Private Practice Marketing عمومي
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Marketing Your Private Practice with Kathy C is the go-to podcast for dietitians, therapists, and service providers who want more clients without spending hours a day on social media. Hi, I’m Kathy Colaiacovo, a marketing strategist and business coach, and I believe marketing your private practice shouldn’t be so complicated ... or take hours a day. I’m not a dietitian and I don’t play one on TV :-) So I don’t teach what worked for me. I teach marketing strategies that have helped hundreds o ...
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The Prosperous Christian Therapist | Private Practice, Christian Business, Marketing for Therapists, Spiritual Growth

Kimberly Vanhooser - Business Coach, Licensed Marriage and Family Therapist, Private Practice Therapist, Therapy Mentor

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Do you want a successful private practice but you're unsure how to get there? Are you tired of constantly wondering if you’ll have enough sessions this week to cover your bills? Are you afraid of offering Christian counseling because you’re unsure how to do it right? In this podcast, you will find practical steps, strategies, and solutions that will help you create a sustainable therapy practice that aligns with your values and your God-given dreams. It is my mission to empower Christian the ...
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Are you looking for faith-led coaching and support as you launch and grow your private practice? In this episode, I share my heart behind my coaching business and a special offer to lock in FANTASTIC coaching rates for an entire year. Think about what a years' worth of professional guidance and mentorship with me could do for your private practice.…
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Ready for a candid conversation about the real work behind creating some of the most respected and top-ranked online trainings for clinicians and dietitians? If you’ve ever thought about creating a course or training, this episode will give you a real look at what makes one last. I’m joined by my longtime client, Marci Evans, a Registered Dietitian…
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Does it feel like nothing is happening in your practice? Do you struggle with feeling anxious and impatient when the phones aren't ringing an your email inbox is silent? You're not alone! In this episode, I share what I've learned about slow seasons during my 10 years in private practice as a Christian therapist, and I give you 5 tips for how to su…
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Want to rank higher on Google and attract more of your ideal client? Check out this episode to learn how a monthly blog can do just that! I tell you why this works and what you need to include in order to successfully use blogging as a marketing tool. Need a customized action plan to take your practice to the next level? Take advantage of my intro …
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Afraid that your cash pay rate is too expensive, and that you won't be able to build a practice charging a fee that is both sustainable for you and affordable for your clients? What if I told you there were companies out there willing to pay you your FULL FEE to provide counseling to their employees? In today's episode, I am joined by Anna Wilcox a…
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If marketing your private practice feels like it eats up hours of your week, you are not alone. Many dietitians, therapists, and other service providers spend too much time creating posts and marketing content that never seem to bring in new clients. Marketing does not have to take over your life to be effective. It just needs a clear system that k…
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Worried you'll never find clients who are willing and able to pay out of pocket for therapy? Feeling like your only option is to take insurance? Not so fast! In today's episode, I share 4 tips you may not have considered that will help fill your caseload with cash pay clients. Optimize Your Practice for only $97 by scheduling a structured 60-minute…
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If you want to start a private practice, but are feeling stuck and overwhelmed with the set up, then this episode is for you. I share the practical things you need to have in place before you start seeing your first clients. Looking for mentorship or coaching in your career as a therapist? Take advantage of my $97 coaching special "Optimize your Pr…
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Do you have a desire to start a private practice? Wondering how you can integrate your Christian faith into the work you do as a therapist? I can relate! In this episode, I share my journey into the world of therapy and how I got started as a Christian therapist in private practice. Looking for mentorship or coaching in your career as a therapist? …
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Unsure of what to say in a phone consultation? Want to increase the number of ideal clients on your caseload and weed out the ones that aren't a good fit with minimal effort? In this episode, I share how I conduct my initial phone calls so I get more bookings, fewer no shows, and more of my ideal clients. In need of some 1:1 support? Try Private Pr…
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Does marketing your private practice feel like a part-time job on top of your full-time job? You spend hours creating posts and chasing likes, yet clients still are not booking. More marketing is not the answer. What you need is a simple plan that helps you stay consistent and effective without taking over your week. In this episode of Marketing Yo…
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You started out highly motivated, and now you just want to throw in the towel! Are you feeling like a failure in your private practice? Wondering if it's worth it to keep going? Thinking maybe you made a mistake? Check with God before you quit. In this episode, I address some common thoughts and struggles that every private practice clinician has, …
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Most private practice owners spend hours posting on social media, only to see little to no return. What often gets overlooked is one of the most effective ways to book more clients – referral marketing. In this episode, Kathy breaks down why referral marketing works so well and the 7 elements of a referral marketing system that help grow your priva…
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If you're going to offer telehealth, make sure you are setting yourself and your clients up for success. In this episode, you'll learn what to include in your consent documents, what technology you'll need to use, and how to set up your space in a way that benefits your clients. Kimberly recommends SimplePractice as an EHR and telehealth platform. …
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Private practice owners often struggle with email marketing and newsletters that get ignored and fail to bring in new clients. If your emails aren’t generating the consults and bookings you expected, this episode will help you get more ROI from every newsletter you send. Kathy breaks down what’s missing in many newsletter strategies and shares 5 si…
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If you want a successful private practice, it's yours for the taking. If you struggle to believe this, you likely need some help recognizing mental blocks and shifting your mindset to align with what God has in store for you. In today's episode, I'll give you steps to identify what beliefs are holding you back and to view your business future from …
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If you’re sending newsletters for your dietitian business or private practice with a “click here to read more” link… stop. That one small habit might be breaking the connection with your email list and costing you consults and clients. In this episode, Kathy C calls out the biggest newsletter mistake private practice owners make - and what to do in…
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Still struggling to define your niche? Have other niche trainings left you lacking clarity, and still feeling stuck and confused? In today's episode I share the step you most likely may have skipped in determining your niche. Everything changes when we remember who God is and how he created us. Need some direct support to get you unstuck and moving…
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If you’re a private practice or dietitian business owner, therapist, or coach trying to get clients, your newsletter is one of the best marketing tools you have. But writing it can feel like a chore …especially when you don’t know what to say or how to make it enticing for people to read. In this episode, you’ll learn how to make newsletter marketi…
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Struggling with communicating and sticking to your cancelation policy? In this week's episode, I share why you need to have a cancelation and no show policy in place, how to pick one that works for you and serves your clients, and what to do when clients violate the policy. Become a Prosperous Christian Therapist Insider! Sign up for my email list …
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When your services are too complicated, clients get confused, and confused people don’t book. In this episode of the Marketing Your Private Practice podcast, I help holistic therapist Maggie Hunt with steps to simplify her services so more clients say yes to working with her. If you’re a dietitian, therapist, or service provider who’s struggled to …
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Tawnya Farve is a licensed marriage and family therapist in Los Angeles County, California. She shares her experience running a full private practice as a Christian Counselor. Check out the One Minute Pause App mentioned here Use this link to sign up for Mentaya to help prospective clients use their OON benefits without you having to panel on insur…
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If marketing your private practice is something that always gets pushed to the bottom of your list, this episode will help you figure out why. Kathy C is sharing the five hidden barriers that keep private practice and service-based business owners stuck in inconsistent marketing. These are the common patterns she sees every day with clients who are…
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Wondering what it looks like to partner with God in your practice? In this episode, I share how you can develop a private practice that is God-centered. I guarantee you, when you make God your business partner, you will see your work flourish! It's not too late to fill your practice by fall! Download your free copy of my Fill Your Practice Workbook…
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Are your blog posts actually helping you get found online and attract new clients to your practice? In this episode of Marketing Your Private Practice, Kathy Colaiacovo shares the 10 essential elements every blog post needs to work as part of your marketing system. Most practice owners spend time writing helpful content but unknowingly miss key com…
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Unsure what to do during the summer slump? Use these 5 strategies to attract new clients by fall and build your network to ensure a steady stream of ongoing referrals. Access my free "Fill Your Practice Workbook" to help you create an actionable plan to fill your caseload. Get your copy here Become a Prosperous Christian Therapist Insider! Sign up …
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Writing marketing content for your private practice or dietitian business doesn’t have to feel like a chore, especially when you realize your best ideas are already in your client sessions. In this episode, Kathy shows you how to use real conversations with clients to fuel blog articles, newsletters, and social media content that is effective and b…
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Are you taking advantage of all the financial benefits of being a business owner? In this episode, I raise awareness of three tax deductions for private practice owners that can save you a lot of money come tax season! God calls us to be good stewards of our resources, and making the most of tax write-offs is a way to walk in that calling and exper…
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If the marketing plan for your private practice or dietitian business that people keep saying works for them, but you're still not getting clients, the issue might not be how much you're doing - it's what kind of plan and system you have for doing your marketing that matters! And that matters for folks who need to do just the required bare minimum …
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Do you struggle with social anxiety or a fear of public speaking? Do you wonder how you can expand your referral network if being around large groups of people is draining or stressful for you? You're not alone. In this episode, I share three strategies that do not require you to do public speaking, show up in a large group, or interact with large …
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Are you seeing fewer client inquiries, missed appointments, or a quieter calendar this summer? Before you accept that it’s just the “summer slump,” and slow down yourself… this episode invites you to take a closer look at what’s really happening in your private practice and 3 simple steps to help with the slowdown when it is real. In this episode, …
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Have you been battling resistance in your private practice? Are you struggling with low motivation, ruminating thoughts regarding your ability to succeed, or overwhelming anxiety that leaves you paralyzed and unable to move forward? It’s possible that you are experiencing spiritual attack. One thing I’ve learned as a faith-led clinician is that Sat…
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Is your marketing content actually doing its job of bringing in clients to your private practice? Ideal clients you want to work with? In this episode, Kathy breaks down 3 essential elements that every piece of marketing content needs to include if you want it to connect with ideal clients and show up in search results. If you’re writing blogs, upd…
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Are you wanting to network with churches but not sure how to begin? In this episode, I teach you my most effective method for reaching out to churches in order to build connections that lead to viable referrals. Use this script as a template for sending an email to a ministry leader inviting them to meet with you to learn about your counseling prac…
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Is your website actually pushing clients away? Nicole Holovach was wondering the same thing when she booked a free marketing review with me. Nicole is a dietitian in private practice who reached out for a second opinion on why she wasn’t booking as many consults and clients as she expected — even with a polished website and Google Ads running. She …
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Do you need more clients, but your not receiving a steady stream of referrals? Are you unsure about how to market or what marketing strategies are actually yielding results? In this episode, I highly three reasons why your marketing might not be working for you. Interested in 1:1 consulting? Send me an email at [email protected]. Join my free fa…
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Sometimes the best way to understand what’s not working in when marketing your private practice is to see how others have fixed it. In this episode of Marketing Your Private Practice, Kathy shares the before and after of three real-life messaging makeovers from a dietitian, a therapist and a coach - all service providers - who refined what they say…
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In this episode, I unpack 5 steps to take to get unstuck in your business. This episode is sure to help you identify what's holding you back and find clear action steps to start moving forward again in a way that aligns with your heart and God's heart for your business. Be sure to like, follow and leave a review of my show! Have questions or feedba…
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If you've ever found yourself rambling through an intro, freezing on a consult call, or second-guessing what to say to people about “What you do,” … you're not alone. Most service providers and private practice owners were never taught how to talk about their business in a way that connects with the audience and gets a yes. In this episode, I’m sha…
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Special guest Tracy Nielsen is a therapist in Liberty Lake, Washington. She is awaiting licensure and about to start her private practice. In today's episode, Tracy shares about her process as she prepares to launch her private practice, the difficulty of waiting, and the fears and "what if's" that often cross our minds as therapists in our own bus…
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Struggling to explain what you do … without rambling or watching eyes glaze over? Or worse! The dreaded questions back - "What is IT that you do????" If that happens to you, stop and listen to this episode! In this episode of the Marketing Your Private Practice podcast, I’m breaking down one of the most common problems I see with private practice o…
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Many Christian therapists feel unequipped by their education to know how to work from a faith-led perspective in the field of mental health. In this episode, Kimberly Vanhooser shares important pieces to consider, if you want to offer Christian counseling. Contact Kimberly or submit a question for her to answer on an upcoming podcast by email: kimb…
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You can have a steady stream of clients, even from referrals, and still be invisible online - even from people who live in the same area. That’s the hidden trap many service providers fall into - and it’s exactly what we unpack in this special video edition of the podcast. Kathy C sits down with Mary Beaton to conduct a live marketing review of Mar…
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Are you taking the time to connect with God about your work as a therapist, or are you more focused on getting the work done? In this episode, Kimberly reflects on Proverbs 3:5-6. When we take time to acknowledge God in everything, including our careers, he will make our paths straight! Need help growing your private practice that is aligns with yo…
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One of the biggest lies private practice owners tell themselves is, "I’m too busy to do marketing." The hard truth? When we actually track where the time goes, most of us are losing one to two hours a day on things we do not even realize are pulling us off track. Most practice owners think they need more hours in the day to fix their marketing stru…
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Hey Christian Therapist! Have you created clear financial policies for your private practice? Have you wondered when to discuss your fee with clients, developed a straightforward no show or late cancelation policy, or thought about if you should offer a sliding scale? In this episode, Kimberly Vanhooser will give an overview of important factors to…
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Feeling drained by marketing that isn’t bringing in clients to your private practice? Marketing a private practice can feel exhausting, especially when it takes up hours of your week but isn’t filling your calendar. If you’ve tried posting, webinars, email lists, or freebies and it still feels like nothing is working, this episode offers a clearer …
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Wondering if you should market yourself as a Christian therapist, secular therapist, or a hybrid? Let me give you some things to consider as you make your decision. This podcast will help you evaluate if a faith-based business name and practice is the best choice for you, or if God is calling you in a different direction. No matter what, we know th…
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If you are doing Random Acts of Marketing... then hit play right now! Especially if you feel like you're constantly spinning your wheels trying to grow your practice. You're not alone, and you're definitely not stuck. In this episode of Marketing Your Private Practice, I’m sharing the 7-step path I’ve used to help hundreds of dietitians, therapists…
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Get tips and strategies for how to get your first private practice clients and start building your referral network. Join The Prosperous Christian Facebook Group at https://www.facebook.com/share/g/12KwUiWnxQA/بقلم Kimberly Vanhooser - Business Coach, Mentor for Christian Therapists, Private Practice Owner
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