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المحتوى المقدم من Swing City Radio. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Swing City Radio أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
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The Agile Brand with Greg Kihlström®
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1 # 638: What's the ROI on those Big Game Ads? Featuring Nataly Kelly, CMO at Zappi 28:17
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
The Big Band and Swing Podcast
وسم كل الحلقات كغير/(كـ)مشغلة
Manage series 2640647
المحتوى المقدم من Swing City Radio. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Swing City Radio أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
The Big Band and Swing Podcast is a weekly podcast that focuses on the music, artists and history of the Big Band Era of the 1930‘s, 1940’s and 1950‘s. You will hear classic Big Band recordings and forgotten performances rescued from Old Time Radio Broadcasts (OTR), Soundies, V-Discs and other AFRS archives.
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385 حلقات
وسم كل الحلقات كغير/(كـ)مشغلة
Manage series 2640647
المحتوى المقدم من Swing City Radio. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Swing City Radio أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
The Big Band and Swing Podcast is a weekly podcast that focuses on the music, artists and history of the Big Band Era of the 1930‘s, 1940’s and 1950‘s. You will hear classic Big Band recordings and forgotten performances rescued from Old Time Radio Broadcasts (OTR), Soundies, V-Discs and other AFRS archives.
…
continue reading
385 حلقات
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The Big Band and Swing Podcast
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Features vintage music by Glen Gray, Ray Anthony and Jan Savitt. We also listen a Soundie by one of the queens of Soundies, Dorothy Dandridge. Consider supporting The Big Band and Swing Podcast by becoming a Hepcat. Learn more at SupportSwing.com. * The music featured in this podcast is considered Public Domain. Artists are credited within the podcast.…
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The Big Band and Swing Podcast
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Features vintage recordings by Duke Ellington, Harry James and The AFRS Swing Combo. We also listen to a Soundie by Johnny Messner and His Orchestra. Consider supporting The Big Band and Swing Podcast by becoming a Hepcat. Learn more at SupportSwing.com. * The music featured in this podcast is considered Public Domain. Artists are credited within the podcast.…
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The Big Band and Swing Podcast
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Features vintage music by Geraldo, Vera Lynn and Ted Heath. We also listen to a fun version of "Johnny Zero" by Sammy Kaye and a Soundie by The King Cole Trio. Consider supporting The Big Band and Swing Podcast by becoming a Hepcat. Learn more at SupportSwing.com. * The music featured in this podcast is considered Public Domain. Artists are credited within the podcast.…
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The Big Band and Swing Podcast
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1 Brother Bill and Pig Foot Pete (Show 248) 29:22
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Features vintage recordings by Tiny Bradshaw, Glenn Miller and Frank Trumbauer. We also listen to some Mambo music by Victor Young. Consider supporting The Big Band and Swing Podcast by becoming a Hepcat. Learn more at SupportSwing.com. * The music featured in this podcast is considered Public Domain. Artists are credited within the podcast.…
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The Big Band and Swing Podcast
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1 Two Cigarettes and a Rhythm Cocktail (Show 247) 30:58
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Features vintage music by Tommy Dorsey, Martha Tilton and Charlie Barnet. We also learn a little bit about Ben Selvin and we hear an awesome drum solo by Buddy Rich. Consider supporting The Big Band and Swing Podcast by becoming a Hepcat. Learn more at SupportSwing.com. * The music featured in this podcast is considered Public Domain. Artists are credited within the podcast.…
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The Big Band and Swing Podcast
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1 A Slick Chick in the Rose Room (Show 246) 30:22
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Features vintage recordings by Artie Shaw, Lionel Hampton and Freddie Slack. We also hear an old ad spot from Feen-A-Mint. Consider supporting The Big Band and Swing Podcast by becoming a Hepcat. Learn more at SupportSwing.com. * The music featured in this podcast is considered Public Domain. Artists are credited within the podcast.…
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The Big Band and Swing Podcast
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Features vintage music by Cab Calloway, Tex Beneke and Charlie Spivak. We also learn a bit about bandleader Tommy Tucker. Consider supporting The Big Band and Swing Podcast by becoming a Hepcat. Learn more at SupportSwing.com. * The music featured in this podcast is considered Public Domain. Artists are credited within the podcast.…
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The Big Band and Swing Podcast
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1 Victory In The Blue Of Evening (Show 244) 30:38
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Features vintage recordings by Al Donahue, Johnny Long and Guy Lombardo. We also learn a little bit about the show Victory Parade of Spotlight Bands. Consider supporting The Big Band and Swing Podcast by becoming a Hepcat. Learn more at SupportSwing.com. * The music featured in this podcast is considered Public Domain. Artists are credited within the podcast.…
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The Big Band and Swing Podcast
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It has become a bit of a tradition to listen to some of Ronnaldo's favorite songs played on the podcast this year! This special show features vintage Big Band recordings by Tommy Dorsey, Glenn Miller, Cab Calloway and many more. Consider supporting The Big Band and Swing Podcast by becoming a Hepcat. Learn more at SupportSwing.com. * All music in this podcast are Creative Commons. Artists are credited within the podcast.…
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The Big Band and Swing Podcast
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1 Woodchoppers' Ball and a Newsreel (Show 243) 31:09
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Features vintage music by Woody Herman, The International Sweethearts of Rhythm and Raymond Scott . Listen to the very end of the podcast for a newsreel from February of 1945. Consider supporting The Big Band and Swing Podcast by becoming a Hepcat. Learn more at SupportSwing.com. * The music featured in this podcast is considered Public Domain. Artists are credited within the podcast.…
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The Big Band and Swing Podcast
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1 The V-Disc Episodes - Disc #281 - Glenn Miller, Artie Shaw 14:28
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In this episode we examine and listen to Disc #281 of the V-Disc Collection. This V-Disc features vintage recordings by Major Glenn Miller's AAFTC Orchestra and Artie Shaw with his Orchestra along with his Gramercy Five.(E041) * The musical performances and recordings featured in this podcast are in the Public Domain. Artists are credited within the podcast.…
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The Big Band and Swing Podcast
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Features vintage recordings by The Boswell Sisters, The Dorsey Brothers and Ina Ray Hutton. We also listen to a catchy little jingle from "Patti Cake Cookies". Consider supporting The Big Band and Swing Podcast by becoming a Hepcat. Learn more at SupportSwing.com. * The music featured in this podcast is considered Public Domain. Artists are credited within the podcast.…
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The Big Band and Swing Podcast
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1 Roll Out The Barrel From The Closet (Show 241) 31:15
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Features vintage music by Jimmy Joy, Glen Gray and The Andrews Sisters. We learn a little bit about John Kirby and Ronnaldo reads some listener mail. Consider supporting The Big Band and Swing Podcast by becoming a Hepcat. Learn more at SupportSwing.com. * The music featured in this podcast is considered Public Domain. Artists are credited within the podcast.…
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The Big Band and Swing Podcast
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1 Celebrating: Another Big Band Christmas (Replay) 32:44
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In this special episode we celebrate Christmas music from the 1930's, 1940's and 1950's. We listen to some timeless holiday favorites from Bing Crosby, Martha Tilton, Perry Como and more. We also learn who made the best eggnog back in the day. (Previously Released in 2021). Consider supporting The Big Band and Swing Podcast by becoming a Hepcat. Learn more at SupportSwing.com. * All music in this podcast are Creative Commons. Artists are credited within the podcast.…
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The Big Band and Swing Podcast
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Features vintage music by Gene Krupa, Artie Shaw and The Pied Pipers. Ronnaldo plays a catchy Soundie by Skeets Tolbert. Consider supporting The Big Band and Swing Podcast by becoming a Hepcat. Learn more at SupportSwing.com. * The music featured in this podcast is considered Public Domain. Artists are credited within the podcast.…
مرحبًا بك في مشغل أف ام!
يقوم برنامج مشغل أف أم بمسح الويب للحصول على بودكاست عالية الجودة لتستمتع بها الآن. إنه أفضل تطبيق بودكاست ويعمل على أجهزة اندرويد والأيفون والويب. قم بالتسجيل لمزامنة الاشتراكات عبر الأجهزة.