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In the Marketing Mentor podcast, Ilise Benun, founder of Marketing-Mentor.com, offers short but meaty conversational interviews with creative professionals who are doing what it takes to stop feast or famine, get better clients and command the fees they deserve – and sharing what they’ve learned.
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Get ready to get human! Digital marketing has a whole “people” side of things, and we’re here to uncover it! Danny Gavin, your Digital Marketing Mentor, explores the meeting point of mentorship and marketing in this captivating podcast featuring interviews with marketing experts and industry leaders. As they chat about their history with mentorship and guiding others, they’ll delve into how these connections have affected their careers, marketing strategies, and lives. Deep conversations on ...
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Your Marketing Mentor, Hosted By Sherry Sutton

Sherry Sutton, Your Marketing Mentor

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Hey there, fabulous! Welcome to Your Marketing Mentor, the entrepreneur podcast where passion meets strategy and authenticity fuels growth. I'm your host, Sherry Sutton – your business growth guide, marketing mentor, and biggest cheerleader on this incredible journey of creating a purposeful and profitable business. Whether you're just starting out or looking to elevate your business to new heights, you're in the right place. With nearly 30 years of experience in strategic, omnichannel marke ...
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Welcome to "Another Marketing Mentor," the podcast designed for marketing and business students, as well as anyone considering a journey into the dynamic realm of marketing. I'm Leland Dieno, a digital marketing leader with over two decades of experience, and I'm here to be your guide through the intricacies of the marketing landscape. In each episode, we deliver short, impactful tips, and address burning questions to provide you with actionable insights. Whether you're a university student ...
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Book Marketing Mentors

Susan Friedmann

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Jam-packed with smart, easy and simple ideas, this weekly podcast features experts who share proven techniques to add power and zest to supercharge your book marketing plan. Hosted by Susan Friedmann, CSP, international bestselling author, and founder of Aviva Publishing, this new and exciting podcast aims to rev up your marketing efforts with fewer struggles, and more success. Start listening today and discover how to get noticed in a crowded marketplace.
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Market Mentors

Matt Dodgson

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If you’re a B2B Tech marketer and looking to level up your skills and advance your career, then you’re in the right place. In each episode you’ll hear from some of the world's best B2B Tech marketers about tactics, tools, case studies, wins, failures, hiring, interviewing and so much more..stay tuned..
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Learning Paintless Dent Repair and getting business was hard. It doesn’t need to be, especially when you discover interesting things from other fields. Things which at first do not appear related at all. This Podcast will make these connections to marketing and selling your service, and yes, to pushing dents.
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Do you wish you could make more money in your wedding business, but need someone who can provide simple wedding marketing strategies and just tell you what to do next? Do you know you can close the couples who come to you, but can’t always get them to book a call and talk to you? Do you want more of your perfect couples contacting you, and fewer budget brides and dead-end leads? Do you know you’re great at what you do, but worry you’re not looking professional enough to your couples and it’s ...
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show series
 
Ditch Yearly Goals and Embrace the 12-Week Year | Your Marketing Mentor Podcast Ep. 8 Do you ever feel like yearly goal-setting is a recipe for procrastination? You’re not alone. The traditional approach of setting long-term goals often leaves us feeling overwhelmed, distracted, and stuck in a cycle of "I’ll get to it later." That’s why the 12-week…
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We’re wrapping up 2024 and ringing in 2025 with a conversation about time and patience and AI too, of course, with my old friend and self-proclaimed introverted IT geek, Alan Seiden. And if you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick Tips from Marketing Mentor.…
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Send us a text In this episode, Sophie Fell, Head of Paid Media at Liberty Marketing Group, shares her journey in digital marketing after motherhood, discussing her transition from managing Facebook posts for a startup to overseeing multi-million-dollar ad campaigns. She emphasizes the value of mentorship, data-driven decision-making, and the chall…
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This episode originally aired on February 7th and was one of the top downloads in 2024. If you missed it, now’s your chance to catch up, or for those who want another dose of Caelan Huntress's incredible wisdom. Enjoy! Thank you for being a dedicated Book Marketing Mentors listener. Wishing you a happy holiday seasonThis episode originally aired on…
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Have you ever considered how mastering the editing process could take your manuscript to new heights of success? This week's guest expert is Jeanette Smith, a copy editor, content writer, and mermaid Instagrammer. She reveals her expert insights into demystifying the editing process and how self-editing skills can lead to a polished manuscript that…
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For the next installment of the “Where are they now?” series, we learn from Carrie Simmons, former agency owner turned leadership coach and Executive Director of a destination management non profit. And if you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick Tips from Marketing Mentor.…
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Did you know podcast marketing can boost your book’s reach and impact? This week's guest expert is Suzanne Tregenza Moore, best-selling author of Hang on Tight, Learn to Love the Rollercoaster of Entrepreneurship, and host of the podcast All Things Authopreneur. Suzanne specializes in helping rising thought leaders and nonfiction authors focus on r…
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With so many platforms available, figuring out where to focus your energy can feel overwhelming. Are you stuck wondering if Instagram, LinkedIn, or TikTok is the best fit for your brand? You're not alone—it’s a common struggle for entrepreneurs! The truth is, not knowing where to show up means wasting time, effort, and even money on platforms that …
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Have you ever wondered how embracing imperfections can enhance your book marketing strategy? This week's guest expert is Michele Molitor, CEO of Nectar Consulting, transformational coach, clinical hypnotherapist, and author of "I Am Perfectly Flawsome." She shares invaluable insights on conquering perfectionism to boost your book marketing and pers…
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Send us a text In this episode, Danny speaks with Mike King, SEO pioneer and founder of iPullRank, to explore the power of authentic representation through mentorship in the field of digital marketing and SEO. They discuss Mike’s journey from computer science to SEO leadership. These mentors helped shape his path and model for diversity in the indu…
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In today’s episode, we turn the tables and I am interviewed about how I build my business by my very first client, Ilo Orleans, director and producer of films for the likes of Google, Microsoft and other names worth dropping! And if you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick Tips from Marketing …
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Thank you for being a loyal podcast listener. I'm extremely grateful! Thanksgiving Greetings *************************** Have you ever wondered how asking the right questions can skyrocket your book sales? This week's guest expert is Mark Victor Hansen, co-creator of the Chicken Soup for the Soul series, and a prolific author known for his contribu…
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Do you feel stuck trying to create a social media profile that actually sells without sounding like one of those spammy marketers? You’re not alone, and I totally get it! Many of my clients worry about coming across as ‘too salesy’ or annoying their audience. But here’s the good news: you don’t have to choose between being authentic and marketing e…
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Do you want to learn how poetry can transform your book marketing strategy? This week's guest expert is Viral Gor, a celebrated Canadian poet and author known as Virus the Poet. Viral shares his journey, creative process, and insights on using poetry to engage readers on a deeper, emotional level. Discover the art of captivating your audience throu…
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Send us a text Katy Katz, Head of Digital Marketing and E-Commerce at Basic Fun!, discusses how mentorship, including her mother's early influence, shaped her career and approach to continuous learning in marketing. She emphasizes balancing creativity with data, fostering collaboration, and setting healthy boundaries to build effective growth-drive…
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If you need more and/or better clients, but it feels like your marketing isn't working, this episode is for you. Ilise Benun describes what it looks like when it is (and isn’t) working and what to do to make sure it does. And if you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick Tips from Marketing Ment…
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Have you considered how a strategic preorder campaign can skyrocket your book's success? This week's guest expert is Kimberley Wells Eley, founder of KWE Publishing and an experienced guide for authors navigating from idea to publication. She shares essential strategies for turning your book into a thriving business while creating buzz through effe…
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Have you ever wondered how to improve your virtual presentation skills to captivate and engage your audience? This week's guest expert is David Doerrier, a professional speaker, trainer, and coach with over 30 years of experience in effective communication. Known for his captivating style and expertise in adult learning theory, David shares essenti…
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Send us a text In this special episode, Senior SEO Strategist Mandy Politi reveals key strategies for mastering SEO in the age of AI, focusing on Google's EEAT guidelines. Through the compelling case study of a real Optidge client, Mandy and Danny highlight the risks of relying too heavily on AI-generated content for the sake of ramping up quantity…
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Are you ready for Black Friday but unsure how to make the most of it as a small business? You're not alone! In this episode of Your Marketing Mentor, I break down everything you need to create a successful Black Friday strategy. We’ll cover why a Black Friday deal can be valuable, how to design offers that your audience can't resist, and effective …
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In 1988, Ilo Orleans was an actor in NY who needed help gluing resumes to headshots then mailing them to agents and casting directors. So I helped. It was by listening to the market – listening to Ilo, that is – that I found myself on the path that has become Marketing Mentor. For the next installment in the “Where are they now” series, I bring you…
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How can you monetize your podcast, even with a small audience? In this episode, I interview podcast expert and consultant Traci DeForge. With over 30 years of experience in broadcast media and business development, Traci is the founder of Produce Your Podcast and the creator of the Podcast Management Academy. Discover practical, step-by-step strate…
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Have you ever considered leveraging joint venture partnerships to amplify your book's reach? This week's guest expert is Danny Bermant, renowned joint venture strategist known as Captain JV. He has helped over 500 joint venture partners generate millions through collaborations and is here to share his insights on how non-fiction authors can benefit…
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Send us a text In this episode of The Digital Marketing Mentor, Danny talks with Mordy Oberstein, Head of Brand SEO at Wix, about his unique career path from teaching to SEO expertise. Mordy discusses the importance of mentorship and education, Wix's SEO transformation, and the impact of brand identity on search rankings. He also shares insights on…
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In this new Q&A style episode, you’ll learn what to do (and say) when a prospect “rejects” you, how to stay motivated to do your marketing, whether you can have more than one LinkedIn profile and more. And if you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick Tips from Marketing Mentor.…
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Have you thought how being a podcast guest could boost your book marketing? This week’s guest is Julie Fry, founder of Your Expert Guest, a podcast guest booking agency. Julie shares valuable tips for nonfiction authors on how to find and land podcast guest spots to increase visibility and attract new clients. Julie walks you through how to find th…
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Have you been thinking about starting a podcast for your business? It can be a game-changer—but is it the right next step for you? In my latest episode of Your Marketing Mentor, I dive into everything you need to know to make that decision. I’ll walk you through the benefits, the time commitment, and how podcasting can elevate your brand. Here’s wh…
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Have you ever found it hard to create marketing messages that really connect and charm your audience? This week’s guest is Jason Van Orden, a growth strategist with almost 20 years of experience. Jason has launched over 60 online courses and helped over 10,000 entrepreneurs. He shares his tips on how to craft messaging hooks that grab your audience…
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Send us a text In this episode of the Digital Marketing Mentor podcast, host Danny Gavin sits down with Ross Hudgens, the founder and CEO of Siege Media. Ross shares his journey from studying creative writing to scaling one of the leading content marketing agencies through discussion on the role of mentorship, strategies for scaling a business, and…
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In this episode of the Marketing Mentors, Tasha and Linda discuss how most of us only hear about 50% of what’s said, even though 96% think we listen well. They highlight signs of poor listening like interruptions, off-topic responses, and lack of eye contact, and share simple phrases to help refocus conversations. Tune in to improve your listening …
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Total tactics In today’s episode. I answer common questions from the SMP+ Outreach Club including “how do I know if a prospect is right for me?” and “how should I reach out to them if they are?” And if you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick Tips from Marketing Mentor…
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