The Marketing Futurist podcast

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Додано six років тому

المحتوى المقدم من Mary Kathryn Johnson and Kelly Garrett, Mary Kathryn Johnson, Kelly Garrett, and Marketing Futurists. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Mary Kathryn Johnson and Kelly Garrett, Mary Kathryn Johnson, Kelly Garrett, and Marketing Futurists أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.

All About Change

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Chris Nowinski - Protecting Athletes from Head Injuries & Preventing CTE 27:28

منذ 7 أيام27:28

التشغيل لاحقا

قوائم

إعجاب

احب

27:28

Chris Nowinski is a former football player at Harvard University and professional wrestler with WWE, World Wrestling Entertainment. After enduring a career-ending head injury, Chris has dedicated his professional life to serving patients and families affected by brain trauma, particularly Chronic traumatic encephalopathy, or CTE, a progressive neurodegenerative disease that develops after repeated head injuries. Jay and Chris discuss the state of head injuries in American athletics, the difference between advocating for head safety at youth and professional levels, Chris’ newest research, and much more. Episode Chapters (00:00) Intro (00:50) changes in the culture around concussions in the past two decades (02:39) padded helmet technology (03:55) concussion reporting in the NFL (10:35) Chris’ career path and concussion history (14:52) connecting with activists who haven’t themselves suffered a traumatic brain injury (17:42) SHAAKE - a new sign to identify concussions (20:53) Unions can help players advocate for safety policies (23:10) final thoughts and goodbye For video episodes, watch on www.youtube.com/@therudermanfamilyfoundation Stay in touch: X: @JayRuderman | @RudermanFdn LinkedIn: Jay Ruderman | Ruderman Family Foundation Instagram: All About Change Podcast | Ruderman Family Foundation To learn more about the podcast, visit https://allaboutchangepodcast.com/…

The Marketing Futurist Podcast

منزل السلاسل•Feed

Kelly Garrett of Ekcetera Design & Marketing, and Mary Kathryn Johnson of Messenger Funnels share their mind-blowing conversations with technology and marketing innovators who are creating the online world we currently use to grow our businesses. Discover what these digital trend-setters in chatbots, artificial intelligence, conversational marketing, lead generation, webinars, sales funnels, podcasting, machine learning, marketing automation and digital marketing are thinking, planning and creating so you can get a Futurist Advantage for your business.

20 حلقات

#Business #Marketing #Artificialintelligence #Entrepreneurship #Futurist #Hightech #Onlinemarketing #Technology #Mary Kathryn Johnson and Kelly Garrett #Kelly Garrett #Mary Kathryn Johnson #Bots #Marketing Futurist #Chatbot #DigitalMarketer

The Marketing Futurist Podcast

13 subscribers

updated منذ 6 أعوام

منزل السلاسل•Feed

20 حلقات

Усі епізоди

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Ep 019: Jason Swenk Utilizes Technology to Personalize Rather Than Automate 28:30

منذ 6 years28:30

28:30

Jason Swenk (jasonswenk.com) brings over a decade of experience of running an agency to the conversation. In a world where we are pushing to automate more and more, Jason actually takes a different approach. He is trying to move away from automation towards more personal conversations and technology like Messenger Bots are helping him do just that. Jason advises agency clients to never stop pursuing new technology and that taking fast action is the key to success. It’s not about that one tool or tech that will revolutionize your business, it’s about knowing who you really are and realizing technology will change, so never settle. It’s the companies who stay on top of these trends but have an underlying unique problem they solve, that stay on top. Get in touch with Jason at jasonswenk.com and on Instagram.…

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Ep 018: Molly Pittman and How Facebook Ads Have a Long Future Ahead 42:13

منذ 6 years42:13

42:13

Molly Pittman joins us to talk about her journey of learning marketing over 6 short years starting as an intern at Digital Marketer, working her way to VP of Marketing, and eventually leaving to start her own company. Her strong suit is Facebook Ads. She explains how Facebook Ads can be extremely effective, but only by getting the right message in front of the right people. Facebook Ads present businesses with lots of opportunities, but you still need to understand your audience and do your research. And, where there are any gaps in Facebook Ads’ metrics, you can use Facebook Messenger to fill in the “messy middle” to gather more ambiguous data by chatting directly with subscribers. Even though Messenger has been around for 2 years, it’s still in infancy and many businesses have yet to even hear about it and learn how it can benefit their business. Molly shares her vision for the future of Marketing - which she predicts, will follow technology closely. And, the theme that comes out in every episode of Marketing Futurist is that at the end of the day, marketing is all about humans, and keeping the human in technology.…

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Ep 017: How to Capitalize on Your Experience as the Marketing Future Changes 35:34

منذ 6 years35:34

35:34

Mary Kathryn Johnson shares her journey from eCommerce in 2003 to Chatbots in 2017, and predicts the future of marketing through AI.

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EP 016: Working With Clients As A Marketing Consultant With Jacob Warwick 46:22

منذ 6 years46:22

46:22

In this episode, we talk to Jacob Warwick, who has a background working in marketing and startups in Silicon Valley for 10 years. His roster of clients is vast, including Director of Marketing positions for Xerox, and Under Armour. We discussed: Setting client expectations for reasonable results Showing value to clients right away by tracking engagement metrics, setting benchmarks and goals Educating clients during the discovery phase The advantages you have as a marketer because you know your clients best, vs. a consultant who is coming in new. Be sure to put yourself directly in your customers’ shoes by talking to them, rather than thinking you know what they want Understanding what resources you have at your disposal to achieve the outcomes your clients desires…

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Ep015: What Can You Learn From Justin Hartzman, CEO of the World’s First Robo-Agency? 35:29

منذ 6 years35:29

35:29

Are you ready for the future of personalized advertising and robo-ads management? Justin Hartzman joins the Marketing Futurist podcast to discuss the direction of Facebook and Instagram advertising for conversational marketers and entrepreneurs.

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Ep014: How to Personalize Your Marketing Stories Using Futurist Technologies 40:44

منذ 6 years40:44

40:44

Mary Lou Kayser shares her story telling secrets as a Marketing Futurist. Personalization still takes precedent whether using long form or short conversational copywriting.

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Ep013: Bob Jenkins of LeadPages and Drip Talks Action Now and Revision Later 48:53

منذ 6 years48:53

48:53

We discuss everything from simple vs. easy marketing concepts to shiny object syndrome to taking action now with revisions later with Bob Jenkins on the show today, and the most important topic centers on valuable solutions created by entrepreneurs for the people they serve.

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Ep012: Jaime Masters of Eventual Millionaire Shares Her Chip Embed Future of Technology and Marketing on the Marketing Futurist Podcast 43:17

منذ 6 years43:17

43:17

This future of marketing and technology might be scary, but according to Jaime Masters of the Eventual Millionaire podcast, it will also be very convenient and personalized. Are you game to have a computer chip embedded into your skin?

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Ep011: Kelly Garrett Shares How Her Design, Technology and Bots are Shaping Her Marketing of the Future 38:21

منذ 6 years38:21

38:21

Seeing Andrew Warner’s talk at Converted2016 introduced Kelly to Messenger Bots, and that was the fateful connection she was looking for to unify the segmented approach most of her clients were taking in their marketing strategies. She entered Andrew’s Bot Academy, and won the Best Bot contest, including an all expenses paid trip to San Francisco to hang out with and learn from Andrew, himself. Kelly’s business and network has skyrocketed from there.…

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Ep010: Personalize Your Marketing Through Automation With Brennan Dunn Of RightMessage.com 48:30

منذ 6 years48:30

48:30

The right message to the right person at the right time is the future of marketing and technology, and Brennan Dunn of RightMessage.com shows us how.

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Ep009: It’s Time to ReImagine Your Definition of Scale When Using Chatbots According to Andrew Yarashevsky, COO of Chatfuel 41:22

منذ 6 years41:22

41:22

Andrew Yarashevsky, COO and CPO of Chatfuel takes us on a journey into the very near future when the large data collection ability of chatbots and AI allow us to actually disrupt our marketing universe with personalized conversations that occur one on one at the time our prospects are live in their chat platforms. Again, we see the future bringing us closer to a shift of the definition of scaling. We are headed to scaling our business communication as an automated one to one, instead of one to many.…

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Ep008: Video Marketing of the Future with Roberto Blake 54:05

منذ 6 years54:05

54:05

Roberto Blake, a YouTube influencer and speaker, shares how he got to where he is by being someone who is interested in innovation from a young age. He believes video is the future of marketing and will continue to grow and reach audiences in the way they need to be reached. Listen as he talks about Micro Influencers as the future of marketing and how the evolution of video will continue to win the content marketing race.…

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Ep007: How Dmitry Dumik, CEO of Chatfuel, which Hosts the ChatBots for Some of the Largest Brands in the World is Helping Shape the Future of Marketing and Technology 38:11

منذ 6 years38:11

38:11

Discover the conversational marketing metric in chatbots that is probably more important than conversions or sales when Dmitry Dumik shares his experience with Kelly Garrett and Mary Kathryn Johnson. Dmitry also shares what happened when The New York Times launched their chatbot on Chatfuel, and what caused his team to stay up all night to ensure the best chatbot experience possible for their subscribers.…

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Ep006: How Online Courses and Content Might Change for Marketing Futurists 37:06

منذ 6 years37:06

37:06

Nathalie Lussier shares her story and software for content and courses. Join the Marketing Futurists as we dive into the personalization of conversations and content delivery on this podcast episode.

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Ep005: How to Use Hard and Soft Data to Create a Personalized Marketing Experience for Your Audience. 38:18

منذ 6 years38:18

38:18

John Koetsier, Writer and Futurist for Forbes, Venture Beat, Entrepreneur.com, and many more discusses the lessons he learned to become a Marketing Technology Futurist. He shares his experience with big data and small data (surveys), and helps us create a Futurist Advantage by lifting our gaze a little over the current hype and trend to see how that trend fits into the overall Marketing atmosphere. John also shares how we can use both hard, big data to define “What” is happening, and how we can use soft, survey data to help us determine “Why” that is happening based on consumer perceptions. He talks about IoT and a possible “Personal API” that will help you keep control of your own data. He shares with us how to ignore much of the marketing technology and tools, and use the marketing concepts that haven’t changed over time to truly be a Marketing Futurist with an Advantage.…

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