Mastering Retention podcast

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تمت الإضافة منذ قبل two أعوام

المحتوى المقدم من Mike Moran. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Mike Moran أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.

The Sarah Fraser Show

1
SISTER WIVES: The Brown Family Plans Garrison's Funeral, Gives NEW Details About His Passing. Justin Baldoni v Blake Lively UPDATES, First Pictures Of Micah Plath’s Broken Nose Have Surfaced!… 36:16

منذ 3 أيام36:16

التشغيل لاحقا

قوائم

إعجاب

احب

36:16

DANMMMMM…Have I got a show for you! First, a lot of Sister Wives tea - new rumors have surfaced Janelle Brown is leaving the show. Plus, Gabe Brown gives a life update after losing and tragically finding his brother Garrison dead. Sadly, Garrison took his own life in March 2024. Then we head over to discuss the new Welcome To Plathville tea. The first pictures of Micah Plath have surfaced after being beat up by his brother Issac and it doesn’t look good for the future of his modeling career. Lastly, we discuss the latest in the Justin Baldoni v Blake Lively case, Justin is back on social media and it was the perfect social media return. Timestamps: 00:00:00 - Open and new Sister Wives news 00:05:43 - Janelle Brown leaving the show? Sister Wives Closet is officially closed 00:12:45 - A new pic of Micah Plath’s broken nose has surfaced 00:18:18 - Justin Baldoni back on social media and Taylor Swifts team is pissed at Justin Baldoni MY Go Big Podcasting Courses Are Here! Purchase Go Big Podcasting and learn to start, monetize, and grow your own podcast. USE CODE: MOM15 for 15% OFF (code expires May 11th, 2025) **SHOP my Amazon Marketplace - especially if you're looking to get geared-up to start your own Podcast!!!** https://www.amazon.com/shop/thesarahfrasershow Show is sponsored by: Download Cash App & sign up! Use our exclusive referral code TSFS in your profile, send $5 to a friend within 14 days, and you’ll get $10 dropped right into your account. Terms apply Horizonfibroids.com get rid of those nasty fibroids Gopurebeauty.com science backed skincare from head to toe, use code TSFS at checkout for 25% OFF your order Nutrafol.com use code TSFS for FREE shipping and $10 off your subscription Rula.com/tsfs to get started today. That’s R-U-L-A dot com slash tsfs for convenient therapy that’s covered by insurance. SkylightCal.com/tsfs for $30 OFF your 15 inch calendar Quince.com/tsfs for FREE shipping on your order and 365 day returns Warbyparker.com/tsfs make an appointment at one of their 270 store locations and head to the website to try on endless pairs of glasses virtually and buy your perfect pair Follow me on Instagram/Tiktok: @thesarahfrasershow ***Visit our Sub-Reddit: reddit.com/r/thesarahfrasershow for ALL things The Sarah Fraser Show!!!*** Advertise on The Sarah Fraser Show: thesarahfrasershow@gmail.com Got a juicy gossip TIP from your favorite TLC or Bravo show? Email: thesarahfrasershow@gmail.com Learn more about your ad choices. Visit megaphone.fm/adchoices…

Mastering Retention

منزل السلاسل•Feed

Welcome to the ultimate gaming breakdown with Tom Hammond and Neil Edwards! Tune in every week as we deconstruct today's top games and reveal the secrets behind their success.

127 حلقات

#Tech #Video Games #Lifestyle #Mike Moran

Mastering Retention

updated منذ عام واحد

منزل السلاسل•Feed

Welcome to the ultimate gaming breakdown with Tom Hammond and Neil Edwards! Tune in every week as we deconstruct today's top games and reveal the secrets behind their success.

127 حلقات

#Tech #Video Games #Lifestyle #Mike Moran

كل الحلقات

1
UX Secrets of Royal Match 28:21

منذ 1 year28:21

28:21

This episode is a deep dive into the user experience (UX) strategies that make Royal Match not just a game, but a phenomenon in the mobile gaming world.

1
Lessons from Royal Match 46:09

منذ 1 year46:09

46:09

In this episode Tom Hammond and Neil Edwards dive into the intricacies of mobile game retention and monetization, using the popular game 'Royal Match' as a case study. They explore the psychological aspects of game design, focusing on how 'Royal Match' enhances player engagement and spending through clever level design, emotional connections, and strategic use of in-game events and challenges. The discussion highlights the importance of understanding player behavior and leveraging game mechanics to create a compelling and addictive gaming experience.…

1
Mastering the Art of LiveOps 44:14

منذ 1 year44:14

44:14

In this episode of the Mastering Retention podcast, host Tom Hammond welcomes Thiago Leite, a seasoned professional from InnoGames, known for their work on Forge of Empires. Thiago shares his journey from mechanical engineering to game design, offering unique insights into the world of LiveOps. The discussion delves into the nuances of player segmentation, the intricacies of designing engaging live operations, and the art of balancing player experiences in games like Forge of Empires and Elvenar. Thiago's expertise shines as he explains how to cater to diverse player profiles, from different age groups to varied gaming preferences, ensuring a captivating and personalized gaming experience. This episode is a must-listen for anyone interested in the behind-the-scenes of game development, particularly in the realm of LiveOps and player engagement.…

1
Gaming Startups: Paths & Pitfalls 41:11

منذ 2 years41:11

41:11

Tom Hammond from UserWise hosts a discussion with Anton Gorodesky and Dmitriy Byshonkov, from MyGames. They chat about the challenges and nuances of starting a game studio, raising funds, and navigating the gaming industry. Tom emphasizes the challenges aspiring entrepreneurs face in starting their own game studio, such as raising money and choosing the right game genre or platform. Anton and Dmitriy share their experiences in the gaming industry. Anton, the head of industry relations at MyGames, talks about his roles and the co-founding of Invest Game. Dmitriy, on the other hand, shares his journey from being a journalist to a game designer and then to business development at MyGames. The discussion touches upon the current state of the gaming market, noting a decline in investments compared to the boom in 2020 and 2021. They attribute this to market correction and the challenges of making hit games. Tom brings up the topic of choosing the right platform for game development, considering the various options available like mobile, PC, console, and user-generated content platforms. The importance of understanding the nuances of each platform and the team's expertise is emphasized. When discussing the ideal co-founding team for a game studio, the need for a tech person, a marketing person, a product person, and an administrative person is highlighted.…

1
Genshin Impact: UX, Monetization, and Player Engagement 41:19

منذ 2 years41:19

41:19

The world of game design is a complex landscape, filled with challenges and opportunities. One of the key aspects that often gets overlooked is the importance of user experience and monetization strategies. In this episode, Tom and Neil dive into these crucial elements and offer actionable insights to elevate your game development process.…

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Ep 119: Unlocking Personalization In Your Game 54:25

منذ 2 years54:25

54:25

Yael Yakomi, a mobile gaming expert, dives into the significance of personalization in mobile games. She emphasizes the enhanced gaming experience that personalization can offer and discusses the challenges and innovative solutions in implementing it. Yael also provides insights into future trends, including AI-driven personalization, and highlights how platforms like UserWise are revolutionizing the industry by empowering game creators to personalize content without developer support.…

1
Ep. 118: Understanding Player Needs and Localization 31:31

منذ 2 years31:31

31:31

Joakim Hoglund, Head of Studio at Fun Rock, shares insights on designing games for a target audience and the importance of understanding user needs. This episode doesn't disappoint. Tom and Joakim talk about: Designing games for a target audience and understanding player needs Challenges of creating games for a region you aren't familiar with Fun Rock's solution of hiring a team that understands the culture and audience Benefits and drawbacks of creating separate servers for different regions Role of player-driven decisions in game design Emphasis on the importance of localization and being immersed in the culture of the target audience when designing games…

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Ep. 117: LiveOps in Web 3 Games 52:55

منذ 2 years52:55

52:55

The Mastering Retention Podcast recently featured an episode discussing how Live Ops work in the context of Web 3 games. The guest speaker was Patrick Gorrell, the Chief Technology Officer of Splinterlands, which is a trading card game hosted on the blockchain.

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Ep. 116: Secrets to Game Evaluation and Product Management 51:32

منذ 2 years51:32

51:32

Tom Hammond interviews Meric Atesalp, Senior Product Manager at Pixelberry. They discuss game evaluation, ways to evaluate new games, and how to determine if a game will perform well. Meric also talks about his role as a product manager, the skills and competencies that are necessary to become a good game product manager, and what he learned from his experience in the gaming industry. They also discuss mechanics that he has found in other games that could solve problems in his own game, and how mini-games can help bring down user acquisition costs and provide daily engagement to the user.…

1
Ep. 115: Game Design and Bucketing User Progression 59:06

منذ 2 years59:06

59:06

In the latest episode of the Mastering Retention Podcast, Neb Mitrikeski, a veteran game designer and product manager, talks about his journey into game design, from making super casual games to working on complex game economies. He also discusses the Ketchup mechanic problem in RPG and hero collector games and how games can address it. Plus, he shares insights on bucketing systems and bucketing user progression over time.…

1
Ep 114: The Brilliant UX Design of Marvel Snap 1:02:21

منذ 2 years1:02:21

1:02:21

In the latest episode of the Mastering Retention Podcast, user experience expert Neil Edwards discusses the brilliant user experience design of Marvel Snap. Edwards is the co-founder and head of UX at a full-service design studio in the video game space. Marvel Snap’s core gameplay is described as phenomenal, not just as an engaging, emotional, and compelling experience as a player but also as a brilliant product. Edwards notes that the game’s core has the potential to make live ops easier or harder based on its design.…

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Ep. 113: How Voodoo is Disrupting the Gaming Industry 51:15

منذ 2 years51:15

51:15

This week's guest is Alvaro Duarte, VP Casual Games at Voodoo. In this episode, Alvaro reveals Voodoo's business model, unique approach to game development, and the screening process for Voodoo's games. Voodoo has a unique approach to game development, releasing games that are in a "sooner state of product" and then iterating on them after they are live. The screening process for Voodoo's games is rigorous, and they look at gameplay, retention metrics, CPI, and ROAS targets, among other things.…

1
Ep 112: Understanding Player Needs 49:48

منذ 2 years49:48

49:48

In this episode of the Mastering Retention Podcast, host Tom Hammond speaks with Antanina Livingston, a product manager and liveops extraordinaire! Antanina shares her insights on how to approach feature and event planning, the importance of understanding player needs, and how to manage burnout in the liveops team. She also discusses the challenges of managing burnout and the importance of understanding different cultures and languages in the gaming industry. Highlights: Antanina Livingston shares insights on how to approach feature and event planning, the importance of understanding player needs, and how to manage burnout. (0:20) Livingston talks about her background in business and how she transitioned to the gaming industry. (3:44) The importance of understanding different cultures and languages in the gaming industry is discussed. (8:47) Livingston shares her thoughts on how to approach feature planning and event planning in a way that maintains player retention. (13:07) The challenges of managing burnout in the live ops team are addressed. (19:13) "Retention is one of those metrics that's really hard to influence...you need to create something that would be interesting to players to come back." (14:59)…

1
Ep. 111: Player Segmentation Generates More Sales 55:59

منذ 2 years55:59

55:59

In this podcast, Tom Hammond, CEO at UserWise, and Sam Abbott, Head of Monetization at Rec Room, discuss how player segmentation can lead to stronger monetization in mobile games. They delve into the importance of understanding individual segments and creating tailored games that appeal to those segments. They also explore how to break down player behavior and analyze actions within the game to better understand and serve different segments. "You can't just look at the average. You really need to look at each individual segment and figure out where that segment is finding value in the game." - Sam Abbott (Timestamp: 6:17) "It's not enough just to appeal to a certain segment. You actually have to have a game that is tailored to that segment." - Sam Abbott (Timestamp: 11:03) "In terms of how we think about segmentation, it's really about breaking down player behavior by the actions that they're taking within the game." - Sam Abbott (Timestamp: 14:54)…

1
Ep. 110: Running LiveOps Without Interfering with the Core Game 45:55

منذ 2 years45:55

45:55

In this episode of the Mastering Retention podcast, Dafna shares how LiveOps teams focus on events and promotions to engage players, drive retention, and monetize games. Successful LiveOps events are those that balance the core gameplay loop of a game while introducing new features, challenges, and rewards to keep players interested. She also highlights the importance of understanding player behavior, segmentation, and time zones in planning LiveOps events, and the need to balance creativity with return on investment.…

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Mastering Retention

Mastering Retention

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