أفضل بودكاسات Marketing Strategies Show (2025)

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177. The BEST Workshop Design Framework in the World? (Storytelling) 32:50

3d ago32:50

32:50

HATE clunky workshops? They're super annoying and they make it harder to learn. Here's why: ❌ No direction means information is less intuitive. ❌ No clear purpose means you've got no....purpose... ❌ Poor pacing rushes crucial insights or drags simple stuff What the solution? Design your workshop like a story arc. Result? A workshop that feels whole…

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176. How to Stand Out as an Easy "Yes!" 17:58

2d ago17:58

17:58

Want to learn how you can make your coaching or consulting an easy "Yes!" for your right-fit clients and prospects? Then join my special masterclass called 'The Coaching as marketing Blueprint' Do you feel like you’re spending way too much time on social media? Are you devoting too much creative energy brainstorming captions and editing videos than…

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175. Crafting Unforgettable Client Experiences with Jeffrey Shaw 32:35

10d ago32:35

32:35

What does it take to capture the attention of premium buyers? How do you win their trust? How do you exceed their expectations? and, most importantly, how do you keep them coming back again and again? Well to help answer all those questions I've invited Jeffrey Shaw onto the show and he's got a new book out that's called, "Sell to the Rich" where h…

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174. Make this the year your business stands out 18:00

17d ago18:00

18:00

Register for the Coaching-as-Marketing Blueprint training. (It's FREE) https://awesomevideomakers.com/blueprint/ Can you make this be the year that your business stands out? Picture this: you're leading a group on an adventurous Outward Bound sailing program in the Pacific Northwest. Two teams face the same rough weather, yet their experiences coul…

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173. Why Great Coaching is Your Best Marketing Strategy in 2025 10:27

30d ago10:27

10:27

Here's My #1 business growth prediction for the new year: There's huge momentum towards being authentic - showing up as a human being because people want to do business with people. The question is - how do you do it? I'm going to give you one part of the answer in today's episode, but if you want to go deeper then I'm doing a special masterclass c…

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172. The One Simple Change In My Marketing That Completely Transformed My Business - with Brad Powell 20:09

1M ago20:09

20:09

What if shifting your marketing focus could transform the entire trajectory of your business? In this episode I'm sharing how I made one simple change in my marketing that's completely transformed my business in this past year. And it's very likely that it's the most powerful marketing strategy you're probably not doing. This one change has allowed…

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End of year marketing special 2024 with Ayo Abbas 29:25

1M ago29:25

29:25

Today's episode is a veritable ride around The Built Environment Marketing Show podcast in 2024 in our End of year marketing special. It's one where I round up and share the main facts and figures for how this show has performed, who has been on, the topics we've covered and what I think will be happening in 2025 marketing wise. In this episode Dat…

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171. The NEW Health Coach Marketing Strategy JUST FOR PRACTITIONERS - with Kelly Lubeck 29:43

1M ago29:43

29:43

Take the Standout Business Scorecard & get the steps to create an Unforgettable Brand in just 5 minutes: https://awesomevideomakers.com/scorecard/ Healing practitioner Kelly Lubeck believes the more we show up well in the world, the more it allows us to make a bigger impact. She runs her healing practitioner business under the tagline: "The world n…

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170. How your upbringing has programed you to fail at business - with Brad Powell 7:47

2M ago7:47

7:47

Take the Standout Business Scorecard & get the steps to create an Unforgettable Brand in just 5 minutes: https://awesomevideomakers.com/scorecard/ We spend a lot of energy, a lot of time, and as we grow older, a lot of money trying to fit in. Whether it's the clothes we buy the car we drive, the job we try and go for where we're trying to basically…

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169. Turn your personal story into profit with Andrea Merrill 28:25

2M ago28:25

28:25

Here's the new take on storytelling: Your story isn’t just worth telling—it’s worth paying for. Imagine, living in the Venn diagram where powerful storytelling and speaking success collide - where you could captivate any audience and monetize every stage you get on. Well, this week's guest, speaker & business coach Andrea Merrill, came on to show h…

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Ep 80: Crafting authentic brands and storytelling in the built environment with Emma Hutton and Nina Farrell 35:40

2M ago35:40

35:40

FIND OUT ABOUT AYO'S END OF YEAR SERVICES - 3 services to help your built environment firm thrive in '25. Marketing Strategy Review, Audit and Recommendations and a LinkedIn power Up session. --- Today's episode is all about brand and storytelling but from a consultant's perspective. My guests Nina Farrell from &Agency and Emma Hutton from Hutton a…

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168. Ever thought of using LinkedIn Ads? Me neither, until now... featuring Anthony Blatner 27:31

2M ago27:31

27:31

Imagine posting an ad that doesn’t scream “I’m an ad!” With LinkedIn’s new ‘Thought Leader Ads’ for the first time you can turn any of your posts from your profile into an ad that will show up in the regular feed and it'll end up looking pretty much like a normal post. These ads will let you (or anyone on your team) showcase posts from your persona…

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167. Building a Lasting Legacy Brand with Tiffany Newman 30:57

2M ago30:57

30:57

Have you ever wondered why some entrepreneurs seem to scoop up all the attention, they pull off massively successful launches, they get featured in top media outlets, and they seem to snatch up big opportunities all the time? Well, It’s NOT because they're necessarily better at what they do, or have more experience It's because they’ve created a le…

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Ep 79: UK Government budget marketing next steps special with Ayo Abbas, Stacey Meadwell and Shirin Iqbal 19:07

3M ago19:07

19:07

FIND OUT ABOUT AYO'S END OF YEAR SERVICES - 3 services to help your built environment firm thrive in '25. Marketing Strategy Review, Audit and Recommendations and a LinkedIn power Up session. ----- The UK budget has just finished so I wanted to fast track the release of this episode about the next steps that UK businesses can take to use B2B conten…

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166. Monetize Your Expertise Through Workshops and Live Events with Jeannie Spiro 27:14

3M ago27:14

27:14

Live events are back, baby! In spite of all the attention given to virtual gatherings, nothing can replace the energy of in-person gatherings If you're a coach or consultant doing 1-1 work, then you know the problem with growing your business once your client roster is full and you simply don't have time or bandwidth to bring on anyone new. Well th…

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Episode 56: The Energetics of Money and How to Attract More of It Into Your Business 36:05

3M ago36:05

36:05

Struggling to make money, hold money, save money, or spend money? Money is energy and until you understand how your thoughts, beliefs, and actions around money impact your ability to make and keep money, you won’t build lasting financial success. This episode of The Ashly Locklin Show covers the energetics of money, uncovering your blocks, reprogra…

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165. Open a Client Portal to Other People’s Audiences with Laura Lopuch 32:04

3M ago32:04

32:04

Does sending cold emails or cold DMs give you the heebee-jeebees? Well I never really considered myself a cold email kind of guy, until I reached out to THE person who teaches cold emailing And how did I reach out? I sent her a cold email! My guest this week is Laura Lopuch and she's joining to take us on a deep dive into cold emails & partnership …

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164. Thriving as an Introvert in Digital Marketing with Digital Transformation Leader, Dan Keldsen 38:49

3M ago38:49

38:49

In the digital marketing space, conventional wisdom suggests that the only way to be successful is to show up everywhere and shout louder than everyone else. In other words be an extrovert or be irrelevant. But what if you could build a system that takes advantages of your strengths and allows you to be who you are - even if you're an introvert? Th…

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Episode 55: The Honest Truth about MRR, MLMs, and Affiliate Marketing: Are These Worth it Anymore or Are they Dying? 1:09:30

3M ago1:09:30

1:09:30

Is the Master Resell Rights trend dying or is it oversaturated? What’s up with all the MRR drama? Is the MLM model dying a slow death with so many companies switching to an affiliate model? Why am I so angry at the CEOs of these companies? Is affiliate marketing as lucrative as everyone makes it out to be? What is the safest & most lucrative path? …

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Ep 78: Positioning for the future: Creating a brave, new brand strategy and voice, Fliss Childs, FCB Studios 37:58

3M ago37:58

37:58

FIND OUT ABOUT AYO'S END OF YEAR SERVICES - 3 services to help your built environment firm thrive in '25. Marketing Strategy Review, Audit and Recommendations and a LinkedIn power Up session. ----- FCB Studios is an architectural practice with a strong history for sustainable design, so it was a pleasure to talk to Marketing Partner Fliss Childs ab…

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163. Creating a Storyteller Brand with Story Catalyst Alan Samuel Cohen 30:07

3M ago30:07

30:07

If you're looking for video marketing tips and personal branding tips on topics like: *How do I get more visibility online? *How do I grow my personal brand? *How do I stand out from the crowd? *How do I break through the noise? *How do I monetize my content marketing? *How do I use video marketing to get more clients? Then check out episode 163 of…

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162. Document and Show Your Creative Process - with Photographer Elaine Freitas 25:45

3M ago25:45

25:45

If you're looking for video marketing tips and personal branding tips on topics like: *How do I get more visibility online? *How do I grow my personal brand? *How do I stand out from the crowd? *How do I break through the noise? *How do I monetize my content marketing? *How do I use video marketing to get more clients? Then check out episode 162 of…

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Episode 54: When Things Are Crumbling or Plateaued: Should You Lean In or Pivot? 46:53

4M ago46:53

46:53

I hope you’re thirsty because I spilled the tea in this episode! First, you’ll hear what to do when you’re trying to reach that next level but everything seems to be crumbling & going downhill. Then I let you in on the latest network marketing drama, my experience with network marketing, and my thoughts on MLMs and affiliate marketing. Lastly, when…

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161. Is Your Brand Legendary? with Brand Building Expert Scott Wozniak 31:05

4M ago31:05

31:05

I love the word legendary. But when it comes to your work or your business, how to you become legendary? Think of a popular brand you know, like Apple, Harley-Davidson or Disney. When you see or hear these names, does something click in your mind that goes way beyond mere familiarity? Of course, you know about their product or service offerings, bu…

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Ep 77: How to win your first projects as a new built environment company 21:21

4M ago21:21

21:21

FIND OUT ABOUT AYO'S END OF YEAR SERVICES - 3 services to help your built environment firm thrive in '25. Marketing Strategy Review, Audit and Recommendations and a LinkedIn power Up session. ---- When there's upheaval in the construction industry, many new practices spring up from the ashes, as bad news is often the catalyst for people to set up t…

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160. What Makes Your Business Remarkable? with Digital Marketing Expert Rich Brooks 32:07

4M ago32:07

32:07

As a listener, you know this show's all about developing your personal brand and earning attention from the right crowd, because your ability to engage and build relationships with your ideal clients is absolutely essential to the health of your business. Well, this week's guest is agency owner Rich Brooks and he believes the key to standing out is…

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Episode 53: For the Ones Who’ve “Made it” - Reignite Your Spark, Escape the Golden Prison, Make More Money & Be Happier than Ever Before 27:11

4M ago27:11

27:11

This episode is for the entrepreneurs who’ve “made it” but have lost their spark. The ones who have found themselves in a Golden Prison, where the money is coming in but they don’t love what they do anymore and are wondering what their next steps are. This episode is all about restructuring, rebuilding, pivoting, and finding joy in your business be…

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Episode 52: How to Build an Iconic Brand & Business, Make More Money, and Embrace Where You Are Right Now 43:45

4M ago43:45

43:45

If you want to build a personal brand that attracts ideal clients to you like a Swiftie to a friendship bracelet, this episode is for you. If you’re telling yourself that you need a better wardrobe, a new photoshoot, a full-face of makeup, or a nicer home in order to become an “icon” and scale your business, think again. Learn how to embrace where …

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159. A Cure For Your Business Doldrums with Mia Moran 27:47

4M ago27:47

27:47

Register for the "Back to Business" virtual summit Looking to boost momentum in your business as we head into the final quarter of the year? Whether you got off track, or you purposely downshifted during the summer, now's a good time to get refocused and reenergized in your business. Which is why this week's guest, Mia Moran, put together her upcom…

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158. Say What They Can't Unhear with Message Strategist Tamsen Webster 33:19

4M ago33:19

33:19

OK, so you want to make a bigger difference. But how do you get people to pay attention, let alone remember what you have to say, long enough to be persuaded by your point of view? If you’re a change maker, you know just how hard it can be to have an impact. Well, this week's guest, author & speaker, Tamsen Webster, is going to share her simple, ac…

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157. Make Coaching Your Marketing with Business Coach Caryn Gillen 27:58

5M ago27:58

27:58

What would it do for your business if you could close 100% of your discovery calls? Well, if you're a coach or a consultant, then you're meant to coach! But to get to coach more, you also need to market. So, what if showcasing your competency as a coach became the foundation of your marketing? My guest this week, Caryn Gillen, has an amazing knack …

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Ep 76: Podcast guesting: here's how to secure more [Practical Snacks mini-series] 9:43

5M ago9:43

9:43

According to research recently from Edison Research, more UK adults than ever are actually listening to podcasts, and audiences are getting younger, and way more diverse. So there's an opportunity. Plus, according to RAJAH's Midas survey 21% of the UK population tune into podcasts in an average week and listen to around seven hours of podcasts each…

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Episode 51: Pricing your Offers, What the MRR World Got Wrong, & How to Increase your Revenue 30:32

5M ago30:32

30:32

Pricing your offers is an art and it can either draw in your ideal clients or push them away. Learn how to price your offers and increase your revenue with a strategic offer suite in this episode of The Ashly Locklin Show. Here’s a preview of what you’ll learn in this episode: What to consider when pricing your offers What the Master Resell Rights …

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156. Change the Conversation About Your Business with Jaci Russo 27:16

5M ago27:16

27:16

My guest this week is brand strategist, Jaci Russo and my biggest takeaway from our conversation was her take on the most basic way to explain branding: “We don’t see things as they are. We see things as we are.” Jaci says, Your clients don’t see your company as it is. If they know of your company at all, they only see a small sliver of it from the…

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Ep 75: Email marketing tips to boost your business bottom line [Practical Snacks mini-series] 9:17

5M ago9:17

9:17

According to Hubspot in 2023 - The return on investment (ROI) for email marketing stands at an impressive $36 for every $1 spent, so many businesses are leaving money on the table. This episode of 'Practical Snacks' looks at email marketing that you can easily set up and start using email and/or newsletters for your business marketing. Practical Sn…

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Episode 50: Increase Cash Flow with These Digital Offers & Manifest More Money like an Olympian 43:38

5M ago43:38

43:38

Creating a strategic offer suite is key when scaling your income. Learn the 5 different digital offers you can create to increase your cash flow plus what we learned from the Olympics in terms of manifesting & succeeding in this episode of The Ashly Locklin Show. Here’s a preview of what you’ll learn in this episode: What the Olympics taught us abo…

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155. No Friction Lead Generation with Brad Powell 28:17

5M ago28:17

28:17

What if you could effortlessly attract high-quality leads with just a few minutes of your time each day? So much of lead generation and lead nurturing is built around relationship & trust building. And this is especially true for consultants, coaches & agencies who run service businesses. You need to establish enough trust and authority so that whe…

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Ep 74: SEO basics to keep your content rank on Google [Practical Snacks mini-series] 8:48

5M ago8:48

8:48

Google rankings are a great way to drive traffic to your website 24/7. By focusing on Search Engine Optimisation (SEO), you can improve your overall rankings on Google. This episode of practical snacks looks at the SEO basics that you can easily implement in order to put your website content in a stronger position to rank. Practical Snacks is a spe…

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154. Charge Higher Prices & Get Your Clients to Thank You For It with Scott Sorrell 39:10

5M ago39:10

39:10

Ever wonder about how to set your prices (whether your prices are too high or maybe you feel like you're not charging enough)? Well, spoiler alert: You could be making more...a lot more! This week's guest, Scott Sorrell, (a.k.a. "Mr. Charge Higher Prices") is coming on to convince you that you need to raise your rates. Scott has identified more tha…

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Ep 73: How to optimise your website home page [Practical Snacks mini-series] 10:15

6M ago10:15

10:15

First impressions count. Being able to grab the attention of your website visitors as soon as they land on your home page is important if you want to get the most of your digital and online marketing. This episode of practical snacks gives you small tweaks that you can make now to make sure your website home page captures the attention of visitors …

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153. Let's turn your voice & vision into an industry leading brand with Kristie Keever 33:19

6M ago33:19

33:19

What does it really take to build a standout personal brand? And what if your personal brand was really the key to unlocking endless opportunities? In this edition of The Standout Business Show, we uncover the secrets to building a memorable brand with the help of top brand strategist and online business coach Kristie Keever. (yes, she's helped o…

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Ep 72: Introducing ‘The Practical Snacks’ marketing mini-series 2:29

6M ago2:29

2:29

Practical Snacks is a special weekly summer mini-series of short, snappy tactical marketing episodes that are under 10 mins on a particular marketing topic or theme. The mini-series is brought to you by Ayo Abbas from Abbas Marketing. Make sure you follow the show wherever you listen so you don’t miss out. And do share with others who you think wil…

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Episode 49: What’s Really Happening When You Aren’t Seeing Success in Your Business & How to Change It: Mindset, Manifestation, and Strategy 27:59

6M ago27:59

27:59

Are you putting in the work? Doing all the things? Following all the “hacks” but still not seeing the results you desire? This episode will help you navigate the highs and lows of entrepreneurship, manifest what you want, and most importantly, become the person capable of achieving your biggest goals. Join us as we break down practical steps to sca…

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152. How to put more personality into your marketing with Marina Krivonossova 27:36

6M ago27:36

27:36

Want to know how to make your B2B marketing stand out? In this episode: discover how you can unlock the power of putting personality into your marketing. If you've been struggling to bring a more human face to your marketing, stay tuned because I invited content marketing expert, Marina Krivonossova, to guide us through her approach to bringing per…

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Episode 48: Increase Sales with these 3 Simple Strategies 27:56

6M ago27:56

27:56

Ready to have buyers holding their phones, ready to jump on your offers as soon as your email hits their inboxes? New offers, old offers, and everything in between? Unlock 3 simple strategies to increase sales in this episode of The Ashly Locklin Show. Here’s a preview of what you’ll learn in this episode: What your offer & movie releases have in c…

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151. Get referrals without asking with Stacey Brown-Randall 33:08

6M ago33:08

33:08

How would you like to learn a really simple, really effective process to build a referral network so that you're getting a steady stream of right fit clients — without manipulating, offering incentives, or even having to ask? Honestly, asking for referrals can feel pretty darn awkward, which is why I've invited today's guest Stacey Brown Randall on…

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Ep 71: Finding the right marketing approach as a small architecture practice, Jon Clayton 41:27

6M ago41:27

41:27

Today’s special episode is part I of a podcast crossover episode. So, I’m interviewing Jon Clayton, who hosts the Architecture Business Club podcast. And then he interviewed me for Part II of the crossover over on his podcast that you can listen to here In Jon’s interview for part 1 he talked about: The evolution of digital marketing and how he’s a…

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150. 3 Lessons From 3 Years of Podcast Hosting with Brad Powell 28:56

6M ago28:56

28:56

I'm celebrating episode #150 of The Standout Business Show, so I thought I'd take a minute and share some of the best things doing this podcast has taught me over the past three years (and over 150 interviews!) Here's my hot take on some of the most valuable lessons I've learned from past guests including relationship marketing, minimalist marketin…

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149. How to breakthrough the noise with storytelling with Patti Sanchez 26:29

7M ago26:29

26:29

Want to go further on how to use Storytelling to stand out & grow your brand? Check out these other episodes: # 143. How to be more bingeable than Netflix # 84. How to sell with a story If you want to amp-up your impact as a communicator, then tune in to this conversation I had with Patti Sanchez about storytelling. In this episode, Patti unpacks h…

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Ep 70: What one marketing tip would you give to a practice starting out today? - 4th birthday special 11:30

7M ago11:30

11:30

Today's episode is a celebration of The Built Environment Marketing Show's 4th birthday this week. This episode is one where I've invited people to answer the question: "What one tip would you give to a practice starting out today?". And you'll hear responses across three main themes. Thanks so much to those who took part. Julia Nicholls Rob Fiehn …

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