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المحتوى المقدم من Liran Hirschkorn. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Liran Hirschkorn أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
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Biscuits & Jam


1 Shuai Wang’s Journey from China to Charleston 38:30
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Chef Shuai Wang was the runner-up on the 22nd season of Bravo’s Top Chef and is the force behind two standout restaurants in Charleston, South Carolina—Jackrabbit Filly and King BBQ—where he brings together the flavors of his childhood in Beijing and the spirit of the South in some pretty unforgettable ways. He grew up just a short walk from Tiananmen Square, in a tiny home with no electricity or running water, where his grandmother often cooked over charcoal. Later, in Queens, New York, his mom taught herself to cook—her first dishes were a little salty, but they were always made with love. And somewhere along the way, Shuai learned that cooking wasn’t just about food—it was about taking care of people. After years working in New York kitchens, he made his way to Charleston and started building something that feels entirely his own. Today, we’re talking about how all those experiences come together on the plate, the family stories behind his cooking, and what it’s been like to share that journey on national TV. For more info visit: southernliving.com/biscuitsandjam Learn more about your ad choices. Visit podcastchoices.com/adchoices…
The Brand Podcast
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المحتوى المقدم من Liran Hirschkorn. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Liran Hirschkorn أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
Learn about scaling your ecommerce brand by learning from the journey of other successful brand founders and executives with host Liran Hirschkorn.
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160 حلقات
وسم كل الحلقات كغير/(كـ)مشغلة
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المحتوى المقدم من Liran Hirschkorn. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Liran Hirschkorn أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
Learn about scaling your ecommerce brand by learning from the journey of other successful brand founders and executives with host Liran Hirschkorn.
…
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1 How Discipline is Killing Your Business feat. Craig Ballantyne 35:06
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In this episode, Incrementum Digital’s Liran Hirschkorn sits down with Craig Ballantyne — widely known as the World’s Most Disciplined Man . Craig is the author of The Dark Side of Discipline and The Perfect Day Formula , the creator of the Turbulence Training fitness system, and the founder of EarlyToRise.com. Together, they explore why success doesn’t have to come through suffering, the myth of willpower, how to prevent self-sabotage, and much more. Tune in for powerful mindset shifts and practical takeaways you can apply today.…

1 2024 Amazon Changes Every Seller Should Know 32:58
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Reviewing the biggest updates of the year, including the shocking update to reimbursements just announced! With Yoni Mazor of Getida Scale on Amazon and Retail Media: Incrementumdigital.com Follow Liran on Linkedin https://www.linkedin.com/in/liranhirschkorn/

1 Maximize Profit for Black Friday Cyber Monday (Webinar Recording) 58:10
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Links: Scale on Amazon and Retail Media: Incrementumdigital.com Follow Liran on Linkedin https://www.linkedin.com/in/liranhirschkorn/

1 Amazon's 3Q earnings and what it means for you 10:12
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Links: Scale on Amazon and Retail Media: Incrementumdigital.com Follow Liran on Linkedin https://www.linkedin.com/in/liranhirschkorn/

1 Amazon Accelerate Conference Highlights and recap 11:57
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A recap of the Amazon Accelerate 2024 conference, highlighting key announcements and developments for sellers. The event focused on the integration of artificial intelligence (AI) into the seller experience, with new tools to generate video content, refine product listings, and improve customer return analysis. Another significant theme was the expansion of Amazon Prime’s reach, with new features for Buy with Prime allowing merchants to use Prime benefits on their own websites and platforms like TikTok. Finally, Amazon Shipping unveiled new logistics capabilities including drone delivery, faster delivery times, and a new mobile app for managing inventory and deliveries. Links: Scale on Amazon and Retail Media: Incrementumdigital.com Follow Liran on Linkedin https://www.linkedin.com/in/liranhirschkorn/…

1 Breaking Down Amazon Accelerate 2024: What Sellers Need to Know 14:25
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In this episode, Liran Hirschkorn and Kate Bray from Incrementum Digital dive into the biggest updates from Amazon Accelerate 2024. They explore how Amazon’s new logistics initiatives will streamline seller operations, the opportunities arising from the TikTok Shop partnership, and what sellers can expect in the coming year. Whether you're an established brand or just starting on Amazon, this episode is packed with insights to help you stay ahead of the curve. Don’t miss out on these crucial updates that could shape your strategy for 2024 and beyond!…

1 The Blueprint of a 9-Figure E-Commerce Brand 44:46
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In this episode, Incrementum Digital's Kate Bray chats with Jennifer Peters from OLLY about the journey of scaling an e-commerce brand to 9-figures. They dive into the critical role of choosing the right tech stack for your brand’s success, navigating data privacy challenges, and the impact of AI on e-commerce growth. Jennifer shares firsthand insights and strategies that have fueled OLLY's impressive rise, offering valuable takeaways for brands aiming to reach new heights. Whether you’re an emerging brand or a seasoned seller, this episode is packed with essential advice to help you scale effectively.…

1 Advanced Amazon Strategies With Amazon Marketing Cloud 41:38
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In this episode, Incrementum Digital's Liran Hirschkorn and Kate Bray are joined by Vivek Rastogi to explore the power of Amazon Marketing Cloud (AMC) and how it can transform your ad strategies across a vast portfolio of brands. They discuss the practical benefits and use cases of AMC, reveal why embracing digital is crucial for modern brands, and uncover the biggest mistakes companies make in their marketing efforts. Packed with actionable insights, this conversation will equip you with the knowledge to refine your strategies and stay ahead in the ever-evolving digital landscape.…

1 Industry Secrets of Successful D2C Brands 31:49
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In this episode, Incrementum Digital's Kate Bray sits down with Andrew Freeman from CP Skin Health Group to discuss the critical elements of strategic planning and the common pitfalls companies should avoid. They explore what truly makes a great company culture, the importance of building strong career relationships, and the strategic decisions behind choosing D2C versus Amazon as a sales channel. Plus, they delve into the role of AI in business strategy and more. Packed with valuable insights for entrepreneurs and business leaders, this conversation is a must-listen for anyone looking to navigate the complexities of modern business.…

1 Why Amazon Sellers Need Buy With Prime in 2024 26:11
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Join Incrementum Digital's Kate Bray and Amazon's Derek Majewski as they explore the game-changing potential of Buy With Prime. In this episode, they break down who should be using Buy With Prime and how it can supercharge your e-commerce strategy. Plus, they dive into the future of AI in shaping the customer journey, discuss the impact of Amazon Marketing Cloud (AMC), and more. Whether you're an Amazon seller or a brand looking to elevate your online presence, this episode is packed with insights you won't want to miss.…

1 The (Hidden) Mistake Every E-Commerce Business Makes 36:59
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In the first episode of the Shoptalk mini-series, Incrementum Digital's Kate Bray sits down with Alex Genov, Head of Customer Research at Zappos, to dive deep into the world of customer-centricity. Discover how Zappos revolutionized its hiring process to prioritize customer experience, learn the secrets behind crafting a winning segmentation strategy, and explore the principles that have made Zappos a leader in customer satisfaction. Whether you're an Amazon seller or a business owner, these expert insights will help elevate your customer engagement approach and drive lasting success.…

1 Amazon Sellers Act Now to Recover Lost Money Before Changes Hit 22:47
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Urgent alert for Amazon sellers: Major changes are about to hit, and you could be losing thousands if you don’t act immediately. In this critical episode, Liran Hirschkorn is joined by Yoni Mazor from Getida, the industry expert in recovering lost money on Amazon. Together, they break down the new policies impacting reimbursements and reveal exactly what you need to do to secure your lost profits before time runs out. Don’t miss this essential update that could save your business Get $400 in free reimbursements: https://getida.com/Liran…

1 Business Growth and Grooming: A Conversation with The Beard Club's CEO 32:30
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In today's episode, we have a fascinating conversation with Brian Welfel, CEO of the The Beard Club . Brian shares insights into the evolution of his brand, from its beginnings as the Dollar Beard Club to becoming a leading name in men's grooming. We learn about the brand's focus on serving diverse facial hair needs and its strategic approach to product development. Brian also discusses the importance of market positioning, strategic investments, and the impact of celebrity partnerships in building brand credibility. Join us as we explore the dynamic world of CPG brands and the mindset behind successful ecommerce ventures. Want to see the podcast on video? Head to the Incrementum Digital YouTube Channel and subscribe Links: Scale on Amazon and Retail Media: Incrementumdigital.com Follow Liran on Linkedin…

1 Building a Nonalcoholic Beverage Brand with Creativity and Purpose 32:47
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In this episode of The Brand Podcast we delve into the world of creative entrepreneurship with Milan Martin, CEO of The Free Spirits Company . We explore the challenges and triumphs of optimizing supply chain and production, the significance of building trust as a CEO, and the critical impact of hiring for company culture. From discussing distribution strategies to the concept of creativity in problem-solving, Milan takes us on a journey through the growth of Free Spirits and the lessons learned along the way. Want to see the podcast on video? Head to the Incrementum Digital YouTube Channel and subscribe Links: Scale on Amazon and Retail Media: Incrementumdigital.com Follow Liran on Linkedin…

1 BUILDING AN ALCOHOL BEVERAGE BRAND WITH RETAIL, D2C AND ECOMMERCE STRATEGY 37:01
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Season 2 Episode 1 Jordan Tepper built 3 brands in the alcohol beverage niche. Learn how Jordan uses retail, ecommerce and B2B to grow the business. Follow Jordan at https://www.exploreapologue.com/ Want to see the podcast on video? Head to the Incrementum Digital YouTube Channel and subscribe - https://www.youtube.com/@incrementumdigital Links: Scale on Amazon and Retail Media: Incrementumdigital.com Follow Liran on Linkedin https://www.linkedin.com/in/liranhirschkorn/…
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