BirdNote Daily podcast

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Birds

تمت الإضافة منذ قبل thirteen عام

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Insights Unlocked

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How Anthropologie gets omnichannel right (and what to learn) 27:29

منذ 4 أيام27:29

التشغيل لاحقا

قوائم

إعجاب

احب

27:29

Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…

BirdNote Daily

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Escape the daily grind and immerse yourself in the natural world. Rich in imagery, sound, and information, BirdNote inspires you to notice the world around you.

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#Birds #Lifestyle #Animals and Pets #Science #Birdwatching #Sound #Natural Sciences #BirdNote #Wildlife #Podcasting Education #Environment #Nature #Bird Songs #Bird Notes #Of NatureStudy #Outdoor #Ecology #Ecosystem

BirdNote Daily

547 subscribers

updated منذ 8 ساعات

منزل السلاسل•Feed

Escape the daily grind and immerse yourself in the natural world. Rich in imagery, sound, and information, BirdNote inspires you to notice the world around you.

2767 حلقات

كل الحلقات

BirdNote Daily

1
Poet Holly J. Hughes Honors the Birds We've Lost 11:19

منذ 8 hours11:19

11:19

Poet Holly J. Hughes’ book Passings is a collection of poems about 15 species of birds that we have lost, or presume to be extinct. For National Poetry Month, Hughes shares the inspiration behind her work and three poems: Passenger Pigeon, Northern Curlew, and Ivory-Billed Woodpecker . More info and transcript at BirdNote.org . Want more BirdNote? Subscribe to our weekly newsletter. Sign up for BirdNote+ to get ad-free listening and other perks. BirdNote is a nonprofit. Your tax-deductible gift makes these shows possible.…

BirdNote Daily

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The Cool, Rugged Life of a Snow Bunting 1:45

منذ 1 day1:45

1:45

The Arctic is still wintry when male Snow Buntings return to nesting areas in April. There's a big benefit to arriving early enough to claim a prime nest cavity in a rock face or under boulders, where it will be safer from predators. Nesting in chilly rock cavities means extra care must be taken to keep eggs and nestlings warm. That’s why, unlike many other bird species, female Snow Buntings never come off the nest. The males bring them food, giving them more continuous time on the eggs. More info and transcript at BirdNote.org . Want more BirdNote? Subscribe to our weekly newsletter. Sign up for BirdNote+ to get ad-free listening and other perks. BirdNote is a nonprofit. Your tax-deductible gift makes these shows possible.…

BirdNote Daily

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White-crowned Sparrow 1:42

منذ يومين1:42

1:42

The White-crowned Sparrow pours out its song over and over on spring and summer days-and even on moonlit nights-often up to 15 times a minute. Now here's a curious thing: Just as people in different regions may have different dialects, White-crowns have different songs, according to where they live. Find more at the Macaulay Library. More info and transcript at BirdNote.org . Want more BirdNote? Subscribe to our weekly newsletter. Sign up for BirdNote+ to get ad-free listening and other perks. BirdNote is a nonprofit. Your tax-deductible gift makes these shows possible.…

BirdNote Daily

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Secret Messages in Birdsong? 1:49

منذ 3 أيام1:49

1:49

Birds convey many types of messages through their songs and calls, but some may have ulterior motives. It may seem a bit foolish, but when BirdNote’s senior producer Mark Bramhill listened to familiar birdsongs in reverse, he heard… More info and transcript at BirdNote.org . Want more BirdNote? Subscribe to our weekly newsletter. Sign up for BirdNote+ to get ad-free listening and other perks. BirdNote is a nonprofit. Your tax-deductible gift makes these shows possible.…

BirdNote Daily

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Birds Expanding the Human Imagination 1:41

منذ 4 أيام1:41

1:41

Glenn Albrecht grew up in a “bird lover’s paradise” in western Australia. But when he saw how coal mining displaced communities, polluted the air and water, and decimated bird populations, Glenn lacked the words for his emotions. He created the concept of ‘solastalgia’ to describe the pain of witnessing environmental harm where you live. He imagines a possible future era, called the ‘Symbiocene,’ when human activity will, once again, be fully interconnected with the ebb and flow of the rest of nature and therefore cause no more destruction of life on Earth. More info and transcript at BirdNote.org . Want more BirdNote? Subscribe to our weekly newsletter. Sign up for BirdNote+ to get ad-free listening and other perks. BirdNote is a nonprofit. Your tax-deductible gift makes these shows possible.…

BirdNote Daily

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Robins and Earthworms: The Backstory 1:38

منذ 5 أيام1:38

1:38

When glaciers pushed south into what is now the U.S. around 20,000 years ago, they scraped off the soil layer and spelled the end of native earthworms except in the southern states. So the earthworm plucked by the robin in the park or on your lawn is probably a relatively new arrival, most likely a species Europeans conveyed to the Americas in plant soil or the ballast of ships. More info and transcript at BirdNote.org . Want more BirdNote? Subscribe to our weekly newsletter. Sign up for BirdNote+ to get ad-free listening and other perks. BirdNote is a nonprofit. Your tax-deductible gift makes these shows possible.…

BirdNote Daily

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Have You Ever Seen a Tom Turkey's Beard? 1:45

منذ 6 أيام1:45

1:45

With his brilliantly colored plumage fanned out in display, a tom (male) Wild Turkey is a handsome sight to behold. He has a bright red head, long spurs, and… a beard. This “beard” is a small cluster of bristles that sprouts from his chest plumage. It looks like a misplaced ponytail. The older the tom, the longer the beard. More info and transcript at BirdNote.org . Want more BirdNote? Subscribe to our weekly newsletter. Sign up for BirdNote+ to get ad-free listening and other perks. BirdNote is a nonprofit. Your tax-deductible gift makes these shows possible.…

BirdNote Daily

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Common Yellowthroat 1:36

منذ 7 أيام1:36

1:36

Common Yellowthroats are one of the most abundant warblers in North America. They’re adaptable birds, thriving in places that pickier warblers pass over. So it’s easy to find yellowthroats in urban areas. Check for them in marshes, overgrown fields, and brushy areas along streams or trails. More info and transcript at BirdNote.org . Want more BirdNote? Subscribe to our weekly newsletter. Sign up for BirdNote+ to get ad-free listening and other perks. BirdNote is a nonprofit. Your tax-deductible gift makes these shows possible.…

BirdNote Daily

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Melanin Makes Feathers Stronger 1:32

منذ 8 أيام1:32

1:32

Many species have black feathers on the trailing edge of their wings, regardless of what color most of their feathers are. Birds as different as gulls, pelicans, storks, and flamingos all have black-tipped wings. These flight feathers are rich in a pigment called melanin. But melanin doesn’t just provide color. It also helps make feathers stronger. Feathers with melanin have a tougher layer of keratin, the same substance found in human fingernails, compared to feathers without. So the black feathers actually help protect a wing from wear and tear. More info and transcript at BirdNote.org . Want more BirdNote? Subscribe to our weekly newsletter. Sign up for BirdNote+ to get ad-free listening and other perks. BirdNote is a nonprofit. Your tax-deductible gift makes these shows possible.…

BirdNote Daily

1
Thirsty Hummingbirds 1:45

منذ 9 أيام1:45

1:45

Here they come! Rufous Hummingbirds, Black-chins, Broad-bills, Ruby-throats, and others are migrating north after a hot, dry winter in sunny Mexico or Central America. And they’re ready for a drink. You can help these thirsty birds by hanging a hummingbird feeder filled with the right kind of nectar. Select a feeder that you can easily clean on the inside, and one that has plenty of red to attract the birds. Then fill it with sugar water made by dissolving one part sugar in four parts water (use plain table sugar — no honey or sugar substitutes allowed). And please — no red food coloring. More info and transcript at BirdNote.org . Want more BirdNote? Subscribe to our weekly newsletter. Sign up for BirdNote+ to get ad-free listening and other perks. BirdNote is a nonprofit. Your tax-deductible gift makes these shows possible.…

BirdNote Daily

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Spark Bird: Jerome Gaw at the Aquarium 1:45

منذ 10 أيام1:45

1:45

When Jerome Gaw got the chance to volunteer at the Aquarium of the Pacific, he was stoked. He'd loved sharks and marine life since he was a kid. But for his interview, he had to give a presentation on a creature he wasn't familiar with: the Great Blue Heron. But he read up on the bird, practiced his presentation again and again, and aced the interview. Over the years, his appreciation for birds has kept growing. More info and transcript at BirdNote.org . Want more BirdNote? Subscribe to our weekly newsletter. Sign up for BirdNote+ to get ad-free listening and other perks. BirdNote is a nonprofit. Your tax-deductible gift makes these shows possible.…

BirdNote Daily

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Meet the Tiniest Owl in the World 1:41

منذ 11 يومًا1:41

1:41

Standing less than six inches tall, with gray feathers and big yellow eyes, the Elf Owl weighs less than an ounce and a half — that’s a bit less than a golf ball. But don’t let their size fool you. The Elf Owl hunts beetles, crickets, and spiders, plus the odd lizard or mouse. Even larger prey like scorpions — with the stingers carefully removed — may end up cached in the nest for later dining. More info and transcript at BirdNote.org . Want more BirdNote? Subscribe to our weekly newsletter. Sign up for BirdNote+ to get ad-free listening and other perks. BirdNote is a nonprofit. Your tax-deductible gift makes these shows possible.…

BirdNote Daily

1
American Woodcock 1:45

منذ 12 يومًا1:45

1:45

At sunset, the male American Woodcock – a plump, robin-sized bird – walks slowly on short legs from the cover of the forest to a nearby clearing. After a few sharp calls, the woodcock takes flight. As he spirals upward, slim, stiff feathers at his wingtips create a curious twittering. At the apex of his flight, the woodcock circles, then descends in a slow spiral, putt-putting like a tiny car about to run out of gas. The woodcock's odd looks and sounds have earned him many colorful nicknames. The most memorable? Timberdoodle! More info and transcript at BirdNote.org . Want more BirdNote? Subscribe to our weekly newsletter. Sign up for BirdNote+ to get ad-free listening and other perks. BirdNote is a nonprofit. Your tax-deductible gift makes these shows possible.…

BirdNote Daily

1
Adaptations for Flight 1:27

منذ 13 يومًا1:27

1:27

Birds evolved not only wings, but many other adaptations that make it possible to fly. Feathers provide insulation, waterproofing, and a lightweight means to become airborne. Birds have honeycombed or hollow bones, reducing body weight. And instead of weighty jawbones and teeth, birds evolved a light and serviceable beak made of keratin. Most birds consume energy-packed foods rich in calories – like seeds, fruits, and meat, which add as little as possible to a bird’s payload. And what they eat is processed rapidly, so they aren’t weighed down by waste. More info and transcript at BirdNote.org . Want more BirdNote? Subscribe to our weekly newsletter. Sign up for BirdNote+ to get ad-free listening and other perks. BirdNote is a nonprofit. Your tax-deductible gift makes these shows possible.…

BirdNote Daily

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Zone-tailed Hawks Mimic Vultures 1:42

منذ 14 يومًا1:42

1:42

Zone-tailed Hawks of the American Southwest look a lot like Turkey Vultures. And they often soar among groups of Turkey Vultures. By consorting with vultures, Zone-tailed Hawks gain a distinct advantage as predators. While doves and lizards would quickly flee the flight silhouette of a Red-tailed Hawk, they seem to ignore the shadow of a vulture overhead. So floating among the vultures, Zone-tailed Hawks can sneak up on their prey undetected. More info and transcript at BirdNote.org . Want more BirdNote? Subscribe to our weekly newsletter. Sign up for BirdNote+ to get ad-free listening and other perks. BirdNote is a nonprofit. Your tax-deductible gift makes these shows possible.…

مرحبًا بك في مشغل أف ام!

يقوم برنامج مشغل أف أم بمسح الويب للحصول على بودكاست عالية الجودة لتستمتع بها الآن. إنه أفضل تطبيق بودكاست ويعمل على أجهزة اندرويد والأيفون والويب. قم بالتسجيل لمزامنة الاشتراكات عبر الأجهزة.