your whole charity pull together towards the common goal; a fabulous stewardship technique that helped one small cancer charity achieve its most successful year for corporate fundraising ever; how to use LinkedIn differently, and become a magnet attracts funders to reach out to you instead of the other way around. If you’d like to get in touch or share this episode with other charities, thank you! You can find us both on Linked In.…

1 168. Four Inspiring Listens, with Ben Swart and Rob Woods 32:53
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If you’d like practical lessons and some inspiring examples from our fundraising podcast in 2024, or you’d like tips on what to listen to next, we recorded this special episode for you! Rob is joined by Bright Spot colleague and fellow fundraising trainer Ben Swart for this round up of our podcasting year. They pull out highlights from some episodes they’ve found most inspiring to listen to, including: how to influence your colleagues, for example to support your fundraising project; how to attract more major donors (precious insights from a philanthropy advisor at a bank who has talked to and learned from more than 4000 High Net Worth individuals; insights from an ambitious, strategic partnership worth £2.3m); and tips for negotiating more effectively with (potential) partners, through a deeper understanding of your charities’ value to companies. If you’d like to get in touch or share this episode with other charities, thank you very much! We are both on Linked In.…

1 167. How to defend philanthropy, with Dr Beth Breeze 36:21
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How do we defend philanthropy? There have always been criticisms of charity in general and philanthropy in particular. But in recent years it seems that this has become more widespread, and that this issue may be having a detrimental effect on donations at all levels. If we work for a charity, understanding the issues is valuable for our own confidence and for the sector as a whole. For help and encouragement, Rob was delighted to talk to Dr Beth Breeze, Director of the Centre of Philanthropy at the University of Kent. Beth has written an excellent book on this subject, In Defence of Philanthropy . In the interview Beth shares the three most common types of criticism she has found through her research, and she shares examples and her ideas for how we might respond to each one. We’d love to know what you think and your ideas on this subject. Beth and Rob are both on LinkedIn.…

1 166. Building a transformational strategic partnership, with Megan Marsden and Natalie Wood 35:30
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Building a transformational strategic partnership is not easy. But this example shows it can be done. And the reward in furthering your mission is so great, for many charities it is absolutely worth aiming high and developing even stronger relationships with the very few partners who can make the biggest difference. In March 2024 Bowel Cancer UK launched a three-year partnership with Andrex, the UK’s leading toilet roll brand. This award-winning partnership is changing attitudes, as well as increasing awareness of the symptoms of the disease, on a huge scale. The partnership is worth an extra £2.3m to the charity. This is on top of its ongoing presence, which raises awareness of symptoms on toilet roll packaging in 10 million homes in the UK. In the show, Megan from Bowel Cancer UK and Natalie from Andrex share their perspectives on building an ambitious, win-win partnership whose positive effect is so much greater than either organisation could achieve on its own. And they share tips and encouragement for other organisations that want to create their own win-win strategic partnerships.…

1 165. Pitching or presenting to a group - Part 2 with Rob Woods and Ben Swart 32:56
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Pitching or presenting to a group is a valuable skill in fundraising . Many people see the purpose of a presentation as sharing information . But we’ve found you get better results if you instead see it as a chance to persuade people to actually do something (or something different.) After your presentation, would you like your colleagues to actively support your fundraising project? Or perhaps you’d like the funder to share your proposal with fellow trustees… or for your audience to choose your charity as a partner. Whatever your presentation, in this, the second episode on influencing groups, Rob and Ben share a powerful technique for deciding what to include. With examples, they explain three ideas for improving your results when you present or pitch through more effective content. We’d love to know what you think! And thank you for supporting our show, e.g. by sharing it with colleagues or on LinkedIn.…
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Fundraising Bright Spots

1 164. Pitching or presenting to a group, with Rob Woods and Ben Swart 34:19
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Pitching or presenting to a group is not easy! It can feel stressful. In fact, many fundraisers dislike presenting so much they try to avoid it all together. And yet, after helping thousands of people to improve various skills that are useful in fundraising, Rob and Ben have found that everybody is able to become more skilful in this area. It is entirely learnable. And it’s certainly worth the effort, because being able to effectively share your ideas with a group is incredibly valuable. In speaking at dozens of conferences and training hundreds of fundraising teams, Rob and Ben have learned some things that make it easier! In this episode they share techniques to help anyone who wants to improve their confidence and skill at presenting to colleagues or funders. We’d love to know what you think! And thank you for supporting our show, e.g. by sharing it with colleagues or on LinkedIn.…
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1 163. Attracting and supporting content creators, with Tom Downie 33:07
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How do you attract and support content creators to help your charity? There are many thousands of people who create their own content and have a thousand followers or more. Many of them also care about good causes and would enjoy raising funds for charities that support those causes. This time Rob talks to Tom Downie of Tiltify. They discuss the content creator economy and the opportunities it represents for charities. Every year Tom sees how hundreds of charities operate in this fast-growing market. Tom shares both common mistakes and lots of insights from when charities make the most of these valuable opportunities. He shares examples, both of charities responding to influencers that approach you with their own ideas; and of campaigns organised by charities that successfully recruit many influencers to get involved. Thank you so much for supporting our show! Please share it on, and if you want to get in touch we are both on LinkedIn.…
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1 162. How to get the result you really want, with Rob Woods and Ben Swart 25:06
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How do you get the result you really want for your fundraising project or campaign? How can you increase your chances of achieving your outcome when things are not working? We all get stuck sometimes! When this happens, it pays to change our approach. To help you get ideas Rob and Ben share three stories of charities who solved very difficult problems by doing things differently. One was struggling to recruit volunteers…and took a risk which transformed their results. And when the citizens of a town were angry that a nazi march was due to take place through their streets, they responded creatively and had the last laugh. And to improve her odds of winning a competitive partnership with a restaurant, one shrewd fundraiser decided to do things differently…and won a valuable partnership for her charity, for life. Finally, Rob and Ben share three steps to help you be creative and brave in solving your own challenges. We’d love to know what you think! And thank you for supporting our show, e.g. by sharing it with colleagues or on social media. We are both on LinkedIn and on X Ben is @benswart.…
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1 161. Starting a new project or side hustle, with Kenneth Foreman and James Wright 34:18
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Starting a new project or side hustle, and keeping it going, isn’t easy. Kenneth Foreman and James Wright are both busy fundraisers and in their spare time for the past seven years, they have created the excellent Do More Good podcast. In this episode Rob hears why and how they got started, ideas that have inspired them and lessons they’ve learned. They also offer advice and encouragement for anyone considering starting something new on top of their day job. Perhaps you’ve been daring yourself to blog or vlog, but you can’t quite get started. Or you want to create an intra-team initiative in your charity. Or you wonder about joining or starting anything else that serves the sector…Kenneth and James share what they’ve learned and encourage you to take the first step. Thank you so much for supporting our show! Please share it on, and if you want to get in touch we are all on LinkedIn.…
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1 160. How to convince corporate partners of your value, with Ben Swart and Rob Woods 41:24
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How do you convince companies that partnering with your charity is valuable to them too? Good corporate fundraisers have always known that the best charity partnerships are genuinely win/win. But not all companies understand this, which is a major reason they may be reluctant to consider a partnership, or to give more. How can you help them see it, and so be more open to the possibility? Ben Swart shares advice to help you be confident about the value of corporate partnerships and skillful in conveying it to companies. Ben and Rob a range of practical things you can do to improve your results when persuading companies to partner with your charity. We’d love to know what you think! And thank you for supporting our show, e.g. by sharing it with colleagues or on social media. We are both on LinkedIn and on X Ben is @benswart and Rob is @woods_rob.…
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1 159. Influencing your colleagues, with Paul McKenzie 36:45
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Many of the most difficult challenges for fundraisers involve influencing your colleagues. Whether it's persuading someone in another team to support your idea or getting your proposal signed off by your Chief Exec, it can feel like an uphill struggle. For practical ideas and plenty of encouragement, I was excited to talk to the always-inspiring Paul McKenzie. Paul is a very experienced fundraising leader, and he is convinced that we have far more power to positively influence people within our charity than we might think. Paul and Rob share examples and offer three practical things anyone can do to better connect, build strong cross-team relationships and make change happen. Thank you for supporting our show, for example, by sharing it with colleagues or on social media. We are both on LinkedIn and on X / Twitter Rob is @woods_rob and Paul is @scottallpaul.…
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1 158. Engage your community with a podcast, with Stephanie Fuller and Adam Zmith 33:34
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Have you ever thought about creating a podcast to engage your community? This time we look at an award-winning podcast, The Log Books, which has run for three successful seasons. Rob talks to Stephanie Fuller, CEO of Switchboard and Adam Zmith from Aunt Nell, who collaborated to create the show. We explore why and how they made it, how it helps the charity connect with its community, and other benefits the show has brought. Thank you for supporting our show, for example, by sharing it with colleagues or on social media. We are both on LinkedIn and on X / twitter Rob is @woods_rob and Adam is @AdamZmith.…
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1 157. What Major Donors Want, Tom Hall Part 2 22:23
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In our second interview with the experienced philanthropy advisor Tom Hall, we share a fundamental element that most wealthy philanthropists are looking for when deciding whether to make a major gift. Tom is Managing Director, Global Head of Social Impact and Philanthropy at UBS and over the last ten years he has had conversations with more than 4000 High Net Worth Individuals about their philanthropy. Through these conversations and in witnessing many transformational donations Tom has gained valuable insight into how they make decisions. In this, our second interview, Tom shares the second crucial element that philanthropists especially value in requests for funding from charities. And he shares various tips to help fundraisers improve this element of their proposition. Thank you for supporting our show, for example, by sharing it with your team or on social media. We are both on LinkedIn and on X / twitter Rob is @woods_rob.…
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1 156. Philanthropy advisor’s insight on how to attract major donors, with Tom Hall 27:46
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What do wealthy donors most prize when they weigh up whether to make a major investment in a charity? In 10 years as a philanthropy advisor at UBS bank, Tom Hall has had conversations about philanthropy with more than 4000 wealthy people, and he has witnessed a vast number of major gifts. This opportunity has given him precious insight into their psychology and the factors that have the biggest impact on their decisions. In this conversation Tom and Rob share which one element of your charities’ proposition is more important than all the rest, if you want to attract major donations at a transformational level. And Tom shares his tips for how charities can make use of this insight to increase income. We’d love to know what you think! And thank you for supporting our show, for example, by sharing it with colleagues or on social media. We are both on LinkedIn and on X / twitter Rob is @woods_rob.…
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1 155. Inspiring your corporate partners, with Chris Salt 29:00
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One of the best ways to grow fundraising income is to find ways to add value to relationships with supporters and partners. This makes sense in theory, but how do you do it in practice, and with consistency, especially if your resources are limited? Events can be very effective! Though many charities use them to raise funds directly, it is less common to regularly use events for stewardship and to inspire subsequent support or partnerships. In this episode Chris Salt describes the event strategy that his relatively small charity uses to inspire existing and potential corporate partners. The approach has helped fuel his charity’s best ever year of corporate fundraising results. To help you weigh up whether something similar could help your own fundraising, Chris shares how they do it and what they’ve learned. We’d love to know what you think! And thank you for supporting our show, for example, by sharing it with colleagues or on social media. We are both on LinkedIn and on X / twitter Rob is @woods_rob.…
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Fundraising Bright Spots

1 154. More ways to make Wow Moments, with Rob Woods and Ben Swart 29:19
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There are many ways to deepen relationships with people who care about your good cause. At Bright Spot, one of our favourites is to create Wow Moments - something that makes them feel great or helps them connect with your charity at a deeper level compared to what most would expect. Sometimes this involves a creative, ambitious approach that other charities wouldn’t even think of. But just as often, the ‘wow’ is experienced by your supporter because you do something thoughtful and bespoke, rather than something especially surprising. What’s great about this is that these ideas are very do-able! And what’s difficult about it is that they are also easy to not do, (or manage to do regularly). They often take a little extra effort. To give you new ideas, and maybe a nudge of inspiration to make time for your existing good idea, Ben and Rob share various Wow Moments that have inspired them recently. They share examples of smart fundraisers taking part in Bright Spot’s recent Corporate Mastery and Major Gifts Mastery Programmes. We’d love to know what you think! And thank you for supporting our show, for example, by sharing it with colleagues or on social media. We are both on LinkedIn and on X / twitter Ben is @benswart and Rob is @woods_rob.…
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Fundraising Bright Spots

1 153. Using focus to grow fundraising, with Rob Woods and Ben Swart 30:14
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When you concentrate more effort developing relationships with a relatively small number of supporters or corporate partners with high potential, it becomes much easier to grow high value income. We’ve also found that although this idea makes sense to many people in theory, it can be hard to apply in practice. So what can you do to overcome the various barriers to more focused and effective relationship-building with partners / supporters / funders? Using examples of successful partnerships and major gift fundraising growth from people on Bright Spot’s recent mastery programmes, in this episode Rob and Ben share techniques to help you harness the power of highly focused effort. We’d love to know what you think! And thank you for supporting our show, e.g. by sharing it with colleagues or on social media. We are both on LinkedIn and on X / twitter Ben is @benswart and Rob is @woods_rob.…
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Fundraising Bright Spots

1 152. Spotting opportunities to add value, with Rob Woods and Ben Swart 32:52
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An effective way to grow fundraising income is to add value to relationships with high value supporters. But how do find ways to do it? One approach is to start looking at your existing resources differently. When you ask yourself what potential assets you could make use of, rather than what is difficult for your charity; and what you can give (to relationships with supporters) rather than what you can get from them… amazing things become possible. To help you look again at opportunities (that might be under your nose), Rob and Ben share stories of creative, determined fundraisers doing things a bit differently and creating WOW moments for their donors / supporters. We’d love to know what you think! And thank you for supporting our show, e.g. by sharing it with colleagues or on social media. We are both on LinkedIn and on X / twitter Ben is @benswart and Rob is @woods_rob.…
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Fundraising Bright Spots

1 151. Game-changing grants from trusts – 4 keys, with Caroline Danks 35:33
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What can fundraisers do to increase our chances of securing large, multi-year donations from trusts and charitable foundations? Rob was delighted to talk to Caroline Danks, a wise fundraiser with 20 years’ experience of working with Trusts and Foundations. In the last two years, three different charities she’s worked with have received six-figure, multi-year grants. Caroline noticed a clear pattern across all three examples. Caroline and Rob discuss the four factors common to all three successes and explore ideas and tips to help you make use of them in your own fundraising with trusts and foundations. We’d love to know what you think! And thank you for supporting our show, for instance by sharing it with colleagues or on social media. We are both on LinkedIn and on X / twitter Caroline is @LarkOwlUK and Rob is @woods_rob.…
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Fundraising Bright Spots

1 150. High Value Fundraising using LinkedIn, with Michelle Benson 37:38
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One greatly under-estimated tool for building relationships with potential funders, corporate partners and major donors, is LinkedIn. But what’s the most effective approach? Rob was delighted to talk to fundraising and LinkedIn expert Michelle Benson. After many years as a fundraiser and grant giver, Michelle has found that most fundraisers are failing to make the most of this potent tool for success in major donor / trusts / corporate partnerships fundraising. Michelle and Rob discuss an approach which is different to what most people usually do. Rather than you chase them, a better way is to attract your ideal funders and partners to seek you out and want to develop relationships with you! She explains exactly why it’s so effective to do things differently, as well as a few simple habits that will help you get conversations with the right partners and funders for your charity. We’d love to know what you think! And thank you for supporting our show, for instance by sharing it with colleagues or on social media. We are both on LinkedIn (!) and on X / twitter Rob is @woods_rob.…
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Fundraising Bright Spots

1 149. How to succeed in a tough fundraising environment, with Grant Leboff 41:05
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There are plenty of factors that make fundraising difficult at the moment. Whether it’s the cost of living crisis, the pace of change, the sense of political chaos, shorter attention spans etc…it’s true that connecting with people who care about your cause can feel harder than ever. So what can we do to defy the odds and achieve great fundraising results, in spite of the challenges? For clear answers and encouragement, Rob was delighted to talk to best-selling author and marketing expert, Grant Leboff. He explains why taking steps to increase genuine human connection is so powerful and offers a range of things you can do to achieve this in practice. If you want to share this episode because you think it will help other charities – THANK YOU! - we are both on Linked In and on X / twitter Grant is @grantleboff and I am @woods_rob.…
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Fundraising Bright Spots

1 148. How to smash silos, Part 2, with Joe Jenkins 37:36
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Is silo working inevitable in charities? Or is it possible to create a culture where it’s the norm for the different teams to proactively help each other, so that efforts combine to make a bigger difference? This is the second part of Rob’s interview about integrated working with the brilliant Joe Jenkins. They build on the Team of Teams concept from Part 1, and the amazing difference it makes to both results and trust between teams. Joe shares how one charity applied these ideas in three important projects, improving results and working relationships with each iteration. Finally he shares practical tips to help anyone ‘be the change they want to see’ in their day to day work, whether or not they currently hold a formal leadership position. Let us know what you think! And thank you for supporting our show, for instance by sharing it! We are both on Linked In, and on X / twitter we are @MrJoeJenkins and @woods_rob.…
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Fundraising Bright Spots

1 147. How to smash silos, with Joe Jenkins 39:37
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One of the biggest sources of stress for people working in charities is conflict between teams. Many find that however committed they are, and however hard they work, the default structure and culture often hamper genuine cooperation and progress toward a common goal. Given how difficult this problem can be, Rob was thrilled to talk to Joe Jenkins, who has given more thought and energy to solving it than anyone he has interviewed. Joe shares what happened when he worked for Friends of the Earth over a decade ago, when the leadership team did certain things to reduce silo-thinking and nurture conditions for success. Joe explains it was this effort, especially in terms of structure, culture and a shared vision, that enabled the charity to later create the hugely successful and award-winning Bee Campaign. If you’d like ideas and encouragement for how to build a co-operative, empowered and effective culture, we hope this episode will help. Let us know what you think! And thank you for supporting our show, for instance by sharing it! We are both on Linked In, and on X / twitter we are @MrJoeJenkins and @woods_rob.…
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Fundraising Bright Spots

1 146. Three More Key Listens, with Ben Swart and Rob Woods 33:30
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Rob is again joined by Bright Spot colleague and fellow fundraising trainer Ben Swart to talk about some of the episodes that most inspired us in 2023. Our discussion of fundraising ideas and examples includes: how to ace your event or media appeal (ie what content makes all the difference to results); ways to beat the Curse of Knowledge – and how one charity did this to raise five times more than the average through their appeal; ideas to help you succeed in spite of very competitive trust application processes; and how to create a culture where people genuinely value failure / learning as a way to grow fundraising results. If you’d like to get in touch or share this episode with other charities, THANK YOU! You can find us both on Linked In and on X / twitter Ben is @benswart and Rob is @woods_rob.…
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Fundraising Bright Spots

1 145. Three Inspiring Listens, with Ben Swart and Rob Woods 37:01
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If you’d like practical lessons and a bunch of encouraging stories from our fundraising podcast in 2023, or you’d like tips on what to listen to next, we recorded this special episode for you! Rob is joined by Bright Spot colleague and fellow fundraising trainer Ben Swart for this round up of our podcasting year. They pull out key insights from some episodes they’ve found most inspiring to listen to, including: tactics for corporate fundraisers to win multiple partnerships; ideas to further your mission through partnerships; how to use the Top 20 Rule to grow income with any group of supporters or donors; how to be more bold and innovative in your fundraising… and lots more. If you’d like to get in touch or share this episode with other charities, THANK YOU! You can find us both on Linked In and on X / twitter Ben is @benswart and Rob is @woods_rob.…
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Fundraising Bright Spots

1 144. Lessons from a successful capital campaign, with Steph Pisharody 38:38
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This time we’re looking at capital campaigns and appeals, and in particular how to make them work if the charity you work for is relatively small. Successful appeals are not an easy undertaking for any charity, but there are at least examples of various famous appeals by well-known charities in books about fundraising. Given how many smaller charities need to raise an extra injection of funding for an important new project, I wanted to share a story from a fundraiser who has managed a successful capital campaign in an organisation with fewer resources. I was delighted talk to Steph Pisharody, an experienced fundraiser who worked for many years as Head of Development at St Albans Cathedral. She was there throughout their campaign to raise a seven figure sum for a new heritage and community project. I loved hearing Steph’s reflections on how they did it! Whether or not you’re embarking on your own campaign, I hope you find her insights and examples as helpful as I did. If you want to share this episode because you think it will help other charities – THANK YOU! - we are both on Linked In and on X / twitter I am @woods_rob.…
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Fundraising Bright Spots

1 143. How to smash a media appeal, with Sally Flatman 33:56
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Just occasionally we (hopefully) have a bigger opportunity to reach more people and raise money. Whether it’s being chosen for a media appeal that reaches thousands or millions; or the chance to tell your charity story at an event in front of hundreds of people…there are a few moments when the fundraising rewards can be HUGE…if we get it right. So what can you do to maximise the potential of these valuable opportunities? For shrewd insights and examples, Rob was thrilled to interview Sally Flatman. In her many years as producer of BBC Radio 4 appeal, Sally worked with hundreds of charities on their appeals. Their results varied widely! In fact, a few of them raised more than five times the average! What did the ones that truly smashed it, do differently or better? Whether you plan to do your own media appeal one day, or simply want some examples to apply to your upcoming event / pitch / proposal / Christmas appeal, Sally’s examples can help. If you want to share this episode because you think it will help other charities – THANK YOU! - we are both on Linked In and on X / twitter Sally is @flatmansally and I am @woods_rob.…
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Fundraising Bright Spots

1 142. Precious! How to get and keep your supporters’ attention, with Grant Leboff 36:40
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Changes in technology over the last three decades mean our supporters’ now have less time, and more demands on their attention, than at any point in history. This makes it tougher than ever to deepen relationships with people who care about our cause. In this environment, what can we do to create effective marketing and communications? To better understand the issues, Rob was delighted to talk to best-selling author and marketing expert, Grant Leboff. Grant routinely advises both companies and charities on effective marketing and communications strategies in the fast-changing world we live in. In the interview, he explains why your supporter’s attention is more precious than ever, and what your charity can do to get and keep it. If you want to share this episode because you think it will help other charities – THANK YOU! - we are both on Linked In and on X / twitter Grant is @grantleboff and I am @woods_rob.…
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Fundraising Bright Spots

1 141. Winning a £1m partnership for our small charity, (from the archive) with Pippa Hind-Walsh 34:39
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Many charities see the advantages of creating strategic, long-term partnerships with companies, rather than applying for those intensely competitive Charity of the Year partnerships. But how do you initially approach companies where there is a good fit? Even after you get that first meeting, how do you inspire them to want to partner? And how do you solve the challenges in bringing your two organisations together to achieve something that works really well for both parties? It’s not easy, but its less daunting if you can hear insights from someone who has already done these things. So I was delighted to be able to talk to Pippa Hind-Walsh, a smart fundraiser in a fairly small charity called Family Fund. She talks us through the process of approaching and building a fabulous, strategic partnership with McCain Foods, which has been worth well over £1m to the charity. If you want to share this episode because you think it will help other charities – THANK YOU! - we are both on Linked In and on twitter I am @woods_rob.…
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Fundraising Bright Spots

1 140. Fundraising for Unpopular Causes, with Sarah Jane O’Neill 33:04
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Some types of cause are less popular than others. If your charity is relatively less attractive to many people, what can you do to raise funds successfully? Rob talks to the experienced major gift fundraiser, Sarah Jane O’Neill, about things you can do to raise funds in spite of the challenges, whatever cause you serve. They share tips, practical tactics and examples of how fundraisers have overcome the difficulties of being less popular. And Sarah Jane shares top line findings from her new thesis exploring factors that can make it harder to secure high value donations for female domestic abuse charities. If you want to share this episode because you think it will help other charities – THANK YOU! - we are both on Linked In and on X / twitter, where Sarah Jane is @s_joneill and I am @woods_rob.…
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Fundraising Bright Spots

1 139. Generating major gifts momentum (from the archive) with Paul Davies 25:53
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What can you do to build warm, generous relationships with High Net Worth individuals who care about your cause? Rob talks to Paul Davies, who at the time worked for an orchestra and charity named Manchester Camerata. Paul explains a range of ideas from the Major Gifts Mastery Programme that he used to transform his results, including: what he focuses on to feel so confident when meeting supporters; how he quadrupled the number of supporters he speaks to each month, to 20 per month; and the amazing results this created for his charities’ appeal. If you want to share this episode because you think it will help colleagues or other good causes – THANK YOU! - we are both on Linked In and on Twitter / X we are @paulj_davies and @woods_rob.…
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Fundraising Bright Spots

1 138. Doing things differently, with Ben Akers 31:11
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In just four years, the small UK charity Talk Club has grown rapidly, making an ever bigger difference to the community it serves. There are now 78 talk clubs where men can talk, listen and improve their mental fitness. In this episode Ben Akers (Joint CEO) and Rob Woods discuss the innovative approach that has helped achieve this growth. An important theme is the power of being crystal clear of your outcome and working back from there to decide your tactics. They explore how this increases your confidence to do things differently and resist more orthodox strategies. They also talk about knowing your reason why; keeping things simple; understanding your target audience and speaking their language; and strategic partnerships that intrinsically help achieve your mission, ie as well as generating income. If you want to share this episode because you think it will help other charities – THANK YOU! - we are both on Linked In and on X / twitter, where Ben is @BenAkers and I am @woods_rob.…
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Fundraising Bright Spots

1 137. Influencing colleagues, (from the archive), with Ben Swart 35:28
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One of the most difficult challenges for many fundraisers is encouraging colleagues see things from the supporter or partners’ point of view, and to want to do things that would deepen relationships with those supporters and help grow income. And in corporate partnerships fundraising, excellent partnerships are never possible if they’re solely driven by the fundraisers’ hard work. They can only happen if they are genuinely a partnership between two organisations. But with many competing priorities in a charity, its not always easy to get colleagues to understand / want to do things that would serve the partnership or fundraising project. They’re very busy handling other issues. In this episode, Rob Woods talks to corporate partnerships expert and Bright Spot trainer, Ben Swart. They talk about practical things you can do to find common ground and positive outcomes with other teams in your charity. If you want to share this episode because you think it will help other charities – THANK YOU! - we are both on Linked In and on twitter, where Ben is @benswart and I am @woods_rob.…
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Fundraising Bright Spots

1 136. AI and fundraising - tips, ideas, ethics, with Emily Casson 27:54
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Artificial intelligence / AI is here to stay and it’s transforming the way many sectors do business. In this episode we explore what difference AI is already making to fundraising, and what do we need to be aware of? The very experienced digital fundraiser, Emily Casson gave a fascinating talk at Bright Spot’s summer Breakfast Club for Fundraising Leaders event, and we’re pleased to share her talk here. She spoke about why charities cannot afford to ignore AI. She demonstrated how it can help fundraisers be more effective, including in terms of saving time, generating ideas and improving analysis. For example, Emily and her colleagues have already used it to make big improvements in how they tailor individual supporter journeys, so that supporters are asked to give amounts appropriate to them. Emily also talked about several important ethical issues charities need to consider with this rapidly changing technology. If you want to get in touch, Emily and I would love to hear from you – we’re both on Linked In, and on X / twitter Emily is @EmilyCasson and I’m @woods_rob.…
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Fundraising Bright Spots

1 135. The value of failure, and how to find it, with Richard Turner 19:13
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In this episode we look at failure, and why embracing it has a powerful effect on your results. To understand this in the context of fundraising and a charity’s effectiveness, I was delighted to talk to Richard Turner, Director of Fundraising at the international development charity, Solar Aid. For many years Richard and his colleagues have been deliberate about the importance of searching for and using the insights that come when things don’t go according to plan. He shares examples of how the approach has helped the charity ongoingly adapt, improve and make a bigger difference. We explore why the approach is so important; tips for applying it to fundraising; and ideas for creating a culture that’s open to and likely to learn from failure.…
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Fundraising Bright Spots

1 134. Attracting new corporate partners, with Laura Webb (From the Archive) 26:14
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If your charity aims to win and grow corporate partnerships, then one important asset is a proposition or first step that’s both easy to understand and genuinely enticing to companies. This isn’t easy, so I was really interested to hear how Laura Webb approached it for Leeds Hospitals Charity. In mid-September 2020, she got inspired by the brilliant Snowflake Appeal at Sheffield Children’s Hospital charity, and with an incredibly short time, she and her colleagues created their own campaign, inviting businesses to Sponsor the Sparkle in December 2020. In just four weeks, the campaign attracted 20 companies to donate, generating over £35,000. One important part of the story is that more than half of these companies started supporting the charity for the first time. In this episode, Laura explains how they did it, practical tips and various lessons learned. If you want to share this episode with colleagues or on social media because you think it will help other charities – THANK YOU VERY MUCH! - we are both on Linked In and on twitter, I am @woods_rob.…
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Fundraising Bright Spots

1 133. The Top 20% Rule for growing Individual Giving results, with Craig Linton 30:46
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The 80/20 Principle states that results will never be evenly distributed. A minority of your donors have the potential to give much more than the majority. Of course, many charities treat major donors differently, but we’ve found that within a file of individual donors giving at lower levels (or event participants), The 80/20 Principle still holds true. If we look for it, this is a wonderful opportunity to better serve your most valuable supporter relationships and grow income. Craig Linton is an author, trainer and individual giving specialist with 20 years’ fundraising experience. In this episode, Craig and Rob explore ways to escape the common pitfall of ‘one size fits all’ stewardship and share ideas to help you grow income by finding and serving the top 20% with the highest potential.…
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Fundraising Bright Spots

1 132. Winning multiple corporate partners, with Cara Hoofe and Sabrina Nixon 31:46
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Corporate partnerships can make a huge impact on not only your fundraising, but also your mission directly. One of the valuable things they often bring is far greater reach to key audiences than a charity would achieve on its own. Clearly this effect is multiplied if you build not one, but many partnerships, and especially if they are all in a category that is relevant to your cause. In this episode Cara Hoofe and Sabrina Nixon talk about Bowel Cancer UK’s #GetOnARoll Campaign, in which most of the leading companies that sell toilet roll in the UK joined the campaign to raise awareness of the symptoms of bowel cancer, though their packaging. The campaign let people know what symptoms to look for and helped increase awareness of bowel cancer as an issue to an all-time high of 73%. They share why they took this approach, how they did it, and tips for other charities who want to emulate this strategy for winning multiple partners.…
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1 131. How to create a happy, rewarding career. (From the archive), with Liz Tait 27:40
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We spend so much of our life at work, it clearly makes sense that we should aim to make this time rewarding and enjoyable. But how do you deliberately build a happy, successful career? In this episode Rob Woods talks to Liz Tait, Director of Fundraising at Great Ormond Street Children’s Hospital Charity. Liz explains some of the ideas and activities she’s used in developing her career over the last two decades, and which she has found are helpful to share with colleagues. They discuss practical tactics to help you work out your next steps, even if you feel stuck; ways you can increase your motivation to take action; and advice to help you go after your dream job.…
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Fundraising Bright Spots

1 130. Smashing silos and promoting legacy giving (from the archive) with Claire Routley 27:31
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This episode with Dr Claire Routley, an expert in expert legacy fundraising, was recorded in early March 2020, when the world felt very different. Nevertheless, in a time of increased home-working, our subjects of culture change and breaking down inter-team barriers now feel more relevant than ever. So I’m really pleased to share the episode again. We talk about a piece of research Claire carried out on behalf of the National Trust, all about how to increase interest in promoting legacies across the various teams within a charity. Though we talk largely about the cross promotion of legacy giving, in truth these ideas can be applied to any concept that should be understood by various teams, rather than just the so-called specialists. Claire explains the three key themes she discovered and brings these to life with examples of specific tactics that various charities have used in their change management programmes. If you want to hear my first interview with Claire, which is all about ways to make it easier to have conversations about legacies with your supporters, do check out Episode 28 of this podcast. If you want to share this episode – thank you!! – or get in touch, Claire and I would love to hear from you – we’re both on Linked In, and on twitter Claire is @claireyJaneR and I’m @woods_rob.…
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Fundraising Bright Spots

1 129. Attracting younger supporters, Victoria Roe (Part 2). 23:00
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What can charities do to better attract younger philanthropists to their cause? Many believe this is now an especially important challenge and opportunity. They cite research suggesting that in the next ten years, millennials and generations X and Z are likely to be in a position to make an especially valuable contribution to causes they care about. In Part 2 of Rob’s recent interview with Victoria Roe, she shares more lessons she’s learned in managing UNICEF UK’s approach. The ‘Next Gen’ concept they use is a more proactive approach to the needs and interests of younger supporters than many charities currently take. In the interview they explore a range of insights, including the value of the creating an identity or ‘home’ for younger supporters; effective stewardship and involvement; and ideas for balancing short-term pressures with the value of these relationships in the medium and long-term. If you want to share this episode with others you think it would help, THANK YOU SO MUCH! We’d love to hear what you think. Victoria and Rob are both on Linked In and on twitter Rob is @woods_rob, or you can follow Bright Spot on Instagram at @brightspotfundraising.…
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Fundraising Bright Spots

1 128. Next Generation Philanthropy, with Victoria Roe 30:46
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This time we’re exploring how charities can better develop relationships with supporters in their teens, twenties and early thirties. Younger supporters tend to see the world differently to older generations – as charities, how can we respond? Rob speaks to Victoria Roe, a Senior Philanthropy Manager at UNICEF UK about her charities’ ‘Next Gen’ approach. She shares the rationale for why this is an especially valuable opportunity for charities to look at now; examples of success so far; and various insights to help other fundraisers who want to develop good relationships with younger philanthropists. If you want to share this episode with others you think it would help, THANK YOU VERY MUCH! We’d love to hear what you think. Victoria and Rob are both on Linked In and on twitter Rob is @woods_rob, or you can follow Bright Spot on Instagram at @brightspotfundraising.…
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Fundraising Bright Spots

1 127. Building self-sufficiency, with Tess Nixon Spiller 28:09
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This time we are again exploring ways to thrive and make a difference when you’re in a new fundraising leadership role. Rob talks to Tess Nixon Spiller, who is very experienced at taking on interim leadership roles, and as such has become adept at spotting the opportunities and pre-empting many of the pitfalls when you’re new. In particular we explore ways you can create a culture of self-sufficiency in your team, so that everyone grows more confident in solving problems, and without necessarily needing to involve you. We also look at ways to deliberately focus your energy on the parts of your job that are the most strategically important. If you want to share this episode with others you think it would help, THANK YOU VERY MUCH! We would love to hear what you think. Tess and Rob are both on Linked In and on twitter Rob is @woods_rob, or you can follow Bright Spot on Instagram at @brightspotfundraising.…
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Fundraising Bright Spots

1 126. How to play to your strengths, with Joanna Dew 28:48
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To help us survive, the human brain evolved to be very sensitive to threats in the environment. But if we’re not careful, this negativity bias also causes us to focus too much attention on our weaknesses, and at the expense of our strengths. This tendency to can reduce our energy levels and resourcefulness. Rob’s guest for this episode is an expert in helping fundraisers to identify and take advantage of their strengths. Having worked with dozens of fundraising teams, she has found this approach helps you be more effective and happier in your work. In the interview Jo shares a tool to help you identify your strengths, as well as lots of practical tips to help you make use of them in your work. If you want to share this episode with others you think it would help, THANK YOU VERY MUCH! We would love to hear what you think. Jo and Rob are both on Linked In and on twitter Rob is @woods_rob, or you can follow Bright Spot on Instagram at @brightspotfundraising.…
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Fundraising Bright Spots

1 125. Growing major donor income from zero to £2m / year. From the Archive Ep. 7 32:30
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How can you increase high value income for your charity? In this episode, Rob Woods talks to Tony Gaston about the strategies he feels contributed to the way EMMS International transformed its high value results so dramatically in five years. He talks about how he manages to pause and see the bigger picture and how this habit has helped him focus on solving the most valuable challenges; what he believes is the most important thing to get right when you meet supporters; and plenty more tips. If you want to share this episode with others you think it would help, THANK YOU! We would love to hear what you think. Tony and Rob are both on Linked In and on twitter Rob is @woods_rob.…
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Fundraising Bright Spots

1 124. Making the most of a new leadership role, with Tess Nixon Spiller 25:15
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This time we’re looking at how to thrive in the first few weeks and months of a new fundraising leadership role. Rob was thrilled to talk to a wise leader named Tess Nixon Spiller, who loves taking on interim leadership roles. In fact, she has done this repeatedly for a range of charities, across various sectors in recent years. By specialising in this way, where she is almost perpetually new, Tess has gained valuable insights about how to be at your best and make a difference when you’re new. Tess and Rob discuss a range of tactics and beliefs that she has found helpful. If you want to share this episode with others you think it would help, THANK YOU SO MUCH! We would love to hear what you think. Tess and Rob are both on Linked In and on twitter Rob is @woods_rob, or you can follow Bright Spot on Instagram at @brightspotfundraising.…
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Fundraising Bright Spots

1 123. Working with celebrities and influencers, Part 2 with Paul Katz 27:31
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Obviously well-known people who share the values of your charity have the potential to make a big difference to your fundraising and mission. But how do you find the influencers who care, and how do you manage these relationships effectively? And how do you maximise the impact? Paul Katz is an expert in this area, with more than 17 years’ experience of helping charities and social cause organisations to work with celebrities and other influencers. He loves to de-mystify the process. Building on the ideas covered in Episode 119, this is Rob’s second recent interview with Paul. This time they focus on tactics and examples in terms of Research; Activations – as in, what you ask people to do – and Measurement. If you want to share this episode with others you think it would help, THANK YOU! And we would love to hear what you think. Paul and Rob are both on Linked In and on twitter Paul is @PaulKatzNYC and Rob is @woods_rob; or you can follow Bright Spot on Instagram at @brightspotfundraising.…
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Fundraising Bright Spots

1 122. Winning a £1m media appeal, with Beatrice Sayer 31:58
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If your charity is relatively small or less well known, how do you increase your chances of winning valuable partnerships and media appeals? This time Rob spoke to Beatrice Sayer, a smart corporate fundraiser at the UK charity Magic Breakfast, about the innovative approach she used when applying to the Times and Sunday Times Christmas Appeal 2022. She explains why she feels a ‘WOW moment’ was essential to lift their chances of winning, and how she followed through on her good ideas. Rob and Beatrice agree that you can’t do this every time, but for when it is worth the risk, they share various tips to help you execute your own WOW factor idea. If you want to share this episode with others you think it would help, THANK YOU SO MUCH! We would love to hear what you think. Beatrice and Rob are both on Linked In and on twitter Rob is @woods_rob, or you can follow Bright Spot on Instagram at @brightspotfundraising.…
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Fundraising Bright Spots

1 121. How do you get your board to invest in fundraising? From The Archive Ep. 5 30:40
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Most fundraisers agree that you won’t achieve serious growth without first investing in fundraising. But how do you actually persuade the board to invest? In this episode from the archive, originally released in December 2019, Rob Woods talks to Adam Heuman. In three separate charities, of varying sizes, Adam has asked the board to invest, and all three times his request has been successful. Rob and Adam talk about what holds many fundraising directors back from even exploring the issue, and why Adam feels it’s so important to address it. He explains the particular things he does when he prepares. Using stories from across his career, Adam explains the crucial question he always asks the board; the mistake he once made which wasted time and why it’s usually right to start the process even if you don’t yet know all the answers.…
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Fundraising Bright Spots

1 120. How to add Wow Factor to funding applications, with David Burgess 36:40
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120. How to add Wow Factor to funding applications, with David Burgess by Rob Woods, Bright Spot
مرحبًا بك في مشغل أف ام!
يقوم برنامج مشغل أف أم بمسح الويب للحصول على بودكاست عالية الجودة لتستمتع بها الآن. إنه أفضل تطبيق بودكاست ويعمل على أجهزة اندرويد والأيفون والويب. قم بالتسجيل لمزامنة الاشتراكات عبر الأجهزة.