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المحتوى المقدم من New School Critics and W!ZARD Studios. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة New School Critics and W!ZARD Studios أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
المحتوى المقدم من New School Critics and W!ZARD Studios. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة New School Critics and W!ZARD Studios أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
The overall story of Tyler, the Creator's newest album, IGOR, is something many have lived through: You fall for someone. They reciprocate but refuse to go all-in. So you exist in limbo, waiting on them to bring you heaven or send you to hell. Consumed by the lack of closure, you wallow, you hurt, you rage. But. Eventually. You come to your senses and move on. Welcome to "IGOR: Tyler's Gothic Romance." These are the vital details for understanding the album—studied, analyzed, deconstructed, dissected, unraveled, and presented for your enjoyment.
المحتوى المقدم من New School Critics and W!ZARD Studios. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة New School Critics and W!ZARD Studios أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
The overall story of Tyler, the Creator's newest album, IGOR, is something many have lived through: You fall for someone. They reciprocate but refuse to go all-in. So you exist in limbo, waiting on them to bring you heaven or send you to hell. Consumed by the lack of closure, you wallow, you hurt, you rage. But. Eventually. You come to your senses and move on. Welcome to "IGOR: Tyler's Gothic Romance." These are the vital details for understanding the album—studied, analyzed, deconstructed, dissected, unraveled, and presented for your enjoyment.
Let’s put everything together and explain all the details you need to know on IGOR to understand the character and the story. Learn more about your ad choices. Visit megaphone.fm/adchoices
A close examination of the Igor character. What his character journey is and the thematic relevance of the name. Learn more about your ad choices. Visit megaphone.fm/adchoices
Tyler the Creator hasn’t always been a darling of hip-hop. For many years, he was the goblin. On this first episode, we take a look at the history of Tyler the Creator’s prominence as an artist. Learn more about your ad choices. Visit megaphone.fm/adchoices
Often, an album is an album. But sometimes an album is a movie. Every song like a scene. When you add them up, there’s a story with a beginning, middle, and end. Projects like this can be infinitely exciting—but also difficult. With a movie, it’s a series of physical actions that make logical sense. That’s easy to follow. With an album, you have to actively listen to every word and piece together poetic verse, emotion, metaphor, simple images, and music into a whole that’s greater than the sum of its parts. That’s not so easy. But that’s why I'm here to help. My name’s Chris Lambert, and I explain art. On August 1, the Colossus network will release "Igor: Tyler’s Gothic Romance", where I'll delve into Tyler the Creator's latest album, IGOR. I'll explain the key components to understanding the album's narrative. From there, you can delve into the album with a fresh perspective and new insight about the story Tyler the Creator was trying to tell. We hope you join us for this Colossus microseries—providing the insight you want, at a fraction of the time. Learn more about your ad choices. Visit megaphone.fm/adchoices…
مرحبًا بك في مشغل أف ام!
يقوم برنامج مشغل أف أم بمسح الويب للحصول على بودكاست عالية الجودة لتستمتع بها الآن. إنه أفضل تطبيق بودكاست ويعمل على أجهزة اندرويد والأيفون والويب. قم بالتسجيل لمزامنة الاشتراكات عبر الأجهزة.