Ever wonder what it means to be a thought leader, not just a content creator or influencer, someone recognized for deep ideas and trusted expertise? In this episode, host Michelle B. Griffin sits down with Ashley Faus, a B2B marketer, writer, speaker, and author of the new book Human-Centered Marketing in the Age of AI, to discuss the term “thought leadership” and what it takes to earn that title. Ashley unveils her 4 Pillars of Thought Leadership™ framework, a powerful model to help experts build trust, stand out, and drive business results, not fluff. From defining credibility to differentiating thought leadership from subject matter expertise or influence, Ashley makes the ambiguous clear and actionable. In this episode, we cover: ~ Why the term “thought leader” makes people cringe ~ The difference between subject matter experts, influencers, and thought leaders ~ Where AI helps and where it hurts your thought leadership strategy ~ Tactical ways to build your presence (without posting every day) ~ Ashley’s top tip to get started: why meaningful LinkedIn comments still win Whether you’re just getting started or ready to scale your expertise into a trusted brand, this episode unpacks the difference between showing up and standing out. Own Your Lane® Recognition Roadmap Ashley’s journey aligns with the four steps of the Own Your L.A.N.E.® Framework: ✨ L: Launch Your Vision – Clarify the deeper purpose behind your message ✨ A: Articulate Your Edge – Define your unique POV in a saturated market ✨ N: Navigate Your Brand – Consistently show up and share meaningful content ✨ E: Elevate Your Authority – Build trust and credibility that earns recognition 🔗 LINKS • Ashley’s 4 Pillars of Thought Leadership Framework • Ashley's book, Human-Centered Marketing in the Age of AI • Connect with Ashley on LinkedIn: https://www.linkedin.com/in/ashleyfaus • Get free personal brand resources: https://michellebgriffin.com Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

Ever felt the pull toward a new path, a passion project, business, or message, but kept waiting for the “perfect time” to start? In this episode, host Michelle B. Griffin sits down with Bernie Borges, speaker, executive leadership coach, podcast host, and founder of the Fulfillment Institute, who shares how he stepped into a bold new lane before he felt fully ready. From launching a podcast while still in corporate, to building a leadership framework, to walking away from a full-time role to pursue his mission, Bernie shares the full behind-the-scenes of how he put himself out there and turned passion into purpose and visibility into authority. In this episode, we cover: 00:00 – Intro: The power of starting before you’re ready 03:15 – Bernie’s backstory: From VP of content to fulfillment-focused founder 07:20 – How podcasting helped him find his true lane 10:40 – The moment he knew it was time to pivot 14:25 – Positioning: Carving out space in a saturated niche 19:30 – Building brand presence through content, podcasting, and partnerships 24:10 – The mindset shift that helped him push past fear and visibility blocks 28:45 – Frameworks + thought leadership: why you need one 32:30 – Elevating authority: what builds trust and recognition 37:00 – Bernie’s long game: The Fulfillment Institute and vision ahead 42:10 – Key takeaways for owning your lane and taking that first step Whether you're still in a corporate role or already building your thought leadership brand, Bernie’s story is a powerful reminder that clarity comes through action, and your lane is waiting. Own Your Lane® Recognition Roadmap This episode highlights all four steps of the Own Your L.A.N.E.® framework—because Bernie models what it looks like to launch, articulate, navigate, and elevate over time: ✨ L: Launch Your Vision – Follow the pull toward a deeper purpose ✨ A: Articulate Your Edge – Define your positioning in a crowded space ✨ N: Navigate Your Presence – Build brand equity with strategic content ✨ E: Elevate Your Authority – Establish trust with audiences and open new doors 🔗 LINKS • Visit Bernie’s website: https://midlifefulfilled.com • Connect with Bernie on LinkedIn: https://www.linkedin.com/in/bernieborges • Get free personal brand resources: https://michellebgriffin.com 🎧 Be sure to follow the podcast and leave a review so more experts like you can Own Your Lane® and Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

Want to build authority and get visible using video? As an expert ready to put yourself out there on YouTube, yet may feel stuck in overthinking or perfectionism, this is your step-by-step beginner’s guide. In this week's episode, host Michelle B. Griffin is joined by Vicki O’Neill, CEO of KenKay Marketing and YouTube strategist, who shares how she went from hiding behind her mom’s leg as a shy child to now teaching others how to confidently grow their brand and visibility using YouTube. In this episode, we cover: 00:00 – Welcome + why video is your next best move 03:20 – Vicki’s story: From introvert to YouTube authority 06:45 – The mindset shift that helped her stop hiding 08:50 – Why YouTube is a powerful platform for experts 12:15 – First steps: Strategy + research (without overthinking!) 15:40 – The danger of perfectionism and how to overcome it 19:00 – Creating a realistic content plan (and sticking with it) 22:45 – The power of consistency and content batching 26:00 – Tools + tech you need to get started (spoiler: it’s simple) 30:00 – Finding video topics that attract the right audience 36:10 – Staying motivated, specific, and in your own lane 40:00 – Key takeaways + how to connect with Vicki Whether you're just getting started or looking to be more consistent, Vicki shares practical advice, personal stories, and powerful encouragement to help you own your brilliance and show up boldly on YouTube. Own Your Lane® Recognition Roadmap Each episode of the podcast highlights one of the four steps of the Own Your L.A.N.E.® Recognition Roadmap , and today we focus on Elevating Your Authority by using YouTube to be seen, known, and trusted as a leading voice in your niche. ✨ L: Launch Your Vision – Lead with clear intention and purpose ✨ A: Articulate Your Difference – Define what uniquely sets you apart ✨ N: Navigate Your Presence – Shape your personal brand foundation ✨ E: Elevate Your Authority – Grow impact and influence with publicity LINNKS • Connect with Vicki O’Neill on LinkedIn: https://www.linkedin.com/in/vickioneill • Free personal brand resources: https://michellebgriffin.com 🎙️Be sure to like, subscribe, and hit the bell for weekly episodes that help you get visible, build your brand, and Own Your Lane.® Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

Now is the time to stop overthinking LinkedIn and start becoming visible and known for your expertise business as a B2B founder and expert. Whether you're just getting started on the platform or want to become more consistent, this episode is for you. Learn how to overcome your most pressing fears about putting yourself out there on LinkedIn, the 3 tips to starting small and staying consistent, plus our best advice for differentiating your content in the age of AI. Each episode of the Own Your Lane® Personal Branding Podcast highlights one of the four steps of the Own Your L.A.N.E. roadmap to help you gain clarity, confidence, and a clear path to growing your influence and impact. L: Launch Your Vision – Lead with clear intention and purpose A: Articulate Your Difference – Define what uniquely sets you apart N: Navigate Your Presence – Shape your personal brand foundation E: Elevate Your Authority – Grow impact and influence with publicity This week, we're focusing on "A- Articulate Your Difference" with host Michelle B Griffin and expert guest, author, and UK-based LinkedIn trainer Sarah Clay who is here to tell us exactly how to get over ourselves and get out on LinkedIn, in a way that feels doable, relatable and repeatable. LINKS Connect with Sarah Clay on LinkedIn Sarah's Book, Employee Advocacy on LinkedIn Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

Tired of overthinking that big idea, project or business book you want to write to amplify your authority and thought leadership? Good news: this episode will get you unstuck and on your way to writing your business book. Each episode of the Own Your Lane® Personal Branding Podcast highlights one of the four steps of the Own Your L.A.N.E. personal branding roadmap to help you gain clarity, confidence, and a clear path to growing your influence and impact. L: Launch Your Vision – Lead with clear intention and purpose A: Assert Your Difference – Define what uniquely sets you apart N: Navigate Your Presence – Shape your personal brand foundation E: Elevate Your Authority – Grow impact and influence with publicity This week, we're focusing on "E-Elevate Your Authority" with host Michelle B Griffin and expert guest, author and executive ghostwriter Emily Crookston, PhD. who is here to tell us exactly how to get our "unwritten' works out there to build your personal brand and business. If you're a classic overthinker, overwriter, procrastinator, or perfectionist, we'll help you get over this and write that book. From Emily's three tips that sabotage us to her Big Ideas extractor method, she will walk us through her process and latest book, UNWRITTEN: The Thought Leader's Guide to Not Overthinking Your Business Book, plus free course, you're on your way to growing your authority as a woman in business. LINKS Connect with Emily Crookston on LinkedIn Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

Is becoming a speaker on your dream board? Is it Good news: it's time to STOP chasing your dreams and bet on yourself to make it happen. Each episode of the Own Your Lane® Personal Branding Podcast highlights one of the four steps of the Own Your L.A.N.E. personal branding roadmap to help you gain clarity, confidence, and a clear path to growing your influence and impact. L: Launch Your Vision – Lead with clear intention and purpose A: Assert Your Difference – Define what uniquely sets you apart N: Navigate Your Presence – Shape your personal brand foundation E: Elevate Your Authority – Grow impact and influence with publicity This week, we're focusing on "E-Elevate Your Authority" with host Michelle B Griffin and expert guest Lisa M Dublin, keynote speaker, certified life coach, poet and author who more than a year ago bet on her self and her speaking career. Now, she's traveling overseas to perform on stage, inspiring audiences with her message and poetry and raising her expectations for herself. She'll share her inspiring story and how you can bet on yourself and start sharing your message on stage. LINKS Connect with Lisa M Dublin On LinkedIn Lisa M Dublin's Website Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

You’re brilliant at what you do—so why are others getting the recognition and opportunities you deserve? Maybe you’re even showing up, networking, and trying to build your brand, but you’re still not where you want to be. On this week's episode, I'm excited to share the launch of my new book, Position Yourself —the personal branding planner and the first book in the Own Your Lane® series designed to help brilliant professionals break free from obscurity and become noticed, known, and chosen for what they do best. It's an Amazon #1 Best-Seller In Global Marketing, which means I'm beyond happy, so it lands in more hands of those ready to get out there in a bigger way. Today's episode is the recent book launch live show, where I was interviewed on the new book: You'll learn what the book is and isn't Who it's for, and why it's needed now The three bonuses that are included Each episode of the Own Your Lane® Personal Branding Podcast highlights one of the four steps of the Own Your L.A.N.E. personal branding roadmap to help you gain clarity, confidence, and a clear path to growing your influence and impact. L: Launch Your Vision – Lead with clear intention and purpose A: Assert Your Difference – Define what uniquely sets you apart N: Navigate Your Presence – Shape your personal brand foundation E: Elevate Your Authority – Grow impact and influence with publicity And today's episode shares the first step you need to get out there. Let me know what you think; share a picture of you and the book for the upcoming Own Your Lane Global Wall of Readers. LINKS Position Yourself Planner Book Book Launch Article Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

Want to be seen as an authority in your field? It won't happen with a "do it all, all or nothing" beliefs and behaviors. Yes, you read that right. Many high-performing experts and leaders believe working harder and taking on more tasks is the key to recognition and promotion. This often leads to burnout rather than respect or advancement. If you want to 'own the room," you must "own yourself"—first taking stock of what's important, setting boundaries, focusing on high-impact activities, and creating space to think and lead effectively so your best and brightest self leads the way. Each episode of the Own Your Lane® Personal Branding Podcast highlights one of the four steps of the Own Your L.A.N.E. personal branding roadmap to help you gain clarity, confidence, and a clear path to growing your influence and impact. L: Launch Your Vision – Lead with clear intention and purpose A: Assert Your Difference – Define what uniquely sets you apart N: Navigate Your Presence – Shape your personal brand foundation E: Elevate Your Authority – Grow impact and influence with publicity This week, we're focusing on "L- Launch Your Vision" with host Michelle B Griffin and expert guest Sharon Ehrlich, the CEO and Founder of Living While Leading, a premier executive coaching practice for deep talk, real talk chat for those who want their professional journeys to be on their terms and timelines. Tune in for the actionable framework and practical ways to own the room and "own your lane" of fulfillment, opportunity, and influence. LINKS Sharon Ehrlich on LinkedIn Sharon Ehrlich's Website Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

Want to write a book to share your business message? But think, "Nah, not me." It's too long and too complicated. Why bother? Good news: For those who want to share their gifts, brilliance, or message, a mini book is your ticket to sharing your work in months, NOT years. Each episode of the Own Your Lane® Personal Branding Podcast highlights one of the four steps of the Own Your L.A.N.E. personal branding roadmap to help you gain clarity, confidence, and a clear path to growing your influence and impact. L: Launch Your Vision – Lead with clear intention and purpose A: Assert Your Difference – Define what uniquely sets you apart N: Navigate Your Presence – Shape your personal brand foundation E: Elevate Your Authority – Grow impact and influence with publicity This week, we're focusing on "E- Elevate Your Authority" with host Michelle B Griffin and expert guest HR (human resources) consultant and public speaker Gehan "G" Haridy-Ardanowski, founder of Golden Synergy Touch Consulting. Although a book was NOT on her radar, G wrote and published an Amazon #1 bestseller in just four months. She's here to share her best-selling mini-book for those interested but unsure how to do it. As G says, "This can work even when starting smaller than you think. And it's not as dawning as it needs to be, or they think it should be." If a business nonfiction book is on your radar, learn how she did it so you can share your wisdom with the world in months, not years. LINKS Connect with Gehan on LinkedIn Gehan's Website Gehan's Book Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

Ready to make 2025 the year you say YES to becoming visible and building your LinkedIn presence? Each episode of the Own Your Lane® Personal Branding Podcast highlights one of the four steps of the Own Your L.A.N.E. personal branding roadmap to help you gain clarity, confidence, and a clear path to growing your influence and impact. L: Launch Your Vision – Lead with clear intention and purpose A: Assert Your Difference – Define what uniquely sets you apart N: Navigate Your Presence – Shape your personal brand foundation E: Elevate Your Authority – Grow impact and influence with publicity This week, we're focusing on step "E-Elevate Your Authority" with host Michelle B Griffin and expert guest Ivana Todorovic , founder of AuthoredUp, to discuss the latest strategies, data, and roadmap for positioning yourself on LinkedIn and beyond in 2025. Here’s a sneak peek at what we covered: What’s working now : The most effective strategies for growing your LinkedIn presence. What doesn't work anymore : Outdated tactics that no longer deliver results. Content formats gaining traction : Discover the content types currently getting the most engagement. The roadmap to personal branding : How to confidently jump-start your personal brand in the new year. Tune in for the full conversation and get actionable tips to kickstart your LinkedIn strategy for 2025. LINKS Own Your Lane Newsletter Article on This Interview with All the Tips Your Need to Know Michelle B Grifin on LinkedIn Ivana Todorovic on LinkedIn AuthoredUp Website Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

How do you balance posting on social media without feeling cringy and spammy? And if you work in buttoned-up industries? Yes, it can be done! It's all about showcasing storytelling that shares a lesson, drives a point, and builds your authority. Each episode of the Own Your Lane® Personal Branding Podcast highlights one of the four steps of the Own Your L.A.N.E. personal branding roadmap to help you gain clarity, confidence, and a clear path to growing your influence and impact. L: Launch Your Vision – Lead with clear intention and purpose A: Assert Your Difference – Define what uniquely sets you apart N: Navigate Your Presence – Shape your personal brand foundation E: Elevate Your Authority – Grow impact and influence with publicity This week, we're detailing "N-Navigate Your Presence" with host Michelle B Griffin and expert guest Jennifer Belmont Jennings, a trust and estate attorney who has mastered the art of storytelling on LinkedIn and Instagram. She has a gift for turning an often unrelated concept into a hilarious but essential lesson in tax and finance. Jennifer has a gift for turning an often unrelated concept into a hilarious but essential lesson in tax and finance. She's here to share her story of putting herself out there, how to post content with the story, and her best tips to share your authority as a creator, author, and media expert source. ABOUT JENNIFER BELMONT JENNINGS Jennifer is an Estate Planning Attorney at MGD Law. Her practice includes estate and wealth planning for those looking to build and protect their legacies. She has made several media appearances discussing estate planning and finances. She has been quoted in US News, Money , USA Today , ThinkAdvisor , AARP’s Senior Planet , and Town & Style Magazine . Jennifer is also the co-author of Women in Law: Discovering the True Meaning of Success . As a committed community volunteer, she serves on the Board of Directors for several local nonprofits and was named a 40 Under 40 by the St. Louis Business Journal for 2020. LINKS Connect with Jennifer on LinkedIn Jennifer's Firm Website Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

Doing work that doesn’t align with your “why” or light can be deeply unsettling. But it DOESN'T have to be. You have the power and choice to step out of the rut and find the work that lights you up. Each episode of the Own Your Lane® Personal Branding Podcast highlights one of the four steps of the Own Your L.A.N.E. personal branding roadmap to help you gain clarity, confidence, and a clear path to growing your influence and impact. L: Launch Your Vision – Lead with clear intention and purpose A: Assert Your Difference – Define what uniquely sets you apart N: Navigate Your Presence – Shape your personal brand foundation E: Elevate Your Authority – Grow impact and influence with publicity This week's show covers "L-Launch Your Vision" with host Michelle B. Griffin and expert guest Lisa McGuire on personal brand reinvention. Lisa McGuire is a speaker, personal brand strategist, award-winning business storyteller, and reinvention guide who mentors those ready to embrace their next act in life. We'll discuss how to align your personal brand with your purpose and paycheck sharing: how 1. Reinvention doesn't mean you must burn everything down and start over again. 2. People feel the pull to reinvent themselves for many reasons. Based on what is happening worldwide, we are at an all-time high for this. 3. Reinvention is a process that requires reflection, patience, and "doing the work." LINKS Connect With Lisa McGuire on LinkedIn Lisa's ReImagine the New You Quiz Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

Do you struggle with the pressure to niche down, feeling like you’re supposed to be an expert in just one area? You’re not alone. Many high-level professionals wrestle with "expert syndrome," doubting their expertise and sticking to what feels safe. Each episode of the Own Your Lane® Personal Branding Podcast highlights one of the four steps of the Own Your L.A.N.E. personal branding roadmap to help you gain clarity, confidence, and a clear path to growing your influence and impact. L: Launch Your Vision – Lead with clear intention and purpose A: Assert Your Difference – Define what uniquely sets you apart N: Navigate Your Presence – Shape your personal brand foundation E: Elevate Your Authority – Grow impact and influence with publicity This week, we're detailing "A-Assert Your Difference" with host Michelle B Griffin and expert guest Humaira Akhter for a real-talk discussion where we debunk the myths that hold many of us back. We'll share stories of leaders who grew from their focused beginnings into broad, influential figures. We’ll also address the challenges of "expert syndrome" and how you can harness your diverse skills and passions to build a unique and powerful personal brand. Whether you're just starting or looking to expand your reach, this conversation will give you the insights and inspiration you need to claim your expertise confidently. Embrace the power of your multifaceted talents without being boxed in or held back by the cliche advice. ABOUT MICHELLE B. GRIFFIN Michelle is a personal branding speaker, author, and podcaster who empowers professionals—especially women in business—to become visible and top of mind with personal branding to Own Your Lane™ for next-level opportunities. ABOUT HUMAIRA AKHTER With over two decades of experience in corporate branding and marketing, Humaira Akhter is a seasoned Growth Strategist. From small startups to multi-million-dollar proposals, Humaira has honed her expertise in design, branding, and streamlining digital/print assets. Humaira's Website Connect With Humaira on LinkedIn Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

There's no escaping this truth: People assume you're a leader when you're a strong communicator, speak well, and present well. And they're much likelier to listen to you and buy into your ideas when you're confident and compelling. That's why honing your skills is critical to being confident on video — whether it's a presentation on Zoom, speaking on stage, on a virtual keynote, serving on a virtual panel, or recording an educational or promotional video for your website or social media feeds. Each episode of the Own Your Lane® Personal Branding Podcast highlights one of the four steps of the Own Your L.A.N.E. personal branding roadmap to help you gain clarity, confidence, and a clear path to growing your influence and impact. L: Launch Your Vision – Lead with clear intention and purpose A: Assert Your Difference – Define what uniquely sets you apart N: Navigate Your Presence – Shape your personal brand foundation E: Elevate Your Authority – Grow impact and influence with publicity This week, we're focusing on "N-Navigate Your Presence" with host Michelle B Griffin and expert guest Susan Siravo, a former TV anchor, reporter, and social media strategist, who will share her best industry secrets so you can go from feeling like a "deer in the headlights" to "dazzling on screen." As Susan says, being confident on camera is "a skill that everyone should work to develop." Susan has a free course for us, " Don't be a Deer in the Headlights" - Learn to Dazzle on Camera Instead! (In just over an hour, link below) 🎥 WATCH THE VIDEO INTERVIEW LINKS Connect with Susan Sivaro on LinkedIn SusanSivaro.com Susan's FREE Confident on Camera Course Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

Welcome to another episode where we spotlight female experts, founders, and entrepreneurs who are building their visibility, personal brands and thought leadership. Today, I'm highlighting one of my clients, Tanya Windman, who shares her journey of leaving corporate to launch her new consultancy, Windy & Co. Like Tanya, you may be interested in launching your business or pursuing your creative endeavors, but what path should you take? With so many interests, ideas, and possibilities, how do you know what lights you up, what's most needed, and how to attract clients? Tanya faced these questions, and this episode details her journey and our work together. From our 'scientific' approach to uncovering your "golden thread" to Tanya's personal evolution framework to her brilliant "creative sandbox system," we share her story and how she attracted clients in her testing mode. Finding clarity and fulfillment is beautiful, but action is your best strategy and system. This is an empowering and actionable episode, especially for my emerging entrepreneurs. LINKS Tanya Windman @ WindyandCo.com Connect with Tanya Windman On LinkedIn Connect with Tanya Windman On Instagram Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

Hey everyone! Thanks for tuning in after my brief hiatus. I've been busy working and launching my new platform. Without giving too much away, I'll say it's for women in business who are so ready to get visible and get out there in a bigger way. I'm sharing TWO NEW announcements. Plus, more is coming soon. This short episode gets right to it...I can't wait to share. LINKS Announcement 1 Announcement 2 LinkedIn Post That Details This Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

As a woman in business. you're ready for bigger things this year, wrote the vision board, and documented it in the journal... But two weeks in...let's do a reality check. 🤔 Following last week's themes. It's about taking action. Are you making progress or stalled for that ONE big thing you want for yourself this year? Getting visible Attracting better-fit clients Making more money Whether you want to go after promotions, attract perfect-fit clients for your consultancy, speak on stages, guest on podcasts, write a book, or share insights on LinkedIn, it's all about powerfully positioning yourself with a clear brand to become seen, and heard, and valued in your field. Today's show is all about getting and keeping the 3 steps to build the HABIT of COURAGE to do those things (and more), And as a women consultant, service provider, and founder, this episode is for you. This week's guest, Laura Khalil helps women consultants and founders go after higher-paying B2B clients 𝗦𝗵𝗲'𝗹𝗹 𝘀𝗵𝗮𝗿𝗲: 𝘞𝘩𝘺 𝘊𝘰𝘶𝘳𝘢𝘨𝘦 𝘐𝘴 𝘢 𝘏𝘢𝘣𝘪𝘵 𝘏𝘰𝘸 𝘵𝘰 𝘍𝘭𝘦𝘹 𝘛𝘩𝘦 𝘔𝘶𝘴𝘤𝘭𝘦𝘴 𝘵𝘰 𝘎𝘦𝘵 𝘞𝘩𝘢𝘵 𝘠𝘰𝘶 𝘞𝘢𝘯𝘵 How to Make More Money This Year + Advice on Niching and Pricing LINKS Connect with Laura Laura Kahlil on LinkedIn Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

Are you living in your "comfort cave" -- warm and cozy, but getting NOWHERE (and ready to do something about it?) For many of us, when we're ready for bigger outcomes and opportunities, we stay paralyzed with fear and inaction. Watching the world and others go by doing things we dream of and deserve. Let's make this the year you FINALLY do that thing. On this week's episode, join Michelle B Griffin and guest Jen Laffin, a Success Mentor who turns goal-setters into goal-getters, to share her frameworks for ACTION. You'll learn: 1. Why we're biologically wired to want to stay inside our Comfort Cave where everything is familiar and how to leave comfort for growth finally. 2. Why mistakes and failures are just data and how to redefine what they mean to us. 3. How every human experiences the self-doubt roadblocks that keep us stuck (procrastination/perfectionism/comparison/ imposter syndrome/confusion/etc. and how to contain them. 4. Her bonus tips to overcome "daily doubt" required for doing big things. LINKS Connect with Jen Laffin on LinkedIn Grab Her Goal Journaling PDF Learn my PYOT Pyramid Framework to (Finally) Put Yourself Out There TRANSCRIPT Read Here Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

As a female founder, are you exhausted from constant social media and marketing efforts that just don't seem to pay off? If that's you, it might be because your strategy is too broad. It could be time to hone in on your niche, sharpen your positioning, and fine-tune your messaging. This can be your key to shifting from blending in to standing out. This week's episode features Claire M. Davis, who faced a similar challenge. Guided by her mentor to niche down for scaling up, Claire was hesitant but gave it a try. The results? Rapid and remarkable. Tune in to hear how she transformed her hobby business into tripling her sales in just three weeks. That’s not a typo. This is a perfect case study on the call "narrow lane" approach I speak often about. Yes, specificity and focus can propel you and your business. 💯 What You'll Learn: Niche Down Like a Pro : Claire shows how focusing on one area can boost your business. Brand Yourself Differently : Get tips on standing out in your field. Practical Steps for Growth : Claire shares how to turn theory into action for business success. For female founders wanting to sharpen their branding and positioning skills, this episode is a must. Claire's journey and insights are both inspiring and practical. Links Connect with Claire M Davis on LinkedIn TractionResume.com Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

Ready to start creating content on LinkedIn but don't know where and how to start? Last year, Ivana Todorovic was in your shoes and got so fed up with the overwhelm that she founded AuthoredUp, (my go-to, all-in-one creation and analytics creator tool) for personal brands to create with ease and consistency on LinkedIn. As a 7x entrepreneur and female founder, Ivana is determined to help more of us "put ourselves out there" and I'm thrilled to interview for this week's episode. LEARN She'll share: • Enhance your professional brand with high-quality content. • Increase engagement and visibility on LinkedIn. • Save time and streamline your content creation process. • Gain valuable insights to tailor your content strategy. • Ensure your content aligns with LinkedIn standards. This is a don't-miss episode if you're ready to step out and learn more of what's in, what's out, and what's ahead with content creation on Linkedin in 2024.This week's guest LINKS Ivana Todorovic on LinkedIn AuthoredUp.com - All-In-One-Content Creation Tool Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

You never know who is watching you...and you never get a second chance to make a first impression. In other words... is your brand #OpportunityReady? Whether it's your boss, your clients, colleagues, or the media, and especially on LinkedIn, opportunities are waiting for you but are you ready for them? This week's guest and fellow personal brand strategist, Cher Jones of Your Brand at Work,™ shares her brilliant #OpportunityReady framework so you will never miss a beat or a better opportunity in your work and career. LEARN The essential strategies for enhancing your personal brand, focusing on readiness for opportunities, clarity in communication, and a strong, cohesive digital identity. Foundational Work Needed for Your 'Opportunity Ready' Zone: How to fine-tune and align your brand with your current job and future ambitions. Master Your Message: Learn what and why a succinct, powerful message is key to being remembered, recommended, and referred. Boosting Your Online Presence: Why it's not just LinkedIn where to align a consistent and compelling personal brand across all digital platforms. LINKS Connect with Cher Jones on LinkedIn Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

How well do you know the person behind your personal brand? It's often ignored, but your inner thoughts and outer image play a critical role in your professional presence. This concept of self-leadership is needed for a confident and aligned personal brand in your career and business. That's why this week's episode features Selina Yankson, an Executive Self-leadership Coach at Mid-Career Mentor, who brilliantly shares how to start your self-leadership journey to personal and professional success. LEARN Exploring the 'Three Yous' : Understand the concept of the 'Three Yous' – how your public persona, private life, and inner desires shape your personal brand. How to Address Internal Challenges : Learn strategies for overcoming self-doubt and societal pressures that impact your career trajectory. The 'You Review' Method : Discover the 'You Review' method for self-assessment, a practical tool for setting and achieving personal goals. LINKS Connect with Selena Yankson on LinkedIn Subscribe to The You Review Newsletter Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

Are you an aspiring “side brander?” That’s the term I’ve coined for someone who wants to pursue a passion project or calling while still working their job. In this week's episode, I interview Kate Volman, CEO of Floyd Coaching and author of Do What You Love, all about helping us take action and pursuing what lights us up even while working a full-time job. LEARN: > The seven myths stopping people from exploring their pursuits. > Why exploring your creative pursuits is the key to living a creative life and growing personally and professionally. > The power of dreams to help you and your team become more fully engaged in business and life. > Simple strategies to get out of our heads and start exploring our creativity. LINKS Connect with Kate Volman on LinkedIn KateVolman.com ABOUT KATE VOLMAN Kate Volman is the CEO of Floyd Coaching. With over twenty years of experience developing and leading life-changing programs for entrepreneurs and leaders, she has a passion for helping people grow. In addition to serving on the leadership team for multiple organizations throughout her career, she also used her entrepreneurial skills to start and run a boutique marketing firm. Her enthusiasm and passion for helping people explore their creativity personally and professionally make her a sought-after speaker, trainer, and executive coach. She leverages her knowledge and experience in personal development and company culture to help people live more fulfilling lives. Kate is the author of Do What You Love: A Guide to Living Your Creative Life Without Leaving Your Job. She hosts two podcasts: Lead With Culture and Create For No Reason. Kate is a multi-passionate leader, fitness enthusiast, podcaster, content creator, book lover, and author. Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

Are you familiar with the '7-Eleven Rule' where strangers make 11 decisions about you within seven quick seconds? When it comes to personal brand style, this matters even more. Yet, establishing a style that reflects your business brand can feel overwhelming and unattainable. This week's guest on Ask The Brand Therapist: Personal Branding for Leaders, is all about how to make your wardrobe work for your personal brand to make a powerful first impression (and spend less time second-guessing yourself.) Imagine showing up prepared and confident in brand photoshoots, keynote presentations, work, and everyday life with a wardrobe filled with clothes that fit your height and flatter your body. My guest, Angela Foster, the go-to style coach for women leaders and founders, will help us achieve just that. She shares her 'Brilliant First Impression' framework, a three-step method that transforms your closet into a treasure trove of outfits that truly mirror your personal brand. Learn actionable tips to curate a wardrobe that not only flatters your body shape but propels your career and business forward as well as ensuring you step onto the stage or into a photo shoot confident and dressed to impress. LINKS: Connect With Angela Foster on LinkedIn Grab Angela's Free Resource: How to Make a Brilliant First Impression Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

If you've ever dreamed of writing a book to share your message and wisdom, this episode is for you. Ever since age 13, I wanted to pen a book and it wasn't until decades later, in November 2022, did I realize that goal with the publishing of THE LINKEDIN BRANDING BOOK by #MichelleSquared with my co-author Michelle J Raymond . That's why I'm excited to have her as this week's guest of Ask The Brand Therapist: Personal Branding Talk Show so we can share our strategies and stories so you can bring your "book baby" into the world. We'll discuss: • How to turn your idea into committed action • The hardest and easiest parts of the process • Why you need a long runway to promote vs write • The beautiful benefits that far outweigh the headaches And our hilarious stories you may or may not want to repeat. LINKS Connect with Michelle J Raymond on LinkedIn Listen: The LinkedIn Branding Book Turns One: Our Best Tips & Takeaways (Plus Ones You Can't Avoid) Writing Your First Brand-Building Book Learn: Book Marketing And Publishing Tips With #MichelleSquared Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

Struggling to find the right balance between your personal and business content on LinkedIn? In this week’s episode of Ask The Brand Therapist, answers this question from Val Roskens Tews. You’ll discover: The ideal mix of personal and business content to craft a cohesive brand message. Strategic ways to intertwine personal stories with professional insights that captivate your audience. Tactical tips for timing your LinkedIn posts to maximize engagement. How to create content that resonates with your target audience, encouraging meaningful connections. LINKS Connect with Val Rosken Tews on LinkedIn The LinkedIn Branding Book + 50-page workbook How to Be Balanced and "Per-fessional" in Your Brand Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

Is your content suffering from professional doom and gloom and wasting your time, money, and sanity with NO results? Posting without a payoff is a waste of time, money and sanity. No one has time for that. This week's episode of Ask The Brand Therapist with expert guest Heidi Medina will share her story of how she transformed her content and her bank account with the a-ha of content that solves, shares, AND sells. Learn how to shift your content strategy into conversation-starting and client-attracting content that gets the eyeballs and stops the scroll, and starts conversations that lead to more visibility and opportunities for your personal brand. Plus; LinkedIn content best practices to implement now to see faster results. LINKS Connect With Heidi Medina on LinkedIn Otter.ai (for talk-to-text posting) use this link for one free month of Otter Pro AuthoredUp - my go-to LinkedIn creation tool Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

Are you camera shy? Do you shudder at the thought of appearing on video or a live video but know you need to be more visible with your personal brand? Answer: In this week's personal brand therapy session, my expert guest, Gillian Whitey, a LinkedIn Live Stream Strategist & Coach who helps B2B professionals use LinkedIn Live to leverage the power of live video to be discovered, noticed, and recognized on LinkedIn. Here latest book, "How to Feel More Comfortable on Camera" teaches you how to shatter imposter syndrome and truly embrace the power of live video on platforms like LinkedIn Live to build instant connection and reliability with your audience. We discuss strategies, starting from getting comfortable on camera to repurposing your live streams for micro-content and how to take action for a more confident on-camera presence while building a strong personal brand. LINKS Connect with Gillian Whitney on LinkedIn Gillians' Book on Amazon Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

What if the key to unlocking your full potential was already within you? And how do you exactly do this by putting yourself out there with a personal brand? Answer: In this week's personal brand therapy session, my expert guest, Humaira Akhter, a growth strategist for female solopreneurs, leaders, and non-profit founders is here to break this down in five easy steps with her Genius Operating System. Learn the 5 steps, why you should think of yourself as a visible lighthouse, and how to stay in your zone of genius as you build your personal brand for professional growth. LINKS Humaira Akther LinkedIn Humaira Akther Website Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

Question? Ever been tongue-tied when asked the question: "So, what do you do?" at online and in-person networking and events? Answer: As the Brand Therapist, I know this struggle all too well. In this week's therapy session, I share my personal journey of refining my own introduction, from networking events to online profiles, and the realization of how important a clear, concise, and compelling self-introduction is. I introduced the 4As that can make your brand position statement super clear to confidently introduce yourself and your brand, both in-person and online. It's not just about introducing yourself, it's also about understanding the challenges your audience faces, how you can assist them, and the results they can achieve with your help. This simple framework and real-life example will help you easily answer the “So what do you do?” question so you can be relatable, remembered, and referred to all the right people GET FEATURED Ask The Brand Therapist: The Personal Branding Talk Show Have a personal branding roadblock? Submit your question to be featured on an upcoming episode. Can you solve a personal branding roadblock? Submit your application to be featured on an upcoming episode. Position Yourself to Propel Yourself. Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

Don't let being an "introvert" keep you from getting visible and marketing your business. News flash: it's a self-limiting belief that's stopping you from greater opportunities. The good news is that many standout women experts and entrepreneurs are highly successful, and this doesn't stop them, including Brenda Meller, founder of Meller Marketing. Join host Michelle B Griffin as Brenda shares her story of "owning her lane" and how she successfully markets and grows her LinkedIn coaching and training business as a self-described "introvert." We'll share actionable tips for getting out there and leveraging your unique strengths to become visible while marketing yourself and your business. LINKS Connect With Brenda Meller on LinkedIn Meller Marketing Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

Is it hard to communicate what you do so the right people notice? Are you tired of missing out on opportunities and clients that you deserve? Join host Michelle B Griffin and guest Natalie Hales, a brand strategist for financial advisors, for this deep dive on niche positioning your personal brand to stand out in a crowded field. Learn how Natalie carved out her differentiation to be the ONLY brand strategist in her field and how you can do the same. Two brand strategists walk you through the foundational steps to being noticed, known, and remembered. We'll chat about her story and how to: 🔍 Narrow Lane for More Visibility 🏆 Brand Yourself for Better Engagement 📈 Tell Your Stories for Optimal Conversions Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

Welcome to another episode where we spotlight female experts, founders, and entrepreneurs who are building their visibility, personal brands, and thought leadership. Today, I'm highlighting one of my clients, Shari Biery, who shares her journey to uplevel herself and her business by getting more premium positioned to set herself apart in the health and wellness coaching field. Shari was ready to bet on herself with her It's Your Turn , published in October 2024; she knew her brand and professional story needed to better align with her new role as an author and keynote speaker. Today, we'll chat about her journey of building her business, personal brand, and thought leadership, and she'll share her invaluable tips and insights I know you'll find empowering and actionable. LINKS ShariBiery.com It's Your Turn Book - publishing September 2024 Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

Guesting on LinkedIn livestream shows is one of the fastest ways to skyrocket your visibility and authority on the business platform of a billion professionals. It's an untapped publicity channel with numerous benefits and opportunities that can boost your brand and business. This week's episode will walk you through the do's and don'ts and fast-track you to landing your first guest spot. Join host Michelle B Griffin and Gillian Whitney, 4x author, LinkedIn Live strategist, and Business Book Coach, on pitching yourself as a guest on LinkedIn Live shows. Gillan’s new book, "LinkedIn® Live Guest Mastery," shares her best secrets for leveraging the power of LinkedIn Live to grow your business so you can confidently make a lasting impact on your audience. You'll learn how to: • Choose the right shows to showcase your expertise • Prepare for your interviews like a pro • Engage with the host and audience in real-time • Repurpose your appearances into valuable content • Build lasting relationships with hosts and fellow guests • And so much more LINKS Connect with Gillian Whitney on LinkedIn Gillian's LinkedIn Live Stream Guest Mastery Book Find LinkedIn Livestream Shows Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

Are you considering launching a podcast to boost your visibility, brand, and thought leadership? What high-level considerations, trends, and updates are needed before you launch? Join host Michelle B Griffin and podcast expert Traci DeForge, founder of Produce. Your Podcast, as we discuss what's needed to launch your show and what's not in the critical age of AI and attention spans at an all-time low. She'll share all the industry gems so you can get out there and start building your podcast soon, plus grab her newsletter for industry tips and resources. LINKS Connect with Traci Deforge on LinkedIn Produce Your Podcast Website Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

Here's a hard truth: Women Entrepreneurs >>> You are underpaid... it’s time to charge your value. Those are the exact words from this week's guest, Chella Diaz, who's on the same mission: to help women entrepreneurs become visible, get highly paid, and create the businesses and lives they desire and deserve. Learn the 3 Steps to Increase Your Fees Confidently (𝘴𝘰 𝘺𝘰𝘶 𝘴𝘵𝘰𝘱 𝘰𝘷𝘦𝘳𝘵𝘩𝘪𝘯𝘬𝘪𝘯𝘨, 𝘶𝘯𝘥𝘦𝘳𝘷𝘢𝘭𝘶𝘪𝘯𝘨, 𝘢𝘯𝘥 𝘨𝘪𝘷𝘪𝘯𝘨 𝘢𝘸𝘢𝘺 𝘵𝘰𝘰 𝘮𝘶𝘤𝘩)on how to know, charge, and raise your fees as a woman in business. I've also been there many times and have learned so much from Chella, who believes that women overthink things, undervalue our service, and give away too much. It's time to put ourselves at the top of the list. LINKS Connect with Chella Diaz on LinkedIn Listen to Chella on my recent LinkedIn Audio Event Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

Welcome to another episode where we spotlight female experts, founders, and entrepreneurs who are building their visibility, personal brands and thought leadership. Today, I'm highlighting one of my clients, Brittany Perez, a nurse practitioner with a doctorate in clinical nursing, who shares her journey of launching two successful businesses and growing a dedicated team. This month marks the one-year anniversary of her latest venture, MELA Medical Spa, which has seen phenomenal growth thanks to her go-getter drive and commitment to betting on herself. Today, we'll chat about her journey of building a personal brand, business brand, and thought leadership, and she'll share her invaluable tips and insights. Takeaways: Action-Oriented Mindset: How her drive and goal-setting have been crucial to her success. Building Confidence: Stepping out of her comfort zone helped her build the confidence needed to succeed. Collaboration: Networking and supporting others in the industry are vital for growth. Personal Branding: Using social media effectively, blending professional achievements with her personality. Vision for Growth: Aim for ten locations in ten years with the right team and processes in place. Balancing Roles: Managing multiple roles with a clear plan to avoid burnout. PR and Publicity: Clear messaging and positioning for national recognition through podcasts and media mentions. Believing in Yourself: Encourages women to believe in themselves, take action, and seek mentorship for continuous learning. Enjoy this episode on Brittany's inspiring journey and actionable tips for building a successful personal brand and business. LINKS Brittany Perez on Instagram MELA Medical Spa Method Aesthetics Academy Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

It's another series spotlighting female experts and entrepreneurs building their visibility, personal brands, and thought leadership. This week's episode features a recent client, Leigh Maneri, who shares her journey on finding the brand inside you, digging deep, connecting all the dots with all that makes you you, and getting out there with your gifts and genius. We discuss: Clarity in Branding: Discover how Leigh overcame confusion and found a clear direction for her brand with my guidance. Identifying Core Strengths: Learn how our process helped Leigh identify and leverage her unique strengths and experiences. Aligning All of You: Understand how Leigh integrated her diverse branding, operations, and wellness skills into a cohesive brand. Gaining Confidence: Hear how Leigh was confident about successfully leaving her agency job and launching her own business. Seeing Fast Results: Leigh shares how she landed dream clients fast with a clear message and positioning. LINKS Connect with Leigh Maneri on LinkedIn Leigh Maneri.com Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

Ready for PR to raise your visibility and authority in your field? Podcasts are one of the best ways to get in front of other audiences to share your message and expertise. If you're new to podcast publicity, this episode will share the exact process for getting your pitches accepted. Podcast publicity expert Alice Draper, founder of Hustinling Writers, details her best tips and brilliant ideas for handling rejection and follow-ups. Plus, get her strategies to find the perfect-fit podcasts to start pitching. LINKS Connect with Alice Draper on LinkedIn HustlingWriters Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

It's another episode spotlighting female experts and entrepreneurs building their personal brands and thought leadership. This week we're featuring Sarah Anto, MBA, CPA, a consultant who empowers female founders preparing to launch their startups. Ready to launch her consultancy, Sarah had all the expertise but lacked a clear, confident, and cohesive way to present and position herself to be seen as more than an expert in her space and attract her ideal clients. She details her journey working with me, including how she found fast traction we honed in her unique expertise and thought leadership framework. Sarah shares how her brand positioning, messaging, and thought leadership pillars got her noticed fast---—booking discovery calls and securing media interviews within the first week. Sarah shares her stories and industry beliefs on women in tech, which got traction fast. From media mentions to speaking at the leading stage, Sarah is "proof positive" in the power of clarity, positioning, messaging, visibility, and authority-building foundation and assets. LINKS Connect with Sarah Anto on LinkedIn SarahAnto.com Read Sarah's Success Story Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

As a woman in business, we all have moments when we are confused about the next big thing and seek professional clarity to get to the next level for more visibility, authority, and industry opportunities. But how and where do you REALLY find it? This week's guest, Julie Ciardi, shares her clarity vs. confusion reframe and how it impacted her expert business six years ago and her work today with female founders and human design. We break down the two keys to unlocking your potential in life and business, especially branding and marketing yourself in business. If you're stuck or just looking for that clarity kick, this week's insight will help you find clarity and embrace confusion for your next big breakthrough. LINKS Connect with Julie Ciardi on LinkedIn JulieCiardi.com Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

It's another episode spotlighting women in business, sharing exactly how they're building their personal brands. This week's guest is Catrina Ossmann, a nonprofit marketing leader and founder of Clever Ideas Marketing. As a previous client, Catrina shares her struggles of not being well positioned, having an audience that is too broad, and feeling stuck on launching her personal brand. She details her journey working with me, including how she found fast traction when she "narrow-laned." We developed a new focus for her marketing consulting, offers, and speaking. It's a short but jam-packed series with helpful tips you can leverage for your brand. Learn her tips to get unstuck and amplify yourself as a solo founder. Ready to clarify your brand? I'm launching in-person VIP Days for my Own Your Lane personal brand and PR roadmap service. Get in touch with me for more details. LINKS Connect with Catrina Ossmann on LinkedIn Website: Clever Ideas Marketing for Nonprofit Marketing Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

Are you tired of constantly churning out social media content to build awareness, credibility, and visibility for your personal brand as a woman in business? Good news—there's another visibility stream to leverage, and it's easier than you think: public Relations or PR. You don’t need to be a large company with deep pockets to benefit from the power of PR. And more good news: garnering PR is a teachable skill. Now more than ever, the media wants to hear from subject matter experts, small businesses, and even solo businesses. This week's expert guest is Kathy Casciani, founder of Azul PR + Communications, which helps founders of service-based businesses and professional service providers use their subject matter expertise to gain visibility and land media coverage. Learn: What is a PR and what it's not How PR is changing and what it looks like today Why small businesses can (and should) do their own PR Dos and Don'ts for PR + never do this one thing to a journalist) How to use social media to connect with journalists The 3Cs to landing PR the right way Link Connect with Kathy Casciani on LinkedIn Ready for PR? Ready to get started with Personal Branding & PR? Contact me to learn more about how to build your personal brand and PR strategy roadmap. Learn more at https://michellebgriffin.com/theroadmap/ Ready for more in-person connection? My next in-person brand and business retreat will be announced soon. Contact me for more details. Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

For International Women's Day 2024, I'm kicking off a new profile series where I showcase past, present, and future clients and remarkable women in business who show us exactly how they're building their personal brands. This week's guest is Shermalyn Sidonie-John , by day a brand and marketing executive, and on the side, a personal brand strategist for corporate women. As a previous client, Shermalyn shares her journey working with me, including how she leveraged her TEDx talk and pivoted to events to build and boost her impact and influence. Shermalyn shares how she ideated, operationalized, and successfully hosted a 100-person event in just 90 days! It's a short but jam-packed series with helpful tips you can leverage for your brand. LINKS Connect with Shermalyn Sidonie-John on LinkedIn Check out her Impactus event recap Ready for more in-person connection? My next in-person brand and business retreat will be announced soon. Contact me for more details. Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…

Ready to build and boost your personal brand as a woman in business? Join us from the French Quarter in New Orleans for the kickoff of the Standout Women™ Amplified: Brand Your Way to a Bigger Business event. Hear the stories of Brenda Meller, Rachel Simon, and Michelle J Raymond live from New Orleans, the two-day brand-building intensive I hosted In New Orleans. As part of the event, we shared our stories and tips on Linkedin to build and boost your brand and business. As they say in New Orleans, we let the "good times" and "good tips" roll. Ready for more in-person connection? My next in-person brand and business retreat will be announced soon. Contact me for more details. LINKS Connect with Brenda Meller Connect with Rachel Simon Connect with Michelle J Raymond Ready to Own Your Lane? – The Thought Leadership Branding Podcast Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success. As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media. 🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat WEBSITE: MichelleBGriffin.com GET VISIBLE ON LINKEDIN: Free Audio Masterclass READ: My Personal Branding Books LISTEN: The LinkedIn Branding Show CONNECT: With Me on LinkedIn…