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eCommerce Uncensored by Fast Forward, Inc is a podcast dedicated to bringing eCommerce entrepreneurs actionable tips and techniques to grow their sales, email list, and traffic. We’ll talk about Email Marketing, Facebook Ads, Social Media Marketing, Shopify, Woocommerce, Sales Funnels, and much more. Fast Forward, Inc is a digital marketing agency in New Jersey.
 
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show series
 
In today’s episode, the guys talk to Ezra Firestone about wealth creation and the mentality behind good marketing. They discuss the most efficient ways to create wealth and what goes into the business’ foundat…
 
In today’s episode, the guys talk about removing “feeling” from your marketing. Facebook Ads are just a mathematical equation. Without data, you’re flying blind. The guys discuss the importance of gathering data, the impact it has on how you acquire customers, and how to use it all to drive traffic and ultimately increase sales! Don’t forget to tex…
 
In this episode, the guys talk about what your customers really want to know. They talk about the problems faced when selling a product, and the importance of the right sales copy. Don’t forget to text us to g…
 
In this episode, the guys talk about the most important, yet often overlooked, ingredient for success. They talk about the problems most struggling businesses face when it comes to your audience, and the changes you can make to better sell your products! Don’t forget to text us to get your business set up with converting email flows! Text EMAIL to …
 
Today the guys talk with Jim Hackenberg about how he turned his passion for helping golfers into his business. They talk about the importance of knowing your audience, and how a slight change in your niche can…
 
Paid traffic works great, but never underestimate organic traffic! In this episode, the guys go over how you can form quality SEO content with blog posts and repurpose that content into emails! This leads to h…
 
Math?! Yep, we’re doing math today, get out your calculators because they guys are gonna be talking money numbers! In this episode, the guys share with you the math equation that all business owners and market…
 
Bigger isn’t always better! In this episode, the guys go over the best techniques to niche down your email list. The size of your email list and open rates don’t matter if those people aren’t buying! The guys go over on how to turn those open rates into conversion rates. Don’t forget to text us to get your business set up with converting email flow…
 
Memorial Day can be a big sale weekend for many companies with a little preparation. In this episode, the guys go over the best techniques to prepare your email list for holiday offers. Your outcome is only as good as the prep work, so it’s important that you approach your offers and your audience the right way! They dive into what goes into preppi…
 
In this episode, the guys dive into their experience with whitelisting Facebook ads. Whitelisting in marketing means working with influencers to utilize their social accounts to promote your products. The guys talk about the benefit of having personalized ads, the power of an influencer’s video, and the benefit of promoting through their social pag…
 
In today’s episode, Jake Cohen, VP of content for Klaviyo, talks about the state of email marketing. Jake & the guys discuss the evolution of advertising and tracking your insights, building customer relations…
 
In today’s episode the guys talk about the long game of investing in your company. They dive into the importance of lead generation, what it takes to acquire an email, testing your email list, and the true investment cost of your email list. Developing a long term relationship with your customers brings more sales long term than focusing on short t…
 
On today’s episode, the guys talk about how to get more sales by using your email list the RIGHT way. They break down how to specifically speak to your list, the importance of segmentation, and engaging your list to boost sales! Text us! Say hey, ask us a question, tell us your favorite episode, recommend a topic or guest, text us anything! 844 – 6…
 
When first starting a passion business, it comes along with huge expectations. Jason & Kevin dive into how they launched their passion business this month and what comes with it. Starting a business out of thin air is very unpredictable. Success will come along with the process, and you have to apply your situations to the long term goal of your bu…
 
Sometimes no matter what you seem to do, no one is buying. What do you do? On todays episode, the guys talk about what to do when you are having trouble making sales. They talk about the struggles of making sa…
 
Email has always proven to be the king of marketing. In this episode, the guys go over the best lead generation strategies for growing your email list. They go over how to attract people that are in your target audience, ways to create niche specific leads, and repurposing content for email. They also talk about the importance of the quality of you…
 
On today’s episode, we talk about the importance of building a relationship with your customer in 2022. The evolution of marketing trends, new IOS updates, and Facebook ad protection have shifted the mindset from front end sales to relationship building. The guys use their own golf brand to add perspective on how the marketing connection has shifte…
 
On today’s episode, we talk about how to get the most out of your email. Growing brand awareness and creating a connection with your email subscribers is key! All of that starts with email! Sending the right emails, to the right audience, sets your business up for success. Listen in as the guys talk about email strategy, email optimization, and qua…
 
On today’s episode we have the co-founder of Postscript, Alex Beller. The guys dive into the future of SMS marketing and optimizing customer communication through text messages. They talk about how SMS marketing can increase conversion and engagement rates and how the approach differs from email marketing. Alex even throws in some tactical tips to …
 
When managing your business, there are a lot of aspects that go into it. They guys discuss how to not get caught up in the secondary numbers and focus on the 3 KPIs that are CRUCIAL to your business long term. They guys discuss how to take these 3 KPIs, apply them to your business, and make sure they work! Text us! Legit … just text us… say hey, as…
 
On this episode the guys talk with the ultimate momtrepreneur, Amanda Wittenbor, about turning passion into business. When Amanda would design her kid’s birthday party decorations herself, she found that a lot of other parents loved her ideas. She would soon find that her desire to make a couple extra bucks would turn into a 7-figure business, Aman…
 
On this episode we have Ryan McNeill, former tv advertiser now marketing professional, who teaches the psychology of influence & persuasion. Ryan has grown his TikTok following to 230,000 followers where he goes over the tricks of marketing and how certain tactics & methods are used to further push people into buying. The guys also share how these …
 
In this episode, you are going to learn how to include key things into your copy for your sales page to make it optimized for conversion. Kevin & Jason go over their ultimate 6 points to make sales copy for th…
 
The guys discuss a tool they use for their business that has changed the game: CartFlows! CartFlows brings the functionality of ClickFunnels into WooCommerce for customized checkouts. This website plug-in has flexible ways to increase conversion rates, craft funnels, apply upsells, and even build split tests. Check out what the guys discussed: Cart…
 
In this episode the guys reflect on an eye opening year, the work from home life navigation, and how adding employees to the team has benefited their business & lives. A goal for them for the upcoming year is how they are going to instill new processes in 2022 to make their lives & business more structured. This is a direct transcript. Please forgi…
 
In this replay, the guys talk about their experiences and the things to focus on when crafting your offer. The right offer attracts the right people and keeps customers coming back for more! Creating an irresistible offer should be the #1 priority of your Facebook ads. This is a direct transcript. Please forgive any grammar or spelling errors. Jenn…
 
What do you do when you have a high-performing paid ad and all of a sudden it stops working? In this episode the guys talk about the importance of recovering Ad costs and the importance of knowing your product’s price point. They go through how to capture QUALITY emails through paid traffic in an efficient and creative way, and what to do if they s…
 
Whether you’re just starting your business on a small budget or have the money to burn, you want to ensure you start the business out on the right foot. Starting with a small budget doesn’t have to be a barrier to making sales! The guys go through the process of creating a return on your investments with actionable tips you can apply to your own bu…
 
As a marketer, you can’t promise results. You have a baseline of what works and what doesn’t work but things may need changed along the way. The guys break down what went into their Black Friday Cyber Monday deal, the flexibility required when tweaks need made, and the steps they go through to access success. Jason also offers up their complete ste…
 
Black Friday & Cyber Monday are over, don’t let your relationship with your customers stop there! They guys break down a simple way to stay connected with your customers, bring your average order value up, improve your customers lifetime value, and make sure your customers are consuming your product the way it is intended to be! This is a direct tr…
 
Ecommerce marketing master, Ezra Firestone is on the show! Ezra & the guys talk about everything and anything ecommerce, personal life and overall entrepreneur/lifestyle balance! This is a direct transcript. Please forgive any grammar or spelling errors. Kevin: Hey everyone. And thanks for joining us on another episode of Ecommerce Uncensored is ep…
 
Black Friday & Cyber Monday are here! Kevin & Jason take you through the Black Friday deal they are running that got them a 15x ROAS with their Facebook Ads. Kevin goes into detail about how to bring customers through the hot, warm, & cold sales funnel. This is a direct transcript. Please forgive any grammar or spelling errors. Kevin: You’ll think …
 
Black Friday & Cyber Monday are here! If you haven’t narrowed down your offer yet, Kevin & Jason have got you covered! They break down awesome offers that they found have never proved them wrong and work! This is a direct transcript. Please forgive any grammar or spelling errors. Jason: You know, people think that like you have to get so slick with…
 
What marketing comes down to is the final offer. Your offer is everything. One thing the guys have experienced is that the offer you used a year ago, may not work in today’s world. An offer that failed last year, may take off this year! They guys break down the how & why this happens and help you potentially repurpose an offer you had, or fix the o…
 
Black Friday & Cyber Monday are right around the corner. After experiencing many Black Fridays & Cyber Mondays, the guys give out their not so obvious checklist so you can be confident when the time is here! T…
 
As business owners, we all want traffic to our website. We put together a ton of ads in order to do that. In episode 235, the guys break down not only how to get traffic, but how to get the RIGHT traffic to your website! Getting the right traffic means higher conversion rates and better sales! This is a direct transcript. Please forgive any grammar…
 
It’s that time of year! That’s right, Black Friday/Cyber Monday is right around the corner. This year is definitely different due to shipping delays, costs going up, and other issues. The guys break down how your business can set up your business now and how to do it successfully. This is a direct transcript. Please forgive any grammar or spelling …
 
As you all probably know, Facebook was shut down for a few hours on Monday. This affected business and advertisement. In this episode, the guys are breaking down why Facebooks shut down should not stop your business from making sales! They share some personal tips & tricks on how to keep your business going, even when a platform you use for your bu…
 
The new 15 iOS update is here. As privacy regulations get more and more restricted, it is becoming harder to specifically track your customer’s behaviors. The guys dive into detail about how the new update is …
 
The guys have marriage counselor Dr. Lee Baucom on the show for some entrepreneurial marriage boot camp. With Dr. Baucom, the guys go through the difficulties of being an entrepreneur and having a spouse. Just being a typical entrepreneur, it can be a slippery slope to make your spouse feel that your business is more important than them. Dr. Lee gi…
 
We all have things we are great at and not so great at. Those aspects reflect into your business’s success. Having a business partner may be beneficial to balance those things that you may not be so great at. In this episode, the guys talk about how their partnership in business works so well and what you should look for in a business partner. This…
 
As your business grows a large email list looks impressive. As entrepreneurs, we are always told a larger list is better. That is not always true. In episode 229, the guys go over why you may want to delete some of those email subscribers from your list. This is a direct transcript. Please forgive any grammar or spelling errors. Kevin: [00:00:00] Y…
 
As an entrepreneur, you are told to always be on the grind schedule. You think of flashy cars, lots of money, having the biggest house…That’s great and all, but at the end of the day, what do you truly want to get out of entrepreneurship? In this episode, the guys talk about what they truly wanted to get out of entrepreneurship, how they worked the…
 
Join us as we talk about the importance of learning how to apply what you learn from reading. You can read all the information and helpful tips you want, but none of that means anything unless you take the steps to apply it. They guys even include some of their top recommended business books! This is a direct transcript. Please forgive any grammar …
 
Joseph Wilkins is back on the show! Joseph was a guest on our show in episode 190. He is the founder of a video production agency, FunnySalesVideos.com, that creates funny, viral sales videos that have generat…
 
The best copywriting defines the problem, agitates the problem, then solves the problem. We applied the techniques from The Copywriting Secrets by Jim Edwards and made 40K in just two days. If you are struggling to persuade people to purchase your product, learn how good copywriting in one sales letter can change the whole game. No matter what chan…
 
Don’t forget to please leave a comment below or review us on iTunes or Stitcher. If you leave us a review please let us know and we’ll send you an eCommerce Uncensored T-Shirt. You can email us at kevin@ecommerceuncensored.com or jason@ecommerceuncensored.com. Sorry but we can only ship the shirt to US only. You can also check out the video of this…
 
Don’t forget to please leave a comment below or review us on iTunes or Stitcher. If you leave us a review please let us know and we’ll send you an eCommerce Uncensored T-Shirt. You can email us at kevin@ecommerceuncensored.com or jason@ecommerceuncensored.com. Sorry but we can only ship the shirt to US only. You can also check out the video of this…
 
Don’t forget to please leave a comment below or review us on iTunes or Stitcher. If you leave us a review please let us know and we’ll send you an eCommerce Uncensored T-Shirt. You can email us at kevin@ecommerceuncensored.com or jason@ecommerceuncensored.com. Sorry but we can only ship the shirt to US only. You can also check out the video of this…
 
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