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This is where we bring you the best tips, tactics, and strategies for using OptiChannel marketing & sales to grow your own business and boost leads and sales for your Customers too. From the top sales & marketing minds across agencies, print services providers, and enterprise marketers, you’ll hear what’s working -- and not working -- so you can be on the cutting edge without having to empty your wallet in the process.
 
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AARGH! MY OPTICS!

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AARGH! MY OPTICS!

Orion Ghia and Virtual Dave

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Virtual Dave and Orion Ghia discuss the cartoons, films and toys predominantly but not exclusively related to the Transformers. Expect reviews, discussion, rambling, ridiculous tangents and occasional silliness. See acast.com/privacy for privacy and opt-out information.
 
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The Optical

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The Optical

Mark Boszko

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A journey back through the annals of Cinefex magazine, talking about the movies and topics they covered 30+ years ago. We'll talk to people involved in the films, people who make movies, and people who love movies, and hopefully have a fun time doing it.
 
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Optical Blerd Network

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Optical Blerd Network

Optical Blerd Network Podcast

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We are Blerds and we are here to discuss, and you are hear to listen. Join us! We update our podcast weekly. If you have any topics you would love to hear discussed email us. contact@opticalblerdnetwork.com For a complete list of our episodes, listen & follow us on Mixcloud: https://www.mixcloud.com/OpticalBlerdNetwork/
 
Pan-Optic is a podcast featuring conversations between a critical theorist and a management consultant, cohosts (and longtime friends) Juan Pablo Melo and Jason Margaritis respectively. They met during a monotonous work assignment at a Washington-based government contractor in 2013. Jason and Juan Pablo sought refuge in daily extended work breaks musing about the limits of knowledge, the organizations of power, the regrets of Thrasymachus, and so on. Later, Jason received his MA in Governmen ...
 
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From Homeless to Millionaire. Brian Golod interviews Andrew Ettinger,who tells his amazing life story. Find out how the CEO of The Best Postcardslost his way, and fought back to success as a business owner, and as a man.RESOURCES MENTIONED IN THE EPISODEJoin the Texting Community:Text Dave at: 1 (949) 506-5835Or click this link: bit.ly/DaveRosendah…
 
In my daily search for the best club tracks, I find lots of amazing songs, deep house & melodic grooves that I like and fit perfectly in a daytime mix. So I compile them in this weekly podcast, broadcasted every Sunday from 12:00 CET on Ibiza Global Radio.Sit back, relax and enjoy a 60 min journey through the freshest deep house vibes. Album cover …
 
In my daily search for the best club tracks, I find lots of amazing songs, deep house & melodic grooves that I like and fit perfectly in a daytime mix. So I compile them in this weekly podcast, broadcasted every Sunday from 12:00 CET on Ibiza Global Radio.Sit back, relax and enjoy a 60 min journey through the freshest deep house vibes. Album cover …
 
Hey OptiChannel Community! Seen live by over 300 people, this session took place on October 8, 2021. One of the keys to any business process is the Marketing and Sales that leads to production. Adding OptiChannel services to your offering requires a different perspective on the process, who sells it, and compensation. Learn along with Kevin Thomas …
 
Well, we just finished another info-packed Mastermind with owners and leaders from a number of Home Services companies! The invitation-only session was lively and educational, and now available to you as a video and podcast!The Best Postcards (www.thebestpostcards.com) “Mastermind” discusses industry trends and ways to drive leads and grow sales.Le…
 
In my daily search for the best club tracks, I find lots of amazing songs, deep house & melodic grooves that I like and fit perfectly in a daytime mix. So I compile them in this weekly podcast, broadcasted every Sunday from 12:00 CET on Ibiza Global Radio.Sit back, relax and enjoy a 60 min journey through the freshest deep house vibes. Listen on De…
 
[DISCUSSION] Sooner than expected(?) it's part three in the AARGH! MY OPTICS! series of discussions on Toy Collecting. This one is on displaying or toy's. What good is collecting toys if you can’t show them off? Many toy collectors put as much time, money and effort into displaying their toys as they do collecting them. Orion and Dave certainly do,…
 
Printers and Agencies return to Industry Trade Shows. What are the five things you should be ready for? Much has changed, but the value is still there. Are you excited to see people again? This is still a great way to get your message out!RESOURCES MENTIONED IN THE EPISODEJoin the Texting Community:Text Dave at: 1 (949) 506-5835Or click this link: …
 
Our community is always looking for ways to effectively Staff, Market, Sell, and Produce OptiChannel campaigns for themselves and their clients. As a result, there is a hunger for authentic, hands-on advice from real-world practitioners. EPISODE ONE - HOW TO STAFF FOR OPTICHANNELWhat are the skill sets necessary for staff when a printer or Agency i…
 
Pixels and Ink Series: About Facebook ContentWelcome to the third episode of a three-part series about the most widely viewed content on Facebook. I want to help you understand how Facebook works and why this is important to you as an OptiChannel practitioner. I suggest that you listen to all three, in order.In these Podcasts, we talk about what ty…
 
In my daily search for the best club tracks, I find lots of amazing songs, deep house & melodic grooves that I like and fit perfectly in a daytime mix. So I compile them in this weekly podcast, broadcasted every Sunday from 12:00 CET on Ibiza Global Radio.Sit back, relax and enjoy a 60 min journey through the freshest deep house vibes. Listen on De…
 
Huge thank you to Keep the Orange Sun for providing the guest mix this week. The trio split things up with James Bernard taking the beginning, From Overseas mixing the middle, and Marine Eyes closing out the set. New album out this Friday on Past Inside the Present: https://pitp.bandcamp.com/album/keep-the-orange-sun From Overseas- California sound…
 
Pixels and Ink Series: About Facebook ContentWelcome to the second episode of a three-part series about the most widely viewed content on Facebook. I want to help you understand how Facebook works and why this is important to you as an OptiChannel practitioner. I suggest that you listen to all three, in order.In these Podcasts, we talk about what t…
 
Pixels and Ink Series: About Facebook ContentWelcome to the first episode of a three-part series about the most widely viewed content on Facebook. I want to help you understand how Facebook works and why this is important to you as an OptiChannel practitioner. I suggest that you listen to all three, in order.In these Podcasts, we talk about what ty…
 
In my daily search for the best club tracks, I find lots of amazing songs, deep house & melodic grooves that I like and fit perfectly in a daytime mix. So I compile them in this weekly podcast, broadcasted every Sunday from 12:00 CET on Ibiza Global Radio.Sit back, relax and enjoy a 60 min journey through the freshest deep house vibes. Listen on De…
 
[REVIEW] It's finally over! the Netflix War For Cybertron has reached it's conclusion in the final 6 episode mini season titled KINGDOM! Join Virtual Dave and Orion Ghia as they sift through the smoking remains of the latest Transformers TV show looking for something... ANYTHING good to say about it! Nah, it's not that bad but you'll only know what…
 
In my daily search for the best club tracks, I find lots of amazing songs, deep house & melodic grooves that I like and fit perfectly in a daytime mix. So I compile them in this weekly podcast, broadcasted every Sunday from 12:00 CET on Ibiza Global Radio.Sit back, relax and enjoy a 60 min journey through the freshest deep house vibes. Listen on De…
 
In my daily search for the best club tracks, I find lots of amazing songs, deep house & melodic grooves that I like and fit perfectly in a daytime mix. So I compile them in this weekly podcast, broadcasted every Sunday from 12:00 CET on Ibiza Global Radio.Sit back, relax and enjoy a 60 min journey through the freshest deep house vibes. Listen on De…
 
In this exclusive live event, our guest was Mary Ann Geers, SVP of Corporate Strategy at GPA (Mary Ann on LinkedIn). Her company provides substrates to the printing industry in Digital, Offset, & Flexo press technologies.Listen to this informative interview as we probe Mary Ann’s views on:The unusual trends she’s noticed in the print market over th…
 
In my daily search for the best club tracks, I find lots of amazing songs, deep house & melodic grooves that I like and fit perfectly in a daytime mix. So I compile them in this weekly podcast, broadcasted every Sunday from 12:00 CET on Ibiza Global Radio.Sit back, relax and enjoy a 60 min journey through the freshest deep house vibes. Listen on De…
 
This past week the Northeast Florida PCC hosted its annual Technology Shootout, and Dave was invited to speak at the event to share how OptiChannel helps companies grow brand, generate leads, and drive sales. Listen in as he describes the day-to-day application of this new process, and how it drove 112% revenue growth and 33% more clients for MindF…
 
Claire Rousay + More Eaze- An Afternoon Whine a2.2 https://clairerousaymoreeaze.bandcamp.com Jason Van Wyk- Threads b3 https://n5md.bandcamp.com/album/threads Sarah Davachi + Ariel Kalma- Intemporel b2 https://blacksweat.bandcamp.com/album/intemporel Andrew Tuttle + Padang Food Tigers- A Cassowary Apart a2 https://padangfoodtigers.bandcamp.com/albu…
 
In my daily search for the best club tracks, I find lots of amazing songs, deep house & melodic grooves that I like and fit perfectly in a daytime mix. So I compile them in this weekly podcast, broadcasted every Sunday from 12:00 CET on Ibiza Global Radio.Sit back, relax and enjoy a 60 min journey through the freshest deep house vibes. Listen on De…
 
We just wrapped up another info-packed Mastermind with owners and leaders from a number of Home Services companies!Every month or so, we gather this private group in a “Mastermind” to discuss industry trends and new, creative ways to drive leads and grow sales.This month’s meeting was no different. From how to create shoulder season leads with an i…
 
Mike Robinson has helped grow Summit from 0 to $45 million by selling print, mail, fulfillment services, & OptiChannel marketing solutions.Mike has personally sold 100s of millions of personalized, OptiChannel-powered Direct Mail pieces.But how, exactly?That’s what we’re going to cover in this LIVE interview. Register now so you can learn:• The unu…
 
In my daily search for the best club tracks, I find lots of amazing songs, deep house & melodic grooves that I like and fit perfectly in a daytime mix. So I compile them in this weekly podcast, broadcasted every Sunday from 12:00 CET on Ibiza Global Radio.Sit back, relax and enjoy a 60 min journey through the freshest deep house vibes. Listen on De…
 
[DISCUSSION] Welcome to a very special edition of AARGH! MY OPTICS! What’s so ‘very special’ about it? we hear you ask, well it’s special because we have a guest host! Yes, for the first (and hopefully not the last) time we’ve invited a friend of the podcast on to chew the fat with Virtual Dave and Orion Ghia. His name is (not) Michael Quintesson a…
 
In my daily search for the best club tracks, I find lots of amazing songs, deep house & melodic grooves that I like and fit perfectly in a daytime mix. So I compile them in this weekly podcast, broadcasted every Sunday from 12:00 CET on Ibiza Global Radio.Sit back, relax and enjoy a 60 min journey through the freshest deep house vibes. Listen on De…
 
Curious how younger consumers perceive print? In this episode, Dave explores new surprising research about Generation Z and Millennials. Learn how they perceive direct mail, and how their digital “experience” plays a key role in how they perceive print. It may surprise you.If capturing the attention of younger consumers is important to you, don’t m…
 
In my daily search for the best club tracks, I find lots of amazing songs, deep house & melodic grooves that I like and fit perfectly in a daytime mix. So I compile them in this weekly podcast, broadcasted every Sunday from 12:00 CET on Ibiza Global Radio.Sit back, relax and enjoy a 60 min journey through the freshest deep house vibes. Listen on De…
 
Wondering how other printers & agencies manage to sell direct mail in today's digital world? In today's episode, we go behind the scenes of a successful and growing print company to understand their unique sales process. You'll learn how their direct mail sales process gets prospects to say "YES" -- and, how they prove the ROI of each mailing. If y…
 
In my daily search for the best club tracks, I find lots of amazing songs, deep house & melodic grooves that I like and fit perfectly in a daytime mix. So I compile them in this weekly podcast, broadcasted every Sunday from 12:00 CET on Ibiza Global Radio.Sit back, relax and enjoy a 60 min journey through the freshest deep house vibes. Listen on De…
 
Right now, OptiChannel services are in high demand (and growing). So what does it take to offer this service to Clients?How does a printer, agency, or marketing services company start — and scale — their offering? How does it work with all the other marketing services (including direct mail) they offer?Join me in this panel discussion with Joe Mano…
 
Christina Vantzou- Six Cellos for Sol Lewitt a1.2 http://sonicpieces.com/release/six-cellos-for-sol-lewitt/ Murcof- The Alias Sessions a3 https://murcofmusic.bandcamp.com/album/the-alias-sessions Max Richter- Voices 2 a1 https://www.maxrichtermusic.com/2021/03/29/voices-2-released-9-april-2021/ Dr. Atmo & Mick Chillage- Ruhleben c1 https://astrange…
 
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