أفضل بودكاسات Ray Edwards (2025)

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5 Keys To a Stressless and Fearless Life 18:28

منذ عام واحد18:28

18:28

A "Stressless”, "Fearless” life - Eliminating all fear and stress from life ain’t gonna happen, BUT it is definitely possible to reduce the amounts of both...to "stress less", and "fear less". This week, I’m giving you the 5 keys to do just that… Purpose What is your overall mission in life? What is the reason you're driven to get out of bed eac…

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Would AI Have a "Black Friday Sale" 5:22

منذ عام واحد5:22

5:22

As you may know, I am quite the tech nerd. I enjoy checking out the latest AI gizmos, searching for things that are actually useful, productivity boosters (which I really need after wasting so much time playing with said gizmos). One of the more interesting tools I've found is Google's NotebookLM. You feed it a document and it generates a "podca…

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Now Is The Time To Start A Business 7:20

منذ عام واحد7:20

7:20

I know not everyone who listens to my podcast is over 50, but God willing, someday you will be, so stick with me. 50 doesn't seem old these days (depending on who you're asking), but for many of us, it's when our bodies begin to show a little wear and tear. In our twenties, we might pull a muscle if we lift something too heavy...In our 50's, tha…

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The Key Skill 4:40

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4:40

Even with the often overwhelming amount of skills required to run a successful business, I still maintain that Writing is the one to rule them all...but, why? Before I answer, let me point out the fact that I'm calling this a "skill", not a "talent". Talents are innate, whereas skills can be learned. This is an important distinction to note because…

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$100 Million in Debt at 62 4:25

منذ عام واحد4:25

4:25

What would you do if you found yourself over $100 Million in debt at the age of 62? Would you just wait to die, and let the living deal with the aftermath...Or would you start digging yourself out of the hole? In this episode, I want to share the story of Karl Eller. It's a quick story with a powerful message about possibilities, and not giving up…

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A Year's Income... In a Day? (Anita Anello with Ray Edwards) 1:16:19

منذ عام واحد1:16:19

1:16:19

I've known this week's guest for many years...Long enough to have seen her go from financial struggle, to now having a day's revenue that surpasses what used to be her annual income. How did she do it? One of the big "secrets" involves a struggle that I see in nearly every class I teach, or mastermind I participate in: Facing the fear of "high-tick…

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5 Keys To Your Business Miracle 5:44

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5:44

Some businesses seem to be stuck on the Struggle Bus. They putter along as far as they can go until...Poof. The ride is over. The business is no more. Why is this? How can it be so easy for some and seemingly impossible for others? I believe there are 5 things you must recognize and control if you want to ditch the struggle and enjoy success …

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She Went From Teacher to Copywriter 19:16

منذ عام واحد19:16

19:16

I've certified many copywriters who hold degrees in professions not associated with writing – Physicians, attorneys, engineers... In fact, I've had relatively few students with any professional writing experience. If you've ever thought about trading your current career for a writing career, but the transition seemed impossible, my guest this week …

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How to Have More Money, Margin, and Meaning in Your Life 40:03

منذ عام واحد40:03

40:03

Who are you, and why are you here? That’s the question my podcast guest, Graham Cochrane, is helping us answer today. “Most of us,” Says Graham, “are living a life crafted by other people: family, social media, societal expectations, etc. We’ve conformed to the patterns of everyone around us without even meaning to.” Graham shows how to truly creat…

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He Makes $1,500 per Hour Using A.I. 6:15

منذ عام واحد6:15

6:15

Many technological advances come with a healthy dose of fear, and that has definitely been the case with AI - especially with writers and artists. "Why would someone pay me when they can just ask an AI to generate something for them at virtually no cost?" This week, I have an answer...one that gives me the right to gloat a bit. Since the beginning …

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7 Moves to Make Now 12:12

منذ عام واحد12:12

12:12

Economic "Tough Times" are here, but not yet fully here. What can you do to protect yourself and your business? I've got some wisdom to share from someone who's been through tough economic times before...Me. This week, I'll give you the 7 moves you should make right now to not just survive, but thrive in this economy. I make no claims to be a f…

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Writing as Sacred Work 5:23

منذ عام واحد5:23

5:23

I want to talk to you about the incredible power of writing. The power of storytelling. And how it can help you connect with your divine purpose. Yes, even if the writing you do is marketing or sales copy. That’s the subject of this week’s podcast episode. In the podcast, I propose the idea that we writers are, in a sense, prophets. And as prophets…

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14 Days Unplugged 14:43

منذ عام واحد14:43

14:43

Let me preface this by acknowledging that most people (myself included) cannot instantly, and completely "disconnect" for two weeks. In my case, I had a full two years of notice, and it still wasn't easy. Back in 2022, my wife and I decided to actually take the trip we'd been talking about taking for decades: A trip to the Netherlands. We purcha…

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Writer's Rewind: 5 Common Copywriting Mistakes That Kill Sales Conversions 6:00

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6:00

This week's episode is Part 3 of my Writer's Rewind Series, and it's all about why your copy isn't performing the way you think it should. There's a reason it isn't converting, and most likely, it's one (or more) of the 5 reasons I'm about to give you. Listen to learn what they are, and how to fix them. 5 Reasons Your Copy Is Failing Failure to u…

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The Most Important Skill For Any Business 10:09

منذ عام واحد10:09

10:09

This is part 2 of the "Writer's Rewind" series. I'm devoting this month to covering some of the fundamentals of great copy, and in the case of this week's episode, why copy itself is so fundamentally important to the success of your business, regardless of what that business is. This episode was originally released almost a decade ago (the day I…

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Why Your Copy Fails - P.A.S.T.O.R. Review 30:32

منذ عام واحد30:32

30:32

This week’s podcast is a refresher on the core basics of writing persuasive copy (and everything is copy — it’s not ONLY sales pages and emails). If you can write effective sales copy, you can literally write your own paycheck. There really should be no such thing as a “broke copywriter”. And there should be no such thing as a business owner or ent…

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How to Un-Stress Your Business - with Stu McLaren 24:26

منذ عام واحد24:26

24:26

Who else wants to reduce your financial stress and create a stable source of income from your business? This is the way: shift to a membership-based business model. I know what you might be thinking: “Geez, Uncle Ray… that sounds complicated, and anyways… ain’t everybody sick of all the subscriptions?” My answers are: it doesn't have to be complica…

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Writing Gets You Everything You Want - Proof! 17:25

منذ عام واحد17:25

17:25

On last week's episode, I boldly declared, "Writing gets you everything you want." This week, I'm giving you some proof of how that has been true in my life. You may already be thinking, "But Ray, you're a writer...of course writing has been important in your career." The thing is, the proof I'm offering today has nothing to do with writing jobs. …

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No Right Way To Do This 13:27

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13:27

This week, I'm answering some of the most common questions I'm receiving from listeners, viewers, and readers. Since they keep coming up (some for many years), I feel that my answers will be helpful to more than just those who took the time to ask. If I missed anything (or Heaven forbid, you disagree), feel free to leave a comment, or reach out …

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Create for an Audience of One 17:32

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17:32

You create content to build an audience...not the other way around! This week, I'm proposing that you create your content for an audience of one, and my guest, Jody Maberry, is living proof that this strategy works. There are only two ingredients to this recipe: Do content that you're passionate about. Show Up. It's as simple as that. And, i…

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Is 58 Too Late? 11:09

منذ عام واحد11:09

11:09

I very often get some form of this question: "Is 58 too late to ____?" The number is arbitrary, and this line of questioning can go on and on... Am I too old? Am I too fat? Am I too thin? Am I too shy? Am I too...whatever. This week, I'm giving you my best answer to all of those questions. Key Insights Many people are asking if it's "too late" Wha…

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Poverty Is Spiritual Warfare 5:14

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5:14

Many Christians are culturally programmed to feel guilty about wealth, but is poverty God's plan for us? No! Today I propose that God wants you to prosper in all things that are good, including business (and I have the verses to prove it). We are engaged in a spiritual battle Poverty is spiritual warfare Read I Thessalonian's chapter 4, beginning …

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7 P's For Maximum Prosperity 5:15

منذ عام واحد5:15

5:15

Uh oh...January 1 has come and gone. Is it too late to make plans for a better New Year? Of course not. Regardless of how far along Earth may be in its journey around the sun, you are free to implement these 7 P's that will make for a more prosperous future. Prepare - physically, mentally, emotionally for the things you know are coming up in yo…

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Plan Your Year 5:24

منذ عام واحد5:24

5:24

This week I'm giving you a simple, 5-step process to help make 2024 the best year your business has ever had. Of course, I said "simple"...not easy. The toughest pill for most business owners to swallow is this: You probably need to stop doing 20-50% of what you're doing right now. In other words, take a look at 2023 and figure out what things gave…

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The Magic Word That Will Change Your Life 3:46

منذ عام واحد3:46

3:46

In this week's episode, I'm talking about a single, magic word that has the power to reduce your stress and give you more time to do the things that matter to you. What is this "Magic Word" ? "No" People seem to have no issue asking for our time, our attention, our money, etc. But for some reason, we often feel bad about saying no. It makes us feel…

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Why People Don't Change 6:48

منذ عام واحد6:48

6:48

It's almost that time of year... Time to declare big changes for 2024! And then abandon those declarations in a few short weeks. I'm not trying to be negative, but the reality is: It's hard to make significant changes in ourselves. Only 3% of people stick to their big resolutions. But why? That's what we'll take a look at in this week's episode. Ch…

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PASTOR Masterclass 15:09

منذ عام واحد15:09

15:09

The P.A.S.T.O.R. Framework® is the formula I use to craft every piece of sales copy I write. It is also the most "borrowed" piece of knowledge that I've ever taught. I've seen it shared in countless blog posts, videos, and forums around the net (often without proper attribution, but that's okay...I guess). The thing is, to really use this formula e…

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Writer's Block!!?? 8:00

منذ عام واحد8:00

8:00

I have previously claimed that Writer's Block does not exist. That was true for me at least...until recently. What happened? How could my seemingly endless well of ideas and words suddenly run dry? This week I'm sharing the cause, and the cure. Key Insights Expressing my gratitude for you in this season of thanks Suddenly self-conscious Age is N…

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Your Shadow Brand 14:32

منذ عام واحد14:32

14:32

Building your business and your brand requires a particular set of skills. I want to talk about those skills (one in particular), but also issue a reminder about your other brand...the one built by others. Your shadow brand. What is it, and how do you manage it? Key Insights What's the best, must-have skill for creating cash flow and building wea…

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Tiny List Brings MASSIVE Profit - with Nick Pollard 39:43

منذ عام واحد39:43

39:43

"People Pleasing" is NOT the way to build a brand. You might build a BIG list that way, but you won't build a QUALITY one. Your list, your followers, your subscribers...They need to know the real you if you want to build a meaningful connection. (You know, the kind that brings in revenue for your business.) Your message must align with your brand. …

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Be a Word-Nerd - The Psychology of Good Copywriting 21:42

منذ عام واحد21:42

21:42

Check out this incredible conversation I had with my fellow word-nerd, Molly Rouse-DiCioccio. Molly has an amazing insight as to (as she puts it) "why people do stuff". Once you understand the psychology of your audience, the right words become obvious. And, of course, if you're a copywriter that can "connect", you can charge appropriately (6-figur…

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From Part-Time Copywriter to Empire Builder 28:44

منذ عام واحد28:44

28:44

Amanda Foust is a shining example of someone who turned their passion into a profitable business. Her love of writing inspired her to learn a skill that she's used to build TWO successful businesses — Copywriting. She'll explain how important copywriting has been in BOTH of her businesses (including the one that has nothing to do with writing). Bec…

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From Zero Dollars to $300,000 in One Year 34:14

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34:14

Many entrepreneurs start their journey out of necessity. An unforeseen set of circumstances gives them the push, and then it's sink or swim. My guest this week was facing some major family and financial challenges. She fought through the fear and built a successful, 6-figure business in less than a year...That's a story worth paying attention to. L…

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Using A.I. to Grow Your Business - with Matt Wolfe 38:55

منذ عام واحد38:55

38:55

Ever have that dream of waking up and finding that your most recent video got hundreds of thousands of views while you were sleeping? I have. I have yet to experience this personally, but that's exactly what happened to my guest, Matt Wolfe. In this conversation with Matt, we'll talk about his sudden boom (9 years after launching his channel) - Wha…

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The 1 High-Value Skill to Rule Them All 11:28

منذ عامين11:28

11:28

I can think of no more valuable skill than the one that conveys the importance, uniqueness, value, and necessity of everything else you have to offer - Copywriting. Feel free to try and convince me otherwise...but guess what skill you'll need to do that? Copywriting is fundamental to any business because it's how you communicate who you are and why…

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From Words to Sales: Copywriting Tactics That Amplify Your Business and Foster Connections 19:38

منذ عامين19:38

19:38

This week we review the fundamental differences between marketing and selling, and how to properly execute both. Plus, I introduce you to two of my students, Jason and Melanie Crane. We'll talk about their entrepreneurial journey as a husband and wife team, they're challenges, and how you can achieve success without sacrificing your marriage. I'll …

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Content Marketing: How Much Is TOO Much 12:42

منذ عامين12:42

12:42

A lot of people are asking this question when it comes to "Content Marketing": How much is too much? At what point do you saturate your readers, listeners and viewers with so much knowledge that they are no longer interested in buying what you're selling? In this week's episode, I'll give you a solid answer to that question...free of charge. Key In…

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7 Reasons You Need A YouTube Podcast Now 10:49

منذ عامين10:49

10:49

My weekly podcast has been my #1 source for new clients since the beginning of my business. Why? Because it has helped me to build a connection with the right people. Listeners get a dose of my knowledge and personality and then decide whether they should move on, or stay for more. Those who aren't a fit for my style get naturally filtered out. So,…

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From Unknown to Iconic: The Marketing Journey of Revel 77 Coffee 5:20

منذ عامين5:20

5:20

In this economic reality, you must bring your A-Game when it comes to marketing. No more outdated websites...No more ignoring your "Shadow Brand", or your reputation on social media. You must strive to be Iconic in your market. This week, we're talking about how my son and I are marketing the local coffee shop we co-own together, Revel 77. Key Insi…

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Start Your 1-Person Business Now 20:16

منذ عامين20:16

20:16

This week, I'm laying some groundwork for an upcoming series about building your own 1-person business. A 1-person business isn't new territory for me - I ran a successful one for many years before I started building my team... BUT - The tools that are available now (specifically the AI-Powered ones) have made doing this on-your-own incredibly easy…

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Personal Brand: Are You More Than Your Niche? 14:37

منذ عامين14:37

14:37

In this episode of The Ray Edwards Show, we ponder on the balance between niching down and maintaining personal authenticity in a brand. While specialized services and products offer a greater focus, personal charisma gives your brand its unique charm. But which one should prevail? Let’s find out. Key Points Defining your personal brand does not m…

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Copywriting Q&A With Ray 9:38

منذ عامين9:38

9:38

This week is another Q&A with Ray episode where I offer my answers to these questions: How do I get more people to open my emails? Can I use copywriting on social media without seeming sleazy? Are old-school sales pages dead? Those are some great questions, to which I believe I have some helpful answers. If you would like to win a free, signed co…

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Change Your Thinking & Create Magic 18:26

منذ عامين18:26

18:26

In case you're not familiar with Lee Cockerell, here's a quick snippet from his bio: Lee Cockerell is the former Executive Vice President of Operations for the Walt Disney World® Resort. “As the Senior Operating Executive for ten years Lee led a team of 40,000 Cast Members and was responsible for the operations of 20 resort hotels, 4 theme parks, 2…

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The AI-Powered Secrets of a Million-Dollar Copywriter 16:46

منذ عامين16:46

16:46

In this Episode of the Ray Edwards Show, I'm going to show you exactly how I'm using AI every week in my workflow. How I am using AI in my business to make more money with less work, and produce better copy (meaning copy that converts better). And how you can do the same thing. This episode is specifically made for business owners who want to write…

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Connecting to the Pain 26:36

منذ عامين26:36

26:36

I was recently interviewed for the Marketer of the Day Podcast, hosted by Robert Plank. In this episode, we dig into some core marketing principles that I use and teach, and discuss how they relate to the system covered in my new book, Read This Or Die. 00:00 Intro 00:43 Nerves 01:48 Ray's Unique Selling Position 03:15 What's something unique that …

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How to Spill Your Guts: A Conversation With My Collaborator 42:13

منذ عامين42:13

42:13

This week, my friend and coauthor of Read This Or Die, Jeff Goins, joins me on the show for an in-depth conversation about the book, the collaboration, and the writing process. [00:00] Intro - A Face For Radio [03:50] Getting familiar with your own book [07:15] Where is your Vulnerability-Meter? [10:59] Describe our working relationship? [12:08] Am…

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Rebuilding Life from Rock Bottom 1:13:22

منذ عامين1:13:22

1:13:22

I was recently interviewed on The Cliff Ravenscraft Show about my new book, Read This or Die. Since this book is, by necessity, so deeply personal, this interview was equally personal and somewhat challenging to get through. However, I felt that it encapsulated the message of the book so well, I asked for Cliff's permission to use the audio on my o…

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A Glimpse Behind The Scenes 6:59

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6:59

This episode is definitely "off the cuff", but does have a clear inspiration. I've been listening to more intimate, less polished podcasts and started kicking around the idea of doing a secondary, more intimate, less polished podcast of my own. I hope to gauge my audience's interest in such a thing based on feedback from this episode...then proceed…

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How to Upgrade Your Clients 5:15

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5:15

This week, I have a potentially unpopular answer to a very popular question: How do I upgrade my clients? The serial-refunders, the constant complainers, the manipulators...and of course, people who are downright rude to you and your team. How do you avoid them? Even more to the point: How do you get the kind of clients you actually want? [00:00] H…

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How Much Is Too Much? 9:53

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9:53

How much "Authenticity" is too much? How much of your personal life should you share with your clients or followers? The answer depends on what kind of clients you want to attract, and that's what I'm talking about in this week's episode. [00:00] How much is too much? [00:23] Are you business deals transactional? [00:50] Or are they relational? [01…

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