Ecommerce on Tap is a would where Supply Chain meets storytelling. Join Nathan Resnick and Aaron Alpeter each week as they offer insights into the backend of succesful businesses. Brought to you by Sourcify and Izba Consulting!
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How AG1 Revolutionized Wellness with a Single Product
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How AG1 Revolutionized Wellness with a Single Product by Ecommerce on Tap by Sourcify and Izba Consultingبقلم Ecommerce on Tap by Sourcify and Izba Consulting
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Running on Cloud Tech: How On Footwear Revolutionized the Shoe Game
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In this week's thrilling episode of Ecommerce On Tap, hosts Aaron and Nathan delve into the inspiring story of On, a brand that's not only racing ahead in the athletic footwear market but also setting a new pace in sustainability.👟 Sustainable Strides:Discover how On responded to the growing demand for ethical fashion in Europe, crafting a carbon n…
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Crafting a New Market: Athletic Brewing's Non-Alcoholic Success Story
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Ever wondered what's brewing in the world of e-commerce and how cutting-edge companies are shaping the future of our tastes and shopping habits? Pour yourself a glass, settle in, and let's dive into the latest frothy finds on "Ecommerce On Tap."🏃♂️ Athletic Brewing Takes on Non-Alcoholic Beer Space 🏃♀️Nathan and Aaron brought some fascinating ins…
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Wellness Tracking Unlocked: The Story of Oura
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Nathan and Aaron take us through the founders' vision of combining technology with wellness, the challenges of bringing a highly technical product to market, and the whirlwind of growth and strategic pivots the company faced amidst a global pandemic.👉 Tune in to explore key insights from the saga of Oura:- Founder Foresight: Learn how the founders'…
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Crafting Controversy: The Explosive Growth of Liquid Death
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In This Episode:🚀 The Rise from DTC to a $1.4 Billion Valuation: We'll chug down the incredible journey of Liquid Death, from pushing water cans on Amazon to sliding onto the shelves of 60,000 retail locations. Discover how a DTC brand stirs the retail pot!🛠️ Growth Pains & Supply Chains: Explore the challenges of late moves to domestic production,…
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The Rapid Ascent of Merit Beauty: A Billion-Dollar Dream
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🚀 Exciting Milestones for Merit Beauty on Today's 'Ecommerce On Tap' Podcast Episode 🌟On the latest episode of Ecommerce On Tap, my co-host Aaron and I delved into the extraordinary journey of Merit Beauty and its founder Katherine Power. Here's a sneak peek of what we uncorked:🌱 Clean and minimalistic beauty is not only a trend but a powerful move…
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Behind the Scenes of True Classic Tees' Ecommerce Success
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The latest episode of Ecommerce On Tap is a deep dive into True Classic Tees' astonishing growth and the strategic plays that catapulted them to e-commerce stardom. From overcoming near-bankruptcy to an innovative retail strategy, hosts Nathan and Aaron unpack the decisions and risks that fueled True Classic Tees' success.In this unmissable episode…
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Game-Changer or Gamble: Temu's Quest to Dominate Western E-commerce
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Welcome to a brand-new episode of The Deep Dive Podcast, where today we're exploring the meteoric rise of Temu, the latest sensation in the e-commerce world that's reshaping the western market. Join us as we delve into how Temu leverages app gamification and discount spinners to enhance user retention and skyrocket its gross merchandise volume.In t…
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Blenders Eyewear: Visionary Success from Backpack to Millions
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Hey everyone, Nathan here from the Ecommerce On Tap podcast. In today's explosive episode, we dove deep into the remarkable rise of Blenders Eyewear. From humble beginnings with Chase Fisher's gritty passion, to a $63 million partnership with the Safilo Group, Blenders' tale is a masterclass in e-commerce hustle. We explored the power of social med…
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The Remarkable Rise of Vuori: Disrupting Men's Athleisure
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Welcome to Ecommerce On Tap, where we just uncapped the astonishing rise of Vuori, a brand that's redefining the athleisure apparel industry. Launched in 2014 with a 100k bold bet on quality and an unwavering commitment to their craft, Vuori faced the Goliaths of the fashion world. From garage to glory, they fueled their growth through a customer-c…
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Inside Italic: Rethinking Ecommerce with Direct-to-Manufacturer Relationships
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Inside Italic: Rethinking Ecommerce with Direct-to-Manufacturer Relationships by Ecommerce on Tap by Sourcify and Izba Consultingبقلم Ecommerce on Tap by Sourcify and Izba Consulting
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From Towels to TikTok: K18's Journey to Hair Care Domination
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From Towels to TikTok: K18's Journey to Hair Care Domination by Ecommerce on Tap by Sourcify and Izba Consultingبقلم Ecommerce on Tap by Sourcify and Izba Consulting
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Breaking the Mold: Inside the Strategy That Catapulted a Jewelry Brand's Success
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In this gripping second episode of Season 3, we delve into the turbulent waters of the supply chain and tech job market amidst a drying funding landscape. The episode kicks off with a discussion on the recent layoffs plaguing the industry and what this means for the future of supply chain professionals. We then pivot to the intriguing case of Unive…
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From Factory Floors to Ecommerce Stores: Insights into the Journey of Your Favorite Products
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Welcome to Season 3 of Ecommerce On Tap! In our first episode, we're thrilled to introduce our new co-host, Aaron Alpeter from izba, bringing his expertise in logistics and supply chain management to the show.In this episode, we delve into current ecommerce news, including the 'Buy with Prime' initiative, the groundbreaking Amazon-Shopify partnersh…
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Nathan Rensick, Andriy Dec 12, 2023 001 Riverside
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Join Nathan in this insightful episode of Ecommerce On Tap as he interviews Andriy Boychuk, the founder of Flowium and an email marketing expert. They discuss the aftermath of Cyber Monday and how Flowium's clients navigated the hectic holiday season with ease.Andriy delves into strategies for keeping your brand at the forefront of customers' minds…
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Optimizing Ecommerce Ads: Insights from Samir Balwani of QRY
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Join Nathan in this insightful episode of Ecommerce On Tap as he interviews Samir Balwani, CEO of QRY, a leading paid media agency. They delve into the intricacies of managing effective Facebook and Google ad campaigns for ecommerce brands.Samir shares expert advice for planning your 2024 media strategy, including accounting for major events like t…
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Revolutionizing Ecommerce with AI: Lamees Butt of Zoovu
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Join Nathan in this enlightening episode of Ecommerce On Tap as he interviews Lamees Butt, Senior Vice President of Global Alliances and Channels at Zoovu. They explore how Zoovu's AI-driven product discovery platform is changing the face of online shopping, offering solutions to the common problem of choice paralysis.Lamees discusses how Zoovu is …
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Authenticity in Scaling Brands: Emanuel Rose's Insights
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In this episode of Ecommerce On Tap, Nathan interviews Emanuel Rose, the visionary behind Strategic eMarketing. They delve into the critical aspect of maintaining authenticity in marketing as brands grow and expand.Emanuel discusses the importance of understanding your ideal client persona, the art of tailoring marketing materials to specific audie…
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Mastering Digital Advertising with Robert Brill of Brill Media
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Mastering Digital Advertising with Robert Brill of Brill Media by Ecommerce on Tap by Sourcify and Izba Consultingبقلم Ecommerce on Tap by Sourcify and Izba Consulting
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Mastering Customer Retention in Ecommerce with Tobi Chapman of Everboost
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In this insightful episode of Ecommerce On Tap, Nathan interviews Tobi Chapman, the innovative founder of Everboost. They dive into the evolving world of retention marketing, particularly in the health and wellness industry, amidst rising CPAs and advertising costs.Tobi discusses the shift from traditional marketing methods to leveraging zero-party…
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Revolutionizing Birthday Celebrations in Ecommerce with Brandon Kleinman
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Revolutionizing Birthday Celebrations in Ecommerce with Brandon Kleinman by Ecommerce on Tap by Sourcify and Izba Consultingبقلم Ecommerce on Tap by Sourcify and Izba Consulting
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Mastering Emotional Branding: James Bond on Squatty Potty's Rise to $100M
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Join Nathan in this captivating episode of Ecommerce On Tap featuring James Bond, author of "Brain Glue". Discover the journey from a Shark Tank pitch to a $100 million success story, and the branding strategies that made it possible.James shares his expertise on the importance of product naming and how emotional appeal in advertising can trump log…
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Elevate Your Amazon Store: Expert Strategies for Stability & Growth
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Elevate Your Amazon Store: Expert Strategies for Stability & Growth by Ecommerce on Tap by Sourcify and Izba Consultingبقلم Ecommerce on Tap by Sourcify and Izba Consulting
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Mastering Ecommerce in a Shifting Economy: iTristan Group's Vision
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Join Nathan in this insightful episode of Ecommerce On Tap as he sits down with Jason from iTristan Group. Together, they explore the critical role of macroeconomic trends in shaping the future of ecommerce. They discuss the importance of optimizing inventory, the impact of supply chain automation, and how to effectively manage oversupply with smar…
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Driving Profitability with Growth: Ecommerce On Tap Interviews Alek from Settle
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In this revealing episode of Ecommerce On Tap, Nathan hosts Alek from Settle, exploring the intricate balance between growth and profitability in the ecommerce space. Dive deep into discussions about contribution margins, the art of forecasting inventory, and the essentials of managing cash flows.Alek shares candid insights, reflecting, "You want t…
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From Spam to Success: How Inbox Booster is Revolutionizing Email Marketing
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Welcome to Ecommerce on Tap! In this episode, Nathan chats with Nicolas Toper, the brains behind Inbox Booster. Learn how this innovative tool is revolutionizing email newsletter programs, ensuring your emails reach their intended audience. Hear firsthand how Y Combinator boosted their click rate to 35% with Inbox Booster's assistance. Plus, get in…
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eCommerce Insights: A Conversation with Emily Sewell from Zenni Optical!
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In this episode of eCommerce on Tap, we had the pleasure of hosting Emily Sewell, Senior Director of Operations at Zenni Optical. Emily shared her incredible journey, from her passion for dance to becoming a supply chain expert in the world of eCommerce. 🌟 Join us as we unravel the challenges she faced, the lessons she learned in managing high-grow…
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🎙️ Mastering eCommerce: Insights from Attribution Expert Jeff Greenfield | Sourcify Podcast Episode
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Tune in to the latest episode of Sourcify's podcast, where we unravel the complexities of eCommerce with attribution expert Jeff Greenfield! 🚀 Gain valuable insights into the evolution of analytics, creative testing strategies in the post-iOS era, and the transformative power of cross-platform synergy. Plus, discover the key to long-term success: b…
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eCommerce & M&A in 2023: Insights from Steve Kilberg of SKRP Media
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Join us on eCommerce On Tap for a captivating conversation with Steve Kilberg, founder of SKRP Media. Discover the latest insights into eCommerce and mergers & acquisitions in 2023. An episode that's not to be missed! 🚀💼 #eCommercePodcast #BusinessInsightsبقلم Ecommerce on Tap by Sourcify and Izba Consulting
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🎙️ Mastering Supply Chain and Vertical Integration with Justin Brown of Dollar Shave Club
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Tune in to our enlightening podcast episode with Justin Brown, Chief Supply Chain Officer of Dollar Shave Club, as we delve into the art of supply chain mastery and vertical integration in eCommerce. Don't miss this insightful conversation! 💡🌐🔍 #eCommerceSuccess #SupplyChainMastery #PodcastTalksبقلم Ecommerce on Tap by Sourcify and Izba Consulting
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🚀 Unleashing eCommerce Growth: The Power of YouTube with Andrew from YTera
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Join us for an eye-opening discussion with Andrew, founder of YTera, as we dive deep into the untapped potential of YouTube for eCommerce growth. Discover why YouTube deserves a prime spot in your growth strategy, how to connect with the right audience, and the secrets to YouTube success. Learn about data-driven decision-making, SEO for YouTube, an…
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Unlocking eCommerce Success: Secrets of Personalization, AI, and Multichannel Marketing
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Unlocking eCommerce Success: Secrets of Personalization, AI, and Multichannel Marketing by Ecommerce on Tap by Sourcify and Izba Consultingبقلم Ecommerce on Tap by Sourcify and Izba Consulting
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Quality Control in Chinese Manufacturing: Secrets Unveiled
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Join us as we embark on a fascinating journey into the heart of Chinese manufacturing with Stephan from GQC.io. With over 13 years of hands-on experience in Shenzhen, Stephan's insights into quality control are unparalleled.In this episode, you'll explore:🔹 Effective Quality Control Processes: Stephan will reveal the intricate processes in ensuring…
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Unlocking E-Commerce Success: Matthew's $400 Million Sales Insights
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Join us in this episode as we sit down with Matthew, the CEO of Build Grow Scale, a company that has helped its clients generate over $400 million in sales. With over a decade of experience, Matthew shares invaluable insights into the world of e-commerce success. Discover the secrets to mastering conversion rate optimization, the ongoing debate of …
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Unlock the secrets to e-commerce success with Robert Indries, a visionary in the art of marketing for 7 to 8-figure revenue generation. Join us as we explore his scientific approach to marketing, precision strategies, and the harmonious interplay of paid advertising and organic growth. Learn from the maestro himself and embark on your own e-commerc…
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Navigating E-Commerce Supply Chains: Insights from Sourcify's Stephen Miller
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Discover the transformative insights shared by Stephen Miller, General Manager of Sourcify, on navigating the complex landscape of e-commerce supply chains. Learn how Sourcify empowers businesses to thrive through innovation, global sourcing, and strategic partnerships. Tune in now for a deeper understanding of e-commerce supply chain dynamics! 🛍️🌐…
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Terry Arsenault: From Zero to Hero (rereleased)
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Terry Arsenault is one of the most known ecommerce entrepreneurs in the world who runs his own stores, agency, and a Facebook group called Shopify Ecommerce Group with over 29,000 people. Tune in to learn how Terry got started, how he's grown, and where he is heading!بقلم Ecommerce on Tap by Sourcify and Izba Consulting
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🚀 REVOLUTIONIZING LAST-MILE LOGISTICS: Meet the Mastermind Behind OneRail! 🔑🚚
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📦 Dive into the fascinating world of last-mile delivery with Bill Catania, the visionary behind OneRail, a game-changing logistics company. Join us on eCommerce On Tap as we uncover the secrets behind OneRail's success, from seamless door-to-door delivery to cutting-edge AI-driven decision-making.🎯 Discover their cost optimization and sustainabilit…
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Mastering the Supply Chain: Insights from Pair Eyewear's Head of Supply Chain
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Join us as we delve into the world of supply chain management with Rich Durham, the Head of Supply Chain at Pair Eyewear. Discover his journey, favorite aspects, tips on diversification, quality control, and managing cash flow, along with Pair Eyewear's innovative approach to owning and operating their own facility. Learn from their story of resili…
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Scaling Multimillion-Dollar Funnels & Boosting AOV | Anatoliy Labinskiy | eCommerce on Tap
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In this episode of eCommerce on Tap, Anatoliy Labinskiy, founder of GSM Growth Agency, shares valuable strategies for scaling multimillion-dollar funnels and boosting average order value (AOV). Discover the secrets behind offering free gifts, creating urgency, and leveraging Facebook ABO and CBO strategies. Tune in to gain practical insights and dr…
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Insights from an Amazon Aggregator: Unveiling the Supply Chain Secrets of Heyday
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Join Nathan Resnick as he interviews Axel from Heyday, one of the largest and most renowned Amazon aggregators in the industry. Discover Heyday's data-driven approach, advanced forecasting techniques, and strategies for optimizing supply chain operations. From uncovering unique insights from data to navigating global sourcing challenges, this episo…
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Amazon Marketing in Europe: Key Insights with AMZ Pathfinder Founder
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Discover the differences in Amazon marketing strategies between Europe and North America with Brent Zahradnik, founder of AMZ Pathfinder. From decoding the complexity of European expansion to understanding the impact of listing optimization and external traffic, this episode provides essential insights for eCommerce brands looking to expand their r…
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The Power of Affiliate Marketing for E-commerce Brands with Lauren Lee
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Affiliate marketing can be a mysterious concept for many e-commerce brands. They often struggle to understand how to find affiliates and how to effectively work with them. In this episode of eCommerce On Tap, Nathan invites Lauren Lee, Director of eCommerce Sales at ClickBank, an affiliate network that provides a general overview of affiliate marke…
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Scaling E-Commerce Brands: Secrets to Success ft. Sandy Dedeian | eCommerce On Tap 🚀
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Join Nathan as he dives into the world of scaling e-commerce brands with special guest Sandy Dedeian, the founder of Rectified, Inc. In this episode, they discuss essential strategies for brand growth, establishing a brand identity, engaging customers, exploring retail distribution, and navigating the changing landscape of e-commerce. Discover the …
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Navigating the Waves of E-Commerce: Insights from Rodney Manzo on Supply Chain and Industry Trends
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Nathan invites Rodney Manzo, the founder and CEO of Anvyl, to discuss the state of the e-commerce industry, the challenges faced by brands, and the role of technology in optimizing supply chain operations.Over the course of the conversation, Nathan and Rodney touch upon various topics such as the impact of COVID-19, inventory management, cash flow …
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SEO Optimization in 2023: Insights from Brandon Leibowitz
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🔍 Stay updated on SEO trends in 2023! Insights from Brandon Leibowitz, founder of SEO Optimizers:1️⃣ AI-generated content no longer fool search engines 🚫🤖2️⃣ E-commerce brands, don't overlook SEO! Incorporate text into every page 📝🔍3️⃣ Quality backlinks are crucial for trust and authority 👥🔗4️⃣ Understand the value of do-follow and no-follow backli…
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M&A in 2023: Selling Expectations for Entrepreneurs - with Nate Lind
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In this episode of eCommerce on Tap, we’re joined by Nate Lind, a business broker with Website Closers who shares his experience in the M&A industry.Addressing questions and concerns regarding mergers and acquisitions as well as advising business owners on when and how to go about preparing to sell their businesses, join Nathan Resnick and Nate Lin…
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Freedom and Price! eCommerce On Tap podcast with Nicky Billou, eCircle Academy Founder
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Welcome to another episode of eCommerce On Tap! In this week’s podcast, Sourcify founder Nathan Resnick invites best-selling author, Nicky Billou to talk about running a business in the current status quo.For more episodes, Like and Subscribe to our channel:https://www.youtube.com/channel/UCKEFZQcxcKxHs-_PGt4jBlgFollow Nathan Resnick:https://www.li…
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The Future of D2C Marketing - An Interview with Hemant Desai, CEO of DigiCom
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📢 Join us for an exciting discussion with Nathan Resnick and Hemant Varshney, CEO of DigiCom! 🤝🚀 Hear from Hemant about his decade-long journey as a marketing expert and the founding of DigiCom.📲 Learn about the latest iOS update and its effects and changes in digital marketing.💰 Gain insights into the eCommerce market with affected stats like CAC,…
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Blurring the Lines Between Organic and Paid Marketing with Tyler Horsley
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Our special guest, Tyler Horsley CEO of Nuclear Networking, shares some fascinating marketing insights for brands struggling with growth today.Join the conversation as they discuss: The less clicks, the better for conversion rate. Blurring the lines between organic and paid marketing to generate leads Significance of Content Product Optimized Pages…
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