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This is a publicity podcast for brand leaders, influencers, and entrepreneurs who want more visibility. Powered by TELL PUBLIC RELATIONS, this show gives you fast, actionable PR tips and industry secrets so that you can start getting more of the shine that you deserve with media coverage, brand partnerships, speaking engagements, and more. But as always, private members get full access to the vault with exclusive trainings, bonus episodes, and REAL LIVE MEDIA OPPORTUNITIES. More at TELLPUBLI ...
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Word of mouth marketing works best when you pair it with THIS. In today's episode (an audio from our most recent YouTube video!), we talk about the magic and the myths of word of mouth, using lessons from Jonah Berger's popular book "Contagious". Our weekly episodes are only a TASTE of what we offer private members of our program "Kiss and Tell", w…
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Media relations is about more than getting a bunch of one-off placements. It’s about creating RELATIONSHIPS with the people who are able to connect you to those opportunities. **** Get one-on-one calls w a publicist and real live media opportunities by becoming a member today. TELLPUBLICRELATIONS.COM/ MEMBERSONLY…
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You may think that PR is just about the performance you display to the public-- but it's also about what you're saying in private.In this episode, TELL Public Relations outlines 3 examples of companies who weren't careful behind-the-scenes -- and blemished their brands because of it. Private members get alerts for media opportunities AND monthly ca…
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You should be pitching brands and media outlets at THIS time of the month for maximum creativity. Berrion L. Berry, period expert who's been featured in several media outlets for her knowledge about menstrual cycles, breaks it all down for you. *** Get unreleased episodes and media opportunities as a member by joining our private vault at tellpulbi…
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TikTok just announced that it’s forming a book club and that is a strategy female entrepreneurs can use to expand their OWN brand reputation. We’ll show you how. ****** Want to be notified of real media opportunities AND have monthly calls with a publicist? Become a member at tellpublicrelations.com/membersonly*****…
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There is a point in EVERY entrepreneur’s journey where you’ll have to apologize — to your customers, your online audience, or stakeholders. But to get it right (and avoid the risk of a blemished reputation), you’ll have to include THIS in your apology. ***** BOOKD DANIELLE TO SPEAK AT YOUR CONFERENCE info@tellpublicrelations.com****** Get notified …
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What do Jennifer Lopez‘s marriage and the new “co-tweet” feature have in common? They’re both great examples of how associations can either be helpful or hurtful to your brand. And this episode will outline three things to consider when forming a partnership with another brand. ***** Want to learn how to elevate your own reputation through media ap…
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By now, you've likely heard of H.A.R.O (Help a Reporter Out), as it's a popular resource for beginners who are looking to get press opportunities. But you may not be getting any "bites" because you're using it wrong. In today's episode, we provide three tips to help you increase your chances of hearing "Yes" from journalists, and getting one step c…
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Everyone wants to be a thought leader but what does it take to claim the label? There are 12 ultimate forms of social proof but today we are sharing three using the “Three P’s” that we developed here at the agency. For more information or to book your Vision Session, visit tellpublicrelations.com
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Whether you're hosting a virtual summit or an in-person event, you'll likely begin searching your network for dynamic speakers that will "wow" your audience. But are you considering the right factors when determining who to invite (and what to pay them)? In this episode, we're walking you through the 5 things to consider when you reach out to a pot…
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The key to getting publicity is not only to have a good angle, but to be EARLY in your pitching. In this week's episode, we're highlighting 5 major dates in August to incorporate into your upcoming campaign that may turn journalists' heads if done correctly. For the full list of August dates you should know, download your FREE August publicity cale…
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You hear people talking about their ad budget, but you're not sure if that's where you should be investing your dollars. In this episode, we explain the key differences between advertising and PR which will impact your wallet, your longevity, and your credibility. Buckle up because, as usual, we're packing a lot into only ten minutes. After listeni…
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We're excited to announce that season three of TELL Me in Ten launches on Tuesday, July 20 at 8am. If you're looking for tips on how to increase your visibility and enhance your reputation (all in ten minutes or less), we got you. In the meantime, sign-up for our upcoming masterclass designed to teach you how to book podcast interviews this Fall. V…
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This week we're outlining ten reasons your email to a podcast host was rejected. Some of these factors are within your control, while others are out of your hands. either way, it helps to understand what producers and show hosts are looking for to increase your chances of hearing "Yes!". If you're ready to learn how to book podcast guest appearance…
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While you certainly want to get more attention for your business, you don't want to participate in press features that might do more harm than good. In this week's episode, we talk about 4 times when you should decline an invitation for a press feature or visibility. We know it might be hard, but trust us-- you'll thank us later. If you want to hav…
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This week's episode is a recording from a recent IG Live with Marilyn Shaw where we have a conversation about signs you might be ready for a publicist. Be sure to listen to the end of the episode where we make a *special announcement.* We've just launched "CALL YOUR PUBLICISTS", an affordable on-call PR service that gives you access to a publicist …
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It's not a matter of "if", but "when". At some point during your time as a business owner, you may have to apologize. But if you don't do it correctly, it might be impossible to recover. This week we're sharing the 5 important parts of any public apology, because-- if done correctly-- you can emerge from the incident even better than before. Watch …
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"Collaboration over competition" is a popular new phrase among female entrepreneurs, but what does it really mean? How do you collaborate in a way that's a win-win for everyone? This week, Annette Malkin-- founder of Culturewise Collective-- joins us to talk about how to increase your visibility with strategic partnerships. Warning: Annette drops g…
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The phrase is popping up everywhere, but what does it mean? This week we talk a out two things everyone's getting wrong about "cancel culture", and how you can prepare yourself. If you're looking for support as you work to increase your visibility and enhance your reputation, contact us at www.tellpublicrelations.com or become a "vault member" toda…
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Gina Buber is a fitness trainer and founder of Up to the Beat. With more than 100K subscribers on YouTube, thousands of followers on Instagram, and an exploding Facebook group, she's built a six-figure business based on the idea that movement should be joyful, and she attributes much of her success to showing up authentically. Today Gina's sharing …
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Google will update the image on its homepage; your colleagues will create posts on LinkedIn featuring Dr. Martin Luther King Jr. and Rosa Parks; and you’ll wonder how your business fits into this scene. After the year we’ve had, many are eager to celebrate Black History Month, but they’re wondering how to create meaningful campaigns. While there ar…
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It's one of our to requests: "I want you to help me book speaking engagements." Speaking is one of the top ways to build thought leadership, so we're not surprised to see an influx of questions on the subject. This week, we're honored to have Jessica Rasdall-- host of the Speak to Scale Podcast-- talk to us about: 1. what's changed in the speaking …
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Your website is full of words, but how do you know if those words are drawing more eyes to your business? This week we chatted with copywriting extraordinaire (no, seriously), Erika Holmes, about her best tips for making sure that your copy works for you. As always, she delivers her tips in a clever and actionable way, so open your website as you l…
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In this episode we're talking about how to optimize your social media account for press opportunities. We're speaking with blogger Karimah Henry, founder of Crafting a Fun Life, who's now a go-to media resource for local news stations. And get this: she's snagged magazine covers and television placements WITHOUT having thousands of social media fol…
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As each year comes to a close, PR pros make their predictions for what will be hot in the year to come. We've been watching the way consumer behavior shifted during the pandemic, and one thing has really stood out to us: there's a new way we're consuming information, and you better get on the bandwagon-- fast. Have big goals for your business in 20…
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This week, our team outlines the advantages and disadvantages of doing a complete overhaul of your brand in 2021. While many are itching for a change, we share a few things you should take into consideration before making the move. Chandler, our Client Relations Manager, makes her debut on the show as we discuss what you should keep in mind if you …
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You want to create a campaign that actually gets people talking, but you don't know where to start. In this week's episode (extracted from our latest Youtube video!) , we're outlining the 5 components that must be in any PR campaign if you want to not only engage your audience, but attract NEW audiences in record speed. If you need help crafting yo…
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Admit it, you're still not sold on Tik Tok. But after listening to this interview, you might see the value in hopping on RIGHT NOW. This week we're talking to Onyi Azih, who is a psych physician assistant by day, and a blogger, mother of two, TokTok star, and everything else in between when she's not working. In this episode, she'll tell you her ha…
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How do you work to keep your business relevant and timely? This week we're speaking with Justine D'Addio, a PR and marketing professional with a serious talent for creating buzz for startups. Tune in to hear her tips on how to begin creating story angles for your business. You can follow along with Justine on Instagram at @justinedaddio, And when y…
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We went live on our Facebook page to talk about the four common mistakes women are making when they host virtual events. The whole point of an event is to increase your visibility and to continue to build real relationships with your growing audience, but what's the point of hosting one at all if you don't maximize the moment? Tune in to learn what…
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You understand the importance of intentionally working to increase your visibility, but are you ready to bring on a professional? On today's episode, we chat with Malynda Washington of Lynda Elle PR, and she breaks down common misconceptions about working with with a publicist . She explains how to have realistic expectations and what is required o…
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There's a lot of chatter about influencer marketing, but how do you know where to find them, how to use them, and what the standard rate is for a partnership? Brittany Ward is the founder of Create Collabs and she joins us in the classroom to chat through some of the biggest misconceptions about influencer marketing-- and then she shows you how to …
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You know you need to maintain some sort of blog to establish relevance and thought leadership, but the idea of sitting down and getting it done leaves you feeling totally overwhelmed. Today, TIffani Daniel (content writer and owner of Your Creative Content) is showing us 5 ways to repurpose your blog content so that you can 1. maximize your efforts…
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Here’s a secret: Publicists don’t exactly “publicize” their prices, which makes it hard to gauge what it might cost you. While the benefits of having a publicist are INCREDIBLE, it’s not in everyone’s budget. Today we’re sharing the price you can expect to pay to retain a publicist along with 3 alternatives if full-service PR representation isn’t i…
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Melissa Santell is a marketing expert, food photographer and author who's earned her share of media placements also while showing other brands how to increase their visibility. This makes her the perfect person to visit the show and share ways to get love for your brand. Press play for the super condensed version of an amazing conversation we had a…
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In this episode we're sharing a completely out-of-the-box idea for getting INTERNATIONAL visibility for your business... from home. Theresa Chu-Bermudez is a travel designer and owner of Get Out Custom Travels. She's using her travel experience to show you how you can stand out from the competition in your industry by making connections with busine…
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Your favorite media outlet wants to include you in an upcoming feature, and you're thrilled! But before the red light goes on, you need to ask the journalist 4 very important questions so you can make sure the media interview works FOR your reputation, not AGAINST it. To properly prepare, you'll need a few pieces of critical information, and you're…
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Turns out, YELP is so much more than a place to look for new restaurants. For female business owners, it could be a secret weapon in increasing your overall visibility (and it doesn't require much effort!). In this episode, we have Ginger Larue-- a community manager at Yelp-- to teach us 4 little-known secrets about how just showing up on Yelp can …
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You landed a major television appearance,-- great! But what are you going to wear? Nicole Otchy is a personal stylist whose specialty is styling women for on-camera appearances. In this episode, she breaks down all of her secrets for how to style yourself while considering studio lighting, your skin tone, and your body shape. This interview was so …
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Today we're talking to Maureen Jann of NeoLuxe Marketing about digital networking because ... well, she's killing it. Tune in to copy her tried-and-true formula for getting others' attention, connecting in a meaningful way, and building relationships that can lead to other visibility opportunities (and sales!). To learn more about Maureen, follow h…
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Recent studies reveal that nearly 80% of the public expects brands to be aligned with a specific cause, but what if you don't know how to choose one or how to partner with a charity in a meaningful way? Today, Danielle is teaching you how to choose the right cause, increase your visibility with charity/ non-profit collaborations, and serve in a way…
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Berrion Berry is a menstrual health educator whose consistent messaging has landed her appearances, interviews, and partnerships with major brands. On today's episode, she walks you through the three keys of to leverage consistent messaging for visibility opportunities. To book a session with TELL PR to begin crafting your PR strategy, visit us at …
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